Korean Entertainment Kpopstar
Chapter 46: Overwhelming visual bombardment!
S.M has always been full of ambitions for overseas markets. His goal is not only the Asian market, but also to enter Europe and the United States in the long run. Koreans have always regarded Europe and the United States as the ultimate palace. Of course, the entertainment industry in Europe and the United States as a whole is more mature than any country in Asia. So S.M really yearns for a country with a real sense of 'musical freedom'.
Where music is free, it is truly free, and it is a place to express the creator's inspiration and mood. There is no need to think too much about the lyrics in those places, even if it is a swearing "Three Character Classic", it can be filled in. Even if it did, no one would come out and say that musicians are immoral. Music is music, a kind of emotional expression and description. Happy, sad, sad, painful, wanting to scold/mother because of anger... These are all music!
If Korean music wants to be recognized by the world, it must first be recognized by the European and American markets!
It's a very strange phenomenon. Now in the eyes of Koreans, as long as it is recognized by Europe and the United States, it is recognized by the whole world! Of course, in 2004, we had to admit that the United States was the 'boss' of the world. Because they are the strongest in the world no matter what career, even economic and military! Maybe China/Congress will become stronger in 10 years. Isn't it still 10 years away? It's only 2004 now! !
Leaving aside the economics and other fields, and only talking about the entertainment field, the United States has the 'Grammy' in the music industry, and the film has the 'Oscar'. Even the 'Oscars' are a place to measure the success or failure of commercial films. However, when measuring actors and directors internationally, they are all judged by "Oscars"!
South Korean national leaders also strongly support the development of the entertainment industry, especially Korean dramas have spread to Asia. Lee Sooman has ambitions to promote Korean music to Asia and the whole world!
However, the road has to walk step by step, and if the steps are too big, it is easy to pull the eggs. So Japan is the first step to enter overseas! Why Korea's Entertainment Industry Chooses Japan? instead of China/China? According to common sense, the influence of Korean dramas has not only attacked Japan, but also China/China has also blown the Korean wave. Obviously the Chinese/Chinese market is bigger than Japan, how many times? Why did Korea choose Japan?
To be honest, Koreans can go to Japan to develop, or to China/China to develop. Everyone has to learn the language. Since they are all learning, why not choose a big market? ?
The answer is actually very simple. South Korea, Japan, and the entertainment industry are really very strict, and they also have sound copyright protection laws. However, in China/China in 2004, hehe.. you released an album today, and tomorrow the "reverse/version" of the streets and alleys will come out. So ah, this is the fundamental reason why the overseas market that Korea chooses is the smaller Japan, and it will not choose China/China. Because the market over there is not guaranteed for the income of musicians!
........
Entering the Japanese market, Junxiu also knew that this was a step that S.M's artists must take, but this step came too quickly, and the exact time of his debut has not been a year, so he began to prepare to go to Japan. already? So he also said in surprise: "So soon? How long have we debuted? We haven't had a year, right? And now the company is just our group of artists, right? I'm leaving, the market is going to give up..."
Junxiu didn't say "who" yet, so he roughly guessed that S.M was planning to launch a new boy group. Eunhyuk, Park Jungsoo, Donghae, did not debut because of the World Cup last time, but in 2003, it was Junsu and Donghae who debuted first. This time they went to Japan to make market for the new boy group that is about to debut.
Junxiu hasn't been to the company for a long time. He doesn't know anything about the company except for filming, participating in activities, and how the company arranges him to do it anyway, so he asked his agent with a faint smile at this time: " When will Park Jung-soo and the others debut?"
"I don't know the specifics, but what is certain is that the company is indeed preparing to debut a new boy group, namely Park Zhengzhu and the others. And I heard that it is a large boy group with more than 10 members."
Junxiu was dumbfounded when he heard the 'big boys' group': "Wh... what... more than 10, a song is three minutes, and the interludes are also excluded. How many seconds does one person intend to sing? Hehehe. . Is the company planning to get a 'chorus'?"
The manager also burst into laughter when he heard Junxiu's description: "Hahaha.. I don't know if it's a choir. Anyway, I just heard that it's a large men's group with more than 10 members."
"Really.. is the name of the boy group going to be '12 constellations'? Haha.. It's kind of interesting, a large boy group, this is ready to attack the entire entertainment industry. By the way, how do I plan my next itinerary? ?"
"How else can you arrange it? You owe so many CFs and pictorials. You will spend it like this until the end of the year, and then you will attend the music and TV awards ceremony at the end of the year."
When Junxiu heard his schedule that he had no time to spare, he shook his head in distress, then got up and put the bottle he drank from the hangover into the trash: "I'm going to change clothes, please clean up the trash, We threw it away when we went out.” Although garbage sorting is a very troublesome thing, Seoul, as the capital of South Korea, implemented this policy early in order to recycle it.
Go out, work continues.
Junxiu is CF or pictorial shooting every day. Of course, these shootings are obviously much easier than TV dramas.
Because Junsu owes so much, he is very busy.
In variety shows, radio stations, news interviews, TVXQ is the frequent appearance of the five people, but even though they appeared at the scene of commercial performances, even signing events, etc., JS Junxiu did not appear in 'TVXQ'.
Junxiu has not participated in TVXQ activities for nearly half a year. Gradually, some news of catching wind and shadows appeared naturally. Some said that Junxiu was going to leave TVXQ as a solo artist. Some said that Junxiu planned to work as an actor. .. All kinds of sayings began to emerge slowly after Junsu finished filming the TV series and still did not see him appearing in the event.
No matter what kind of rumors the outside world has, no matter how the outside world teases the relationship between Junxiu and TVXQ, S.M has not done any means to refute the rumors. Because all this is just a joke for the company and the members.
But in such a short period of time, this 'joke' has gradually become more and more serious, and many fans have begun to inquire about the authenticity of this matter in the official fan club. However, the official answer is very simple, with only two words: no.
JS Junxiu will not leave TVXQ, nor will he solo. As for why he never attended the event, S.M did not give any explanation.
In December, JS Junsu still did not appear in any activities or programs. The fans gradually couldn't bear it anymore, but when everyone's patience was about to run out, everyone understood and really understood why Junxiu didn't appear in the TV camera.
Because every TV station, every commercial time between programs, 100% of JS Junsu will appear. Ramen, fried chicken, daily necessities, cosmetics, banks, second-hand real estate, ... clothing, food, housing, transportation..
What is visual bombing? The advertising time between programs is expected to be 10 minutes, so the time that JS Junxiu appears in TV commercials because of different products is no longer calculated in seconds, but in minutes. He alone takes up at least a third of the ad time.
TV commercials are a visual bombing, and the product promotion posters on the streets are also a super bombing. Station billboards, subway advertising booths, exhibition booths in shopping malls, and street products in Myeongdong can be seen almost everywhere you go. 'JS Junsu' .
The media jumped out: "JS Junsu 'surrounded' the whole of Korea?"
"JS Junsu alone, UU reading www.uukanshu.com2004 will generate no less than 20 billion won for S.M in the second half of the year!"
"JS Junsu became the first person in advertising!"
"The manufacturer's favorite artist: TVXQ, JS Junxiu!"
"The XXX products endorsed by JS Junxiu are sold out within 3 days??"
"A new generation of sold out king! JS Junxiu!"
"For all products endorsed by JS Junsu, the sales have increased significantly!"
"The high-priced spokesperson 'JS Junsu' is worth the money!"
The opposite effect of visual bombing is aesthetic fatigue. Of course, such an effect does not exist for girls who are obsessed with TVXQ and JS Junxiu. But for Anti, who already hated Junxiu extremely, this visual bombardment made their hatred for Junxiu even deeper.
On this day, Junsu was shooting a winter pictorial of a clothing brand in a studio. The photographer held the camera and said to Junxiu, "Be natural, OK, very good, nice.. Two more~ OK! Change clothes and prepare for the next set!"
Junxiu smiled and nodded at the photographer, got off the stage and came to the rest area. After Junxiu sat down, he reached out and grabbed the mineral water in front of him and prepared to unscrew it, but when he twisted it, he found something was wrong. The lid of the mineral water that no one had ever drank was unscrewed, and a gift box was placed next to the mineral water: "Manager, who brought this?"
"Ah.. that gift was given by your fans. He said it was a prayer for peace.."
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