I Want To Be a Rich Man on Hong Kong Island
Chapter 28 Before Opening
Now it's commercial time, welcome to listen to Hong Kong Island Radio again!
"It has always been imitated, but never surpassed! Four Lao Fengxiang stores are open, and the general public is welcome to come and buy! The opening is a big deal, there are a lot of discounts, and you can also participate in the lottery..."
"A lifetime commitment, a lifetime love! Lao Fengxiang Jewelry welcomes you!"
The family was listening to the radio, and the woman hurriedly said after listening to the advertisement, "Husband, buy me a necklace! Lao Fengxiang's not only preserves its value, but also has a beautiful style!"
The man questioned: "Preservation? Preservation must be gold nugget preservation!"
The woman was dissatisfied and said, "Can you wear gold nuggets? Can't you wear a piece of jewelry when I serve you guys every day? Look at Mrs. Zhang, showing off a necklace in front of me. What about me? What do I have?"
The man hurriedly said, "I didn't say not to buy it, I bought it, I will definitely buy it. Isn't it because they are just doing an event, maybe they can win a grand prize!"
......
"Brother Li, Sister-in-law Li, help me sign on the reverse side of this leaflet!" A young woman asked the neighbor and her husband.
"What's the signature, we are not celebrities, what's the use of signing?" Brother Li said with a smile.
"Of course it works. As long as I collect the signatures of 36 people, I can go to Lao Fengxiang jewelry store and buy a gold bracelet at a low price. The original price is 16 Hong Kong dollars, only 12 Hong Kong dollars, which is a full 4 Hong Kong dollars cheaper!" The young woman explained
"What? Show us!" The couple took the leaflet curiously and looked at it seriously.
The more I look at it, the more fascinated it becomes, Lao Fengxiang has a big opening ceremony, lottery draws, and discounts are all tempting;
The new style, the purity of the four nines, and the promise to trade the old for the new touched the hearts of the two!
"Husband, buy me some jewelry too! I heard that the price of gold will rise recently!" Sister Li said to Brother Li
"Okay, when it opens, I'll take you to see it and buy you a necklace to make up for the hardships you've had with me over the years!" Brother Li said softly.
I feel cold and guilty about my wife, Brother Li. I ran around with me in the past few years, and suffered a lot.
Now that the conditions are good, it is natural to compensate the wife.
"Brother Li, Sister-in-law Li, sign it for me first, and then get tired!" The young woman couldn't help complaining when the two were tired in front of her. Believe it or not, I also asked my husband to come and give it to me. You perform one.
"Okay, we'll sign it for you, but do you still have this flyer?" Sister-in-law Li asked eagerly. After all, you can save 4 Hong Kong dollars!
"No, it was posted on the street, one per person! Not much to give!" The young woman said proudly, with a normal face.
......
At the same time, the major newspapers on Hong Kong Island are also full of advertisements of Lao Fengxiang.
For a while, Lao Fengxiang has become a talking point for Hong Kong Island residents after dinner.
In Lao Fengxiang's office, Rong Bensheng said to Wu Guangyao with admiration: "Mr. Wu, you are a genius. This kind of trick of collecting 36 signatures has at least magnified the effect of our publicity by more than 10 times. And our efforts , just sell a bracelet at a par, and you don’t have to pay a cent for the advertising fee.”
At this time, Wu Guangyao was very proud of himself. This kind of routine of 'like' in later generations was brought to this era by himself, and the effect was a mess.
Think about those people relying on Lao Fengxiang's flyers, looking for people to sign everywhere, then others have to ask why they signed. Will such a positive advertisement soon become popular?
Is there anything better than this kind of publicity?
I'm afraid that only if only mobile phones appear, there will be better means of publicity!
However, Wu Guangyao naturally would not be proud of his actions, and said to Rong Bunsheng: "Propaganda is only an effect, what really depends on the quality and style of jewelry, as well as the quality of service. So we can't be proud! We must always be vigilant. ,
After all, these other gold and silver shops can do it too! "
Rong Bensheng said sternly: "Well, I will always be vigilant, and I will never let these reasons become a stumbling block to our development!"
Wu Guangyao is very satisfied with Rong Bensheng, he has fully possessed the quality and ability of a professional manager.
As long as he made a few touches on many things, he would understand and implement them, and he could even do better.
Wu Guangyao emphasized again: "The four stores will open tomorrow, and there must be no mistakes! I basically dispatched all Leidun security personnel. These are not enough, and the office will try to maintain order as much as possible."
"Well, President Wu, don't worry, I will pay attention!"
......
"I thought that I was about to catch up with Wu Guangyao, but I didn't expect Wu Guangyao to throw me off a lot at once! It's so bold, four stores opened at one time, and the radio and newspapers are their propaganda!" Zheng Yutong Whispering in his own store
"Since Sheng Yu, He Shengliang!"
"However, I won't be knocked down. I want Lao Fengxiang to follow suit!"
Zheng Yutong decided that other people's things are his own things, copy and copy, and study modestly.
At this time, the whole gold shop jewelry store on Hong Kong Island has a feeling of wolf coming.
In the past, Lao Fengxiang only dominated the main island of Hong Kong Island.
Naturally, it will have an impact on everyone's business. After all, there are only 700,000 to 800,000 people on Hong Kong Island.
Lao Fengxiang's six stores are all located in prosperous areas, and the locations are quite good. Coupled with this large-scale publicity, I am afraid that it will really become the top spot in Hong Kong Island's gold shop jewelry store.
This is the idea of many colleagues. Although it is very helpless, I have to admit that Lao Fengxiang has many advantages!
There are hot eyes!
There are also people who want to make Lao Fengxiang! There are also helpers who are eyeing Lao Fengxiang!
But I don't know who made the sound. Lao Fengxiang not only has a relationship with foreign police superintendents and officials, but also has a strong relationship with HSBC.
I heard that I owe HSBC a lot of money, which is a bit of a cow!
If you want to deal with Lao Fengxiang, you are against HSBC. After all, HSBC is also worried that the money will not be recovered, so naturally, it will help Lao Fengxiang!
The most important thing is that Lao Fengxiang hired a group of Lao Shizi Leidun for security, which are all martial arts and strong men, and ordinary people have no chance to engage others.
At this time, Wu Guangyao would rather make less money himself, but also ensure the safety of his company.
Therefore, Wu Guangyao basically visits the foreign officials in the police station in the branch area.
With fluent English, and some gold jewelry, also laid a friendly relationship.
Even if you don't have a good relationship with Superintendent Richard, at least it's a relationship where you spend money and do things!
Wu Guangyao came from later generations and naturally knew how powerful it was, so he managed very well in all aspects.
The foreign officials all assured Wu Guangyao that Lao Fengxiang would be taken care of in the jurisdiction they manage!
Give the protection fee to the foreigner, at least he is a white man. If you give it to those three sects, you are afraid that your store will be swallowed up.
This is a circular game, Lao Fengxiang is afraid of helpers, helpers are afraid of foreigners, foreigners like money, Lao Fengxiang has money.
Of course, Leidun Security has also expanded its recruitment to 30 people. Although it is not enough to deal with big gangs, it is still possible for ordinary gangsters.
Of course, this will cost you a lot.
Coupled with the high quality of his jewelry and the promotion of opening activities, it can be said that Lao Fengxiang's profit is in the middle and lower reaches of the industry.
However, as I go to Macau to buy a lot of low-priced gold, my profits will slowly rise!
Of course, Wu Guangyao doesn't care either!
In later generations, Pinxixi has been losing money for several years in order to drive traffic.
Wu Guangyao also planned to build a brand first, so that the brand can be deeply rooted in the hearts of the people and become a famous brand.
Only in this way will the issue of huge profits be considered in the future!
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