I Have 100 Million Stores

"Uh..." Liu Ting was shocked by Cao Xingyu's domineering remarks. She didn't know how to respond and was completely confused.

Like Liu Ting, everyone else present looked at each other in confusion.

Originally, everyone thought that when Mr. Cao talked about acquiring stores and entering Daxing Road Pedestrian Street, he might be looking for some shops inside shopping malls, or some small shops on the street.

After all, it’s hard to find a shop in Daxing Road Pedestrian Street, and only small shops like that or shops in inferior locations can persuade the other party with a little extra money.

But no one expected that it was not what they imagined!

Is Mr. Cao planning to acquire Apple’s store and Huogongdian’s store again?

The key is that each family is more difficult than the next!

Compared with Apple, the possibility of transfer of Huogongdian is even lower!

After all, it has been in business for more than ten years and has become its signature store to the outside world!

Not to mention the local residents of Sansha City, when tourists from other places come to Sansha City, if they check online, Huogong Temple will be a recommended place to check in!

This is all the popularity and reputation accumulated over the years!

Will this kind of store be transferred?

Unimaginable!

"You are so whimsical!" Xie Qing couldn't bear it anymore.

Listen, that is an understatement, saying that if you want to acquire something, just acquire it. Is this what people say?

Do you really think that the store is owned by your own family?

Don’t ask for other people’s opinions, just buy it if you want to?

Yes, in the shopping mall, money may solve everything.

But the key point is that no matter how rich you are, you won’t spend money like this!

"Manager Liu, after the Huogong Palace is acquired, let's continue to make hot pot." Cao Xingyu did not respond to Xie Qing's words, but turned to Liu Ting and said:

"When the time comes, we will make our Shiwang brand bigger and more eye-catching!"

“Let everyone who comes to Daxing Road Pedestrian Street see it at a glance!”

“For our brand, this is the best way to be exposed!”

"In addition, with such a high flow of people here, I estimate that the queuing situation will be even more exaggerated. In this regard, we must be prepared to provide more small queuing benefits, and provide more queuing benefits based on the queuing benefits in our previous stores."

"Steady those people in line and pave the scene!"

"Okay..." After hearing this, Liu Ting nodded subconsciously, although she was still in shock.

"Is it really possible to acquire this store?" Everyone else here saw Mr. Cao starting to arrange work, and they couldn't help but doubt in their hearts.

"The work has already started before I have even written my horoscope. Do you really want to visit the vegetable market?" Xie Qing curled his lips and muttered, too lazy to speak.

"Looking back to the Apple store just now, after such a chat, I have some ideas." Ignoring the surprise of the people present, Cao Xingyu pursed his lips and said with a smile:

"That Apple store has a large area and a good location. It's rare to find such a good store."

"If it were just a restaurant, I feel it would be too wasteful and would not reflect its true value."

"After all, if you want to open a restaurant, you can open it anywhere. With the current reputation of our Shiwang brand, business will not be bad."

"Therefore, the idea of ​​simply opening a restaurant can be considered eliminated."

"What we should be thinking about is how to use this rare and excellent store to expand the popularity of our Shiwang brand."

"This is the Daxing Road Pedestrian Street. The flow of people coming and going is amazing. The most important thing is that foreign tourists will basically come here when they come to Sansha City!"

"therefore,

What we should consider more is how to leave a deep impression in the minds of foreign tourists! "

“Based on this, I’m thinking about transforming that Apple store into the flagship store of our Shiwang brand!”

"It is not just a flagship store in a certain catering field, but a flagship store for our entire Shiwang brand! It represents our Shiwang brand!"

"The flagship store of the entire Shiwang brand?" Hearing this, Liu Ting didn't understand what Cao Xingyu meant, and asked: "What exactly does it operate?"

"Don't run anything." Cao Xingyu explained:

"It's about building this store into something like a showroom."

"Introduce our Shiwang brand to everyone, including our development history, corporate values, business philosophy, etc., and list and summarize all the stores and business districts of our Shiwang brand in the city, like our brand in The city’s development history, every event, etc., are recorded and described in detail.”

"For example, previous check-in activities, hundreds of store opening activities, anchor promotion activities, etc. are all very good and can give everyone a deeper understanding of our cases."

“In short, we want as many people as possible to have an in-depth understanding of our Shiwang brand.”

"Simply put, this flagship store is similar to a platform to promote our brand."

“And, in the future, our Shiwang brand’s flagship store will be the only one in every city.”

The reason for this idea was that Cao Xingyu suddenly realized that Apple Direct Stores were really just for selling goods?

Cao Xingyu doesn’t think so.

Because there are so many online sales channels and offline channels now, these two are now the main sales channels, and the actual number of mobile phones sold by Apple’s official stores is actually only a handful.

What's more, if it is really about selling products for i, then Apple should not only have more than 50 direct-operated stores, but should be spread all over the country!

Therefore, Cao Xingyu believes that the value and significance of direct-operated stores are more of a brand's external publicity window.

Judging from the distribution and scale of these Apple direct-operated stores in the business districts with the largest traffic in each city, it is obvious that they provide an offline experience store and are more to increase brand awareness.

Therefore, based on this, Cao Xingyu also wants to build a flagship store for the Shiwang brand, at least one in the most prosperous business district in each city.

The concept of this flagship store is completely different from the well-known flagship store. The flagship store of Shiwang brand is more about showing customers the business philosophy, characteristics, development history of Shiwang brand, the introduction of each store in the current city, etc. .

Not to mention anything else, it can at least deepen customers' understanding of the Shiwang brand, rather than just being limited to a certain store.

In the short term, there is no direct benefit, but in the long term, especially when every city has such a Shiwang brand flagship store, this will become a new sign of the Shiwang brand and will have a subtle impact. to many people.

"Oh, I understand..." Liu Ting nodded and said worriedly:

"It would be a pity for such a good store to just do publicity, right?"

"Because then we won't have any profit from this store."

"It is true that there will be no revenue on the surface." Cao Xingyu did not deny this, saying:

"However, the potential benefits it can bring to our brand are considerable."

"First, the concept of our Real King brand will be more deeply rooted in the hearts of the people after having such a venue to promote it."

"Don't underestimate this. A truly good brand should allow people to accept it from the bottom of their hearts. Only by doing this can our Shiwang brand go further."

"In this regard, if we are just scattered stores, the impact on customers will not be great."

"Even if some people know that we have many stores, they won't have much experience if they haven't been there."

"And if there is a flagship store like what I am talking about, and all our Shiwang brand products are put in their sight, thinking about the hundreds of excellent stores, it will have a huge impact on their hearts. !”

"They will find that the Shiwang brand is so great, that it already has so many stores, and each store is of such high quality!"

“At the same time, we introduce our corporate culture and customer-focused values ​​to them.”

"At that time, they will truly accept and recognize us from the bottom of their hearts, and they will recognize us from the bottom of their hearts, and then become the most loyal supporters of our Shiwang brand."

"Secondly, this flagship store is full of gimmicks. Has any brand done this like us?"

"No!"

"This is the point where we can operate, and it is also our unique advantage!"

“With just a little bit of effort, our flagship store will definitely become a place for people to check in, travel, and watch!”

“It’s impossible to say whether it will evolve into a tourist landmark in Sansha City!”

"Is it just a place to check in when traveling?" Liu Ting murmured thoughtfully.

"That's right." Cao Xingyu nodded: "To put it simply, we are going to use this flagship store to convey the culture of our Shiwang brand to those customers, so that people can understand us, contact us, and recognize us from a deeper level. us!"

“As long as we can do this, our brand can survive longer!”

"Well..." Liu Ting somewhat understood what Cao Xingyu meant, but she was still a little worried: "Will it be a bit too monotonous?"

"Would others be willing to simply come and visit, take a look, and learn about a brand? Is there really a market for it?"

"You don't have to worry about this." Cao Xingyu smiled and waved his hand:

"The reason why we chose to open such a flagship store in Daxing Road Pedestrian Street is that it has a hint of a tourist attraction in it."

“How many people actually come to the downtown pedestrian mall just for shopping and eating?”

"Very few."

"The reason why everyone chooses to come here is to have fun, because this is the most famous place! Especially for tourists who come from afar, come here to have a look and visit some places to represent that they have been here!"

"So, under this circumstance, many people are able to accept the existence of our flagship store."

"Not to mention, the stores, corporate culture, etc. we display can subvert their three views."

"Isn't this the same as discovering a new world?"

"It will definitely arouse their curiosity, there is no doubt about that."

"Yes." Hearing this, Liu Ting nodded repeatedly.

Indeed it is.

If she travels to a certain city, it is with the interest of having fun. If she can discover something she has never seen before in the process, then she will definitely accept it.

Curiosity.

Very normal thing.

But Liu Ting only understood Cao Xingyu's intention, and she was still a little shocked by Mr. Cao's idea.

That is a large store with an area of ​​more than 2,000 square meters. If you say it is not open, it will not be opened?

This is such a big deal, no one else can!

It was not just Liu Ting who was shocked by Cao Xingyu's idea. Everyone present was shocked. This was the first time they had heard of using the Golden Shop in a prime location as an exhibition hall!

Everyone's faces were filled with dumbfounded expressions.

"By the way, while promoting the Shiwang brand culture, we can also use this flagship store as our designated window for external publicity." Cao Xingyu pursed his lips and continued:

"In the future, if we want to hold some activities or give out some benefits in a certain business district, we can conduct promotion through the flagship store."

"For example, issuing some unique welfare coupons, coupons, etc."

“This is a way to strengthen the presence of our flagship store and focus everyone’s attention.”

"Okay, I understand what you mean, Mr. Cao. I will study it carefully later and try to make this flagship store famous!" After hearing this, Liu Ting nodded solemnly and responded.

"Yeah." Cao Xingyu muttered:

"Including the Apple Direct Store and the Fire Attack Palace, there are only two stores..."

“You can choose 4 more...”

Cao Xingyu's muttering was not loud, but when no one in the audience spoke, everyone heard his words word for word.

"Choose four more?" Everyone's eyes widened almost at the same time, with expressions of disbelief on their faces.

The Apple Direct Store and Huogong Palace alone are already a tough nut to crack. Whether they can be acquired is still a question!

Mr. Cao actually wants to pick four more companies?

These words fell into everyone's ears and immediately made them doubt their life.

This is Daxing Road Pedestrian Street!

Does Mr. Cao know what he is talking about? !

When did it become so easy to rent a shop in the city’s busiest pedestrian street?

Appalling!

Did this guy not sleep well? He was talking in his sleep... Xie Qing curled her lips. At this time, she didn't even want to speak to ridicule Cao Xingyu. This guy was obviously not normal today!

"Let's do this." Cao Xingyu suddenly said:

"There are still four stores, I'll leave it to you to inspect and select."

"These four stores are still mainly catering. We need to comprehensively consider how much they can help our Shiwang brand, especially in terms of brand promotion. Put aside whether they make money or not, and prioritize whether they can bring more benefits to our brand. Big exposure is the point.”

"We must make good use of this resource."

"As for the size, brand, price, etc. of the selected store, you don't have to worry. You don't have to think about it. Just leave it to me."

"Your task is to choose a store."

"Do you understand what I mean?"

"Uh..." Upon hearing this, everyone present immediately looked at each other.

Does this mean that no matter what store it is, you can choose it?

This is so amazing!

For a moment, everyone forgot to respond.

"What's wrong? Do you have any questions?" Upon seeing this, Cao Xingyu asked.

"No, no, I will take the lead on this." Liu Ting came back to her senses and responded quickly.

"Yes." Cao Xingyu nodded with satisfaction and said, "Let's do this as soon as possible. It's best to give me the result tomorrow."

"Okay." Liu Ting responded.

"Okay, don't just talk about work. The focus of our dinner is to reward everyone." Cao Xingyu smiled and said in other words: "It's just acquiring a few stores. It's not worth taking up too much of our time."

"..." Everyone was speechless.

Just acquiring a few stores?

All right.

It is an understatement to say that we have acquired the shops in Daxing Road Pedestrian Street.

This was the craziest thing they had ever heard in their lives.

Obviously, after this experience, everyone has a new understanding of the strength of Cao Xingyu and the company.

Of course, it's more of a big question.

Is it really so easy to acquire shops on Daxing Road Pedestrian Street?

Even Liu Ting and Ye Xiufei, who had always believed in Mr. Cao's strength, felt a little shaken in their hearts.

ps: 4400 big chapters!