Inherited the Qianyi Group at the beginning
Chapter 138
"Boss, you've got the information you wanted. "
Ning Nanshi handed over a copy of "Investigation on the Current Situation of YY Self-Media People" and put it on Ye Xuan's desktop.
Ye Xuan picked it up and looked at it.
Why did Ning Nanshi do this investigation, because Ye Xuan wanted to do a gimmick.
is similar to a gimmick like "Shocked, the author of YY can earn millions a month by posting videos".
Self-media, that is, everyone should become a reporter and become the author of content, but how can we attract individuals to YY to become self-media people? It is difficult for many people to take the first step.
So Ye Xuan needs to use money to attract them.
The world is bustling with profits, and there is no shame in doing this for the sake of money.
Flip through the information.
The first thing that catches your eye is-
——Cao Guangqing, [I am a rural person] Rural bamboo rat farmer, the humorous video of eating bamboo rats is very popular. 13 days, income of 420,000 yuan (including various headline rewards).
- Zhou Guoxian, [Xiao Zhou takes you to watch a movie in five minutes], video, edited video release, 13 days, income of 110,000. 19
After reading it all, Ye Xuan found that [the rural people in our city] were a lot taller than the others.
Ye Xuan pointed at him and asked, "What's the matter with this person, how can there be so many?"
Ning Nanshi: "The staff in the operation department found him more interesting, so they gave him more recommendations and awards, so they added up to more income." "
Ye Xuan thought about it and didn't speak.
And the bamboo rat was also relatively popular in its previous life, and after the small volcano video appeared, it became the main hit of the genre, which shows that this category is still relatively popular.
"Okay, then for this promotion, let's choose him. "
Ye Xuan decided.
In fact, the majority of the people in China will be born in the countryside, and if you go back 30 years, the cities are just rural areas.
So rural life is a kind of feeling, a kind of homesickness.
The main promotion of this [I am a rural person], on the one hand, has a wide audience and resonates, on the other hand, it is purely original, and the content is harmonious enough.
Finally, Ye Xuan can tell everyone through [I am a rural person]: self-media people don't look at academic qualifications or backgrounds, even if you feed pigs and chickens, as long as you are popular enough, you can make a lot of money!
After Ye Xuan's approval of the order, the marketing department, which had already been prepared, began to act quickly, and promoted wildly on major Internet portals, navigation websites, forums, post bars, and Weibo.
"Congratulations to YY Toutiao self-media person [I am a rural person] whose income exceeded 400,000 in 13 days!"
"Shocked, the author of YY made a million a month"
"YY Headlines Self-Media, as long as you have a mobile phone and electricity, make a lot of money"
"Don't look at your background, don't look at your academic qualifications, we media welcome you to join the ranks of monthly income of 10,000"
This ubiquitous promotion has a very significant effect.
As soon as many people read this content, they immediately have a kind.
"It's easy, I can do it too!"
"It's so easy to make a video, maybe I can become a million-dollar person a month. "
"I've watched this video of selling bamboo rats, but I didn't expect him to make so much money, no, I want to try it too. "
The gimmick of earning one million a month is too big, and according to the data released by the state last year, the average annual salary of workers in first- and second-tier cities in 2009 was 42,789 yuan, and the average monthly salary was 3,566 yuan.
You can imagine how attractive millionaires are.
Moreover, this self-media seems to be very easy to do, and many people have created self-media accounts in YY with the mentality of 'I can do it too'.
......
Huang Jianhua has gradually become tired of the increasingly busy and boring work.
And the pressure of the city gave him a feeling of being out of breath and gave him the urge to escape.
YY strips and YY broadcasts have become his biggest form of entertainment, giving him a good way to relieve stress.
After he got off work today, he was so tired that he lay down on the bed and habitually opened the YY bar.
A piece of news appeared in front of him.
——"Congratulations to YY self-media people [I am a rural person] with an income of more than 400,000 in 13 days!"
Huang Jianhua himself is a rural person, and only after studying junior college did he gain a foothold in the city.
When I saw this news headline, I couldn't help but click on it.
Three minutes later......
A crazy idea is breeding in my head!!
"I can also go back to the countryside, although I don't know how to raise bamboo rats, but I will use all kinds of rural survival methods, catch birds, catch fish, pick up snails, ......."
"Also, I'll pass on my dad's yellow eel fishing skills!"
"I can also become a self-media person myself!"
This night, Huang Jianhua couldn't sleep at all, and the more he thought about it, the more he felt that he should go back to the countryside to 'start a business'.
The next day, he quickly resigned and took the train back to the countryside, and set up a self-media account, named "Rural Game".
On the third day, the first video of 290 fishing for yellow eels in history appeared in YY.
At this time, because the video of raising bamboo rats was popular, the video of fishing for yellow eel was intelligently classified into the same type, and then pushed to the mobile phones of users who watched bamboo rats.
This time, it's on fire!
"it, can yellow eels still fish like this?"
“666~~"
"Eye-opening, master!"
On the same day, there were more than 180,000 recommendations and 80,000 views.
......
"Boss, another video of a person fishing for yellow eels has become popular, and it is a newly opened self-media account. When Ning Nanshi was gossiping to Ye Xuan after eating, she mentioned the yellow eel video.
Ye Xuan suddenly remembered idioms such as 'Duoduo Yi Eel', 'Du Eel Its Body', and 'With Man as an Eel'.
I couldn't help but laugh.
Now that YY is under the control of Luo Tianyi, it is very healthy, and this kind of thing is impossible at all.
"By the way, how is YY's self-media account now?"
"Back to the boss, 36 hours have passed since the promotion, the self-media account has increased by 200,000, and the self-media content has increased by 1.23 million ......"
Ye Xuan smiled: "The effect seems to be pretty good." "_
Fei Lu reminds you: three things to read - receive
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