I just want players to save money, but I was made the richest man

Chang Detai has been having a headache recently.

It seems that in two or three months it will be the golden autumn season and the harvest season.

Huaguang Bureau actively responds to the country’s implementation of agricultural assistance requirements.

All cultural and entertainment industries within its jurisdiction are required to launch one or two public welfare activities with the theme of helping farmers in the near future.

When it comes to completing tasks, the most comfortable place is undoubtedly the advertising industry next door.

The Advertising Management Bureau only needs to find a few well-established large advertising companies within its jurisdiction and publish a few public service announcements to successfully complete the task.

It's a profession that has specialization.

Secondly, the film and television area is not difficult to solve.

For a long video or short film, find popular bloggers/UPs to participate in shooting an episode of rural pastoral life. Finally, sublimate the theme and shoot the camera in the fruit trees or vegetable gardens all over the mountains and plains. Then the copywriting will say, "Fruits and vegetables are unsaleable." , please help us'

You don’t care whether it’s tacky or old-fashioned, it still has the effect it should have, and there will always be people who buy it.

Anyway, once the final goal is achieved, the paper can be handed in.

In addition to advertising and film and television brothers.

There is also a new industry that has emerged in recent years, but is also managed by the Huaguang Bureau - the live broadcast/short video division.

Not to mention this.

Just find a reliable delivery anchor who has a good reputation, a correct attitude, and a lot of sincerity. Fruits and vegetables will really be delivered in boxes.

After all, even in the era of Internet explosion, people's basic lives are still inseparable from these fruits and vegetables, and the demand is here.

Finally, we have arrived at the game industry, which is cowering in a corner and shivering.

As the younger brother in the entire cultural and entertainment sector, the game industry has always been characterized by a lack of love from the father and the mother. Even a single regulation can kill half of one's life.

Chang Detai felt that although he was not as exaggerated as half a life at this time, it was almost there.

Other industries can well highlight the theme of helping agriculture.

But how is the gaming industry doing...

Is it a card drawing game where you get money and rice for free?

Or is it the FPS battle royale type that has been in full swing recently, where the airdrop is filled with a box full of watermelons?

Is it when the ghost in the horror game jumps out, holding several bags of gold garbage in his arms?

Or should the fighting characters change their skill names to something like ‘Golden Autumn Fist’, ‘Assist the Farmer’s Cut’, ‘Fruit and Vegetable Jump’, or ‘Harvest Blow’?

It’s embarrassing no matter how you look at it, and it’s difficult to highlight the public welfare theme of helping farmers.

This is also a point that Chang Detai has been anxious about recently.

What’s even more difficult is that such public welfare topics must be disseminated for free.

I have never seen anyone do charity work for free.

Then the contradiction arises.

Game companies make games to make money. If they were completely free, they wouldn't be able to make money, and naturally no one would be happy.

Chang Detai, one of the first two big ones, after thinking hard to no avail.

I decided to take advantage of the quarterly summary symposium to see if I could brainstorm ideas and let a group of outstanding game designers here come up with ideas.

Since the Game Supervision Bureau personally invited me, I still have face.

Not many companies responded to the call this time.

Even the Big Three sent their own directors or senior planners to deal with it.

Before it was time for the meeting, the large temporarily rented conference room was already full of people.

Many designers from game companies are old acquaintances, and they started chatting enthusiastically as soon as they met.

There are also people who meet for the first time, exchange business cards with each other, and then sit down and talk.

Chang Detai also took advantage of the start of the meeting to pull several prominent figures in the game industry into a small office at the back to take a breather and see if they had any suitable solutions.

To prevent the whole place from being silent when this issue comes up in a meeting, the Game Regulatory Bureau is considered official after all, which would be somewhat embarrassing.

After Chang Detai roughly explained the situation to everyone.

Just listen to the little man on the left with the [Chief Director of Grand Ceremony Entertainment] nameplate on his chest say.

"Standing Bureau, it's not that we don't want to do it. We are responding to the country's call. We will definitely respond positively if we can. It's just this theme... it's somewhat special."

Someone echoed: "Yes, the game industry has been developed for more than 30 years now. If you count the first generation of computer programming games in the early years, it is even 40 or 50 years ago, but I have never heard of any What games can be paired with helping farmers..."

"I can't do it. I really can't do this. Our family mainly focuses on the immortal turn-based system. When I think of this theme, all I can think of is when the immortals from all walks of life are fighting. When I flick my sleeves, all the fruits and vegetables pop up with their skills. ." As soon as someone finished speaking, the whole office was filled with cheerful laughter.

The image is indeed a bit abstract.

Chang Detai also touched the back of his head in embarrassment and said again.

"Then can we change the angle? If there is no way to integrate the theme of helping farmers into the game, then we can simply develop a new type around the theme of helping farmers?"

As soon as he finished speaking, the whole place fell silent.

Although they did not dare to express it directly, the expressions of the designers were somewhat speechless.

Chang Bureau, you treat game development like digging cabbage in the field...

To open one's mouth is to develop a new genre...

If new types were so easy to develop, would everyone still be trying their best to roll cards in this ridiculously high-rolling track?

The card drawing model is already a stable pyramid structure recognized in the industry, and everyone is just trying to expand on this structure.

Over the years, a freak like Ready Player One has appeared next door, and the new type has been flung out like a desperate matter.

Random type, psychological type, tower defense type, battle royale type.

But now people are somewhat exhausted.

The last popular game "Hollow Knight" is still essentially an extension of the action genre. It is nothing more than a relatively novel theme selection, using a bug's worldview to unfold the perspective, and it also pioneered the method of "subtracting moves but increasing the difficulty of the game" The era of micro-action.

In addition, Huayang Daily endorsed him, which made him an instant hit.

But at the end of the day, Hollow is an action game.

This also illustrates a very simple truth.

Engraving designers really have nothing new to spend.

If something new is thrown out and shocks the world, who will stick to the rules and make old things?

Seeing that everyone was silent, Chang Detai said again.

"You are all young people here, please be active in your thinking. I have an idea here. Let's see if we can expand on it?"

"For example, let's make a rural pastoral-style game. The protagonist is a farmer uncle. The main line of the game is to ride a big ox to till the land, sow seeds, and turn over the soil..."

As he talked, Chang Detai couldn't speak anymore.

Damn, who knows how to play this game...

Just thinking about that scene makes me feel bored...

At my age, for the next ten to twenty years, everyone will be a farmer, so logically I should have a more sense of belonging, but they all find it boring.

What's more, the younger generation of players now, in their teens and 20s, who grew up in the city, may not be able to relate to it at all.

The designers also smiled bitterly at this time.

"Routine game, this can't be called a genre at all. Reality has entered the game, right?"

"We can't even determine the player base... There is no audience for such a game..."

"Even if the free games we make in response to the call are not to make money, they can't even earn word of mouth... Is this...?"

"That's right, Chang Bureau, please don't make things difficult for us. The industry is so involved now that it's not easy for everyone to make ends meet."

Everyone shied away with every word you said and every word I said.

It’s not that I don’t want to do it.

Mainly, I really can’t do it.

The main purpose of playing games is to stimulate emotions.

Whether it makes you cry, laugh, feel happy or stimulating.

Players can get emotional feedback from the game from beginning to end.

Where does this kind of emotional feedback come from...

If the farmer uncles had the chance, they would not want to farm.

An industry that even professionals themselves don’t want to work in.

Put it in the game for players to play.

Isn't this a clear path to seeking death...

"Oh, forget it." Chang Detai waved his hand in disappointment.

Looking around in the crowd, he suddenly said in surprise.

"Huh? Where is the engraver? Isn't he here today?"

Chang Detai has been paying close attention to Ready Player One since Skylines.

Subsequently, two hit IPs were produced: "PlayerUnknown's Battlegrounds" and "Hollow Knight".

In addition, "Journey" and "Arknights" are also unconventional and popular among the player community. Chang Detai sees these.

Would such a talented designer have a different opinion if he were here?

Soon, the secretary replied in a low voice.

"It was raining lightly in West Lake today, so the designer's flight was delayed for a while. As soon as he landed, he said he would be there soon."

"Okay, let's make some preparations here and have a meeting soon."

After the words fell, the directors and planners of the ten or eight major game companies who had been summoned, as well as a group of designers, also walked out of the office.

If you have a good personal relationship, you will stay in groups of twos and threes, still whispering in a low voice.

They couldn't express themselves in front of Chang Detai.

I felt a little dissatisfied when I left the house.

"Chang Ju thinks too highly of the engraving designer. We couldn't come up with a result through discussion. He actually asked everyone in front of us if the engraving designer was here... It seemed as if the engraving designer would have ideas once he came."

"Yes, I always feel slighted. After all, I also participated in the Yinhui Senior Management Conference back then, and discussed with everyone the novel idea of ​​'big and small guarantees'. Don't designers who have made more contributions to the industry than designers big?"

"Forget it, let's not talk about that guy. It makes it seem like a person of my status needs to say bad things about him behind his back. It's really unnecessary. His status as the director of a large factory is not something that an A-level company can compare to for the time being."

Wait until a group of people walk out of the office.

A new round of quarterly summary symposium also officially started in the conference room.

There was not much to talk about in the first half. Basically, representatives of major manufacturers took turns to give speeches.

The reporters and media in the audience symbolically raised a few questions that the players were concerned about.

Finally, make a summary and look forward to the future.

It came to an end in about an hour or two.

During this period, Ke Jin also walked in from the back door.

The front was already full of people, so he found a seat in the back and sat down.

I have to say that the speeches given by these old guys were really stinky and long, and every manufacturer’s representative came to the stage and spoke only in car-talk.

Excellent sleep aid effect.

When Jindu fell into a light sleep, he opened his eyes just as the last representative from Tengjing stepped off the stage.

Then, Chang Detai walked up to the podium and sat down.

I made a summary as usual, and then some polite official words, wishing each company a successful start and good results in the second half of the year.

After all the interviewing reporters left early.

Chang Detai then brought up the theme of helping farmers.

"In response to the Huaguang Bureau's call for the 'Golden Autumn Harvest Season', the Game Supervision Bureau needs to seek cooperation with a game company to develop a free charity game to help farmers. The theme of the game is best centered around the rural pastoral style. Do you have any questions here? Don’t have any ideas?”

The words fell.

Representatives of game manufacturers, large and small, in the audience were all silent.

The scene was not completely silent.

But apart from whispers, no manufacturer dared to speak loudly.

A dozen or so major manufacturers had just discussed it in the office, and the result of the discussion was very clear. At this time, everyone was as calm as an old monk sitting still.

Some small and medium-sized manufacturers, including some small workshops, who want to establish a good relationship with the regulatory authorities are quite interested in this cooperation.

But the only point of interest is that we can cooperate with the regulatory authorities.

If it is a jointly produced game, even if it is a smaller game with a lower cost, the official blog of the Supervision Bureau with millions of fans will definitely help with publicity.

Your exposure will be boosted instantly.

In addition, with official endorsement, it can be recognized by some players, and it will also have an impression of their own small workshop, which will help promote new games in the future.

It's a good deal.

But if you want to talk about the theme of helping farmers, it also needs to be centered around the countryside?

Then we can only say sorry.

Can't do anything.

I can’t even think of anything to play with in this theme.

Just when the scene was awkward, Chang Detai sighed slightly in disappointment.

Suddenly, a relaxed and calm male voice was heard from the last row.

"I can do it."

Uh-huh! ! !

Suddenly, hundreds of pairs of eyes in the entire huge conference hall turned to look at the last row.

Even Chang Detai's eyes were attracted.

The world is focused on this!

After discovering that the person who spoke was a sculptor who has become very popular in the gaming circle recently.

A small number of people showed some relief in their eyes.

But most designers have expressions of surprise, curiosity, contemplation, and thoughtfulness in their eyes.

It can be summed up in three words.

Do not believe.

After all, all of you here are elites in the industry, and everyone is scratching their heads and can’t figure out how to get started.

You can do it if you can do it?

I don’t believe it!

Ke Jin was also stunned by everyone's commotion.

He didn't speak immediately just now, he just wanted to observe secretly to see if any of his peers were competing with him.

If there were bids, he would have to consider how he could securely take advantage of the opportunities God sent to his door.

As a result, no one spoke, so he stopped writing.

Unexpectedly, these brats had a knack for watching the fun, and they all stared at him with wide eyes.

I was a little shy because of the treatment.

At this time, Chang Detai on the stage saw that it was Ke Jin, his eyes suddenly brightened, and he even stood up excitedly.

However, in order to prevent this kid from being a young man, he would inevitably be impulsive, just to save face and make a face in front of his peers, and say something too harsh without thinking clearly.

Chang Detai still planned to remind him first, which could be regarded as giving him a leg up. If he really couldn't do it, he could still escape unscathed. Don't wait until he really got the job and then say he couldn't do it, he would become the laughing stock of the entire industry.

Chang Detai still doesn't want to see this happen to this young designer whom he admires quite a lot.

"Rural pastoral style, and the theme of helping farmers must be clear. We don't want to beat the other big-name industries of Huaguang Bureau in terms of popularity, but at least in our own small circle, we can have a certain degree of acceptance by players."

"With so many requirements, engraver, are you sure you can still do it?"

Ke Jin did not answer, but asked another question that made everyone present strange.

"Chang Jie, are you sure this game is really free and there is no way for players to recharge?"

Chang Detai was stunned.

I don’t know why Ke Jin asked this question.

Could it be that he doesn't think he can accept free games because he can't make money?

Although the prices of this guy’s previous games were all weird.

But judging from the final results, he made a lot of money.

It can be seen from this that this kid does not want to make money, it is just a business strategy that he has a very clever mind.

But then again, public welfare itself cannot be measured by value.

Although I really want to say in my heart, "Allow you to set the recharge interface" to keep this kid.

But Chang Detai still nodded helplessly and said impartially: "Well, it's completely free. Projects with a public welfare theme do not allow any recharge content, otherwise it will put the cart before the horse."

Chang Detai was a little worried at first, fearing that the boy would give up his job as soon as he heard this.

Who knows, after hearing this sentence, the latter's eyes showed a bit of excitement.

The vibrating sound is powerful.

"Okay, I'll accept this cooperation."

"Within 7 days, the finished game will be delivered to the bureau!"

As soon as these words came out, all the designers in the room were shocked!

Seize...seize Shaotian?

7 days?

Make a game?

Or is it the theme of helping farmers that everyone here shakes their head and says they can’t do it?

And can it still be accepted by players to a certain extent?

you sure? ? ?

Almost all the designers present had only one idea in mind.

crazy!

This young man has gone crazy trying to fill the cup!