Let You Build A Fuel-Efficient Car, You Build A Super Electric Car?
Chapter 5: Auto Show Opening
The voice fell.
All that was left was the sound of heavy breathing!
The eyes of each core employee are shining! ! !
It's a glow of excitement! !
"Yeah, fuck the price of oil, I've been annoyed by the price of oil for a long time!!"
"That's right, I can't afford to be injured if I add a tank of gas for ten days!!"
"My wife told me to take the bus to work to subsidize the family."
"Boss, I'm applying to pre-order a new car!!"
...
As the core staff of the company.
They are undoubtedly the most excited!
They witnessed the birth of such a new car with their own eyes.
When gas prices were very low in the past two years, it didn't cost much to refuel.
And now.
Commuting costs are on the rise as high gas prices gradually rise.
Even if there is a company subsidy, it is too much.
Many people have long wanted to change cars.
But do not know.
What kind of car is better.
And now, an excellent choice is in front of them.
Still self-developed.
Know the root and the bottom.
Only they know.
How awesome is the technology currently used in this car! !
This is only sold for 180,000! !
Invincible! ! !
All of a sudden.
Many employees even applied to book new cars.
in.
It also includes some backbone and technical leaders.
Chen Zhou said with a smile: "Boss, in my opinion, the performance and battery life of this car still need to be tested. As the chief R&D engineer, I am willing to test and debug this engineering car for free during my commute time."
As soon as the words came out.
The other engineers in the R&D department widened their eyes even more.
"Damn it, Mr. Chen!"
"It's too much, we are all just pre-ordering new cars, Mr. Chen, you just swept away the engineering cars!"
"Outrageous, why didn't I think of it!!"
"I apply to test the next construction vehicle for free!!"
"puff!"
"..."
Li Ming laughed.
"Yes."
As the chief R&D engineer, Chen Zhou has worked overtime from the day of R&D to now, and has contributed the most. This small requirement is naturally satisfied.
"Don't worry everyone. After the new car is produced and released, the first batch will be supplied to consumers. After that, there will be discounts for employees internally. Employees who contribute to the research and development and promotion of the new car can enjoy discounts. Moreover, this car is just one of the great products of our Kunlun company. At the beginning, there will be more amazing models in the future.”
Simple and straightforward.
If it is said, other bosses are good at drawing cakes.
Li Ming's words are more likely to arouse the enthusiasm of employees.
Because he only draws awesome cakes, cakes that can be realized in concrete terms!
"The boss is invincible!"
"The boss is awesome!"
Everyone cheers!
During this period, Li Ming did not treat them badly in terms of overtime pay. Hearing that there were such benefits, many people were glad that they had not been lazy in the production and development of new cars.
Otherwise, this precious benefit will be given to other colleagues.
Li Ming nodded in satisfaction.
Now that the engineering vehicle is on the ground, the R&D department still has more data to collect.
And he can also start arranging the debut and the debut of the new car.
...
...
"Boss, the first promotion of the new car is basically ready."
"There is also an auto show in Shanghai, which invited our company. Do you think our new car 'Blue Bird' will debut on the same day?"
It was noon that day.
Chen Shuang collected the documents sent by the marketing department and reported.
Li Ming's eyes froze slightly after listening.
"Madou Auto Show, traffic and big media will be there on that day, so it is a good opportunity. In this case, the debut and debut will be on the day of the auto show."
Generally speaking.
To release a new car is to hold a press conference.
However, Kunlun's new car has not been publicized for a long time, and the traffic it can attract is limited.
The Shanghai Auto Show is an annual auto show in China.
At that time.
All luxury brands will bring their new cars to the table this season.
It is undoubtedly bold to choose to debut on the day of the auto show.
And it is provoking other brands at the auto show.
The gimmicks created are also big enough.
It is easy to be sprayed and become the target of public criticism.
Previously, a car company unveiled its new car on the day of the auto show, but the media picked out a lot of faults on the spot and died immediately!
The corners of Li Ming's mouth curled up slightly.
He is not afraid of being the target of public criticism. What he fears most about selling cars is that no one pays attention.
"Boss, are you sure you want to start the car on the day of the auto show?"
Chen Shuang opened her cherry mouth slightly, showing surprise.
"Of course, this also saves money for the press conference."
Li Ming laughed.
During this period of time, the company's expenditure was not small, and coupled with the research and development expenses invested in the system, the working capital was almost bottomed out.
It can be said.
Even if they want to hold a grand press conference, they have more than enough energy but not enough energy.
So how can such an opportunity be missed.
As long as the new car sells well, it can use this springboard to collect a lot of funds and carry out new technology research and development.
...
soon.
Five days passed.
The Shanghai Auto Show was held slowly.
The night before, major car companies had already arranged engineering prototypes and entered the exhibition hall one after another.
Kunlun arranged to release the new car in one of the exhibition halls, and the engineering sample car was covered with a red cloth to add a sense of mystery.
Early the next morning.
The location of each exhibition hall is arranged.
"Boss, the one next to our showroom is Toyota."
Liu Cheng said.
Japanese cars like Toyota have always been fuel-efficient and durable. As a domestic brand, Kunlun has had many conflicts with Japanese cars because of its main price.
Not only that.
The car owners and the navy on the Internet also attacked each other back and forth.
The exhibition halls are so close to each other, the staff on both sides probably feel a little bit at odds.
Li Ming smiled slightly:
"Is the banner I want ready?"
When Liu Cheng heard it, he immediately looked weird, and couldn't laugh or cry in his heart.
This kind of idea is probably only the boss can come up with.
"Ready, boss."
Li Ming smiled, "That's fine, just make a normal publicity appearance."
He believes that as long as consumers and the media see the real car and slogan of Jade Bird, they will stop.
...
...
It's different from previous auto shows.
The competition for new cars in the third quarter of this year is particularly fierce.
Because the rise in oil in recent years has seriously affected the auto market.
For many big car companies, the share of new cars has been affected.
Therefore, each company not only promotes power and configuration, but also promotes fuel consumption.
When it comes to the power of the German bba, it not only launched a 1.5t model, but also optimized the emissions and fuel consumption of the original 2.0t model.
When it comes to Japanese cars, the fuel-efficient features are used as the main promotional selling point.
Take Toyota for example.
This promotional slogan.
"Fuel consumption per 100 kilometers is 4.7, the lowest fuel consumption in history!!"
The consumers and media that are attracted for a while are no less than luxury brands.
Because less than 200,000 yuan is just the choice for most people to buy a car, this type of car has always been popular.
Fuel consumption is the main consideration.
at this time.
This time, the heads of Toyota in mainland China all came to the showroom.
"Mr. Lu, the car critics are all in place, and we can prepare for the live broadcast and start the exhibition immediately."
The staff said.
Mr. Lu nodded, revealing a smile of victory.
"Listen well, this auto show is very important to us, we must control the venue well, and the main promotional slogans must be posted to let everyone form an impression and let them know that our Japanese cars are the most fuel-efficient. !!"
The staff nodded again and again: "Understood!"
at this time.
The Toyota employee next to him was also a little excited.
Unlike other car companies, other car companies have been greatly affected by the soaring oil price.
The Japanese focus on light weight and fuel efficiency. While the sales of other car companies are declining, Toyota's sales and stock price are rising steadily.
For other car companies, it is a crisis, but for Toyota, it has caught up with the trend.
The new car released this time has done enough publicity!
In order to become a hit, most of the car critics were bought.
"Mr. Lu, Kunlun is next to our showroom. It seems to be releasing a new car. I don't know if it will be affected."
At this time, the employee said.
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