I'm going to become a giant in the entertainment industry

Yang Ruoqian handed back the information in his hand, nodded and said: "I have seen your past performance, and I believe you can make a good movie."

"There is no need for a gambling agreement. The group will not join your board of directors and will not interfere in all your decisions. You decide for yourself how to make a movie, what actors to hire, and what channels to distribute it through."

"If you need help from the group, please contact the operations department directly."

There are many companies that were originally doing well, but after the acquisition, the people sent by the group messed up and always wanted to show their presence. As a result, their advantages were lost and they eventually lost money.

For example, there is a novel website called Tayue. It once used a premium premium subscription system to carve out a niche among the two old subscription-based novel websites, Qidian and Lufu, and became one of the most profitable reading apps.

Unfortunately, after being acquired, they were forced to switch to free reading. As a result, they couldn't take advantage of it at all. Most of the free traffic was taken away by Tomato Reading.

It was once prosperous, but now it is almost in ruins.

There are many, many similar examples, but in most cases, as long as a new official takes office after being acquired, the outcome will not be good.

Thinking in terms of a profit model, Yang Ruoqian cannot interfere too much.

Hearing Yang Ruoqian's attitude, Cai Meng's eyes suddenly lit up - judging from this tone, the Kuaiguang Group was planning to become a hands-off shopkeeper?

It only acquires shares and does not participate in management.

Such investors are exactly what they need most!

"Mr. Yang, you are so sincere... Otherwise, we will show you the filming plan of "Titanic 2" and you will decide after reading it?" Cai Meng thought for a while and asked .

Yang Ruoqian immediately refused: "No, I don't care. Let's talk about the specifics of the new movie. Do you need any help from us? For example, distribution resources?"

Previously, the films shot by Shelter Company were all small productions, most of which were distributed online, with very few opportunities for theatrical distribution.

Therefore, they may not have as good distribution resources as Kuaiguang Group.

Cai Meng shook his head: "Mr. Yang, don't worry, we can handle the issue ourselves!"

Yang Ruoqian nodded again: "Where are the actors? Have you found the leading actors?"

"We've found everything, just wait for the good news." Cai Meng said confidently.

Everything is done...

This is what a profitable company should look like.

"Okay, then I will wait for your good news."

After asking a few key questions, Yang Ruoqian finally felt relieved. He called the company's legal department and left the shelter company with Shao Yiqi in a car.

After sending the big benefactor away, Cai Meng quickly ran to the conference room and called all the company's executives, screenwriters and directors over.

Although they had already held a meeting before and conducted detailed discussions on the acquisition, now that the dust has finally settled, there are some things that need to be said.

"The acquisition has been negotiated, and they have fully agreed to our conditions." Cai Meng coughed lightly, "After all, this is our first attempt at transformation, and we have a big sponsor. Even if we fail, we will lose the company at most. Partial control, so as not to go bankrupt.”

"But everyone still can't relax too much, don't let others look down on us."

Another shareholder of the company nodded. She was once kicked out of a film production company owned by Yuefu. She felt that her talent was not appreciated, so she invested in the shelter company with Cai Meng.

"Okay, then let's review the transformation plan." The woman nodded, "Look at what wording needs to be changed."

Although everyone present was familiar with the transformation plan, this time an investor suddenly came and the copywriting had to be beautiful.

For example, the wording of "copycat" can be changed to "learn from", and "learn from" can be changed to "micro-innovation".

Therefore, copycats can be changed into innovations.

After all, the word "cottage" is too unpleasant to hear. In order to give the big boss a good impression, I changed the wording slightly. The meaning remains the same, but it sounds much more comfortable.

Cai Meng nodded and asked her to continue.

"Through market research, we found that whenever a blockbuster movie is about to be released, the demand for movies with similar themes will increase significantly, even for some very shoddy movies."

"So, we are thinking, is it possible to use the name of the movie to create micro-innovations, thereby riding on the popularity of the blockbuster and reducing the cost of publicity and distribution?"

"For example, if "Titanic" became very popular, we would make "Titanic 2"; if others made "Thor," we would make "Thor"..."

"But in terms of film production, we choose to compress costs to the greatest extent. Whether it is special effects or actors, we choose the cheapest. The cost of each film is controlled within 500,000 yuan."

"Then it will be released at the same time as these blockbusters, or even be released earlier than them... After all, there is a long period of time between the announcement and release of these movies. As long as we stick to this time point, it is more important to complete micro-innovation than originality. The feat of early release is not difficult.”

"In this way, the overwhelming publicity of these blockbusters is also helping us promote our movies. Since our film production costs are extremely low, we can achieve our profit targets as long as we can catch a little bit of leaked traffic."

After finishing speaking, the woman put down the information in her hand, indicating that she was finished.

Yes, this is the Shelter Company's transformation plan - the announcement of a blockbuster movie.

As long as a film is promoted well enough, even if the content itself is poor, it can always attract some customers.

However, for big-budget productions, such customer traffic cannot make back the money at all, so they must focus on the quality of movie content.

But for a movie whose name is completely based on copycats, which diverts a lot of publicity traffic, and whose production cost is capped at 500,000 yuan, it can be said to be simple to get back the money.

They are the first company to do this in China and even in the entire international market!

In the rotten environment, there is a completely unexplored blue ocean!

This is why Shelter Company has the confidence to swear and Yang Ruoqian to ensure that they can make money even if they have just begun to transform.

Cai Meng lowered his head and continued to ask: "How did we explain the copyright issue? Please repeat it again and see if there is any wording that needs to be changed."

The woman nodded and continued: "Our micro-innovation is limited to the cover style and title of the movie... As for the content, we will only refer to the introduction of the original work. The script is based on our own imagination and is completely original."

"Our movie can even be released earlier than the original work. There are no copyright issues at all."

"So what if the names are similar? The content of the movie is completely different, and we won't deliberately hide it from the audience. Who can sue us for infringement?"

A movie with a very similar name, completely different content, and even an earlier release date cannot constitute infringement in any case.

Cai Meng carefully reviewed the copy, nodded slightly, and said, "Then what are our standards for micro-innovation? Tell us about it too."

The woman continued:

"First, recently released popular movie IPs, such as "Titanic" have recently become popular again and have been re-released. We will spend 500,000 to shoot "Titanic 2"."

"Second, the name must be particular, so that it can avoid lawsuits and attract audiences."

"Third, save where you can, and save where you can't. Special effects won't be done if they can. Only 18th-tier stars will be hired for the lead role, and only performance enthusiasts from the local community will be hired for the supporting roles. No money will be spent on publicity."

"Fourth, not all movies are copycats, but occasionally they must be truly original to prove the strength of our company. For example, we are currently planning "Sharknado"."

"Fifth, the speed of making movies must be fast, and we should strive to make a new movie every month."

After Cai Meng listened and carefully reviewed it, he felt that there was no problem at all, so he concluded: "Anyway, we will achieve profitability through small profits but quick turnover!"

The woman also said jokingly: "Besides, by doing this, we can also support a large number of unknown directors and unknown actors, which can be regarded as providing them with a living security."

If these actors perform well in copycat films, or if the director can forcefully make a copycat film look particularly good, it might help them open the door to the real entertainment industry.

The only ones injured may be those big-budget movies...

The problem is that such an "injury" may not even be considered a broken skin for them.

For the consumer group, Shelter Company will also seriously tell them that this is not the original version and there is no deception.

If you still want to watch it after being reminded, you are willing to take the bait.

After comprehensive consideration, the top management of Shelter Company collectively agreed to this beneficial and harmless transformation plan.

Cai Meng nodded again and asked the woman to sit down. At the same time, he looked at the person in charge of the marketing department and asked, "What we just talked about were the production side... Let's talk about the consumer side and see if there is anything." question."

Will the audience really buy this kind of copycat film?

Those who can willingly take the bait once, and those who can still willingly take the bait twice, three times, or even countless times?

This is a big problem. If there is no reasonable theory, it may not be easy to explain to the senior management of the group.

The person in charge of the marketing department had already prepared the manuscript. He nodded and said, "Actually, many times, whether or not to watch a bad movie completely depends on the mentality of the audience."

"If everyone's expectation is to watch a good movie or a blockbuster movie, then people who watch our movie will definitely be angry and break their guard. But now everyone knows that the movie we made is a copycat movie, and their expectations will naturally be lowered, and there will even be people who are curious about it. I want to spend money to see how bad this movie can be.”

"After reading it, they may even feel that it is not as bad as it is said to be."

"There are also some movie bloggers and their fans in the complaint section - these people are here just to be funny. They don't care whether it sucks or not. All they care about is whether they have fun."

"There is never a shortage of fun-loving people in the world, and this is the core consumer group positioning of our movies."

"We never lie to people, we give it the real deal! Meet all the needs of the audience except watching good movies!"

Cai Meng listened to such a report and nodded with great satisfaction: "Very good! That's it. You hurry up and compile the report into a document. I will send it to the group headquarters later."

Just in time, Kuaiguang Group will send someone to sign the contract.

Use this time to prepare the information and send it to the group boss Yang Ruoqian for review.

I just don’t know how Yang Ruoqian, as the most successful young entrepreneur in Jinhai, will feel after seeing this information...

Will such a project that takes a completely different approach and uses failure as its selling point be regarded as a shame by top successful people like Yang Ruoqian?

Along the way, Kuaiguang Group has always won in a fair and upright manner.

Will suddenly taking over the shelter company have any impact on their reputation?

Cai Meng didn't know.

But since Kuaiguang Group has chosen to actively cooperate, it should be well aware of this, right?

They couldn't just buy their own company blindfolded without doing any research, right?

This is a local giant company, and it cannot be so careless.

Thinking of this, Cai Meng was completely relieved.

Suddenly, his cell phone rang.

After answering the phone, Cai Meng said to the other executives: "I'm going to sign a contract. You guys just wait for me here. It shouldn't take long."

After saying that, he opened the door and went out, while other people in the conference room took the time to organize the information they just had into a document.

In fact, when it comes to senior management, everyone also wears multiple hats - there are about 30 people in the entire shelter company. Most of the crew props and the like were outsourced after the movie started filming.

The company has a small number of people and pursues the ultimate cost-effectiveness, so the boss naturally has to do the work of employees and make use of every human resource.

After about ten or twenty minutes, Cai Meng opened the door of the conference room with a relaxed expression on his face.

All the executives in the conference room took their last breath and finally let go.

"The contract is signed! You can rest assured!" Cai Meng smiled and sat down on the main seat.

With a solid backing, they will be more confident in their transformation journey.

"Lao Cai, we have almost sorted out the information here. You can send it to the group headquarters." The person in charge of organizing the information passed the document to Cai Meng.

Cai Meng glanced at it for a while, checked it one last time, and after confirming that there was no problem, uploaded the document to Yang Ruoqian.

After sending it, he raised his head and said: "Very good, all the miscellaneous things have been taken care of. Now let's talk about the new electricity... Wait a minute, Mr. Yang has sent a message."

Cai Meng was a little surprised when he saw the new message popping up on his phone.

Mr. Yang finished reading the document so quickly? How many seconds has it been?

There's a lot of content on it. No matter how you read it, it will take you two or three minutes, right?

In the chat box, Yang Ruoqian only replied with a very simple message: "I have read your stuff carefully. It is very professional and I am very satisfied. If you need funds, don't ask for a loan, just go to the group's finance to withdraw money. No payment within 500,000,000." You need to report it to me. If it exceeds this number, just call me and explain the purpose."

Hearing the news from the new boss, other people in the conference room unconsciously gathered around.

We are all people who have worked together since the early days of starting a business. We have shared the joys and sorrows for so many years, and we are no longer unfamiliar with each other.

Looking at this long list of numbers, Cai Meng and the other executives who gathered around to watch fell into deep thought.

I got excited and actually saw a nine-digit number starting with 5.

Five hundred million? !

What kind of movie is this? It’s only 500 million?

If Yang Ruoqian hadn't invested in "Black Robe Inspection Team" and was a well-known figure in the industry, people in the shelter company would have almost thought they were dealing with a layman who didn't know anything.

"Mr. Yang probably forgot to add the decimal point. What he wanted to say might be five million." Cai Meng thought for a while and gave a reasonable explanation, "Maybe this is the corporate culture of Kuaiguang Group."

"But even if it's five million, it's still much more than our upper limit." Someone raised a question, "Didn't we clearly state in the document that the production cost of all movies is capped at 500,000?"

"Are you saying that the 500,000 group will only give you 500,000? It's a big company with a certain valuation, and it's only 500,000. Maybe you feel that you can't give it."

"Then Mr. Yang is indeed a very particular person, so he just gave me an extra 0..."

"Big groups are like this, so we have to make money! Otherwise when people come to hold us accountable, we won't even have the courage to quibble."

"Indeed... Do we want to use these five million?"

The conference room fell into silence once again.

Shelter Company's cash flow is currently quite decent, at least it can use the money to make "Titanic 2".

Looking for a sponsor is just a matter of fear of complete bankruptcy after failure, not an urgent need for money.

Cai Meng thought about it carefully and gave his answer: "It can't be used. Not only can't it be used for five million, but it can't be used for even five million."

"Lao Cai, why?"

"This cooperation is the first after the company became a shareholder. We must fully demonstrate our capabilities." Cai Meng analyzed in a decent manner, "We don't need a penny from the group. On the contrary, we can also Bring profits to the group. Won’t your position in the group rise to the top in the future?”

“Wouldn’t it be easier to get resources when the time comes?”

"And it also demonstrates our ability to make independent profits."

"In short, we can't let others look down on our shelter company! Even if that person is our immediate boss!"

Others were excited when they heard it, as if they had returned to the energetic state when the company was founded.

"Okay, I'll listen to you this time."

"I agree, I will not spend a penny from the group."

“If you don’t spend it today, you won’t spend it in the future.”

“Not only does it cost nothing, but it also makes money for the group, shocking the elites of large companies with small micro-innovations.”

"I think we can't spend nothing at all. We can give the group some face, spend more or less 10,000, at least let them have a sense of participation, otherwise it will be too embarrassing."

"Yes, then let's give the group a sense of participation..."

"..."

…

While the shelter company was having an exciting meeting, Yang Ruoqian was happily playing games in his office.

Little did he realize that the direction of development of the matter was already out of his control.

What he thought was a super big production that could cost 500 million was actually just a bad copycat movie that cost no more than 500 million.

Moreover, the shelter company didn't even intend to help Mr. Yang spend the five hundred thousand.

Yang Ruoqian, who was immersed in the fact that the company's books would suffer huge losses this quarter, started playing games when he returned to the office. When Cai Meng sent a message, he just ignored it without even reading it.

The 500 million has already been placed here. Use it as you wish. Don't bother me with this trivial matter anymore.

Next, just wait

Dong dong dong...

Halfway through the game, there was a sudden knock on the door of the office.

"Hello, Mr. Yang, are you free now?"

He is responsible for the operation of the live broadcast, under Weng Ziqin...

Yang Ruoqian, who was standing directly above, said without thinking, "Wait a moment, I'm having a very important online communication conference here, come back in 20 minutes."

"Okay, Mr. Yang, I'll wait for you outside. Please call me when you're done." The girl outside said very respectfully.

"..."

Soon, twenty minutes passed. Yang Ruoqian, who won easily, hid the game interface, adjusted his facial expression, and then said to the door: "Okay, come in."

As soon as he finished speaking, the girl from the operations department opened the door and walked in.

"Mr. Yang, this is the flow data of the live broadcast module this month. Please take a look."

Yang Ruoqian took the document and glanced at it casually to make sure there was nothing serious in it before nodding and smiling: "You can just pass the document to me in the future. There is no need to print it out."

The operations girl said sheepishly: "It just feels like our data has declined recently. Mr. Yang, you didn't say anything. Everyone is embarrassed. I just want to report it to you in person."

It’s right that the data is declining…

My intention in giving you orders to increase operating costs and reject orders from partners is to make the data decline.

Now it seems that his conspiracy is very effective.

Yang Ruoqian, who was very satisfied with his masterpiece, smiled: "How can any data continue to rise? If it exceeds the necessary limit, it will become a bubble. We don't just make a profit and run away."

"What's more, the decision to change the direction was made by me. Even if there is any problem, you don't have to take responsibility."

"Okay, don't be too nervous, just do your job."

The operations girl nodded gratefully: "Mr. Yang, you are really far-sighted, thank you!"

After saying that, she bowed to Yang Ruoqian and left the office respectfully.

Yang Ruoqian looked a little confused.

What is farsightedness?

Even though the data has declined, you are still looking forward to the future. Thank you?

Jing said some incomprehensible things.

Yang Ruoqian, who had already begun to successfully walk on the path of failure, shook his head in a funny way: "But I haven't watched the live broadcast for a long time, let's take a look."

The system quarterly settlement day is coming soon, and it’s time to choose some cosmetics for Chang Zhiqing.

Thinking about it, Yang Ruoqian opened Douyin and quickly found the relevant anchors under the Kuaiguang Group through keyword searches.

After clicking into the live broadcast room, the young lady on the screen was trying hard to introduce the product in her hand. From time to time, the screen showed that someone was placing orders, and the frequency was quite fast.

But Yang Ruoqian really couldn't understand the content of the interactive area.

"Congratulations to the host, all the wealth is on your head!"

"Congratulations to the anchor for making a fortune!"

"Sometimes wealth comes so unexpectedly."

Yang Ruoqian, who turned on his electronic device and played games, looked at these barrages in confusion, and had the illusion that he was out of touch with the times.

What riddles are you playing?

What kind of incredible wealth? Where does the wealth come from?

Now I feel scared when I see the word wealth.

Thinking about the reaction of the operations girl just now, Yang Ruoqian suddenly had a bad premonition in his heart.

Don't mess with me!

(Thank you all for your monthly votes, more than 3,000 of them. It forced me to be on the monthly vote list, which opened my eyes to the author. Thank you so much, I kowtow!)