Korean Entertainment: Little Umbrella of Happiness

Li Huanhua put his cell phone in his pocket and looked at Lin Dali, who was sitting next to him, and said: "To refute the rumors, don't worry, let him wait for two days to think about it. Originally, I was worried that Renna's matter would cause some trouble before I came back.

Yes, I didn’t expect that the attention on this matter would be suppressed by my scandal. This is really speechless!”

"I'm speechless. You are considered a celebrity after all. Can't you be more careful when you go out on a date?" Lin Dali said helplessly, but he secretly observed Han Jiaren with his eyes, and saw that Han Jiaren's face was blushing, and there was a hint of...

With a flash of shyness, Lin Dali was now completely sure that the two of them were really together.

Li Huanxi held the notebook next to him on his lap and continued to rummage through it. There were more and more news about himself in it. The scandal between Han Jia and Li Huanxi was also getting more and more popular. Some weird stories even started to say that a few years ago, the two might have been together.

They met, but the relationship between brother and sister blocked the two, but now they are more mature, so they decided to be together, and Han Jiaren also deceived Li Huanxi about one thing, that is, as the woman who helped Li Huanhua become a man, there

Then she became pregnant with Li Huanxi’s flesh and blood...

Looking at this type of nonsense discussion, Li Huanhua couldn't help but laugh or cry. These people really dared to say it.

"Forget it, I'm not here to talk to you about this. It's mainly about the comics department. During this period, the visits to the comic site have become more and more stable. The daily **IP during the two days when the Nine-tailed Fox was updated could reach 1.8 million.

But on non-update days, the average access IP is less than 200,000. Although there are many cartoonists joining the background, most of them are not professional, and the better ones just draw some four-frame cartoons. If

If this continues, after the Nine-Tailed Fox TV series ends, the number of visits to the website will probably drop to a lower level, so it’s time for you to think of a solution!"

Lin Dali is very serious at the moment. Although he does not value this comic site as much as Li Huanhua, through research on the website data, he attaches more importance to the effect of bundling users through the comic site. Unfortunately, the current registered users have not been able to do so in the early stage.

After the explosion of activity, it has now completely gone silent. The most real reason is that there are too few works. There is only one that can truly be called a comic book. This is very disappointing.

Li Huanhua thought about it and said, "How is the expansion of the comics department going? Didn't we need to recruit people last time?"

Lin Dali replied: "We have almost hired people, but they are all young people with inexperience. Now the comics department has been disbanded, and "My Girlfriend is a Nine-Tailed Fox" has been completely handed over to Park Zhien, Zhu Donggen and three other people.

The new assistant is creating. At the same time, the other three assistants are currently working with the guy Li Zhihu to complete the setting and opening story of the new work. In addition, this young boy Zhu Donggen also wants to upload his own comic, which is the one you said was good before!"

The cartoon department now has more people, but in fact there is no way to start operating at a high speed. Really famous cartoonists will certainly not come to apply for jobs, and some students who graduated from the art department have very good painting skills.

It is nonsense to become a comic master in a day or two. Therefore, after everyone regrouped, the creation speed of the comic department is still below average. Of course, in Korea, this kind of original comic studio cannot

Too bad.

Of course, really good artists are more likely to work in game companies and animation production companies. Making original comics in Korea is really not a good way out.

Of course they are willing to apply. Relatively speaking, they are relatively talented. For example, of the six people happy has recently recruited, only three of them were directly recruited, and the other three were recruited from the Happy Academy. They are not considered full-time.

There are still classes to attend in school, but they have been reduced a lot and can also be regarded as practical training.

Li Huanhua's ideal future is for the comics department to slowly develop and grow, and finally go out and develop into an industrial chain, deriving various products from comics, and growing to become a real comics giant. By then, in addition to the online comics,

You can definitely start a comic magazine, make animations or even games, and then you can directly connect with the school and recruit new people from the school every year. This seems to be a very simple thing, but to be successful, it is even more difficult than Li Huanxi.

Living safe is countless times more difficult.

In Asia, Japan's acg culture can be said to have completely enveloped this sky, but it is not true that there are no comics from other countries in this sky. Relatively speaking, South Korea has now become the country with the second largest number of comic magazines in Asia.

.

For South Korea, the model for constructing the animation industry chain is to follow the objective law of "cartoon first, animation later". Korean animation creation starts early and starts quickly, and has a complete industrial chain. From creation to packaging to listing, a series of publicity is

It is very systematic. Many successful comics were quickly made into film and television works, which became popular all over the country and even Asia. Some successful novels were also quickly created into comic versions and TV series. In recent years, the popularity of Korean dramas has also driven South Korea to a certain extent.

The development of comics.

At present, South Korea's comic industrialization is highly developed, and the entire industrial chain is very complete. Its national animation and game industry already has a market share of 35% in the country, becoming one of the six pillar industries of the South Korean economy.

Currently, there are 62 animation production companies registered in the "Animation Producers Association" in South Korea, with more than 20,000 people engaged in animation production.

But in reality, Korean original comics are far less valuable than the derivative value they create. Similarly, these Korean animation companies do not just draw comics and animate domestically. On the contrary, outsourcing work is their main development direction, such as for

Game companies produce comics, and future overseas movies will produce them. For example, many of the world-famous animations now have many background paintings drawn by Koreans, including masterpieces such as "Beauty and the Beast" created by the American Disney Company.

In South Korea, although the comic industry is very large, it is not on the same level as the game industry. Similarly, in South Korea, generally popular comics rarely have the same images and types as those in Japanese comics, such as

There are definitely hot-blooded comics and combat comics, but they are very few. Relatively speaking, various fairy tale innocent comics, horror comics, funny comics, and black-crotch comics are the mainstream of Korean comics, and most of them have been remade into

Movies and TV series.

Popular TV dramas in Korea such as "The Tea Mother", "Full House", "The Palace", "The War of Money" and "Mr. Lovely" are all adapted from comics, as well as "Beauty is Trouble", "Old Man"

Movies such as "The Boy", "The Couple", "Dinner", and "The Apartment" are also adapted from comics.

In reality, although the Korean game industry and animation industry are closely related, they cannot be said to be on the same level. Relatively speaking, the Korean comic industry can be said to have first-class technology, first-class talents, and first-class government support.

But when it comes to truly speaking about our own original products, they can only be considered third-rate. There is no way that the format is too small. Therefore, there are basically no comics in South Korea that are really popular abroad. Even the works that are slightly famous overseas are relatively small.

Many types.

That's why Li Huanxi feels that he has a chance to succeed. Although it is very difficult, with sufficient funds, Li Huanxi believes that comics with a bloody battle theme are very promising. Secondly, regarding the issue of how to ensure the number of works in the future, Li Huanxi actually

I am very optimistic about the adaptation in China.

However, it is impossible for Li Huanxi to really buy the copyright for every work. According to the ridiculous self-esteem of Koreans, this is tantamount to destroying the Great Wall. However, this is not a serious problem. In Li Huanxi’s view, as long as he gives

The cartoonists in the company have developed a work concept that combines passionate and upgraded boss fights with various connotative attributes such as base, rottenness, and meat.

Then a talented guy like Li Zhihu can also draw YY comics. Of course, some people may say that there is no connotation, but connotation is not something that every work has. Every anime has connotation.

?

For example, because of the theme of "My Girlfriend is a Nine-tailed Fox", Li Zhihu even secretly drew an alternative version of the story when he was creating it. Although the story was short, the main line was also very simple and colorful, which is the Nine-tailed Fox.

The story of the journey of hunting for beauty and absorbing the essence of men to become immortals. If this idea has no connotation, Li Zhihu will definitely curse a few words. In his opinion, doesn't "flesh" have connotation?

Of course, this does not mean that there are really no other types of Korean comics. The derivative value of comics is very high, but Korean comic works are average. But on the contrary, in addition to comics, there are online games, flash animations, TV series or popular specialty products.

etc. have been made into animations, and the diverse materials for making animations are slowly expanding.

"My Girlfriend is a Nine-Tailed Fox" created by Li Huanxi actually follows this model. Although it is basically broadcast and updated simultaneously, there is no doubt that the first batch of viewers came from the TV group.

But even so, except for game comics, other adapted comics are still not much different from the creative direction of Korean cartoonists today.

Well, these are just examples. Of course, these are also the future direction and ideas of the company. At the same time, after Li Huanhua and Lin Dali discussed it, Lin Dali felt that this was indeed a good idea. If the online platform can be successful within two years, by then

The popular works on the site can naturally create derivative products. Lin Dali even has the idea of ​​​​letting Li Huan set up a game company in the future. There are really many such talents in South Korea, but these are all macro ambitions for the future. Right now

Basically, the company's unified goal is... Attack on Titan.

"The popularity brought by "My Girlfriend is a Nine-Tailed Fox" will fall with the ending of the TV series. It is indeed time to start a new comic!" Li Huanhua replied somewhat seriously. (To be continued)