Immortals Dump Waste In My Home
Chapter 344: Development Plan
At the moment, everyone was having a heated discussion in the conference room of the Donghai Food Ingredients Base.
"Mr. Xu, I think the top priority is that we should follow the market trend and implement chain store development." The marketing manager, looking at Xu Fan at this moment, was very excited.
But as soon as the marketing manager had finished speaking, he was rebutted: "No, no, no, I think we should be a hotel-style, high-end model."
And Xu Fan looked at the employees who were discussing with a fierce gaze. Everyone's words will be analyzed and refined, and whether they should be adopted or not, because this meeting is discussing the specific operation of Xu Fan's catering development direction.
"Okay, let's be quiet." Xu Fan raised his hand to stop the controversy.
"After discussing for so long, I also thought about it roughly, so if you have such a proposal, you can listen to it." Xu Fan looked at a group of employees, saying that he did not mean to draw conclusions, but in the form of comments.
"According to my recipe, it is definitely not enough to say that it is a simple mass chain store, but high-end is not my philosophy of doing catering. Based on your ideas, we can create a mid-end brand similar to xx-based. Global chain, I want to make our restaurants in China be located on the streets of all countries in the world."
Papa papa......, Xu Fan's words stopped everyone from arguing, and thunderous applause rang out from the scene.
"So you think it is feasible? I'm not good at doing business, so I have to discuss it with everyone." Xu Fan did not have the power and hegemony of a chairman when he spoke, because Xu Fan knew in his heart that he was not omnipotent, such as this It is better to adopt the opinions of others when doing business.
"I think Mr. Xu's proposal is okay. This will not only allow our brand to go out, but it will not lower the grade of our brand." The marketing manager commented on Xu Fan's words.
Then the scene also agreed with Xu Fan's words, but there are still a lot of troubles in the implementation. For example, this publicity, including funding, operation, and even the chef, is not easy to find.
But this has to be done step by step, as long as you rest assured that you specify it.
After the meeting ended, Xu Fan asked everyone to leave, and there were only three people left in the meeting hall.
Xia Yanyu and Xiao Bai didn't say a word in the memory of the previous episode.
"What's the matter with you? Why don't you talk at the meeting?" Xu Fan couldn't help looking at Xia Yanyu and Xiao Bai with doubts.
"I'm just a secretary, I am not qualified to interrupt in this kind of meeting." Xiaobai pursed his lips and answered Xu Fan.
And Xia Yanyu looked at Xu Fan: "You can discuss it, and I will be responsible for listening."
"Then have you heard anything up to now." Xu Fan stared at Xia Yanyu in a daze.
Xia Yanyu shook his head: "Xu Fan, I have to say, this idea of yours is really too difficult to realize."
"Oh?" Xu Fan was a little confused when he heard this. He didn't understand what Xia Yanyu meant, and seemed to be waiting for Xia Yanyu's explanation.
"It is definitely impossible to open a global chain according to your assumptions. Start with a national chain first, and the funds are not enough. The most important thing is that if we can't quickly occupy the market, your recipes will soon be lost. Imitation, although I don't know where your recipes came from, you can't imagine people's ability to imitate now." Xia Yanyu frowned and said a lot of her concerns.
"You don't have to worry about the recipe being imitated. This is impossible. Even if imitated, they don't have a second Donghai Food Ingredients company. As for the others, what do you think?" Xu Fan was taken aback, Xia Yanyu was doing business. Shang is indeed much more thoughtful than he thought.
Xia Yanyu looked at Xu Fan curiously when she heard this. She seemed to be a little curious about Xu Fan’s confident and non-imitated recipe, but she didn’t ask for it but thought for a long time and said her thoughts: "I think we will do it. For catering, the first step is to open the first store. This store must be launched in the most dazzling posture, so as to open the way for us."
Xu Fan nodded when he heard this, completely agreeing with this approach.
"The second step is to publicize. The key is to use the star effect to make people familiar with our brand."
"I agree with this, this is necessary." Xu Fan nodded, motioning for Xia Yanyu to continue.
"I have an idea. We can use the gold card system to make a round of soft financing to prepare for the subsequent funds, but whether this plan can be implemented depends on the publicity of our first step, the head office."
Xu Fan understood it when he heard this. After all, it was a publicity. After all, Xu Fan had 100% confidence in the dishes.
Thinking of this, Xu Fan didn't hesitate, so he directly called the propaganda department and asked to prepare for the issue of propaganda and advertisements to warm up the head office of this first step.
"About the advertising company, I will contact you for you." After the call, Xia Yanyu looked at Xu Fan and said.
Xu Fan was taken aback: "Then the Propaganda Department is unnecessary."
Xia Yanyu looked at Xu Fan speechlessly for a while: "I really don't know how you make so much money. I will help you get in touch. The connection is still a matter of your Propaganda Department."
"Okay." Xu Fan scratched his head, and then he was taken aback for a moment, watching Xia Yanyu's eyes flashed with a smile: "Okay, you, now I dare to judge your man." After Xu Fan said, he directly slammed Xia on the side. Yanyu hugged him on his lap.
"Cough cough." But at this time, Xiao Bai's cough sounded inappropriately.
"Don't make trouble." Xia Yanyu also made a big red face and quickly got up from Xu Fan's lap, looking at Xu Fan with blame.
"Uh, what? Boss, you have to eat." Xu Fan was also a little embarrassed. He did forget that Xiao Bai was sitting by the side, and said this quickly to ease the embarrassment.
Then Xu Fan also paid the price for this. A meal cost thousands of yuan, but for Xu Fan, who is now rich in wealth, it doesn't matter.
The next day, when Xu Fan had just entered the company and was about to call the advertising company provided by Xia Yanyu, the office door opened and Xiao Bai appeared in the office, dressed in beautiful professional attire with a smile on his face.
"Mr. Xu, there is an important thing to report to you."
Hearing this, Xu Fan removed his hand on the phone and nodded: "Xiao Bai, what's the matter?"
"Look at this." Xiaobai closed the office door, then walked quickly to Xu Fan's desk, and placed the stack of copywriting she was holding on her chest in front of Xu Fan's eyes. "These are Donghai Moonlight advertisements. The company’s proposal."
Donghai Moonlight Advertising Company is one of the best advertising companies in the entire Donghai Province. Yesterday Xu Fan did his homework and learned about Donghai's famous advertising company. This Donghai Moonlight Advertising Company is still good, but this is not the company Xia Yanyu introduced.
And for this small advertising project, do you need to tell him? Isn't there a subordinate department? It's only advertising. You don't need him as the chairman of the board to speak in person.
"Xiao Bai, is this advertisement proposal special?" Xu Fan began to read the advertisement proposal in his hand and said lightly.
Xiaobai chuckled slightly: "It is indeed a bit special, at least, you have to look at it yourself."
Hearing this, Xu Fan glanced at Xiaobai curiously, then lowered his head for a moment, holding the copywriting in his hand. The planning of this advertisement is indeed a bit special, or it makes Xu Fan a little bit dumbfounded.
The candidate for the spokesperson did not fill in the names of popular movie stars or well-known singers, but instead filled in his own name, Xu Fan.
"Xiao Bai, there is a star who has the same name as me?" Xu Fan asked in surprise.
Xiaobai also expressed helplessness about this, and shook his head with a smile: "This person is you. Donghai Moonlight Advertising Co., Ltd. means roughly like this. In view of your current reputation, they believe that if you want this advertisement to be maximized The best way is to let you play the leading role in the commercial." Xiaobai's eyes showed a playful smile as he spoke.
However, this is also a fact. Since Xu Fan was exposed by the entire network last time, in the eyes of the entire Huaxia people, he is a model of people’s entrepreneurs. Some people even say that Xu Fan’s behavior should be used as educational material.
Although Xu Fan knows these things too, it is a bit strange for him to come out to advertise as a businessman, or Xu Fan is somewhat unacceptable. After all, Xu Fan himself is still a relatively low-key person: "Let me be the star of the commercial?
Xu Fan's words didn't kill the plan. If this advertisement can make the popularity of the upcoming hotel reach a peak, then he can still make sacrifices.
But Xu Fan was worried that he didn't have the talent for acting. After all, this is not something that ordinary people can do well.
Xiaobai saw Xu Fan's hesitation and suddenly pursed his lips and smiled: "Mr. Xu, you hesitated, which means you are not repulsive. In this case, I will agree to this advertising company." Then, Xiaobai He squinted his eyes, stretched out his slender fingers, and lightly tapped the plan on the table.
"Don't, I haven't figured it out yet. Xiaobai, if this is for the benefit of our company, I am naturally obliged to do this, but I don't think that my advertising will be more profitable than those celebrities." Xu Fan smiled bitterly and appeared in his mind. I couldn't help but feel embarrassed by the way I looked in front of the camera.
"It's okay, usually you are very resolute and resolute. Why are you hesitating about such a thing?" Xiaobai smiled and sorted out the pile of documents in front of Xu Fan, and then hugged it in his arms: "I still Please return this, and see what plans the advertising company on Mr. Xia can give."
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