I’m Really a Superstar

Sunday.

morning.

Zhang Ye returned home dusty after a busy night.

When the door opened, Wu Zeqing was startled, "Ouch."

Zhang Ye smiled and said, "I'm back, Old Wu."

Wu Zeqing smiled, "Why is it so dark?"

"Hey, you're sleeping in the open air." Zhang Ye said, "Girl!"

Sisi cheered and ran over happily, "Dad! Dad!"

Zhang Ye picked her up and kissed her more than ten times, "My good daughter, you miss your father so much! Have you listened to your mother these days? Huh? Are you good at school?"

Sisi nodded hard and said, "Sisi is so good."

Zhang Ye smiled broadly.

Wu Zeqing asked: "Have you eaten yet?"

"Nothing." Zhang Ye went crazy with hunger when he mentioned this, "Old Wu, hurry up, I haven't seen hot dishes for many days. Mali'er, please stew some meat for me. I want to eat braised pork. And Braised pork ribs.”

Wu Zeqing asked: "Eat this so early in the morning?"

Zhang Ye said: "I'm hungry."

Wu Zeqing smiled and said, "Haha, okay."

Not long after, the parents also came, and the old couple were shocked when they saw their son's appearance.

My mother was dumbfounded and said, "Did you let the Japanese attack you?"

Dad said: "What program did you film? Is it so hard?"

Zhang Ye slumped on the sofa and said feebly: "This is a program that no one in the world has filmed. You two will find out when it starts airing in a few days."

Pork belly.

Ribs.

chicken soup.

Zhang Ye ate a lot of food and ate five bowls of rice.

Wu Zeqing smiled and said, "Can you eat slowly?"

Zhang Ye didn't listen, "It's delicious, it's so fragrant!"

His mother glared at him, "Just hold on and it'll be alright."

Zhang Ye pushed the empty bowl, wiped his mouth and said, "Have another half bowl."

Mom hummed, "You can hold on until you die."

Lao Wu smiled and served him rice.

At this time, the mobile phone rang.

Zhang Ye picked it up as soon as he saw it.

It was the person in charge of CCTV International Channel.

Director Meng's voice was a little excited, "Director Zhang, I just watched the first episode with several leaders."

Zhang Ye smiled and asked, "How are you, Lao Meng?"

Director Meng said: "I think it's very good."

Zhang Ye asked: "What about promotion?"

Director Meng was silent for a moment and said: "Our Chinese TV programs have been silent for too long. This time, it's time to play a big game. I will try to help you spread the advertising of "Wild Survival" to more than ten countries. If the money can If we get more batches, we can reach twenty countries."

advertise?

Fight abroad?

This was the first time Zhang Ye had heard of this kind of thing. He knew that CCTV was notoriously stingy and rarely spent money to promote its own programs, let alone promote them abroad.

Zhang Ye was stunned, "How much will it cost?"

Director Meng smiled slightly and said: "Teacher Zhang, you know what we have always wanted to do, and I know that is what you have always wanted to do. This time we join forces to introduce Chinese programs to the country. You have made such great efforts, and we naturally We can’t hide it, the ratings of international channels have always been poor. Everyone knows this. If the advertising is not strong enough, even good programs will have limitations. The station has already discussed this, so this For once, we are willing to take a gamble with you, and we are also willing to take a gamble for Chinese TV programs."

Zhang Ye sweated and said, "Do you really believe me?"

Director Meng said seriously: "Yes, I really believe in you. The entire CCTV believes in you."

Zhang Ye smiled and said, "Thank you."

Director Meng: "We are the ones thanking you."

After hanging up the phone and having a full meal, Zhang Ye went upstairs to sleep.

That night, he dreamed of millions of soldiers.

This night, all the Chinese dynasties in the dream came to pay their respects.

…

Submitted for review.

Submit for approval.

Pass trial.

Program registration.

A series of procedures were quickly completed.

At this time, Zhang Ye's new program was finally exposed.

The promotion of the show is also in full swing!

CCTV.

forum.

Video website.

Media newspapers.

Many places have been advertised.

"Survival in the Wilderness" program introduction: A new program launched by CCTV International Channel. Host Zhang Ye will put himself in the situation of a stranded traveler, and then teach us how to survive in the worst environment in the world, but the one where most people decide to go. Survive. Zhang Ye would trap himself in a popular wilderness destination; a place where tourists often get lost and get into trouble. He'll parachute into tropical rainforests, abseil into deserts and lakes, and climb to the top of America's highest and most desolate mountaintops. In a real environment, Zhang Ye will use his professional survival skills to try to escape from danger, strive to survive, and find a way back to the human community.

…

domestic industry.

"His new show is out."

"I've also heard that it's called "Survival in the Wilderness"?"

"What kind of show is this?"

"It seems like a survival show. He created his own show. No one has ever done it before, so no one knows what the show is like."

"It's too risky."

"Yeah, I thought he was going to do his specialty show."

"Zhang Ye wants to break into the world with a brand new show?"

"It's hard to say anything now. After all, it's Zhang Ye. His programs have created miracles countless times. Who knows if it will be the same this time."

…

on Weibo.

"finally come!"

"Zhang Ye's new show is scheduled!"

"Ah? What day?"

"next Saturday!"

"Yes, it's called "Survival in the Wilderness", it's already decided!"

"Wildness? Survival? What the hell is this?"

"Pfft, Slap-the-face Zhang created a new program format again?"

"I'm really worried about Zhang Ye. Although Zhang Ye was also a programmer in the past, he was only in China. There were only one or two competitors at the same time. But this time it's different. He wants to be the only one in China. When an international channel broadcasts, it has to compete with all the TV programs in the world at the same time. This time the competitors are no longer one or two, but all the programs from all over the world. American dramas? Talk shows? British dramas? Korean dramas Variety show? Japanese animation? Unless the new show that slaps the face is really extraordinary, and it has to be extraordinary to an absolute degree, can it be able to compete in the programs of all countries in the world, is it possible?"

"It's not easy."

"Let's see if Slapface Zhang can continue to indulge this time."

"We can't control others, but we ourselves must support Zhang Ye's program!"

"That's right, as long as it's taken by Zhang Ye, I'll look at shit!"

"Haha, there are still six days left, look forward to it!"

…

USA.

"Huh?"

"Advertising for Chinese shows?"

"What the hell, is this Zhang Ye's new show?"

“This is my first time watching a Chinese program advertise!”

…

Japan.

""Man vs. Wild"?"

"Zhang Ye's show?"

"Have all the advertisements arrived in Japan?"

…

South Korea.

"Is it going to be broadcast so soon?"

"So many ads?"

"This is a big investment!"

"Chinese TV stations are really rich."

…

U.K.

"Survival in the wild?"

"It seems a little interesting."

"Well, let's see then."

"I really like this Nobel Peace Prize winner, haha."

…

China.

"Holy shit!"

"CCTV can't handle it?"

"This ad is crazy!"

"I saw it in the New York City Plaza!"

…

Advertisements for "Wild Survival" have appeared in many countries around the world!

Unlike "Wolf Warrior 2", Wolf Warrior did not do any publicity abroad, because the audience is not abroad at all, and advertising is in vain. But "Survival of the Wild" is different. Zhang Ye and CCTV have positioned it as an international program. Its audience is global, not just domestic. With this positioning, advertising will naturally be targeted. Moreover, CCTV has been aggressive this time, and the intensity of publicity and coverage are almost unprecedented. The advertisements have frightened many people in the foreign TV industry.

For a while.

The global attention of "Wild Survival" has soared rapidly! (battlefield literature)