I, The Founder Of League Of Legends!

Video industry chain?

When the commentators heard what Lu Li mentioned, they all had puzzled expressions on their faces, because they had only heard of one product before. An IP can have an industry chain, but it can also be made into a video. Industrial chain, this is unheard of.

So, Lu Li had to explain it to everyone.

In 2019, the Internet industry has developed to the point where 5G communications are about to be implemented. People’s spare time is occupied by a lot of fragmented content, such as games.

The four major categories of novels, live broadcasts, and short videos cover almost all of people’s free time.

Although the number of people overlapping these four categories is also very large, if we talk about them separately, the two categories with the largest number of people are probably live broadcast and short video. In Lu Li’s view, short video is probably the biggest among them.

After all, with the popularity of short video apps such as Douyin and Vlog, most of people's fragmented time is occupied by them. After all, "video" is the best way for users to get feedback.

This is why Lu Li wants Riot Entertainment to enter the video industry.

But in the video industry chain, the example Lu Li wants to cite is not Douyin, but a company called "Rangzou Comics".

Although Baozou Comics was banned for a long time in 2018 because of some wrong things, Lu Li still admires the operation mode of Baozou Comics.

At the beginning, Rampage Comics focused on the Rampage Comics APP, and then developed the video program "Rampage Events". In turn, they used "Rampage Events" as the core, and in the subsequent process, they launched "Rampage Events" Video programs such as "What movies to watch when running wild", "What games to play when running wild" and so on.

And this is the "video industry chain" that Lu Li wants to introduce to everyone.

"In fact, we can completely follow the path of Rampage Comics and create a video industry chain that belongs to our League of Legends or Riot Games." "After Lu Li gave examples and saw the expressions of the commentators who suddenly understood, he continued.

"Yesterday, I completely agree with what Su Xiaoyan told me, and because our League of Legends, apart from games, has the most contact with summoners, it is these anchors, so we start with the anchors' daily live broadcasts. , it must be the point with the best effect.”

Lu Li said to everyone with a smile, and then directly finalized Riot Entertainment's first video program.

"So, one of our core video programs is to intercept the most exciting clips from the anchors' daily game life, and then compile them into one program. As for the name of this program...it's called, Riot Really Knows Play-Anchor Chapter!”

Lu Li said, as for the inspiration for the name, it naturally came from a similar program in the previous life.

"Fist really knows how to play the anchor chapter..." After hearing what Lu Li said, the commentators were all thinking, but in fact they couldn't think of much content, it was just a little strange, even if the name was "Fist really knows how to play" Okay, why do we need to add an anchor chapter later?

"Industrial chain, video industry chain!" Lu Li rolled his eyes at everyone. At this time, he was like a teacher who had to explain the key points again to those students who had not listened!

With Riot Games as its core, many side video programs have been launched. For example, Riot Games is dedicated to intercepting interesting clips from professional leagues, and Riot Games is dedicated to intercepting anchors’ live broadcasts. The wonderful game operation, Riot really knows how to play the goddess chapter, specially collects the live broadcast materials of goddess anchors during Riot live broadcast, etc.

And when Lu Li told the commentators all the ideas for several video programs that he had already thought about, everyone finally understood what Lu Li meant specifically. Then, they all applauded Lu Li. After all, Lu Li Li’s idea is absolutely feasible!

"So, in the future, I think you can each be responsible for a video team and launch a new program every week. When the professional league starts, you should explain and host. It is not necessary at all. will affect."

Lu Li said to everyone with a smile.

Everyone nodded, but soon, Su Xiaoyan frowned again: "Mr. Lu, although this is feasible, I still feel that apart from commentating on competitions every week, we are quite free at other times... ...After all, it is entirely up to the employees to collect live broadcast materials from anchors."

Su Xiaoyan said to Lu Li, and Lu Li nodded. This is what he wants to say next.

"In addition to being responsible for your own video programs, you guys actually have another idea...that is, you can create your own personal video brand!"

Lu Li said this, because in the previous life, when League of Legends was just in its early stages of popularity, many people made some tutorial videos for League of Legends, for example, JY

Xiao Cang, Mis and so on.

Although in this parallel world, it is definitely impossible for Xiao Cang and Miss to do such things again, and JY has become a big boss in the werewolf killing world, but their successful experience in the previous life is still completely acceptable. Reproduced into this parallel world!

Therefore, Lu Li used the experience of Xiao Cang in his previous life as an example, and used Su Xiaoyan as an example to once again introduce to everyone how to do this.

For example, in the initial stage, Su Xiaoyan can directly create a program called "Su Xiaoyan's First Perspective", and introduce a hero's gameplay, equipment, laning skills, etc. to the summoners in each episode. .

As for Xiaolou, they can create a "Xiaolou Cheating Collection" to broadcast scenes of cheating operations in the game.

As for Xiaomi, (Zhao) can create a "Xiaomi Rampage Collection" to record the moments of rampage in the game.

On the other side of the three male commentators, although Lu Li did not use them as examples, they are all highly educated people and naturally have the ability to draw inferences from one example. As for what videos they want to make, after Lu Li introduced them, they were actually The prototype slowly appeared in my mind.

々This is what I came to you to do today. You can start thinking about this matter in the next two days... Riot really knows how to play here, what type is everyone planning to do, and everyone's You can write it into a document and show it to me which route your personal self-media wants to take. "

"At that time, if it is feasible, everyone can do it with confidence and boldness. If there is a loss, the company will bear it. If there are achievements, then the company will not treat you badly.

Lu Li said this to everyone!