Live Action Opens Up and Gets Blocked, Backhandedly Rectifying the Gaming Industry

The office at this time.

"Lin, Mr. Lin, that's it. Do you think there are any improvements?" Zhou Yun panted and put down the fitness ring, "It's really a good idea to use the somatosensory function of the game console for fitness."

Lin Mo nodded and said: "This is enough. But, Lao Zhou, you should exercise more."

Zhou Yun chuckled, patted his somewhat fat belly, and said: "Genting Technology is too busy, and there is nothing I can do. Why don't we help Mr. Lin solve his problems?"

"Don't be poor." Lin Mo cursed with a smile and pointed at the handle, "The two shoulder buttons need to be optimized. The creaking sound and button feel are really bad."

Over the past few years, Genting Technology has become more than just a Naughty Cat subsidiary that specializes in VR. Relying on the parent company's sufficient blood transfusion, Genting Technology has also expanded its research and development directions and achieved considerable results.

Today, VR equipment in the world is basically monopolized by Genting VR series head-mounted displays.

Zhou Yun nodded: "Okay, it has been recorded. But, will the promotion of the console start within this year? This is different from games. It is much more expensive. Players need to be given some time to choose and prepare to save money."

Lin Mo nodded and said: "We can start preparing for the announcement recently. Do you have any ideas?"

"No. Mr. Lin, what about you?"

"I don't have any ideas at the moment."

While the two were chatting, there was a knock on the office door, and then the secretary's voice came from outside: "Mr. Lin, there is a visiting guest. The front desk doesn't know whether to reject it. I need to apply to you."

Lin Mo frowned slightly and was about to refuse, but asked one more question before speaking: "Who is it? I remember saying that all visitors will be rejected."

Since the two major host companies have removed Naughty Cat Family Bucket from their shelves, all kinds of inexplicable people have come to the game in an endless stream, which is worse than before.

"It's Jeff, one of the former WGA organizers who has worked with our company."

Jeff?

Lin Mo remembered this person.

Speaking of which, Naughty Cat owed him a favor.

CSGO can become famous all over the world and expand rapidly. It relies on one game to support the company's revenue that year, so that it can expand wildly later, and make high-quality games the company's business card. This is inseparable from the fact that it was selected as the best game of the year by the WGA.

After that, there was indeed a honeymoon period with the WGA for several years.

Unfortunately, Jeff was later eclipsed by Electronic Arts in some ways, which also caused the reputation of this long-standing awards show to be ruined.

Although I don't know why the other party came to visit, as long as it is not excessive, the favor must be returned.

"Invite him to my office."

When Jeff walked into this office, he was still a little embarrassed.

As a well-known media in the gaming industry, he had long known about Naughty Cat's new park, but it was only after he actually came here that he realized the incredibleness.

A company that is only five years old.

How incredible.

Seeing that there was more than one person in the office, Jeff was a little confused. He didn't know whether he should say the words he had prepared in advance.

"Sit down. Speaking of which, when Naughty Cat was still a small company, thanks to the WGA's promotion, CSGO was able to win the annual award, which was a bit beyond my expectation."

Lin Mo's words brought time back to the WGA five years ago.

Jeff's nervousness weakened a little, and he could hear a meaning.

Naughty Cat accepts this. If you have any questions, please tell me.

Watching him sit down, Lin Mo added: "This is Zhou Yun from Genting Technology. If anything happens, you can rest assured that he is one of our own."

Jeff nodded, secretly relieved, and the tense muscles on his face relaxed a little.

"Mr. Lin, I'm here to invite you and Naughty Cat to a game awards ceremony."

"Awards ceremony?"

"Yes." There was a trace of anger on Jeff's face, "The WGA was ruined by Electronic Arts and Freeman, and turned into a dirty ceremony that existed for the benefit of Electronic Arts."

Lin Mo nodded, indicating that he understood.

As a media person, Jeff's WGA is his hard work and greatest achievement. Now that he has been squeezed out, the reputation of the ceremony has collapsed, and he is despised, he is the one who feels the most heartbroken.

After thinking for two seconds, I suddenly remembered a piece of news from some time ago.

There is a new game awards ceremony, the Electronic Arts Awards, which will be held on January 1 every year to award outstanding works of the previous year.

"Wait a minute, you don't want to hold a new gaming Oscar, the Electronic Arts Awards?"

"Yes. This year, I have been working on this matter, and it has achieved some results. However, many manufacturers are still accustomed to attending the WGA awards. So..."

Speaking of this, Jeff looked a little embarrassed.

"So, there is a lack of an important participant to support the scene." Lin Mo thought for a moment and shook his head, "This is inappropriate."

Jeff didn't feel surprised at all, but there was still a bit of disappointment on his face.

"Really? That's right. He is a naughty cat after all. How could he go to such a small ceremony?"

"If Naughty Cat participates in receiving the award, what will happen to other companies? Wouldn't it become a ceremony to brag about Naughty Cat?"

Jeff nodded.

This is true. In the first year of the WGA, Naughty Cat won many awards as a dark horse.

Starting from the second year, one company won more than 25% of the awards. Many awards were not suspenseful at all, making the ceremony less interesting.

Lin Mo smiled and said, "So, Naughty Cat will participate, but only as an investor and award presenter. We will give the outstanding works of this year the honors they deserve."

Jeff was stunned and stood up from his seat in excitement. He stammered, "That's great. Thank you so much. I didn't expect that."

Naughty Cat's investment is famous for being generous.

Lin Mo smiled and pressed his hand down. Jeff realized that he was a little out of control. His old face turned red and he sat down quickly.

"Don't be so excited or thank me. I have to thank you for your contribution to the industry over the years. Naughty Cat also owes you a favor. Moreover, everyone is pessimistic about Naughty Cat now. You can ask me for help, which shows that you really believe in Naughty Cat's strength."

Jeff smiled and said, "I don't believe that you, Mr. Lin, have no backup plan. With your company's R\u0026D capabilities, it's easy to make up for the revenue gap with a few games."

"Since we are talking about this, it's just right." Lin Mo looked at Zhou Yun on the side, "Isn't the idea of ​​publicity here?"

Zhou Yun's eyes lit up: "You mean, at the Electronic Arts Awards? That's a good idea. In the new year, the king bomb starts!"

Jeff looked left and right, confused.

What are you two talking about?

Lin Mo was the first to give the answer: "I need to announce a game and a new game console at the ceremony!"

"No problem, I will definitely put Naughty Cat's new game at the end. Wait." Jeff was stunned, and his whole body shook violently as if he was electrified, "What did you just say? New what? I may be hard of hearing."

"You are not hard of hearing. A new console, not named Ju or Sou, but Lin."

"Hiss"

Jeff felt numb all over and trembled with excitement.

Ever since the emergence of game consoles, the world has always been divided into two parts.

Occasionally, some consoles are amazingly launched, but they will end up in a bleak end because there are not enough excellent first-party games.

If Naughty Cat claims to be the second in the world in terms of game lineup in the current industry, no one dares to claim that they are the first.

Moreover, Naughty Cat is the only game company that can rely on the sales of tens of millions of copies of its games to support the research and development and production of a game console and bear the consequences of failure.

"No wonder, no wonder."

Jeff muttered to himself.

No wonder Naughty Cat has not taken any countermeasures against the two console manufacturers for so long, given its character.

It turns out that if you don't make a sound, you'll be shocked.

Either I don't bother to pay more attention to you, or I'll dig up your roots if I'm serious!

If Naughty Cat games are not allowed to land on the two consoles, then a third console will be created out of thin air!

"Good! Beautiful!" Jeff stood up excitedly, "The two major console manufacturers have done this bad behavior more than once, and a strong competitor should have come out to deal with them!"

"Didn't the friendly competitors say that Naughty Cat has no tricks and is waiting to die? Fight back, starting from the first day of the new year. Let's make our dear friendly competitors happy for a while."

At the end of December.

WGA Organizing Committee.

"Are you sure? Naughty Cat is not coming?"

"Sure."

Freeman rubbed his hair irritably and cursed in his mouth.

Now, the attitude towards Naughty Cat is very embarrassing.

Isn't coming!

Still not coming!

So, there is another very serious problem, that is, how to award the award.

Arnold is out of the picture. He has completely left the stage. He is the CEO with the shortest tenure in the history of EA.

The many benefits promised to Freeman naturally disappeared.

Then the question arises.

In the past, even if you helped EA games against your will, you could still get benefits. What can you do now?

There is no benefit at all. The reputation of WGA has been tarnished.

If you want to restore the reputation, you need to award the awards fairly, but the problem is that no one from Naughty Cat came!

So many awards, is it possible that no one will come to receive them after they are awarded?

Wouldn't it be a complete laughing stock?

It was a bit difficult to get off the tiger.

Jeff, who was just squeezed out of the WGA organizing committee last year, founded the "Electronic Arts Award" this year.

Although many things seemed hasty in the first year, it was a direct competitor.

No matter which industry, there can be countless wild awards, but there can only be one award with the most gold content.

Is it the WGA Best of the Year or the Electronic Arts Award Best of the Year? It depends on who can convince the public this year.

As far as he knows, many small and medium-sized game companies that are dissatisfied with WGA have chosen to go to the Electronic Arts Awards ceremony.

"Damn Naughty Cat, it's all your fault!"

Freeman complained.

No matter how small the ceremony is, Naughty Cat will at least send someone to receive it. They are in the same industry and should give face. They can just send a representative to receive it.

But it is WGA, which is really offending.

That is really not sending anyone.

And if Naughty Cat is not seen, players are not happy with it. They think your ceremony is not valuable and unprofessional.

Who is the ceremony for?

The most important thing is the players!

After hesitating for a long time, he still made a dejected decision.

"Give those undisputed awards to Naughty Cat, and try to contact Naughty Cat to repair the relationship."

The employee said puzzledly: "Boss. Repair the relationship? Is it really possible?"

Freeman glanced at him and said, "Stupid. Although Naughty Cat is still the holy land of high-quality games in the eyes of players, the problem is that it is no longer the same as it used to be. This skyscraper may collapse at any time. In order to overcome the difficulties in the next step, Lin Mo may need to give up shares to raise funds. Giving him so many valuable awards is a favor, which can be exchanged for financial support to help Naughty Cat overcome the difficulties at a lower price."

The employee thought about it carefully.

It seems to be okay, but it always feels wrong.

"If, I mean if. Naughty Cat has a way to overcome the difficulties and does not need the awards we give at all? Then it is better to create a ceremony that completely de-naughty cats. Uh, okay, just ignore what I said."

Looking at the boss's murderous eyes, he quickly took back the rest of his words.

Freeman snorted coldly and said, "Naughty Cat, how can you get through the difficulties? Just relying on the MOBA game that has been made public and countless manufacturers are flocking to it to get a piece of the pie? Can that thing support a company? I doubt it. In my opinion, that thing is just a carnival in a niche market, a lottery that does not want to waste an excellent idea. Just relying on this will definitely not make up for the losses caused by the two console manufacturers' comprehensive removal of games."

"Is this ceremony so embarrassing and shameful?"

"Naughty Cat has been in such a mess recently, isn't it embarrassing? Then what are we afraid of? As long as we can repair our relationship with Naughty Cat, Jeff's Electronic Arts Award will always be a fake award."

At this point, Freeman let out a sigh of relief.

Some regretted the prejudice against Naughty Cat's game and regretted betting on Electronic Arts.

A few days later.

The WGA awards ceremony officially opened.

Countless players watched the live broadcast in front of their computers on time.

However, many people discovered one thing.

The venue, which used to be packed, seemed a little deserted this year.

Not full.

Combined with the Electronic Arts Awards, many players understood instantly.

[WGA is really not doing well. I didn't expect it to decline so quickly]

[I heard that many big companies sent people to both sides, and few bet on only one side]

[Where is Naughty Cat? Didn't she come? Not unexpected]

[Naughty Cat's hands are so soft from winning awards that she doesn't care about the one or two awards from WGA]

Freeman took a deep breath.

Now the new CEO of EA is focusing on stability. He doesn't admit that what Arnold did can no longer help.

This session, we must get through it no matter what.

As long as we can get through it, while Naughty Cat is seriously ill, we can repair some relationships and invite Lin Mo to the next WGA, so that we can establish the image of WGA as the orthodox and most valuable ceremony.

Although the implementation of this plan is not going smoothly at present, Naughty Cat completely refuses to talk.

But as long as it succeeds, WGA can continue to be held until it is old. (End of this chapter)