I want to be a chaebol
Chapter 114 Build Tomson First Grade in Seoul!
Song Yuxi obviously listened to Song Yi's suggestion. He visited Dongdaemun Market before the Spring Festival and had cordial exchanges with the vendors in the market and the citizens who came to purchase.
He randomly interviewed several elderly Seoul citizens and asked them about their family's housing situation, how many children there were in the family, and whether the children were currently renting or buying a house.
Song Yuxi has a strong appeal among ordinary citizens, and the market was quickly filled with ordinary people who came to chat about home affairs.
The security guard on duty today was worried about Song Woo-seok's personal safety and would not let people come forward. Song Woo-seok was also worried that someone would fall, so he took the microphone and chatted with everyone.
"Everyone, please don't crowd. I came here today just to check on everyone's current situation. I will also report your demands to the city government and Cheong Wa Dae, hoping to help everyone solve the problem."
"'Field to the tiller, house to the dweller' is my ideal. It is our responsibility to allow citizens who own houses to enjoy a better ecological environment, and to allow young people who do not have houses and are still struggling to live in their own houses. "Song Yuxi told the citizens about his policy goals.
When the citizens of Dongdaemun heard what Song Woo-seok said, they couldn't help but cheer for him. At this time, a camera not far away recorded Song Yuxi's every move and captured the scene when he interacted with citizens.
New Asia Pictures is producing a documentary for Song Woo-seok. The documentary is called "Hello, I am Song Woo-seok". This documentary will record the entire process of Song Woo-seok starting from within the party, becoming the presidential candidate of the Democratic Party in the new millennium, and finally entering the Blue House.
Song Woo-seok became popular among young people in the Seoul metropolitan area. The slogan "Let young people live in their own houses" moved the young people in the Seoul metropolitan area.
Song Woo-seok's support within the New Millennium Democratic Party was rising steadily. At this time, the conservative media Chosun Ilbo and Dong-A Ilbo began to report that Quan Shuliang's father was a red element.
While Song Woo-seok's campaign team was struggling with how to deal with this incident, Song Woo-seok finally chose to exchange sincerity for sincerity and move voters through his sincerity.
The campaign speech delivered by Song Woo-seok in Incheon City can be called the best speech in 2002:
"When my wife and I got married, my father-in-law had already passed away. My mother-in-law did not mind the poverty of my family, but she still agreed to marry her daughter to me."
"Before I got married, I knew that my father-in-law was once a Red. Then my wife gave birth to a son and a daughter for me, and we have been married for more than 20 years. Is it because my father-in-law was once a Red? Am I going to abandon my wife now? Are you going to elect a president who abandons his wife and son?"
"If people think that my wife with such a background is not worthy of being president, then I will give up running for president. If you agree with me, then I will do it seriously. The president has no right to shut down any media."
"I will not use the power given to me to suppress the media, but I will never become a candidate who bows to the media or surrenders. I will fight to the end. Dong-A Ilbo and Chosun Ilbo, do not participate in the new media The election of the Millennium Democratic Party. I will fight hard to the end!”
Song Woo-seok's speech was widely reprinted by Yahoo Korea, Naver and Daum. Some students also voluntarily reposted the full text of Song Woo-seok's speech on their personal inschool homepage.
When Song Yi saw this speech, he was inspecting the land in Longtoudong with Zheng Enxuan, chairman of Ashan Group, and Zhou Mengkui, chairman of Modern Industrial Development Group.
Hyundai Industrial Development Corporation (HDC), also a top ten builder in South Korea, has created its own apartment brand IPARK.
Zhou Mengkui pointed to the northeast of the land and asked Song Yi, "What are we going to build there?"
Song Yi took a look and said, "Oh, an office building is going to be built over there. The east side of this land is owned by Doosan Group. Doosan Construction is planning to build a Doosan Weve apartment, and to the north, Amore's brand Innisfree is planning to open a Dongda store. As for the To the south, here, Uncle Mongkui, you saw it, it’s the viaduct of Cheonggyecheon Stream.”
"This is indeed a good location. If a community is built here, then the Longtou Station of Metro Line 2 will be built separately for Doosan Weve Apartments and your land. If it weren't for the elevated road next to it, other builders would have been targeting it. Come on this piece of land." Zhou Mengkui said.
Jung Eun-suan agreed, "If the Cheonggyecheon elevated highway is not demolished and apartments are built here, the people living in the apartments will definitely not be able to sleep at home because they hear the noise from the elevated highway every night. Even if houses are built here, they will not be able to sell at a high price."
"That is, if it were not for this viaduct, Song Yi would not have bought this piece of land for only 71 billion won, allowing him to pick up such a loophole." Zhou Mengkui also envied Song Yi's good luck.
Zheng Enxuan disagreed, "This is because Song Yi has investment vision. He has long expected that the Cheonggyecheon Viaduct will be demolished, otherwise he would not have spent tens of billions of won to buy this land."
Zhou Mengkui smiled and said, "Sister-in-law, I know Song Yi is yours, so you don't have to defend him like this. It's not a bad thing for young people to criticize him more."
Zhou Mengkui spoke unintentionally, but Zheng Enxuan listened intentionally. After all, her relationship with Song Yi was not clear to begin with. "What do you mean Song Yi is mine? This guy is very capable and I can't control him."
Song Yi chuckled, "Auntie, don't say that, I have always respected you. You asked me to go east in the company, but I didn't dare to go west. You see that I have benefited, and I first thought of you and Meng Kui. Uncle, our family must be united, and we must not let the rich water flow to other people's fields."
Zhou Mengkui was very excited, "You finally bought this land. Are you really willing to let me participate in this project?"
Song Yi had his own plan, "Uncle Mengkui, you can't make enough money. People who eat alone are destined to not make a fortune."
"Look at my real estate project in Yanjing City, didn't I also join Asan Construction as a partner? I am planning to build this land into the most high-end apartment project in Seoul City. Now Xinya is paying for the land, Asan Construction and Modern Industrial Development Group hired people, everyone worked together to build this apartment, and everyone made money together, wouldn't everyone be happy?" Song Yi said.
"The most high-end apartment? After all, this place is still some distance away from the Han River. Except for the high-rise residents who can see the Han River, the low-rise apartment users can only see the renovated Cheonggyecheon. Even if, as you said, this place will become a gurgling stream in the future. , lined with green trees, it is difficult for this to be the most high-end apartment in Seoul City." Zhou Mengkui was a little confused.
"Uncle Mengkui, you are right. The luxury area in Seoul City is now divided into Seongbuk-dong, Hannam-dong in Yongsan District to the south, and Cheongdam-dong in Gangnam District. If you divide Seongbuk-dong, Hannam-dong and Cheongdam-dong is connected in a line, and you will find that Yongdu-dong is located exactly on this line. To the north is the Gomun mansion in Seongbuk-dong, and to the south is the high-end apartment in Hannam-dong.”
"Yongdu-dong is located in Dongdaemun District, with Gyeongbokgung Palace to the east, Namsan Mountain and the city center to the south. Why the houses in Dongdaemun District cannot be sold at high prices is actually because the Dongdaemun market is too popular. When you go to Dongdaemun, you will think of Dongdaemun's clothing market, which is of high quality and low price. Aunt Enxuan, Uncle Mengkui, will you go to Dongdaemun Market to buy clothes?" Song Yi asked Zheng Enxuan and Zhou Mengkui.
Zheng Enxuan and the other two smiled awkwardly. They were worth a lot of money, so how could they go to Dongdaemun Market to buy clothes? If they buy clothes, they usually either go directly to a high-end fashion store, or the store delivers the clothes to their home for them to choose from, or they directly customize the clothes. Brands such as Hermès, Chanel, and Dior will provide customized clothing services for VIP customers.
"Actually, the clothes in Dongdaemun Clothing Market are of good quality and novel in style, which are very suitable for young people. I went there many times when I was in college, and I planned to buy clothes from Dongdaemun to China," Song Yi said. .
Zhou Mengkui felt a little disdain for Song Yi. Only children from civilian families would always talk about Dongdaemun Market.
"According to the plan, Longtoudong will become the end point of the Cheonggyecheon reconstruction project," Song Yi pointed in the direction of the viaduct. "If the viaduct is completely demolished, we will build a private viewing platform on the Cheonggyecheon level that is exclusive to the owners of the community. The viewing platform will Build a musical fountain. The owners of the community return to their residences and rest on their own viewing platforms."
"The same viewing platform across the river is open to all tourists, turning the beautiful scenery along the Cheonggyecheon River into a private garden in the community. Will this give the owners a special sense of ownership?" Song Yi said.
After hearing Song Yi's description, Zhou Mengkui was immediately moved, "River resources should be public resources. It's impossible to allow you to classify the river landscape into a private residential area, right?"
"You're right, but I don't plan to put the viewing platform into the community. This viewing platform is also part of Longtou Park, and Longtou Park will be open to the owners of the community free of charge, because I plan to build the apartment in the park. instead of building apartments next to a park.”
Song Yi plans to build a circular green belt around the apartment, including a viewing platform facing the river. The eastern half of the triangular land will plan a private garden that belongs to the entire business.
After Zheng Enxuan heard Song Yi's plan, she couldn't help but ask the question she was most concerned about, "I heard you say that you want to use most of the 3,000 square meters of land for greening. How many buildings do you plan to build?"
Song Yi gestured with a finger, and Zheng Enxuan thought he had made a mistake, "A building?"
"That's right, because I plan to name this apartment 'The One', which means unique and unreplicable. The apartment has a total of 50 floors and only two types of apartments, 170 square meters and 340 square meters, all of which are large single-story luxury homes. Because the houses here are aimed at the richest people in Seoul City," Song Yi said.
Song Yi plans to build a Tomson first-class apartment in Seoul on the land of Yongtoudong. Even twenty years later, The One apartment is still the most expensive apartment masterpiece in Seoul.
The One apartments are all large single-story mansions with transparency from north to south, with two units on each floor, and a total of 6 houses. From west to east, they are arranged according to 170 square meters, 340 square meters and 170 square meters. The apartment has 50 floors on the surface, but actually has 51 floors, because the 50th floor contains four 680-square-meter duplex mansions. This is a unique and unduplicated mansion.
In addition to The One apartment, Song Yi also plans to build a 25-story annex building on the easternmost side of the land. The first floor will be shops, the second to fifth floors will be high-end clubs, and the sixth to 25th floors will be serviced apartments. Not for sale, unit size is 85 square meters. The serviced apartments are modeled after the Bulgari Apartments in Milan and are provided for socialites who cannot afford The One apartments.
"Based on your description, how much do you plan to sell an apartment for?" Zhou Mengkui asked curiously.
"A 170-square-meter apartment is priced at 4 billion won, and a 340-square-meter apartment is priced at 8 billion won. I don't plan to sell those four duplexes in a hurry. The price of each unit must be at least more than 20 billion won." Song Yi is confident. .
"Four billion won, you really dare to think about it." Zhou Mengkui shook his head, but after listening to Song Yi's description, it was not impossible.
4 billion won, equivalent to approximately 22 million yuan, divided by 170 square meters, the price per square meter is approximately 129,000/㎡, which is not outrageous.
"The Pent House Cheongdam" (PH129), a high-end apartment located in Cheongdam-dong, Gangnam-gu, has been the most expensive apartment in South Korea for three consecutive years since 2020. The price of a 407.71-square-meter high-end apartment in 2023 was 16.24 billion won (approximately 85.5 million yuan), which is approximately 210,000 square meters per square meter.
South Korea's luxury apartments have exceeded 100,000/square meter since 2008. If the construction of The One Apartment starts in 2002, it will be completed around 2005. The One apartment and Tomson Yipin in Puhai City were put up for sale at about the same time.
"Let's not talk about anything else. Of the four duplexes on the top floor, you must save one for me." Zhou Mengkui said to Song Yi.
"Really? Then I will probably be neighbors with Uncle Menghe." Song Yi also lamented Zhou Mengkui's generosity. He booked an apartment worth 20 billion won without hesitation.
Zheng Eunxuan smiled. Although she also coveted the penthouse duplex in The One apartment, she had no money to buy it. In order to buy shares of Ashan Group, she still owes Song Yi US$80 million.
Zheng Enxuan now places his hopes on Asan Construction and Asan Semiconductor. As the major shareholder of New Asia Real Estate, Asan Construction participated in the construction of Wangjing Center. The latter is cooperating with LG Electronics to build a wafer fab in Liangxi City, Jiangsu Province.
If these two heavyweight projects are completed, the revenue of the parent company Asan Group will definitely not improve. After Asan Group's shares rise, Zheng Enxuan can repay the US$80 million in debt by selling the company's shares.
After inspecting the land, Song Yi, Zheng Enxuan, and Zhou Mengkui also reached a preliminary agreement. Xinya, Asan Construction and Modern Industrial Development Group are preparing to jointly establish a new real estate company, Xinya Construction, with Zhou Mengkui serving as the representative director of Xinya Construction.
The investment ratio of Xinya, Asan and Modern Industrial Development is 5:3:2. The land held by Xinya will also be transferred to Xinya Construction as an asset. As long as the Seoul City Government announces the launch of the Cheonggyecheon renovation plan, New Asia Construction will officially launch The One apartment project.
After inspecting the Longtou Cave land, Zhou Mengkui left first. Song Yi and Zheng Enxuan both lived in Chengbei Cave, and they drove away together.
When Song Yi drove to his underground parking lot, Song Yi invited Zheng Enxuan to go home and sit for a while, "It's still early today, Auntie, would you like to go upstairs for a cup of coffee?"
Zheng Eunxuan knew that Song Yi had no good intentions. Now that Kim Taehee has returned to Ulsan, and Kim Heewon does not live in Seongbuk-dong, Song Yi lives alone at home. If Zheng Eunxuan follows him home, wouldn't it be like a sheep in a tiger's mouth?
Zheng Enxuan looked at Song Yi, "Forget it, you have a nanny at home. It wouldn't be good if she saw her. Let's chat in the car for a while."
Naturally, Song Yi didn't want to just chat. He moved their seats back, turned on the heater in the car, and then hugged Zheng Enxuan. Zheng Enxuan hadn't been gentle with Song Yi for a long time, so he agreed half-heartedly and agreed to Song Yi's request.
Zheng Enxuan found that she was becoming more and more courageous, first in the office, and now in the car. Who knows where she will be next time?
After the two of them were done, Zheng Enxuan found that he had even forgotten to answer the call from his daughter Zhou Zhiyi, so he quickly replied, "I was talking to Song Yi just now. I didn't bring my phone with me, so I didn't hear it. You are ready to go home." Already? Well, okay, what do you want to eat?"
Song Yi listened to Zheng Enxuan's phone call, and his hands were not honest, "I didn't eat at night, why didn't you ask me what to eat?" Zheng Enxuan was angry, "I've already fed you, what else do you want to eat?"
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