Invincible Mobile Empire

There are two flowers and one branch each.

Let me talk about Moto Salad. Because of its strong financial resources, more than 1,000 mobile phone stores have been established in Africa in just three months.

The mobile phone developed by it, called Motorsala F1, is exclusively for the African market.

After Motosala came to Africa, the strategy formulated was that the main sales targets were those in Africa with middle and upper income groups.

Of course, because the African people are so poor, the middle and upper income groups in Africa are equivalent to ordinary people in the Great Xia Country, and even their spending power may be inferior.

The middle-level and below consumer groups, although occupying the vast majority of African people, are not in the range of potential users targeted by Motosala F1.

In the words of John, the president of Motorsala, they are not worthy of owning a mobile phone.

Moreover, after thorough research by the Motorsala Marketing Department, although the proportion of this group is not high, the population of this group has also reached hundreds of millions under the huge volume of billions of people in the whole of Africa. .

This market is large enough for the development of Motor Salad.

On the other hand, this group of people is also the group with the greatest spending power.

Of course, there are still a small number of upper-class people in Africa, but this part of the population definitely buys smart phones and basically does not buy feature phones. The Moto Salad F1 is destined to have nothing to do with these people.

I have to say that John is still a very intelligent person, and the overall development strategy of the company is very reasonable.

And the price of this Moto Salad F1 mobile phone is 1598 soft sister coins, which is not expensive.

Because of the particularity of the African market and the underdeveloped information network, Motosala did not hold a press conference for this phone, nor did it open online sales. Instead, it directly used more than 1,000 franchise stores previously deployed for external sales.

This Moto Salad F1 mobile phone is now in full swing in Africa.

Let's talk about the Transmit Mobile Phone Company.

The mobile phone developed by Transsion Mobile is called Transsion K1, and the price is only 498 soft sister coins.

The price of F1 is very different from that of Motorsala F1.

After removing the cost of this mobile phone, the profit of this K1 mobile phone is only 20 soft sister coins, and it is impossible to own a franchise store.

There are no franchise stores, let alone a press conference.

Therefore, the marketing model of the transponder mobile phone is mainly based on the salesman directly taking the mobile phone to the gathering area of ​​the people's life, and then selling it.

On a temporary platform, a salesperson from Transsion Company loudly advertised this K1 mobile phone.

"Everyone has come and took a look, the mobile phone company made by Transsion Mobile specifically for our African population."

The amateur life of the African people is not rich. Hearing that someone was buying a mobile phone on a platform, they gathered around to watch the excitement.

Soon, the crowd around the platform increased.

When they heard the word Transsion, people couldn't help but become more interested.

After all, in the past three months, Transsion has spent a lot of money on publicity, so that the local people have heard of it more or less.

Now that I see the products produced by Transsion, I will feel some intimacy.

A young man looked at the sound transmission K1 mobile phone and got some interest, so he asked: "How much is your mobile phone?"

"This K1 mobile phone is currently sold by the company at a price of 498 soft sister coins." The salesperson on the stage replied immediately.

Who knows, young people who heard this price suddenly lost interest in this mobile phone.

At the same time, other people were also very bored, and it seemed that the crowds who had finally gathered had a tendency to disperse.

"What kind of broken mobile phones are so expensive, so I left."

"I just saw that it was pretty good, and I was a little excited, but now that I hear the price, let's forget it."

"I also said just now that if the price is right, I will buy one for my new girlfriend. Now it seems that I should exchange for other gifts."

"You sell such a small mobile phone so expensive, is it made of gold? Why don't you grab it?"

"It's gone, it's boring, don't watch it."

...

In fact, the price of 498 soft sister coins is too cheap for the people of Daxia, so cheap that any family can buy it.

But this price is really expensive for ordinary families in Africa.

The vast majority of them now use old-age machines, and the price of an old-age machine is only around 50 soft-sister coins.

Compared with the price of 50 soft sister coins, 498 soft sister coins will be 10 times higher.

Therefore, it is normal that these African people cannot accept it for a while.

And these salesmen are obviously aware of this situation.

Therefore, the salesman hurriedly said: "Don't rush to leave, listen to my introduction first. If you feel that it is not appropriate, it is not too late to leave."

The crowd who was about to leave felt that what this person said made sense, and they had nothing to do with them, so they just looked at the excitement.

So people's emotions stabilized, waiting for the salesman to explain the K1 mobile phone.

"Everyone has seen the appearance of this phone. It's definitely much better than the old phones you use. I won't say more. Let me talk about the functions of this sound transmission K1 phone."

Having said that, everyone began to listen carefully.

After all, Africans don’t understand what looks is justice, and practicality is king.

Obviously, they are still in the basic demand stage.

The function of a mobile phone is particularly important.

The clerk continued: "Did you see the front end of this phone? It is a hand lamp that can be illuminated at night. It is daytime. The effect is not great, but it can be seen. I will show you something. one time."

With that, the salesperson turned on the hand light function of the mobile phone.

When people saw this hand lamp, they all lit up.

Although the hand lamp is turned on in broad daylight, people can still feel that the hand lamp is very bright.

You should know that there are no street lights in the streets of Africa at night, and most people need to prepare an electric light for the name of the road at night.

And the hand light function of this phone directly helped them solve this problem, which completely stabilized the crowd who were about to leave.

Everyone finally got some interest in this sound transmission K1 phone.

Of course, it's just some interest. .

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