Dior’s spring/summer new product launch, a total of 45 designers exhibited more than 200 women’s clothing, hired nearly 100 international models, and spent a total of about 10 million US dollars, which is one of the two most important launches of the entire Dior company in a year.

And the result can only be described as “a disaster”.

After the press conference, all the magnesium lights were aimed at JK Rowling in the audience and the cheongsam full of oriental style on her body.

However, JK Rowling obviously did not mean to be interviewed.

She was a little unaccustomed to magnesium lights, and under the cover of her best friends, hurried back to the queen hotel, she was a little too tired, and fell asleep after taking a bath.

She also had no idea that the entire Parisian fashion scene had exploded.

……

“The cheongsam from the east is simply beautiful!”

“Can anyone tell me which apparel company is this product, LV, Versace, Armani, or Parada?!”

“I think this should be an oriental brand…”

On Twitter, there was a lot of discussion.

And the photo of JK Rowling wearing a canary cheongsam and elegantly crossing her legs has also become popular all over the Internet.

It was also that night.

Sky France’s ace program, “Fashion Bible”, reported on the major launches of the day, and several senior costume designers talked about JK Rowling’s cheongsam.

“In fact, the cheongsam has always been one of the typical representatives of oriental clothing, it is subtle, tactful, full of oriental beauty, and many Western stars also like the qipao.”

Mr. Myers, former Parada design director, said.

“May I ask Mr. Myers, why has such a beautiful cheongsam not been popularized on a large scale in the West?”

The blonde host asked curiously.

“That’s a good question.”

Miles smiled mysteriously, pushed his glasses and explained: “In fact, the cheongsam is also one of the most demanding clothes in this world, even if you have a little fat on your body, the cheongsam will show it mercilessly.” ”

“Yes, unless you have the devil figure of JK Rowling, it is difficult to navigate this oriental fashion.”

Former Burberry designer Anna Wenster also said with deep experience.

“And unlike general consumer clothing, cheongsam is a high-end product, its production process is very complicated, need to be completely according to the customer’s body for hand sewing, too thin or too fat, will make the cheongsam look nondescript.”

Myers continued.

Modern clothing, including luxury clothing, is uniformly made by the factory into S, M, L and XL sizes, and then distributed around the world. This minimizes costs.

And for clothing like cheongsam, which needs to be handmade, the cost is a big problem.

Then, everyone talked about the material of this cheongsam.

“It’s clear that this cheongsam is made of ancient Eastern silk, a fabric that has been very expensive since its inception and a favorite of our Western designers.”

Miles said with a smile.

“Among the four ancient civilizations, cotton was widely cultivated in India, flax was abundant in Egypt, the Babylonians liked to make clothes from wool, and China in the East was famous for its luxurious silk.”

Anna Winster echoed, then stared at the canary cheongsam and said very suspiciously:

But the silk used in this cheongsam is obviously different from the usual color, and in its black luster, there is a faint golden light shimmering out. The pattern on it is full of light and shining, almost like it is sewn with gold thread. ”

“Yes, the black-gold silk is like a starry sky, and the pattern on it is like a brilliant galaxy.”

Miles said again, in an incredible tone.

“I think this silk fabric will be the ultimate fantasy of all women, and likewise, the ultimate fabric that all designers dream of.”

Anna said with some longing.

Whether as a fashion woman or a designer, she loves the fabric of the canary cheongsam too much.

In the program.

Several senior designers have given the cheongsam a very high evaluation.

As for the special silk used in the canary cheongsam, they rated it as the “ultimate fabric”.

But unfortunately, they still don’t know which clothing company the cheongsam worn by JK Rowling is from, let alone what the name of the “ultimate fabric” is.

……

The next day.

There are still dozens of clothing launches, including the launch of the big name Parada, whose products are typical of European literary style.

Originally, the outside world was full of expectations for this conference.

However, because of JK Rowling’s stunning appearance in a canary cheongsam, the entire fashion trend was reversed at once.

People no longer like the European style, but like the intellectual, aesthetic oriental cheongsam.

Parada’s press conference was snubbed, and the press conference of several ** clothing companies, which was originally not taken seriously, suddenly became hot because of the existence of cheongsam.

Many European celebrities and ladies bought cheongsam for model display on the spot.

Some retailers have paid a deposit in advance, hoping to get their goods as soon as possible and sell them in the European market.

“Paris ushered in its qipao era!”

Some fashion buyers sighed.

……

Afternoon.

JK Rowling finally got out of bed, the first thing was to open the phone, and then, the phone seemed to explode, Twitter, phone calls, text messages bounced non-stop.

She stared for a while before opening the private messages of several girlfriends.

“Dear Rowling, you are now the godmaster of fashion!”

“Please, which fashion company cheongsam are you wearing, I searched all over Paris and didn’t see it!”

“Please tell what fabric your cheongsam is, now all the designers in the whole of Paris are speculating about this, tell me quickly, dear!”

Seeing these messages, JK Rowling turned on the computer a little strangely.

on Twitter.

There are pictures of her everywhere, and all kinds of speculations.

Her fans, overnight, increased by as much as 5 million.

LV, Dior, Parada, Versace, Chanel, Gucci, Armani, etc., almost all luxury fashion brands, are crazy @ her, hoping to know what fabric her clothes are.

All right……

This beautiful writer who relied on “Harry Potter” to become popular among teenagers has once again caused a huge sensation in the fashion industry.

Click, click, click…

She used her mobile phone to take a picture of the label on the cheongsam and posted it online.

Displayed on the label.

Name: Canary cheongsam.

Origin: Paradise Island.

Material: 10% ancestral silk, 90% Suhang silk.

Company: Ancestral clothing.

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