Korean Entertainment: Little Umbrella of Happiness

Although Li Huanhua was treated coldly by his precious girl and sister Jiaren for several days after their first double flight, he and Han Jiaren returned to the set the same day, and the precious girl kept shouting when answering calls and replying to text messages for several days.

He was so perverted that Li Huanxi was very hurt.

Sister Jiaren also did not leave the door open to Li Huanhua for several days in the dormitory where the crew lived.

In this way, Li Huanxi and the girls he met all entered into a high-speed working state.

……………………

Winter turns to spring, and time enters mid-to-late April. The weather is getting warmer, and the temperature gradually reaches above 20 degrees Celsius.

There are not many unique things in Seoul in April, and even in South Korea as a whole, there are not many unique things. After all, location determines everything, but it is not nothing special.

To talk about a special place, I can simply describe it as Seoul in April, where the cherry blossoms are everywhere and the coffee is fragrant.

There may not be much else in Seoul, but cafes can be found everywhere. It is indeed a pleasure to have a drink in a quiet cafe and look at the rows of cherry blossom trees in bloom outside the window.

"clang!"

A soft sound was made by the collision of the spoon and the ceramic. It was very light and would not affect the surrounding guests.

Sitting by the window, Li Huanhua looked at the scenery outside the window with a smile on his face. Today is April 24th, which is also the broadcast time of the thirteenth episode of "My Girlfriend is a Nine-Tailed Fox".

A month and a half later, this miniseries, which is scheduled to have only 16 episodes, has indeed sparked a wave of craze. To tell how popular it is, just look at the daily ratings.

,.

This result is completely unexpected for SBS. According to the initial prediction, the maximum ratings should reach 20%, and the average ratings should only be about 15%. But I didn’t expect that the average ratings have reached 20% now. It is indeed

It exceeded everyone's expectations.

The reason for all this lies not in other places, but in the comic promotion plan originally proposed by Li Huanhua Company, which has proven to be extremely successful.

Generally speaking, the main audience for Korean TV dramas is actually middle-aged people. Of course, it does not mean that young people don’t watch them. But the number of people who stay in front of TV is still relatively small, unless it is a drama that is very suitable for young people to watch, such as...

…My girlfriend is a nine-tailed fox.

According to SBS's survey, 65% of Nine-Tailed Fox's audience is young. Of course, it may be that housewives don't like to vote online.

Many viewers read the comics after watching the TV series, but found that the comics were different from the TV series, and even more exciting, so they recommended them to their friends. There are also many recommendations on the Internet. This has created a lot of TV series viewers in reverse.

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This is the reason. As last week's comic version, the plot of half-human and half-demon Dr. Park Dong-soo being injured while protecting the nine-tailed fox and fighting six monsters has won a lot of praise. According to the speculations of everyone in the crew, this week's ratings

The rate may rise even more.

In the past month and a half, the comic version has received a lot of praise. First of all, the painting style is not boring, especially the characters and backgrounds are very exquisitely drawn. In addition, the first batch of viewers came from the TV series. So when watching

I was hooked right away, and the development of the theme actually changed from an urban fantasy love drama to an urban monster love battle drama.

Especially the change in the protagonist greatly exceeded the audience's expectations. However, the second male lead in this drama is also very popular. The most important thing is that he is so mysterious. The audience's message board is full of curiosity.

The protagonist of the comic can be said to have completely changed into Park Dong-soo, which instantly satisfied people's curiosity. At the same time, it is a city full of monsters. In addition, it is perfectly combined with the love story of the nine-tailed fox turning into a human. It is indeed very interesting.

In fact, there have been relatively few battles in the past month and a half, and the fighting style is a bit monotonous, so Li Zhihu has been learning to collect information. Last week’s comic version can be said to be a big explosion. With the efforts of Li Zhihu and his two juniors

, although the drawing has been changed to black and white, the fighting style has made great progress.

In addition to necessary plot settings, all this is also the trial and training of Li Zhihu and his team, because "Attack on Titan" is not an ordinary love comic. To achieve the effect that Li Huanxi said, Li Zhihu needs more

Just work hard.

However, although the popularity exploded last week, especially attracting a large number of male viewers, perhaps it is because there are no real superhero-like characters in Korean comics now. Although Park Dong-soo is not a superhero, he has been portrayed in comics now.

A half-human, half-demon who has regretted love for thousands of years and has a powerful ability to eliminate demons. This man who walks around the world and hides in the city has been praised by many Koreans as the Korean xx hero, especially in the past week.

It was an explosion.

Of course, there are good and bad aspects. There are indeed more fans watching the comics, but at the same time, many female viewers have expressed dissatisfaction. First, the color comics have been changed to ordinary black and white. Second, the battles look a little bloody, which makes people a little uncomfortable.

However, Li Huanxi and the others didn't care. It was a matter of manpower and time, but the battle content was too complicated. Li Zhihu said that they had to catch up on the subsequent drawings, unlike some background parts that could be directly reused or modified on the drawings, and then

Scan it up.

So happy also made an announcement. From now on, it will still be mainly color comics. The main reason is that before the TV series is over, the story of the Nine-tailed Fox is still the main line. The color version of the Nine-tailed Fox is indeed very beautiful. It will be replaced by the black and white version instantly.

After going up a level, the realistic part disappears.

Overall, everything is great. Happy Comics launched a registration function last week, and you can also apply for cartoonists to upload their works through the backend.

The comic department of happy company was also officially established. After renting an office on the seventh floor of Jincheng Building and recruiting several basic editors and engineers, the comic department was officially launched. The main person in charge is still Lin Dali.

Li Zhihu also has the title of director of the comics department, but in fact he still does the job of drawing comics.

There are quite a lot of registrations for ordinary users of Happy Comics Station, but there are very few cartoonists, and many of the submitted works leave people speechless. However, Li Huanhua is not in a hurry. After all, it has only been a short time, and he has already made a good start.

It just needs to be done step by step.

In addition to these, "Fox Rain", written and composed by Li Huanhui and arranged and sung by teacher Li Shanhui, has been hugely popular since the second issue. It is a new style of music that has appeared. With the singing and arrangement of teacher Li Shanhui, in

On the TV series OST rankings, it has been at the top for six consecutive weeks since its launch.

In addition, Happiness has gained quite a lot of popularity since their debut, and the members have appeared on a lot of shows. Last week, they picked up a not-so-high profile member on Inkigayo, which created a lot of topics.

In addition, Heroes of Heroes was also launched, and the response was pretty good. After all, except for the MC, it was an all-female guest group. Coupled with Li Huanhua's planning project, the ratings were pretty good, more than above or below.

The filming of "Sunny" in the company has started normally, and the entire company is running at a high speed. What Li Huanxi is most happy about is that he basically doesn't have to worry about too many things at all. Although he does not have time, it is always very satisfying.

What was slightly stagnant was the issue of advertising films. Now the director has been found. What is surprising in the end is that Li Huanhua still chose Kim Ki-duk, but Li Huanhua meant that it would be fine to let him do literary dramas, some special effects scenes and fighting scenes.

Directly find a director in the United States who is familiar with special effects to take charge.

In the story part, Kim Ki-duk just had to check it out. In fact, the subject matter was very suitable for Kim Ki-duk's style, but he was not very clear about the special effects. However, I heard that Kim Ki-duk found the director of Haeundae, Yoon Ki-kyun, and planned to ask him for help. Li Huanhua was fine.

Opinion, anyway, as long as the photo is taken well, it will be fine.

The spiral corridor in the United States is basically ready. This alone cost hundreds of thousands of dollars. Park Bo-young also responded to Li Huanli last month, saying that there was no problem. As for the choice of the male lead, Li

Huanxi contacted Che Shengyuan through Jin Xulu. Li Huanxi felt that his image was very suitable because Jin Xulu was the matchmaker. After reading the script and knowing Li Huanxi’s company philosophy, Che Shengyuan finally boldly expressed his willingness to take over the filming. At this moment, the crew was already preparing

, filming will start soon.

And today is a long-lost rest day, or a day of relief. Because the script of Nine-Tailed Fox was not written while filming, so unlike some crews, the director always rushes the script after filming, even because of plot issues and

There was a conflict among the writers. With the ratings being very good and the script being perfect, the shooting efficiency was also very good. The last two episodes, which were supposed to be completed next week, were officially completed the day before yesterday.

SBS originally wanted to postpone it for a few episodes, but Li Huanhua refused, stating that SBS could extend it, but he would definitely not be filming it. The male lead couldn't even talk about it, so what else could SBS do?

But now SBS wants to buy the comic adaptation rights of "My Girlfriend is a Nine-Tailed Fox" because they already know that there is still a lot to draw in this comic even after the TV series ends. Even Li Huanxi said that when the Nine-Tailed Fox is over,

After Fox is over, this comic will be renamed the Demon City Chapter. At that time, the protagonist will completely become Park Dong-soo, and many characters from traditional mythology will be added.

SBS really wants to make a sequel. Park Dong-soo's popularity is unexpectedly high now. It can be said that he has already surpassed the protagonist Li Huanxi. Fortunately, in the last few episodes, the male protagonist played by Li Huanli has an emotional explosion for the heroine, and Li Huanxi has a close relationship with Han Jiaren.

Her acting skills have greatly improved. According to fans of the TV series, the two are very natural and cute when they are together. You can feel the love between the two through the TV.

It is also worth mentioning that next Wednesday, KBS at Shuimu Theater will also start to broadcast another TV series "The Master's Sun" written by Li Huanhua. This time, countless people are looking forward to it.

I don't know what the ratings will be like.

"Senior Li Huanhua, hello!" (To be continued...)