King of Stage
One hundred come here especially
"The King on the Road".
With such a video title, Alice started to record the road and street performance of the One Day King Band "maybe the last attempt", using her lens to tell stories on and off the stage, inside and outside the band.
Propaganda in the Internet age, however, is a different story.
It is impossible to win by relying solely on quantity. What the accumulation of quantity brings is just a basis for updating frequency. It is a different matter to really let your works be seen. It is a completely different thing and requires a strategy. , program, planning and promotion.
Objectively speaking, in the vast ocean of video platforms, there are thousands of videos emerging every day, and there are many truly excellent works. If you don’t have clear ideas and interesting topics, you want to be discovered and seen , which is almost impossible.
Maybe, luck occasionally favors a certain video, which becomes popular overnight, but if there is no follow-up work, or if the reason for the popularity is not figured out, or if there is no development strategy, the bubble of "overnight fame" It's gone in a blink of an eye, and soon overwhelmed again.
Alice is responsible for making videos and uploading videos. Every video can feel Alice's unique texture, which really shows the talent and potential of the director. This is why she likes to record the daily life of the band; but how should these videos be recorded? See, it's not Alice's field of expertise.
The number of views of the band’s video is always hovering at double digits, and it is very difficult to break through triple digits. Ollie even teased himself, “At least half of them are watched by ourselves. We make data for ourselves, Organic Farm Band."
But in any case, this is a memory and an experience, and they are still willing to record it. In Cliff's words, "Even if it ends in the end, we can leave something behind and brag to our children in the future, your dad I was cool when I was young."
However, the very important thing about the video sharing era is that "popularity" is real. In some cases, objective laws can be found behind it; in some cases, the probability of accidents and accidents is increasing, which is also the reason behind the development of algorithms.
Insist on updating, uploading, and creating. This is a stupid way in the Internet age, but it can still be noticed more or less, and there is some luck and chance hidden in it, just like "Justin Bieber "Again, in a very unexpected way.
Two weeks ago, a Christian pastor living in Seattle accidentally found a video on YouTube:
Ronan stood on the wooden table and sang the video of "Chasing the Light".
The pastor thought that the lyrics of the song and the atmosphere of the performance were very suitable for preaching, so he recommended this video to the believers in the parish when he was preaching on Sunday, and then the number of clicks and likes of the video increased abnormally , directly rushed to four digits in just three days.
At that time, Alice noticed such an abnormality and told the band members that everyone was very excited, but then saw that the messages were all praising God, praising Ronan for feeling the call of God, which made Ronan also confused Water, didn't know what was going on.
"So, should I be surprised, or should I be happy?"
Soon, as with most things in the internet age, things went off track and it became clear that this really should be fun.
Due to the increase in the number of views and likes, the video was gradually seen by more and more people, and the number of views quickly exceeded six figures. In just two weeks, it has jumped to 190,000, and it is about to break through The threshold of 200,000, and other videos under the band's account followed suit, and finally got rid of the embarrassing situation of double digits, Qiqi broke through three digits and then moved towards four digits.
Only after experiencing it first-hand can I know that the explosive reaction in the Internet age is like this, with an inexplicable mystery faintly.
Of course, a mere 190,000 broadcasts is just a drop in the ocean, and it is not worth mentioning in the context of YouTube streaming, which is counted in millions. Don't say "popularity", even "small explosion" is not counted, at most it is just a second of sudden emergence.
For a brief second.
However, this short second still brought unexpected added value.
For example, the two girls in front of me.
Starting from the discussion triggered by the "Chasing the Light" video, a very, very small number of netizens noticed that the King Band was performing on the streets along Route 66 one day. On the road, so curiosity will inevitably breed.
There may be one person among a thousand or ten thousand netizens who is willing to go to the scene in person, break the dimensional barrier between the computer and the mobile phone screen, and really enjoy the performance of the One Day Kings on the street—or, not for Not to watch a show, but to watch a real-life "street-walking indie band" that exists in real life.
or other reasons.
But no matter what, the first stop before arriving in Las Vegas was Salt Lake City. When the band was performing on the street, they first met a crowd who recognized Ronan, and then met a fan who came to him specifically.
In fact, it is a bit too exaggerated to say that they are "fans". The other party came to the door purely out of curiosity, but even so, the band members are still very happy to be recognized. This is already a small reward besides street performances , enough to make everyone's mood soar.
Then there's Las Vegas.
What appeared in front of my eyes today was the second group of netizens who took the initiative to come to the door. Their eyes were full of curiosity and anticipation, just like the movie characters in "Cairo Purple Rose" who broke the fourth wall and appeared in front of them, watching intently. Ronan's eyes, trying to find the brilliance in his eyes.
Even if they are not real fans, Ronan is still grateful. After all, they are willing to spend time to find them all the way, which is very rare.
"Hey, I'm Ronan." Ronan greeted friendly.
The two girls are green and astringent that can be seen with the naked eye. Because of the excitement and the heat, their cheeks are filled with hot flushes, like the sunset glow that is slowly falling from the sky. At this moment, they seem too excited to speak Come, didn't even respond to Ronan's greeting, just kept looking at the other band members from the corner of their eyes.
Ronan hesitated a little. Should he introduce the band members? But... They need to pack up their instruments, otherwise it may be too late when the TV crew comes over.
So what should we do now?
Such is the case with street performances, new and unexpected situations may be encountered every moment.
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