Invincible Mobile Empire

Then Lei Tianwang continued: “Everyone knows that Xiaomi’s production capacity is insufficient, so the supply cannot be as sufficient as other large companies. Therefore, on the 2nd of every month, the next day when Xiaomi 1 smartphones are sold online, Started sales of Xiaomi 1s smartphones. As for the number of sales..."

"Still 1 million units!"

Everyone on the scene boiled again, and the live broadcast room was also constantly barraged, and they all expressed that they must snap up a Xiaomi 1s smartphone.

But Lei Tianwang's words are not yet ~ finished.

He continued: "At the same time, the price of the Xiaomi 1 smartphone has been reduced by 100 soft sister coins. Now you can buy a Xiaomi 1 smart phone with only 1898 soft sister coins."

The reason for the simultaneous price reduction of the Xiaomi 1 smartphone is that it is worried that the Xiaomi 1 smartphone will be impacted by the Xiaomi 1s smartphone, which will result in a decline in sales.

The same price, but with higher quality, everyone is not stupid and will definitely choose Xiaomi 1s smartphone.

Of course, it cannot be said that the Xiaomi 1 smartphone will definitely not be sold. After all, the sales of Xiaomi 1s smartphones are limited.

But on the one hand, people are definitely not as happy as they are now. After all, there are better ones but they can't be bought. This will affect the corporate image of Xiaomi's conscience.

You know, the reason why Xiaomi sells mobile phones at such a price is not to compete for money on mobile phones, but to build a trusted brand and create a Xiaomi ecology.

Then release peripheral products and use brand influence to make money.

Therefore, Lei Tianwang will not allow anything that damages the Xiaomi brand.

On the other hand, the Xiaomi 1 smartphone is certainly not as popular as it is now, but it may cause overcapacity.

But now, the Xiaomi 1 smart phone gives people the illusion that it is more cost-effective, but it will still be bought by people.

In fact, there is no change in the price/performance ratio of the Xiaomi 1 smartphone.

You know, in order to pursue the ultimate price-performance ratio, every time this Xiaomi 1 smartphone is sold, the profit is only 20 soft sister coins, and the price-performance ratio can no longer be higher.

The reason why the price can still be reduced is that the cost has also fallen at the same time.

It has been half a year since the release of the Xiaomi 1 smartphone.

After discussing with Lei Tianwang, Chen Ye decided to reduce the price of the parts sold to Xiaomi in order to achieve the goal of reducing the production cost of the Xiaomi 1 smartphone.

You know, even if Chen Ye's price for Lei Tianwang is very low at the beginning, there are R&D costs in it.

Now that half a year has passed, the R&D costs have been recovered a lot, and the price of parts sold to Lei Tianwang has decreased normally.

But this reduced price is still limited, only about 100 soft sister coins, so now, every time a Xiaomi 1 smartphone is sold, it still earns 20 soft sister coins.

But doing so makes people feel comfortable and feel that Xiaomi is really a conscientious enterprise, and it will not cause the sales of Xiaomi 1 to decline.

It can be said to kill two birds with one stone.

The release of the Xiaomi 1s smartphone is just a gimmick at the press conference, not a real staple food.

And next, is the focus of this press conference, that is Xiaomi's peripheral products.

You know, Xiaomi has spent so much energy, only to make money but not to make money. Isn't it just to make money on this peripheral product?

Lei Tianwang's expression was a bit solemn at this time, and his heart was a little worried.

Whether Xiao Mi can succeed depends on whether this first step of going out can be successful.

He faced the camera and the audience and said loudly: "I believe everyone already knows, our Xiaomi 1s is not the only product this time, but we will also release some Xiaomi's peripheral products. I believe you can’t wait now."

"I won't sell it anymore, please have the first product."

After Lei Tianwang finished speaking, a staff member walked to the front desk.

She was holding a plate in both hands, and some small things were placed on the plate, and these scenes were magnified on the big screen behind.

Everyone is a little curious at this moment, don't know what this is.

· ······· Ask for flowers········

"Everyone must be curious, what are these little things like electronic watches? I will tell you now that this is the latest sports bracelet developed by Xiaomi, the Xiaomi bracelet."

After hearing this, everyone understood.

Sports bracelets are not a rare thing.

With the popularity of smart phones, some sports software has also emerged.

These sports softwares can help people record the number of steps taken in a day, calories consumed during exercise, etc., and are very popular among people.

However, these functions only work based on the condition of the mobile phone being worn on the body.

... ..... ...

If you do not bring your mobile phone when you exercise, then this part of the exercise volume will be in vain.

However, in actual practice, carrying a bulky mobile phone during exercise is not only unfavorable to exercise, but also may damage the mobile phone, which is undoubtedly very inconvenient.

Therefore, sports bracelets came into being.

The sports bracelet is worn on the wrist, it can replace the mobile phone to record the user's exercise volume, and connect to the mobile phone in the form of Bluetooth, so that real-time data can be accurately transmitted to the mobile phone.

In this way, at the end of the day, people can know exactly how much they exercise.

However, because there are three or four hundred sports bracelets on the market now, many people are still reluctant to buy them.

Therefore, although everyone knows the sports bracelet, its popularity is not high.

When hearing that Xiaomi’s first peripheral product was a sports bracelet, the audience’s first reaction was its price.

After all, the sports bracelets on the market now are too expensive, and Xiao Mi gives people the impression that it is cost-effective. Naturally, the price of this Xiao Mi bracelet should be cheaper.

Many people now pay attention to their health. If this sports bracelet is not expensive, then many people will definitely be tempted.

However, although everyone is most concerned about the price, Lei Tianwang did not mention the price of the Xiaomi bracelet when he came up, but introduced its performance. and.

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