I’m Really a Superstar
Chapter 806 [Who can stop me! 】
the next day.
The cast and crew list of "China on Top" has also been released.
Director: Zhang Ye.
Chief Director: Zhang Ye.
Chief planner: Zhang Ye.
Voiced by: Zhang Ye.
Assistant directors: Ha Qiqi, Zhang Zuo.
Photographers: Zhang Ye, Xu Han, Li Guotao, Zheng Xia, Huang Dandan.
Editor: Zhang Ye.
etc.
It's still the same situation as before. Many netizens have become numb after watching it. Every time Zhang Ye's program is produced, he is the only one from the director to the director to the planner to the editor. This is nothing new in the industry. Zhang Ye This has always been the case, but this time it was even worse. Zhang Ye even took on the camera work? Also, the core task of a documentary is camera work. With such an important position, Zhang Ye will definitely not be careless!
What is this called?
Some people say he is trying to show off, but more people say he is awesome!
He can do all the positions in this show! He took care of all the positions himself! Who could have done it if it had been anyone else? Even if you have the technology, you don’t have the energy!
online.
Weibo is still arguing non-stop, and it is difficult for everyone to digest yesterday's big news. Mainly, no one understands what Zhang Ye's considerations are based on. What Zhang Ye is doing now has shocked the public and the entire industry. They were all confused and no one could understand.
"Why?"
"Really want to compete with a documentary and a variety show?"
"In the entire entertainment industry, there is no one more courageous than Zhang Ye!"
"There's no point in arguing now, let's see the results!"
"But, do you still need to see the results?"
"Yeah, it's obvious that we can't win!"
""Dancing" is so popular, it's too late for others to hide,
Didn’t you see that several satellite TV channels are about to change the time of their new key columns? Some have been changed from Friday to Saturday, and some have been changed from broadcasting at 8pm on Friday to 9:30pm, but Zhang Where is Ye? Not only did he not hide, but he also hit the gun? "
"That's why his name is Zhang Ye!"
"A wonder in the entertainment industry, and he truly deserves his reputation!"
There is also constant news in the media.
"Zhang Ye declares war on CCTV again!" 》
"Is it intentional or a coincidence? 》
"Tongue and Dancing" broadcast time crash! 》
"The first-ever documentary shot with high-definition equipment is about to be released!" 》
"Dancing Dance Press Conference: Zhang Ye and his documentary were not put in the position of rivals!" 》
"The broadcast time may be just a dumbfounding coincidence"
"The quality of documentaries is not measured by ratings. Just compare it with documentaries from previous years. There is no need to compare ratings with a variety show, and it can't be compared!" 》
"The broadcast time may be just a publicity strategy of Zhang Ye! 》
"Is the 10 million-dollar documentary really worth the price?" 》
A few days ago, aside from other promotional activities related to music, concerts, movies, etc., the most news and discussion about TV programs on the news page was "Dance", which almost dominated the screen with an overwhelming advantage. It is a rare variety show that has become popular before it is aired. It attracts more attention than "The Voice" before it was aired, and there is very little negative news. Any new or old program on any satellite TV channel in the country has It cannot be compared with it, but now, with Zhang Ye's popularity and the massive publicity of "Bite of Tongue", "Bite of Tongue" finally has a place in the news pages. Although the exposure is far less than that of "Dancing", it can be compared Among other documentaries of the same type, "The Tip of the Tongue" has already built a good reputation.
…
CCTV Channel 14.
In a certain studio, Zhang Ye was recording.
"In China, the diverse changes in natural geography allow people living in different regions to enjoy completely different rich staple foods. From south to north, the ever-changing refined staple foods not only provide a large amount of calories needed by people's bodies, but also affect It reflects the Chinese people’s feelings about the cycle of the four seasons and brings people a rich, healthy and interesting life.”
"Chencun, Shanxi, an ancient village..."
"Housewives are best at making pasta. They call the cereals made from powder..."
In the soundproof room, facing the already edited film, Zhang Ye dubbed the sound one by one according to his feelings, his eyes were meticulous, and his tone was calm and mature. When he heard it, he knew that he deliberately lowered his voice and lowered his tone, using his The thickest sound line matches the image.
Anyone who knows Zhang Ye knows that his previous hosting style was not like this at all. In contrast, the language and voice style displayed by Zhang Ye are more brisk, humorous and abnormal speaking speed. Even in When recording academic programs such as "Hundred Schools of Lectures", he did not show such a calm broadcasting method. The reason is very simple. What broadcasting style should be used for each program? This is what Zhang Ye has practiced since he was at Communication University. The most basic courses and skills you have ever learned.
variety show? Be humorous!
Talent shows? Be bright!
talk show? To hit the nail on the head!
Naturally, documentaries also have documentary styles, and different documentaries require different styles. That’s why Zhang Ye used today’s voice and intonation recordings to keep his world-original “Tip of the Tongue” narration style intact. As a professional broadcast host, Zhang Ye also believes that this style is most suitable for the overall performance of the program "Bite of the Tongue". If he continues to use the humorous style that he is good at, it will not be impossible to record, but it will be too scene-stealing. That's not the point of the film!
I recorded three episodes in one go.
Finally, after revising and revising, these three issues were almost completed. After looking at the time, it was time to eat, so Zhang Ye left the soundproof room and returned to his office area.
Everyone was busy and no one went to the canteen in advance.
Ha Qiqi immediately reported, "Director Zhang, the publicity work has been carried out as planned, and the advertisements have been smashed."
"How is the effect?" Zhang Ye asked.
Ha Qiqi nodded, "It's not bad. The popularity of our promotion on Weibo has exceeded 10,000, and the number of retweets has exceeded 2,000, and it is still increasing."
Zhang Ye said: "Where is the video website?"
Ha Qiqi said: "The advertisements have been put down."
"Very good." Zhang Ye said, "Just follow this propaganda intensity."
"I understand, it's just that our production funds are not enough, and there may be a gap in advertising." Ha Qiqi hesitated.
The 10 million that Director Yan allocated to them was almost gone when they came back. After throwing out the publicity on the first day, it even hit the bottom. No amount of money is enough for this kind of publicity.
Zhang Ye hummed, "I've already told Director Yan that our channel will allocate part of the publicity costs to us, which will be enough to promote until December. Since we are documentaries, we don't need to invest as much as variety shows." There’s no need for advertising, just follow the advertising intensity I set.”
But at this moment, Yan Tianfei's secretary suddenly walked into their office area quickly with an ugly expression on his face.
"Director Zhang!" the secretary said.
Zhang Ye was startled, feeling that something was wrong, "What's wrong?"
The secretary said with a dark face: "Director Yan asked me to tell you that the advertising fee has been ruined!"
"Is it a waste?" Zhang Ye didn't understand.
Other people from the "Tongue Tip" column group also looked over.
"What happened?"
"Why?"
"Didn't Director Yan ask us to spend all 10 million before coming back? That's why we have nothing left. If the promotion fails, how will we promote it? How will we broadcast it?"
Who doesn’t know how important publicity is?
So when they heard this, everyone was anxious!
The secretary immediately said: "It's not that Director Yan didn't give it, it's that our channel now has almost no money except for the basic funds for normal operations! Just now, Director Yan was called by the station leader, and later he didn't go through Director Yan. Agreed, all the money was transferred directly from our channel to CCTV One. It is said that we lent the money to CCTV One first because the promotional expenses for "Dancing Lightly" were not enough!"
Zhang Zuo slapped the table and stood up, "Why should they care about us if they don't have enough?"
Xiao Wang shouted: "What a fool!"
Tong Fu was also very angry, "Isn't this bullying?"
The secretary took a sullen breath and said, "Two months ago, Director Yan told Director Yan about this matter, but Director Yan refused and directly transferred 85% of our channel's funds to you. That's it? That ten million, Director Yan didn't want to lend it to CCTV, but he originally thought that all the ten million would be spent, so the station wouldn't care about it anymore. Who would have thought that it was taken away just now? We can move now. , that’s more than one million, and it’s all gone. The leaders of the station said that CCTV will return it to us in a few days, but I know it’s impossible! The station guaranteed the money borrowed by our channel the year before last, but CCTV didn’t have one. Return it!"
Huang Dandan was trembling, "The leaders of Taiwan are also... too cruel to us!"
Wu Yi said angrily: "This is no longer partiality!"
Everyone was heartbroken!
…
upstairs.
It's still the same office.
Still the deputy director.
"Lao Yan, what's your attitude?"
"Do the people in the station think we are easy to bully!?"
"They are all brothers' channels. What's wrong with borrowing some money? It's not like I won't pay you back. I'm a guarantee for you. What are you afraid of? When all the copyrights of "Dancing Dance" are sold, the subsequent funds will be recovered. The money CCTV borrowed from you two years ago, I will give it back to you, it’s only over one million, you have to think about the overall situation!"
"They want to promote their show, but we don't want ours? "Bite of the Tongue" has come out, and now they need money to promote it! Now, they won't even leave 100,000 yuan for us??"
"Don't tell me this, Lao Yan. You gave 10 million to Zhang Ye's column team. Don't think that I don't know what you want. 10 million for a documentary. Are you crazy? Zhang Ye is a madman, are you crazy too? Are you still promoting? Can't you just advertise on your own channel? As for advertising outside? Is this necessary for a documentary? 10 million, dozens of documentaries can be made It's out! Did you waste it all here? How can you recoup the cost? How can you make up for the shortfall of these ten million?"
"The money belongs to our channel, I don't have the right to deal with it yet?"
"It's not as wasteful as you! How much money can you make from a documentary? You spent 10 million, and you can't even get back 100,000! The money you lost didn't belong to the station? You are an old comrade too, why are you so old? Make such a mistake! "Dancing" is the key program of our station this year. It is related to the strategic intention of the station. There is no room for failure. They currently have insufficient publicity funds, so you can support them a little. You are wasting a lot of time. The TV station will not pursue the issue of the documentary failure for the time being!"
"Who means this?"
"It's what I mean, and it's what Taili means too!"
Yan Tianfei was furious!
…
CCTV set.
"Dancing" column group.
Jiang Yuan came and found Xu Yipeng and Chen Ye, "I borrowed the money from you, but it's not much, just over one million. You can make do with it first."
Xu Yipeng said: "That's enough, thank you Mr. Jiang."
Chen Ye sighed, "If the stage hadn't been destroyed, we wouldn't have been so short of money."
Jiang Yuan smiled and said: "It's okay, accidents are always inevitable. As long as the final result is good, we only look at the results, and the station only looks at the results. The more than one million was borrowed from Channel 14 Yes, I heard that all the money left by their channel for the promotion of "Tiangue" has been wiped out. You should see that we and the station support you, and we spare no effort. Don't let the station down."
Xu Yipeng said with a smile: "Don't worry, nothing will happen!"
Chen Ye also said confidently: "Our ratings are aiming to surpass "The Voice"."
"That's good!" Jiang Yuan was very satisfied and looking forward to it.
…
For a time, the stage was abuzz with excitement!
Everyone knows that CCTV has long been running out of money. They have never produced any good programs. Even if they have a few programs with acceptable ratings, they are not very profitable. They are all living on their laurels. Only this year The exception is "The Voice", but even though "The Voice" was so famous at the time, it didn't make much money. A 100 million naming fee? All of them were used by Zhang Ye to make programs. The remaining secondary advertisements and video broadcast copyrights are their net income. As for overseas copyrights? Other copyrights? That's all in Zhang Ye's hands. The last time a lawsuit went to court, the cause was actually a copyright dispute, so CCTV really didn't have much money. That's why they still wanted to grab "The Voice" even if they had to fall out with Zhang Ye. The reason for the right!
Now, the investment in "So You Think You Can Dance" is even greater than that of "The Voice", and with the stage being destroyed in an accident, the gap is even bigger!
However, no one expected that at this time, the station would actually help CCTV and ask for money from CCTV Channel 14. It is true that the ratings of the Record Channel are very poor, and it is the worst among the stations. Channel, but similarly, the funds allocated to them by the station are also the least. What's more, "The Tip of the Tongue" has just been recorded and it is the time when money is needed for promotion, but the station forcibly took it away? Gave it to CCTV?
Everyone in the stage was a little disappointed.
"Taili has become increasingly weird in recent years!"
"Yeah, what is this called?"
"I don't like Zhang Ye's temper either, but is this too bullying?"
"Yes, Zhang Ye is a bit of a bastard, but after all, he is a hero who has made great contributions to CCTV One. The contract was negotiated long ago, but CCTV One regretted it and wanted to grab Zhang Ye's copyright. Not to mention that now it is still They were not very reasonable in banning him, but banning him was not enough. He finally made a documentary, and they also had to give away his last bit of publicity funds? Is this really not good enough? Leave a way to survive? And you also brought CCTV Channel 14 with you? Channel 14 provoked whoever, this thing is really not beautiful, and it is done extremely well! It makes people feel uncomfortable!"
"It must be CCTV 1st looking for the station leader!"
"Oh, who made "Dancing" become a hit before it even aired!"
"Yeah, compared to an entertainment program that is obviously going to be a big hit, what is a documentary on Channel 14? It must be stepped aside and everything must be given the green light for "Dance!"
"I heard that Director Yan and the deputy director banged the table!"
"Director Yan has that temper. Everyone knows that he is a veteran. No matter what happens, the station will not do anything to him. Now it depends on what another person will do. There is someone on Channel 14 who has a temper worse than Yan. Can Zhang Ye, who is more senior than the director, be able to swallow this breath? This show is about to start airing, in less than two weeks, where are they going to get money? How can they promote it if they don’t have money?"
"Who knows."
"Actually, it's useless to promote it. Do you really expect him to be able to make waves with a documentary? Even if he is a legend in the entertainment industry, he can't do it!"
…
Channel 14.
Everyone in the "Bite of Tongue" column team yelled!
Other people from the first and second office areas also came after learning the news, and together they scolded CCTV and "Dancing" all over the eighteenth generation. Some brave people even whispered I scolded the leaders of the station, and they were all trembling with anger!
This is not another stab at Yan Tianfei and Zhang Ye!
This is already making everyone on Channel 14 look bad!
Moreover, this is not the first time that CCTV has done this kind of thing. They have done it before, but not as brilliantly as this time!
"I'm so mad!"
"How could this be possible?"
"CCTV is a human being, so we are not human beings?"
"Director Zhang, what should we do?"
"Yes, I'm just waiting for a word from you!"
"Director Zhang, tell us what we should do! I've had enough!"
The crowd is excited!
However, Zhang Ye seemed quite calm and didn't say anything. Instead, he even had a little smile on his face. I don't know if everyone saw it wrong.
Everyone was stunned.
its not right!
What's wrong with Director Zhang?
If Director Zhang had had his bad temper before, he would have rolled up his sleeves and started fighting with CCTV! How come you can still laugh now? Still so calm?
Ha Qiqi said: "Director Zhang?"
Zhang Zuo also said: "You, aren't you angry?"
Zhang Ye smiled and said to the crowd: "When I first entered the industry, no one thought I could be an announcer. My employer looked down on me and my boss suppressed me. But in the end, I still won the Silver Microphone Award that year. , and then I joined the TV station, and it was still the same. No one thought I was good, and they always made trouble for me and gave me obstacles. But in the end, my program was still popular all over the country, and later I was banned, but that’s not the case. The kind of ban imposed by CCTV was banned by radio and television. I was ranked first on the blacklist of radio and television. Many people came to add insult to injury. Everyone was creating resistance for me. They all They thought I was finished, but you saw that I was still doing well, doing better than them all."
When everyone heard this, they all fell silent.
Zhang Ye said with a smile: "I can't finish the things I've experienced in ten books. The difficulties and desperate situations I've encountered are probably not as many as those of the dozens of us here put together. I've been in the game more than once." I have been banned, been hijacked, and even flown a passenger plane..."
Listening to Zhang Ye talking about the deeds he has experienced, everyone was filled with admiration. Director Zhang's deeds can truly be said to be legendary, and no one can compare to him!
Yan Tianfei's secretary also listened carefully.
After saying this, Zhang Ye chuckled and said, "Later I discovered that there is no obstacle that cannot be overcome. No matter what happens, as long as you dare to go through it, you can get over it. It's the same now!" After a pause, he looked at everyone, " If you don’t have money, you have no money. We will invest as much advertising as we have, but if we don’t have money, we won’t invest.”
Xiao Wang said anxiously: "But..."
"It's nothing." Zhang Ye smiled, "So what if we don't publicize it?"
Huang Dandan wiped her sweat and said: "Without publicity, there will be no exposure, and without exposure, there will be no ratings!"
Zhang Ye shook his head, "I really don't believe it. We won't publicize it this time. This time we will let them take a look. Even if we don't publicize it, who can stop me??"
Ha Qiqi was stunned, "What do you mean?"
Zhang Zuoye's face changed color and he said, "Director Zhang, what are you doing?"
Yan Tianfei’s secretary was also shocked!
After hearing the meaning in Zhang Ye's tone, everyone's hearts were pounding!
They really want to compete with CCTV! Moreover, it is without publicity! ?
This, how is this possible?
Even with mass publicity, it would be beyond comparison with "Dancing", let alone without publicity? What do they use to fight each other? ?
…
ten minutes later.
Yan Tianfei returned to Channel 14 and his own office, and immediately called his secretary in, "Tell Xiao Zhang and the others that the money is gone!"
The secretary said: "I just told Director Zhang."
Yan Tianfei picked up the cup and drank heavily, his breath was very unstable, and he was obviously still angry, "Go tell Xiao Zhang, even if I pay for it myself, I will also cover their promotional expenses!"
The secretary hurriedly said: "Director Zhang said... no need!"
Yan Tianfei was startled, "No need?"
"He's not going to publicize it anymore!" The secretary immediately repeated a large section of what Zhang Ye said in the office area, almost word for word.
Yan Tianfei was stunned again after hearing this, "Xiao Zhang really said that?"
The secretary smiled bitterly, "Yes, these are Director Zhang's exact words, but I can see that Director Zhang is also furious!"
Yan Tianfei breathed out, and he who was still angry suddenly laughed without any warning, and said: "Okay, I understand!"
You got it?
Uh, what do you know?
The secretary was confused, but didn't have the nerve to ask.
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