Let you invest, you support half of the entertainment industry?

The opening ceremony is over.

The satisfied expressions of the reporters in the audience are obviously satisfied with the harvest of this press conference.

After all, before they came, they were all prepared to get nothing.

Unexpectedly, Xu Jia's speech gave them a big surprise.

This guy is so daring!

He is also very aware of the sensitivity of the public.

Whether it's Porcelain Fan Haomen, or the establishment of a military order, it is a topic that attracts attention.

As for whether they will fulfill their promises at that time, what does it matter to them?

Anyway, the heat is already there.

In case the grades are slammed by "Legend of Wu Mei Niang", that's even better, and I can write a second one, turning around and satirizing "Langya Bang", which kills two birds with one stone.

Don't think this is outrageous, in fact, there are countless similar marketing operations.

It's just that most of the producers now have to face, and the star actors can't let go.

The ratings of the 03 version of "Yi Tian Shou Long Ji" were too low, Su Youpeng directly announced that if the ratings broke 7, he would run away.

Thought this was the end?

The follow-up crew arranged for the two to take a bath together in the so-called 'rose bath'.

Later, Jia Jingwen herself felt too embarrassed. Originally, she was going to be in the hot spring, but the crew thought it was troublesome, so they made a bathtub...

The key point is that after "Eternal Sword and Dragon Slayer" was broadcast in the mainland, the ratings directly rose to 26%.

When the media asked Su Youpeng again, this guy refused to admit it, saying that he had nothing to watch and just watched the drama.

Look, this is called dedication.

In the past, for the sake of ratings, the producers could do anything.

Now that the salary has risen and the entertainment industry has developed, one by one has erected a memorial archway and put on a show.

To put it bluntly, they are all used to China's huge market.

Who made the market so big, any artist with a bit of fame can make a living.

Look at Xiangjiang and Wanwan, and look at Korea and Dongying, how the artists are doing, and even the entertainment markets in Europe and America are more normal than those in the mainland...

"No, Mr. Xu, what if we really don't achieve our goal?"

"How can it not be achieved? How can our current configuration not be better than "Tomb Raider Notes"? Besides, even if it is not achieved, I can really make you run wild. It's just a gimmick."

Xu Jia shook his head, this group of people is too sincere, no wonder the dramas produced by Shanying are all high-quality products.

The quality is not hard enough, and people can't get ahead...

Hou Hongliang frowned and said in thought: "But I always feel that what a show really needs to do well is the content, and the marketing is just a clever trick."

If he was still in Shanying, he would naturally not have to worry about these things, as long as he shoots, they can be on his own channel.

But now it's different, if you come out to work alone, even if you still have inextricable relationship with Shanying, you can't rely on the support of your old club, right?

He couldn't hold back his face either.

"That's right, the first thing a drama needs to do well is the content. There is no doubt about this at any time, but it has to be staged. It's like 20 years ago, there were not many channels on our TV. You don’t have to choose, you can only watch what you shoot.”

Xu Jia patiently explained to Hou Hongliang, "But now, there are more than 200 film and television dramas produced in Hengdian alone in a year, not to mention the nationwide competition for star satellite TV, let alone There is a sudden emergence of online dramas.”

"With such fierce competition, how do we let the audience see our show? I know you think word of mouth is called 'tap water', but now even 'tap water' actually needs to be marketed in order to be able to play its role. greater effect."

"I think the biggest role of marketing is to push the work to more people. As for whether it is good or bad, they are free to comment. The premise of all this is that others can see it."

Hou Hongliang nodded thoughtfully, and said in a deep voice: "You mean, we must first let others see it, so that we can play the role of content quality, you have been taught."

It can be said that he has learned a solid lesson, whether it can be used or not, at least he has a clearer understanding of private film and television production.

In this regard, Xu Jia's words were of great help to him.

"Okay, it's too late for us to discuss here, and everyone can't wait. You are the chief producer, and you will start with a stick of incense."

Xu Jia pushed Hou Hongliang out, he didn't want to fight for the stick of incense.

After all, Hou Hongliang and others put more effort into the project "Langya Bang".

Xu Jia at most relied on the experience of later generations to help them a little, and gave them a little money.

For honor, naturally, don't compete with others.

As long as you can fit it in your pocket, it will be...

But Xu Jia was forced to go up, and they went to lift the red hijab of the camera together.

"Langya Bang, good luck starting!"

...

the next day.

Xu Jia has already returned to the capital.

His remarks at the opening ceremony of "Langya Bang" have spread through the media.

As he said.

The originally peaceful circle was stirred up by him again.

"Mr. Xu, next time you say something shocking, at least tell us, make preparations, and now offend people to death." Zeng Jia said helplessly.

What Xu Jia scolded was not a fan giant, but a capital operation method similar to "Legend of Wu Mei Niang".

Cutting off people's wealth is like killing their parents.

This time, Xu Jia made a big mistake.

"If you offend them, you will offend them. I am not on the same side as them, and we will hardly meet each other in the future. What are you afraid of?" Xu Jia sneered, "If there is a chance, I will expel them all from the circle."

The content of film and television dramas is getting worse and worse, because of these guys.

After all, seeing that the money earned from the completion of a movie or TV series has not been cashed out in the stock market as quickly as the enthusiasm for playing, who would still want to work on a down-to-earth project?

Even if there was, with the salary inflation in the circle, they were forced to quit.

It's very simple. To give an example, "A Lonely Beauty Never Admires Itsself", with a salary of 80 million yuan and cutout performances, pushed this trend to the top.

Later, the audience spontaneously resisted, and then they found that the trainee program was shorter and more profitable, so they flocked to variety shows again.

"Well, if you are stubborn, then I know what to do."

Zeng Jia sighed, the people above moved their mouths, while the people below ran and broke their legs.

But having said that, following Xu Jia's waist is tough, and she dared to speak loudly in front of the big boss who didn't dare to face up to her before.

Before leaving, Zeng Jia suddenly remembered something, and added: "Minister Zhang of Penguin Video has made an appointment to come in the afternoon, and he should be looking for you for something."

Zhang Jun?

That guy has always been in the Three Treasures Hall for nothing.

"Okay, I see. If I make an appointment in the future, just tell him and call me directly if there is anything to do." Xu Jia said.