Invincible Mobile Empire

The emergence of a large number of followers and imitators, Xiaomi Company is not unaware, on the contrary, it is very nervous and even vigilant.

There is a phenomenon in Daxia that has always been unavoidable and inevitable.

That is, after a product is successful, countless imitators will inevitably emerge, and many imitators are pixel-level imitators.

The previous imitation of the Huaxing m3 smartphone by the petals is actually a pixel-level imitation.

However, the petal's imitation of the Huaxing m3 smart phone is authorized by the Huaxing smart phone, and it can even be said that it was built by Huaxing, so it is acceptable.

But now this crazy imitation can easily result in a vicious circle of bad money driving good money.

Xiaomi Mobile Phone Company, from the person in charge of Lei Tianwang, to the engineer, is a little worried about this.

Under the huge joy, there is a worried heart hidden.

This situation has been continuously reported, and Chen Ye also attaches great importance to it.

For this reason, a meeting was held in Xiaomi Company on Teacher's Day on September 10th.

In this meeting, all the backbones of Xiaomi Company participated collectively, and Chen Ye took the stage to give a speech.

At the meeting, Chen Ye was impassioned.

For Xiaomi, Chen Ye has a clear market positioning and goals.

If we say that among the top mobile phone companies in Daxiaguo, Huaxing and Chen Ye are positioning it to lead the times, with intelligence, hardware, and smartphones as the core main products, leading the entire world, and having important developments. Function.

So for Xiaomi Mobile Phone Company, Chen Ye's hope for him is to open up the Internet circle.

In the present speech, Chen Ye said about the Xiaomi smartphone, the future development direction and tone of Xiaomi's company.

Loudly said: "I know that many people at the scene are very anxious, and everyone is very confused about Xiaomi's profit model々〃."

"Because whether we sell the Xiaomi 1 smartphone or the Hongmi 1 smartphone, we basically don't make a profit in terms of its hardware, and in some ways we are even making money at a loss."

"The most intuitive manifestation of this matter of making money at a loss is that we do not have enough profits."

"The other thing is, now that many people see our mobile phones are ready, they start to imitate constantly, everyone is very anxious."

"But I want to tell everyone to erase all this anxiety, because our Xiaomi company is going to adopt a brand new model."

"I can call this model the Internet ecosystem. As long as our Xiaomi phones insist on the highest cost-effectiveness and are designed for fever, then no one can shake the status of our Xiaomi."

"Because no matter which mobile phone company they are, they will not do better than us in terms of price."

"Then how do we make a profit? It is to develop Xiaomi's peripheral products, a brand with Xiaomi's reputation."

"We can make other products through Xiaomi. For example, we can make mobile power supplies. Mobile power supplies are now a big market."

"For example, we can make smart bracelets, and smart bracelets are also a big market."

"We can make air conditioners, refrigerators, mopeds, bicycles, even treadmills, signature pens, and driving recorders..."

"There are too many things that can be done. As long as we use Xiaomi mobile phones to attract product users to our Xiaomi brand, trust our Xiaomi brand and make other products we will definitely make a lot of money."

"So, what if Xiaomi phones don't make money now? We didn't make money with Xiaomi phones."

Chen Ye's words sparked cheers on the scene, and Lei Tian Wang was even more excited.

Because of Chen Ye's remarks, it can be regarded as a thorough point of Xiaomi's future development path, and this path is very feasible.

In terms of Xiaomi's current popularity and brand image, any new product launched by Xiaomi can arouse the attention of certain users.

And Xiaomi is still developing, and Xiaomi will launch new products. Xiaomi will earn the hearts and trust of more and more users.

Then Xiaomi's peripheral products will be recognized by more and more users. How can such Xiaomi not develop and grow?

...

Xiao Mi's growth has become a surging trend, unmatched.

When Xiaomi developed and grew, the most influential smartphones now are the Xiaomi 1 and Hongmi 1 smartphones.

Only through these two smart phones, after there is a market, it is not only the current domestic black phones and copy phones that are surging and vicious competition, but also the market for feature phones to a great extent.

Norgren’s feature phones have been shrinking because of Norgren’s self-cutting hands and feet. Driven by Xiaomi 1 smartphones and Hongmi 1 smartphones, the market share has become smaller.

Jiuxing's feature phone has also shrunk, and its market share has almost been squeezed out.

The former mobile phone industry giant, Motorsala, was extremely unsuccessful in the development of smart phones. It has done a good job of forcibly defending the market of feature phones, and their feature phones have done a good job.

In the later development (good Zhao), the old feature phone companies such as Norgren and Jiuxing were even rubbed on the ground.

However, the times are changing, the wind direction is changing, and people's aesthetics are also changing. The functional machine is destined to become a past tense machine.

The market that strongly guards feature phones may not end well.

Xiaomi 1 smartphones, especially Hongmi 1 smartphones, gave Motorsala a huge slap.

After Hongmi's smart phones came out, along with the continuous shrinking of the market share of black phones and copycat phones, the mobile phone market share of Moto Salad feature phones has also been shrinking.

In just two months, the sales of feature phones fell precipitously, with huge losses, and the company's executives panicked.

Its president, John, is even more at a loss. In this case, where should their Motor Salad Company go? .

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