Lisko’s American Life
1363. craft brewing
"Sir, what are these for?"
After Lisko handed over these things, David took them over respectfully, first wiped off the sweat that oozed from his forehead and neck, and at the same time replenished his body with water to restore his physical condition as soon as possible. Asking about the usefulness of these parts of Lisko.
At present, except for Lisko and the people in the castle, no one outside knows what the barn in the ranch will be used for after it is renovated, let alone Zhang Li plans to open a workshop on locomotive modification.
Because before this matter was completed, Zhang Li himself didn't want to spread it, and to her, he just wanted to regard this hobby as a way to pass the time.
If there is a lot of trouble, everyone may pay a lot of attention to this matter, and some people may even laugh at it or even understand it with the mentality of watching a joke.
Of course, there are other reasons, that is, Zhang Li doesn't really trust his locomotive modification technology very much. After all, he just had a simple understanding of these things before, and the thing of actually modifying a locomotive by himself has not happened yet. Pass.
It would be fine if the locomotive refitting was successful this time, everyone would only admire Zhang Li for his strong hands-on ability and a genius in the locomotive refitting industry, but if it ended in failure, it would be very difficult It's embarrassing, people will only remember that Zhang Li gathered some people and invested a lot of money at the same time, and finally turned into a nonsense oolong.
It is precisely because of this that Zhang Li has always felt a little ashamed and embarrassed to spread this matter to others, and more importantly, he also has some worries and concerns about this aspect.
When something fails, people will only treat it as a joke. Only when you really succeed will people praise you for your achievements along the way.
Li Ke naturally understood the main reasons for Zhang Li's decision and hesitation, so after a little circling in his mind, he didn't intend to reveal this matter, but responded to David's inquiry with a smile.
"It's just some accessories on the motorcycle. You know that I once gave my wife a motorcycle. It may have been useless for a long time. Some parts of the current motorcycle need to be replaced. It is just idle during this time, so I will help Let's deal with this matter."
Li Ke gave his wife a pink motorcycle. Almost everyone in the ranch knew it very well, and he gave it in front of everyone. At that time, Zhang Li was ecstatic when he received the motorcycle. It was engraved in everyone's mind, so David didn't have much doubt about the reason given by his husband.
More importantly, David was not too curious about the uses of these machines and equipment, and these were just mentioned to facilitate the conversation between two people, which is the most normal greeting and strike up in daily life.
"By the way, you came to see me, do you have anything to say?"
Seeing that the other party was fooled by his few words, Lisko was afraid that the other party would find out something and quickly changed the subject, and this transfer was exactly in line with David's expectations.
In fact, Lisko didn't quite agree with David's behavior of reporting almost everything on the ranch to himself. It seems that my life is always surrounded by these things every day, but how can I say that I am also the owner of this ranch, and the behavior of the other party is just to express respect for myself, and Lisko gradually got used to this Daily life transactions of report type.
"That's right."
David narrated everything he experienced today to his boss from beginning to end, and Lisko kept listening during the process, and expressed his views from time to time. Of course, David narrated the process Zhong also did not forget to evaluate the performance of the other two assistants, hoping to give the boss a basic impression of their specific working abilities.
"Well, since the price has increased, we have also increased the price, and I always feel that the price of our beer seems a bit too low, even compared with the ordinary beer with huge daily sales on the market, it is just the same , This is completely inconsistent with our positioning of the beer produced on the ranch, you must know that we are taking the route of fine brewing.”
If you talk about other things, Lisko may not be able to give any more constructive suggestions, but he has some different views on this matter.
In the previous life, with the development of technology and the improvement of consumption level, people also felt a little tired of the most common daily beer, so a small number of people began to seek some craft beer to improve their taste in order to pursue a unique taste. Forceful, and at the same time let yourself get more richness in the taste.
And the benefits of opening a craft beer tavern in a first-tier city are completely beyond everyone's imagination, and even compared with those ordinary bars and quiet bars, the turnover is comparable.
And after the title of craft beer was crowned, the price doubled directly, and it seemed that it would be a pity for these craft beers if they didn't double or triple.
Maybe you can buy one or even two boxes of ordinary beer at the same price, but if you switch to craft beer, you may only buy about two or three catties.
But in fact, the difference in cost and price may not be very large, and the benefits and profits contained in it may make ordinary beer suppliers feel very jealous.
Because of this, Lisko always felt that the beer produced by his ranch was originally targeted at niche craft beer and high-quality goods, and the current price did not meet his original positioning and grade of this beer.
He has always wanted to encourage David to increase the price of beer, but the other party seems to be the first to report the idea of opening up the market first, and after cutting off a part of the market, he will slowly switch to the marketing plan suggested by Lisko before.
In Lisko's view, now is the best opportunity to change the beer sales plan and positioning. After missing this opportunity, it may not be so easy to increase the price when everyone gets used to the original price.
We must know that everyone will have a fixed impression of the things they are familiar with. This fixed impression may become more and more ingrained as time goes by. very difficult thing.
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