Legendary Creator

Chapter 76: Greedy Lin Han

   (The protagonist of this book will not represent the Chinese team in the World Championships or the Olympic Games.

To say that the management of the Jazz team helps Lin Han deal with commercial contracts, the management of the Jazz team is really very up-and-coming. This is not only because Lin Han is now a popular fried chicken of the Jazz. In order to be able to win over Lin Han, Even two of the team's big players, Stockton and Malone, have been following Lin Han, just like Jordan had been following Pippen in order to envelope Pippen.

In this case, the Jazz boss Miller ordered that Lin Han was the focus of the team’s work in the recent period. After hearing that his team returned to Utah, the jazz boss did not go to the team’s training hall. And more importantly, Lin Han is not a rookie who will not be a man. This guy promises that all jazz management will help him negotiate successful commercial contracts. Lin Han is willing to give 10% as a contract reward. According to Lin Han now The value of any commercial contract is definitely a million dollars. In this case, this 10% is not a small amount.

Not to mention, there have been some contracts that are about to reach an agreement recently, such as the endorsement contract between Lin Han and McDonald’s, because the birth of Lin Han’s McDonald’s waiter has been a miracle since the Lin Han performed in the Knicks. After becoming the focus of the United States, Lin Han’s background was once again picked out. After the draft, many media also reported that Lin Han did not go to college after graduating from high school. Instead, he went directly to McDonald’s to work, as for the so-called Utah Valley community. The basketball team of the pheasant technical school in the college was completely negligible, so at that time, the media reported that Lin Han’s experience working in McDonnell was full of irony, and he even doubted whether the Jazz chose Lin Han. It's a mess, for example, the general manager of the Jazz, Leiden, has collected money and so on.

And now, when these American media reported on Lin Han’s experience, it was almost like using Lin Han as a representative of the American Dream or as an example of inspirational stories. As far as Lin Han’s experience is concerned, compared to so-called Hollywood inspirational movies. Not bad. In this case, if McDonald’s doesn’t use it, then it’s really a silly fork, and this company is indeed not bad for Lin Han, and the endorsement of 3 million in 3 years is also very good. That’s good, you know that Nike’s contract with Lin Han is only 2.5 million in 5 years. It’s just that Lin Han’s endorsement contract with McDonald’s is satisfactory, but it is not absolutely recognized, because Lin Han wants 3 years 300. Wan is not before tax but after tax.

  Nike came to Lin Han to sign the contract. Lin Han directly chose to ignore it. Is it 2.5 million in 5 years? Of course, the contract between Jordan and Nike in 1984 was 2.5 million in 5 years. At that time, Nike can be said to be on the verge of collapse. It was also this contract with Jordan that saved this sports brand company, let this only In just six years, the team surpassed Adidas as the leader of the sports brand. This year, Nike even claimed that its sales this year are estimated to be 4 billion US dollars. You know, this is 1993, 4 billion US dollars is not a small The number, so now the whole United States and even the whole world will have to look at whether Nike can reach as much as its declared 4 billion US dollars. After all, if it is really achieved, then Nike will become a legend. After all, this company’s 1990 Sales are nothing more than a billion dollars. If it reaches 4 billion this year, such a growth rate is terrifying.

It is precisely because of the expansion of Nike that made Adidas defeated in the United States, which also led to their pride and expansion. For Lin Han, this company thinks it feels good, Lin Han should sign this so-called Jordan contract, But what kind of person is Lin Han? Although his idol is Jordan, will he sign this big contract ten years ago because of Jordan and Nike brand?

You know, when Penny Hardaway entered the NBA, Nike and he signed a life contract with an annual salary of nearly 4 million. Lin Han certainly did not know what the Hardaway-Nike contract is. This is a trade secret. This secret is Adidas. The information disclosed to Lin Han, although not necessarily accurate, is likely to be exaggerated by Adidas, but Lin Han does not care. What Hardaway can get 4 million a year, I only have 500,000 a year? Although Nike is training Hardaway as the next brother to succeed Jordan, such a gap is still too large.

Therefore, although Nike and Lin Han are negotiating a contract, Lin Han has already made Nike into the cold palace in his heart. In terms of money, Lin Han has always been a greedy person, wanting to let Lin Han bleed, except Lin Han 'S family can only be someone like the jazz management who can create more value for him.

Therefore, after returning to Utah recently, Lin Han has been negotiating with a group. This group naturally betrayed Adidas, which is the key information of Nike. Since missing Jordan in 1984, this company can be said to have suffered 10 For many years, I watched Nike, once a small fish, turned into a terrifying big shark, which can't stand anyone.

Of course, despite being qualified to talk directly with Lin Han, the top level of Adidas is still very depressed at this time, because this guy Lin Han is too greedy and demands too much. Adidas really wants to be Lin Han is being trained as the future brand leader, and has also given Lin Han a super contract of 18 million for 6 years. This is the nba’s second largest contract after Jordan. As for Hardaway’s contract, Adidas is actually not I know, it is only reported that Hardaway’s contract annual salary is more than 3 million, and there may be life-long terms.

But even so, Lin Han is still not satisfied. This rookie is very naive to ask Adidas to follow Nike to create a separate sports brand for him. Moreover, he wants to own shares and sales shares in this sports brand. In fact, he creates sports brand for Lin Han. This requirement is not unacceptable. For Adidas, they want to create another sub-brand is actually very simple, as long as they pay a little management cost, as far as technological capabilities and manufacturing plants are available, they are also willing Give Lin Han a very high stake, even if it is 49%, because even if Lin Han has a 49% stake in this sub-brand, Adidas can make Lin Han not earn a penny, in the United States, do fake accounts This kind of thing is too common. For example, the super blockbuster Jurassic Park just released this year, the production cost is more than 50 million plus the promotion cost is less than 100 million US dollars, but this global box office movie exceeds 1 billion US dollars. It is actually a loss on the book. No one with IQ can believe that capitalists can do such things in order not to give actors or screenwriters dividends. Adidas can naturally do such things. After all, the factory is his, technology It’s his, the factory’s raw material price is set by him, and the technology license fee is set by him. Put the left hand money in the right hand. Who wouldn’t do this kind of thing?

It’s just another requirement of Lin Han, that is, the sales share, Adidas can’t agree, because if it is agreed, it really is to give Lin Han real money. For sports brands, the cost of a pair of basketball shoes is very low, a pair The cost of materials, technology and production of Jordan x generation shoes of more than one hundred and two hundred dollars does not exceed 25 US dollars at most, most of them are within 20 US dollars. Even if it includes freight, circulation and management costs, the cost of a pair of shoes will not exceed 40% of his price. In this case, the profit of a pair of shoes is as high as 60% of his sales. This is absolute profiteering, and what is the sales share required by Lin Han? It is actually 30%, that is to say, Linhan’s annual sales of shoes are 10 million US dollars, Linhan wants to split 3 million, which means Linhan wants to share the profit with Adidas, and the sales cannot be faked. How could Adidas give so much profit to Lin Han, UU reading www. uukanshu.com even Jordan is not so greedy.

Originally, Adidas thought that Lin Han was only sitting on the floor, and they were also good at bargaining. Who knew that Lin Han, a greedy rookie, would not give in at all, with a minimum share of 40% for the new brand and a minimum sales dividend of 30% for the new brand, or sign a contract , Or get out.

  For Lin Han, why did he want Adidas to get the big head? He knows his business value, especially after turning around in New York to know that he has a lot of Chinese fans. Obviously, this is his own capital. He is the only Chinese in NBA and the only yellow-skinned person. This is his value. Naturally, if he knows his value, he doesn’t need to do anything for profit. Lin Han knew very early that if he didn’t have value, even if he was generous, there would be no people or birds. When his parents passed away, the family When in crisis, who will give money to others because of their good taste and hospitality? Which family and company has funded him because of his pity?

Of course, this matter Lin Han has given his bottom line. All Adidas needs to do is to make money with Lin Han, or to give up Lin Han again like Jordan gave up that year. Such a decision depends on Adidas’ greed, if If you want to eat solitary food, then I am afraid that you will get nothing. The Lin Han they met this time was a greedy person like them.

After Lin Han returned to the Jazz, he now had to deal with many, many commercial matters. At this time, after the Utah Jazz defeated the Mavericks to gain a 9-game winning streak, he immediately ushered in another opponent, an extremely powerful and terrifying The opponent, Bucks led the Suns.

  November 25, Barkley's sun will come to Utah.

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