King of the Bay Area

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Sponsors first, then Super Bowl ads.

There are a lot of heavy news, the Super Bowl advertising seats are already expensive, and major advertising companies need to fight for their heads before they can grab a place; and if they can grab the position, the manufacturers will inevitably pay the highest attention to each advertisement. Strive for excellence, and strive to shine on the stage of the Super Bowl intermission-

Otherwise, compared with other competitors, it can't attract enough attention, or even be compared. Isn't this just worth the loss?

Now, Lech says that the brand-new sponsor hopes that Lu Ke will shoot the advertisement and put it on the Super Bowl stage. From the degree of attention to the treatment status, it can be called the top of the top.

Does this really matter to Lu Ke, a sophomore?

Even Lu Ke, a layman who knows nothing, can feel the faint expectation is emerging, but the problem is that Lehe has always been a light and breezy look, so that Lu Ke's mood is also a bit strange: is it right? Need to make a fuss? Is there any more back-handed news? Or, if there is no free lunch, should n’t he be too happy?

The reporter ’s divergent thinking began to work, so that Lu Ke ’s attention also diverted, and his jaws fell into his own thoughts. The focus was completely wrong. "However, not all TV commercials must be filmed for three days. Is it five days? It ’s even necessary to go outdoors for a special scene. What might take longer? "

This is not Lu Ke's major, but he hears some rumors, and he is not sure.

Lech has become accustomed to Lu Ke ’s jumping thinking, “Tomorrow we will first enter the studio and shoot some simple shots; then after the regular season is over, we can bye bye in the first round, and then spend two more days on location shooting This is also one of the conditions of our negotiation: it cannot affect your schedule and daily training, otherwise it can only be postponed to the offseason. They agreed. "

Obviously, Leh has considered everything.

After the fifteenth week of the regular season all ended, in fact, the overall pattern of the League of Nations has been determined by more than half.

At present, the San Francisco 49ers are far ahead with a record of 14 wins; while the Atlanta Falcons, temporarily ranked second, have lost two games. They lost to the New Orleans Saints in the tenth week and lost in the fourteenth week. The Carolina Panthers were given, and both defeats were in a divisional civil war.

According to the win-loss relationship, the San Francisco 49ers have locked in the playoffs' first seed seat two weeks in advance-precisely because of this, the impact of the victory against the New England Patriots is not as serious as expected, no matter how Forty-nine people have the upper hand. Naturally, the special tasks of the system are not punished for failure.

Similarly, the Atlanta Falcons also locked the second seed seat of the League of Nations in advance.

The biggest suspense is now, where the other playoff seats belong, and whether the San Francisco 49ers can complete the all-winning season?

These win-loss relationships and playoff schedules have all been calculated.

Lu Ke nodded in a sudden realization, then could not help showing a worried look, and said slightly nervously, "It is more difficult to shoot advertisements than magazine inner pages and models?"

Seeing Lu Ke's sincere concerns, Lech couldn't help but chuckled and reminded him, "Shouldn't you ask, what sponsor is it?"

"... Oh, yes!" Lu Ke thought of it now, and asked curiously, "So, which brand is it?"

In such a calm and indifferent state, Lech shook his head lightly and reluctantly, "You make me very unsuccessful?"

Lu Ke couldn't help voicing his heart: Isn't it the old gentleman who is sitting here enjoying afternoon tea just now who is always calm and light weight? So that his own sense of anticipation began to decline.

But on the surface, Lu Ke was still very cooperative, cheering in a grandiose and false posture, "Wow! Wow! Excited! So what the **** is that? Looking forward to it!" At the same time, he also happily began to seal stand up.

It's ... too fake, the kind that people can't see anymore.

Lech said seriously, "Fortunately, you are a player, not an actor." Is this a bad acting in Tucao Luke?

Lu Ke shrugged innocently, muttering words like "The old man is really bad at serving".

Lech couldn't help but endure. After all, he didn't continue to ridicule. Then he revealed the answer, "Mercedes-Benz, five million dollars a year. We signed for three years."

Mercedes Benz?

Five million dollars per year?

Sure enough, it is absolutely heavy! First Rolex, now Mercedes-Benz, but everything is so beautiful and so amazing that Lu Ke is still a little uncomfortable, the first question that comes to mind is the same:

Has he reached such a height now? He hasn't even entered the Super Bowl before, and now is the second season?

Not that Lu Ke was not confident enough, but all came too fast and too fierce. At the time, Rolex signed an endorsement contract of four million and six million, but now it has risen directly to three million and fifteen million? Within two months, did the doubling rate overspeed?

Lech seemed to be able to read Lu Ke's expression, and immediately explained that, aside from Lu Ke's Chinese identity, "Your media public image helped a lot."

Lu Ke didn't know why.

Lech went on to say, "It's like David Beckham. Every time he makes an appearance, from hairstyle to clothing, even small details such as tie knots, belts and watches are all part of the image. At a news conference, your dress, your words and deeds, and your off-site performance are the same. "

"Now, your perseverance and hard work have paid off, and you have gained a lot of points." After that, Leh's face showed an expression of interest, "Do you know? Not long ago, 'Entertainment Weekly' An online voting campaign was conducted on the social networking platform to vote for the most sexual / sexiest professional player. "

Lu Keman's question mark: Does this have anything to do with him?

Lu Ke ’s expression made Lech ’s mood more joyful, “In the football department, you surpassed Brady and Rogers and won the first place. You are now the most handsome one in the league; and in all the athlete departments, you also Among the top ten, in the eyes of the American people, you are now at the same level as Cristiano Ronaldo, David Beckham and Kaka. "

"What?" Lu Ke exclaimed incredulously, "What is this unreliable list?"

Lech laughed happily, and this small detail can be seen. Lu Ke is different from the young Americans: if it is a player such as Logan Newman or Alton Smith, he will already be proud. He began to enjoy praise; but Lu Ke ’s first reaction was that he could n’t believe it, because he never put himself in that position.

"It's not a small list. I heard that more than 100,000 people have voted." Lech is still teasing Lu Ke. It's not easy to see Lu Ke's stunned expression.

Joke is a joke, but the content is real.

Before offseason, Lech noticed that Lu Ke has potential, so he reminded Lu Ke that every press conference should be able to pay attention to his clothes.

At the time, Lu Ke felt ridiculous and funny, but within two months, the rewards had already come. Now Lu Ke's public image has gradually left the rugby field and won more and more praise. Even the audience who never watched rugby, especially the female audience, knew Lu Ke's existence.

This is a good beginning.

Mercedes-Benz did market research before signing the spokesperson, and the results were very gratifying.

Lu Ke still feels a bit ridiculous. Lech said that he will build Lu Ke based on Beckham as a template. It still seems funny to think of it now, but the facts in front of him have already paid off fertilely. Now Lu Ke finally understands, why there is a complete team behind every top star, because every detail is a part of the image.

It's just that he only has Lech as an agent now, and it seems that his footsteps are still far away.

Lu Ke couldn't help sighing, "Why do I think everything is too easy? Instead, there is no real sense."

"Of course not." Lech shook his head and reminded himself, "The basis of everything is your performance on the field, the sweat you spray on the training field cannot be ignored, and there are games like today. , Everything you have fought for as hard as you can, not as simple as imagined. "

"More importantly, the extension outside the field is definitely not that simple. You need to accumulate for a long time." Lech then added.

Lu Ke nodded and said, "Just like training?"

Lech could not help laughing, "It's like training."

After a pause, Lech immediately mentioned another thing. "In terms of the amount of money signed, unfortunately, it has not reached the height I expected. Mercedes-Benz has just entered the NFL market. They are still cautious. In fact, I used Considering whether to sign a contract with Chevrolet, their numbers are obviously more bold and beautiful, but ... "

Lech shrugged, "Mercedes is Mercedes-Benz, and their market share in the United States is not as high as Chevrolet, so their demand for you is higher, not to mention, this can expand world popularity. I think that the future cooperation potential is more Yes, I chose Mercedes-Benz in the end. No matter what, we can work hard slowly in the future. "

Lech is serious. After Lu Ke's observation, he knows that Lech's remarks are sincere:

Fifteen million in three years.

Is this the unsatisfactory number in Lech's mouth?

Not to mention that Rolex used to be 6 million in four years, even if it is only focused on the field of horizontal comparison of auto endorsement contracts, this is also a cooperation worthy of loud cheers!