It Would Be Great If I Could Be a Copywriter

This time Su Chen was going to carry Okana.

That is the first animation film "Oath of Morning Flowers and Evening" directed by Mari Okada.

Of course, this is a matter of translation, and the name may be a bit strange, but in fact this movie has nothing to do with Mr. Lu Xun's "Crossing Blossoms in the Evening".

The literal translation of the title is probably "putting the promised flowers in the morning of parting" or "let's decorate with the promised flowers in the morning of saying goodbye". A story of encounter and parting.

It belongs to the categories of Fantasy, Healing, and Tears.

The film is well-made, with a smooth storytelling, excellent music, editing, and soft art style, all of which are impressive.

The style of the film is very similar to Hayao Miyazaki, but not completely similar in style.

The surface is wrapped in a fantasy world view, but in fact the core theme is maternal love, the ever-changing relationship between mother and child as they grow.

The film's discussion of family affection and maternal love is thought-provoking. Even a father and mother in their 30s and 40s will feel deeply after watching it.

Past Life on Earth was screened in Neon in February 18, and in mainland China in February 19.

Within one year after its release, it won the Shanghai International Film Golden Goblet Award for Best Animation, the 91st Academy Awards and so on.

It has also been highly praised by Neon Times, Shanghai International Film Jury, and many film directors.

It is a very good work of Gang Ma.

Even Makoto Shinkai joked, "Her first directorial work can achieve such a high quality, which makes me feel jealous and anxious. I have to work harder."

This also shows the strength of this work.

But after all, it is the mother of the stomach medicine madman, and this work may have different perceptions in the eyes of different people.

Some people criticize that the plot is too scattered and fragmented, and some people think that the narrative of the story is too deliberate.

But from Su Chen's point of view, Zhaohuaxishi's animation movie, even if the box office in mainland China and the number of broadcasts on station B is not high, but the connotation of this work is more than a star and a half higher than other animation movies .

It may not be a masterpiece, but it is definitely a masterpiece that can touch your heart.

This emotional narrative style is somewhat similar to Jingani.

——Although we are animation, our vision and subject matter have been placed on the emotion that all human beings can resonate with.

War, human nature, parting, kinship, friendship...

The good thing about this movie is that it is no longer that kind of superficial, it only knows how to show off the fast-paced plot, and ghs brushes aside, that kind of impression.

But a very delicate, elegant emotional work.

No matter how you criticize it, I have to say that Kyoto Animation and Gangma Pharmaceutical... ahem... Gangma still has something to direct.

For example, the family love and family love in "CL", the friendship in "Unheard Flower Name", the inspirational spirit of the musicians in "Four Lies", the cry of "Bingguo" against the social injustice of the "walking dead", "Flower" The real workplace daily life of Kai Iroha and so on...

It's because these works don't just tell superficial stories,

Or blindly follow the routines of popular youth comics, but calm down and use delicate narratives to express different emotions, different profound meanings, and expectations for beautiful things.

This also attracted a bunch of viewers who are not in the second-dimensional group and are willing to watch.

To be honest, Su Chen was a little surprised that Jingzi and Ganghua had setbacks when they were screened in mainland China.

But it's a relief to think about it carefully.

The truth is still such a classic truth.

Today's society is too fast-paced, with busy and high-intensity study and work per capita. Everyone may prefer those works with a fast pace.

A crooked mouth, a slap in the face, and a heroine with big breasts and a big butt will definitely make the audience look like they have been beaten.

Like this kind of slow-paced, lyrical film with little visual impact, a film that needs to be savored carefully, but under the trend of the big era, it feels like it has been buried.

Alas, it is quite helpless.

Especially when I went to see Violet Story, I almost booked the venue with my friends...

That kind of melancholy really made Su Chen feel like a poet.

Therefore, let him eliminate the regret and helplessness in the previous life in this world.

Today's entertainment has just started, and people are willing to accept even slow-paced and soothing works.

Su Chen is very relieved about this, just look at the sales volume of "Violet Eternal Garden" in this world.

Again.

For a world without shoes, there is no need for Adidas Nike, you just need to take out a slipper, it is enough to shock the Quartet.

Besides, "Oath in the Morning" is not a low-level bad movie.

It really belongs to that kind of masterpiece, like fine wine, the longer it ages, the more fragrant it becomes, the more it tastes, the more delicious it is, which is fascinating.

"Swear at the flowers in the evening? What the hell is this?"

Su Xiaoxiao sat next to Su Chen's chair, staring at him suspiciously and complaining.

"Brother, are you a fan of Mr. Lu Xun? Are you a fan of Lu Xun when you write a movie script?"

The corners of Su Chen's eyes hang slightly: "What the hell, Lu Xun's colleagues... The content has nothing to do with what you think, it's just a topic."

"It's all right, just tell me, what do you need me to do for you this time?"

Lazily yawned, the little girl said indifferently.

Originally, it was quite free to be a full-time anchor at home, even if he was a part-time lecturer of Leijian Library, there was no problem at all.

So Su Xiaoxiao still has no resistance to help.

It's nothing more than sketching, drawing, designing and designing people. It's as simple as eating and drinking. It's not difficult at all, okay?

However……

Su Chen gave her a meaningful look, and then said, "Wait a minute, I'll give you two line drafts later, you can color it according to your own feelings, let me see the second half after you finish it."

"What is this? Is it an assessment of my dear sister? Is this what the helper is referring to?" Su Xiaoxiao showed an expression of pretending innocence, showing off her cuteness maliciously.

But Su Chen didn't like this at all. He lowered his head and finished the drawing at hand, and said casually: "Whatever you think, anyway, you can use 200% of your strength to draw."

About ten minutes later, he completed the line drafts of two character concept maps at the speed of light—one for Ariel and one for Marquia.

These two are the hero and heroine in "Oath in the Morning".

Su Chen drew it first and showed it to Su Xiaoxiao.

Moaning, the little girl took over the line draft and glanced at it, then subconsciously said in surprise: "Brother, is your head twitching? Developing new drawing methods, but struggling with coloring?"

Noticing Su Chen's extremely serious expression, she thought it was because the other party's inspiration was exhausted and she didn't know how to color it.

But in fact, Su Chen had a certain purpose this time.

He wanted to take this opportunity to probe into Su Xiaoxiao's background, to see if the other party had some unique insights into painting, instead of blindly copying.

"Well, just think that my inspiration has run out." He responded in such an ambiguous way.

The little girl didn't speak, but turned around tactically, and stared deeply at Su Chen for a while.

Then, without further ado, I started to complete the second half of the drawing.

In her opinion, the two concept drawings of the characters in the manuscript seem to be children. Since they are characters in the movie, she thinks they should take a serious attitude.

On the other side, when Su Xiaoxiao was serious about coloring, Su Chen also leaned on the chair in front of the computer, opened the Ward file, and started to work on the script.

this moment.

The mechanical keys on the keyboard, like the light black and white keys, even tugged at his heartstrings.

【"The passage of time leads to the change of seasons and the change of weather."

"Weft is the livelihood of all people, closely intertwined on the land, touching the heartstrings of all people."

——Oath in the morning and evening: In the morning of parting, we will gather the promised flower]

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