Internet Technology Entertainment

Chapter 571 World of Warcraft

April 8, 2004 is a very important day because a stunning work will be presented to the world.

Speaking of this amazing work, we have to mention a company.

He is Blizzard Entertainment.

Blizzard Entertainment is a world-renowned video game production and distribution company headquartered in Irving, California. It is a subsidiary of Activision Blizzard, but in fact, the two have not cooperated in depth.

Blizzard has launched a number of classic series: Warcraft, StarCraft, Diablo series, World of Warcraft (Warcraft and StarCraft are both listed as main competition events in many well-known e-sports competitions), and enjoy the most in the video game industry.

High rating.

On July 9, 2008, Activision Blizzard was officially merged into Vivendi, a holding company that includes the brand name of Blizzard Entertainment. In July 2013, Activision Blizzard bought back most of its equity from its parent company Vivendi and became a

Independent company.

Of course, the above statement is that Lin Nan did not have the premise of coming to this world again. Since Lin Nan was reborn, the history of this company has been changed.

In early 2003, after Minghe and Lin Nan discussed, they bought Blizzard Entertainment at a cost of 3 billion US dollars. If it was 2007, you wouldn't have to think about it, there was no possibility at all.

There were too many stories about acquiring Blizzard Entertainment during this period. If it weren't for the differences between the two founders, Minghe would not have taken advantage of the situation.

As we all know, Blizzard has two characteristics:

The first point is that Blizzard produces it, which must be a fine product. It is also accompanied by the spirit of "Ten Years of Sharpening a Sword". Some players jokingly call Blizzard "not opening for three years, but eating for ten years after opening."

The second point is the vote retardation. Blizzard's vote retardation has caused players to suffer. Although when the game really comes to us, we will feel that the long wait is worth it, but you still hope that we have been looking forward to the update for a long time.

The epic game can meet players earlier.

Blizzard's vote retardation began in 1996. It took seven or eight years to 2003, and this concept has been deeply rooted in the hearts of consumers.

The product "stopped" is not because there is a problem with engineering control, but because the product quality is to ensure. To this end, there must be sufficient "pressure resistance".

Minghe and Lin Nan admired this very much.

As we all know, the severe blows suffered by the earliest version of StarCraft in 1996 brought a profound lesson to Blizzard. But Blizzard has since gone to another extreme, that is, almost every game is released at

Postponement (commonly known as delayed votes). Some players even said humorously: "What is the biggest lie in the gaming industry? Blizzard does not delay votes!"

It is enough to prove that Blizzard's vote retardation has almost become an unchangeable law. People would rather believe that there are ghosts in this world than Blizzard's vote retardation.

Lin Nan was also competing with Blizzard at the beginning, and always expected Blizzard not to postpone his ticket, but it did not become a reality after returning from time to time. It was only now that he had acquired Blizzard that he knew why.

While talking to the founder of Blizzard, the mystery of Blizzard's resolute the mystery of Blizzard's resignation from Lin Nan's heart.

“A lot of my thoughts jumped out in the shower.” David Brevik, one of the founders of Blizzard North (which has been merged into headquarters), admitted that the ideas have delayed the release date of the game again and again.

. "When I walked into the company and said, 'I had another great idea when I was showering today,' everyone in the company sighed helplessly. They knew it meant that the project was delayed again

Three months.”

However, David Brevik insisted that many votes were out of order. He cited an example of Diablo that the game was forced to postpone its release due to the addition of the functionality of the Battle.com.

The result shows that Battle.com played a key role in the success of Diablo. Therefore, he believes that the timeline of game development must be flexible and constantly try new things. This is also the reason why Blizzard has been successful.

.The game wants to attract players. What should I do?

Creativity is an indispensable creativity, and only with creativity can it become attractive.

If you know why China Games has been slow to move forward, while South Korea’s games have been surging. You will understand why all Blizzard employees support them and have been delayed.

Another reason why Blizzards repeatedly missed the ticket is that the polishing phase before the game is released will take a lot of time. "This repeated polishing phase is what makes our game unique," Mike Moorheim explained, "Finally

The 10% polishing stage is actually the difference between a good game and a bad game."

No one would object to Mike Moorheim's statement. The problem is that general game developers must comply with the release date requirements of investors. Once the game development is delayed, investors will put pressure on them. But Blizzard successfully resisted the investment.

This pressure from Fang.

However, since the acquisition of Blizzard, Lin Nan and Minghe have never interfered in Blizzard's development. They only interfered in the operation. As for the content of the game, they did not interfere at all. As for the release time, it can be determined according to the situation.

There must be something that can convince the board of directors.

If the vote is delayed and there is no result yet, then I'm sorry, don't blame us for being disgraceful.

Regarding this, Blizzard founder David Brevik agreed. He was not stubborn. He knew that such a situation was enough to be honest and righteous. If he asked for anything else, he would be incomprehensible.

In other words, if it were me, it would not be better than Minghe and Lin Nan.

And what interested David Brevik the most was that Minghe actually competed with David Brevik. Minghe used his products to compare who was better than David Brevik.

There is a saying that one mountain cannot accommodate two tigers, and at the same time, there is also a lonely mood of a master.

For Minghe's book of war, David Brevik, a hard-core man who plays the game, will naturally not accept it. It shows that He is also an extremely strong opponent. Why do you say so? It is mainly because "Zhu Xian" is too

It's ahead of the curve. At least now, everything seems so exquisite and perfect.

Lin Nan was quite happy about the fight between the two. Only with competition can there be pressure, only with pressure can there be motivation, and only with motivation can there be progress.

As for the way of the competition, it depends on who has more revenue within two years. Whether the game is good or not, what you say is not the final word. The game critic is not real and reliable, and the boss is even worse. Who can?! Only players can

He is the most reliable person.

In one sentence, "the market is the best proof."

Everything is spoken by the market, and the market will not be fake, because no matter how awesome you are, you cannot control the entire market.

.........

In 2003, Blizzard released the world-renowned Warcraft 3 Frozen Throne. 3: frozen throne) was released simultaneously worldwide on July 1.

In August, the sales of "Warcraft 3: The Frozen Throne" exceeded 1 million.

The Blizzard of Heroes made "Heroes" play such an important role in a real-time strategy game for the first time, and also brought real-time strategy games to a new era. A masterpiece that was widely watched before production, even after being popular for many years.

There is no trace of decline at all, but it is becoming more and more vibrant with the update of the version. 3c, td, Panda, and Blizzard's ability to control the game has been fully reflected, giving players the greatest possibility to the greatest extent and fully mobilizing players

The initiative and creativity of may have become a law. Only Blizzard's game can only be called "complete" if it is released. Warcraft 2, StarCraft, Diablo 2, etc., and Warcraft 3 is not

Exception. The launch of the "Frozen Throne" version can basically be said to be a popular choice.

However, because of Lin Nan's appearance, the game time was released in advance, mainly because of a concept that Lin Nan played out, heroism.

When Lin Nan just proposed this heroism, he was shocked by Blizzard's founder David Brevik. (To be continued...)