Losing Money to Be a Tycoon

Seeing Mr. Pei seemed to be lost in thought, Zhao Xuming didn't dare to ask more and waited patiently.

Obviously, this matter is not trivial. It must have involved some other industries of Tenda Group, as well as the overall layout.

Otherwise, it’s just a matter of exclusive broadcasting rights, can’t it just be sold at an upsell?

With Mr. Pei's ingenuity, he certainly wouldn't think for so long.

Zhao Xuming was fortunate again, and it seemed that he had chosen the right choice to ask questions.

Now this thorny question is thrown to Mr. Pei, so that Mr. Pei can make up his mind.

However, after a moment of silence, President Pei asked: "Mr. Zhao, I ask you a question, you can speak freely."

Zhao Xuming was taken aback for a moment: "Huh?"

Okay, Mr. Pei made up his mind, I just need to cooperate a little bit?

Why does Bae still have to test me?

After he froze for a while, he had no choice but to nod his head: "Okay, Mr. Pei, you say."

Pei Qian rubbed his chin and said contemplatively: "Mr. Zhao, do you think there is such a way..."

"Give the broadcast rights to these live broadcast platforms very cheaply, very cheaply, or even half-sold and half-delivered, and at the same time it seems reasonable, reasonable and well-founded."

The result of Pei Qian's careful consideration is that these three methods are unstable.

I won't talk about the first two, it makes too much money.

Grabbing the exclusive broadcasting rights may be sold at sky-high prices. Selling the broadcasting rights will not make the sky-high prices, but the sum of the money from so many platforms is not a small number.

The third method looks good, but Pei Qian's long-standing sense of smell tells him that this method is the most risky, and it is likely that all the money made is in stamina.

The Tuwei live broadcast finally achieved initial results under the guidance of his wise martial arts and the leadership of the old horse. It has just grown into a seedling of a money-burning tree, so let it go to the fire of the GOG Global Invitational. What should I do if I burn this young seedling?

This consequence is unbearable!

After all, no matter how high the price of broadcasting rights is, it is only a one-shot deal, but if the money-burning tree disappears, there will be endless troubles.

Turning a money-burning tree into a money-making tree is even more a misfortune.

Therefore, Pei Qian is not willing to choose these three methods.

What he hopes most is to send out the broadcasting rights as cheaply and cheaply as possible, and the less he earns, the better.

But the problem is that those live broadcast platforms are given away for such valuable things? Not to mention whether you will doubt or have opinions, the system will not pass.

Pei Qian himself couldn't think of a good way, so he asked Mr. Zhao nearby.

Let's see if we can sell the broadcasting rights as cheaply and earn less as possible under reasonable and well-founded circumstances.

It is best that all platforms are broadcasting the GOG Global Invitational, and no money has been spent, then Tenda will not make much money, and the rabbit tail live broadcast will not make much popularity, which is perfect.

Zhao Xuming was stunned for a moment, and then his brain moved quickly.

What? Seeing what Mr. Pei meant, it seemed that he was not satisfied with the three proposals I gave?

Mr. Pei’s tone sounds like a bold assumption, he is asking me for advice, and seems to imply that this method does not necessarily exist, there is no, if there is, it is better.

But how is it possible!

The leader asks if you can do it, but in fact only expects to hear an answer from your mouth.

Zhao Xuming is not stupid. It is certainly impossible to think that President Pei is asking casually.

President Pei’s meaning obviously means that he has a general idea and is testing me!

This is a kind of hint. If you can't even hear this, then I, the person in charge, may be done soon.

Zhao Xuming didn't dare to neglect, and on the premise that Mr. Pei had come up with a better plan, he began to carefully analyze Mr. Pei's remarks.

Obviously, Mr. Pei was not satisfied with the three plans.

Zhao Xuming reflected on it. It may be that these three schemes are all too common. They are completely the practice of a mediocre company and do not conform to Tenda's unexpected setting.

Therefore, President Pei suggested to me a more special way.

What is the way?

Mr. Pei said that it is necessary to give the broadcast rights to these live broadcast platforms very cheaply, very cheaply, or even half-sold and half-delivered. At the same time, it seems to be reasonable and reasonable.

On the surface, this request seems quite unreasonable.

How can anyone actively ask for the sale of their own broadcast rights?

When Mr. Pei said this, he was obviously implying: Money is not the first goal that needs to be considered, but should be more long-term.

The transaction itself cannot be lost, but the content of the transaction needs to be changed from money to something else.

What is more important than money?

That is obviously heat, or more long-term money.

In other words, Pei is always suggesting that he will give up the money for selling exclusive broadcasting rights in front of him, and find a way to get higher popularity or wider influence, so as to make more money in the future.

The future money may come from the expansion of the GOG market, may come from the popularity of the rabbit tail live broadcast, or it may come from some other industries.

Zhao Xuming's brain was running fast, and the rudiments of many plans came to his mind in an instant.

In terms of formulating a plan, he himself is quite possible.

He came to propose many plans before, but it was Eric.

Now that President Pei was so inspired, he diverged his thinking a little bit, and immediately came up with some ideas.

"President Pei, do you think this will work."

"To achieve the effect you said, the best way is not to clearly mark the price, but to give a dynamic price range."

Pei Qian's eyes lit up.

indeed!

If the price is clearly marked, the income is actually very stable and predictable. Regardless of the size of these live broadcast platforms, if you can afford it, you can afford it, and you cannot afford it.

But if the rules are complicated and obscured, and a dynamic price range is set, wouldn't it be normal to flicker down within the rules? The system will not say much.

Once the rules are complicated, it's easy to do tricks.

Pei Qian nodded: "Go on."

Zhao Xuming, who was affirmed by Mr. Pei, doubled his confidence and continued: "In this dynamic price range, the final result must be that the big platform pays more and the small platform pays less, otherwise it will not be in line with what you said "reasonable, reasonable, and well-founded." That's it."

"My idea is this. We charge according to the number of viewers on each platform. Platforms that watch more games will charge more points, and platforms that watch less games will charge less points. Of course, there must be a specific conversion formula to ensure this coefficient. It's reasonable."

What Zhao Xuming meant is that the big platform itself has a lot of resources, and the heat gained from the GOG Global Invitational is also more, so there is nothing wrong with paying more money; the small platform has fewer resources and can only pay less.

However, it cannot be based on the heat. After all, the heat of large platforms is naturally high. If a big platform spends sky-high prices to get the broadcast rights, and a small platform pays a small amount of money to also get the broadcast rights, this will be unfair.

Therefore, although the fees are dynamic, a relatively fair formula must be given.

"In addition, we can also request these live broadcast platforms to cooperate with corresponding propaganda resources based on these data, which can be used for discounts."

"In this way, you can meet your previous requirement to'give broadcast rights to these live broadcast platforms relatively cheaply.'"

Pei Qian couldn't help but nodded slightly.

Yes, Mr. Zhao!

This statement seems feasible.

In fact, the key to Zhao Xuming's plan lies in two points. The first is to include the number of spectators in the fee standard, and the second is to convert money into promotional resources.

These two points happen to meet Pei Qian's requirements!

First of all, Zhao Xuming's original intention was to link with the real number of live broadcast platforms, but Pei Qian felt that it would be better to change it to popularity.

Because of the number of spectators, all platforms are imaginary, and Pei Qian didn't want to ask these platforms for the real number of people, only according to the number of popularity.

The heat is obviously adjustable.

If each live broadcast platform wants to spend less, just lower the popularity index on the live broadcast room page, and it will not have any real impact on the platform.

The live broadcast platform has changed in secret, won't Tenda take less money here?

Moreover, this method also includes those small platforms that were previously unable to bid for broadcast rights. On the one hand, Tenda can appear to be generous, and on the other hand, it can be said to the system that this is "small profits but quick turnover".

Secondly, it is also a good way to convert money into propaganda resources.

This means that each platform can not give all the money, but use the platform's publicity resources to supplement it.

But in fact, even without this requirement, these platforms would have to spend a lot of publicity resources on the GOG Global Invitational.

Because they give resources to the GOG Global Invitational, which is equivalent to diverting themselves.

Then Tenda went to ask for these resources again, which was obviously repeated.

This is equivalent to shopping. The merchant has already planned to buy one get one free, and then you give five yuan more and ask the merchant to buy one get one free. Isn't that five yuan in vain?

But this statement is justified and convincing.

It seems to be a more satisfactory plan than the previous three plans!

Pei Qian is very satisfied with this: "Good job, Mr. Zhao, this plan is good!"

"But there is one detail that needs to be changed. The fee should not be based on the actual number of spectators, but based on the popularity data of each platform."

At present, in almost all domestic live broadcast platforms, the live broadcast rooms no longer display the actual number of people, and they have all changed into heat data.

In addition to the rabbit tail live broadcast.

However, the live broadcast of Rabbit Tail is special. It was originally its own industry. Unless the exclusive broadcast rights are sold and the contract states that the live broadcast of Rabbit Tail cannot be broadcast, the broadcast rights are definitely indispensable.

Zhao Xuming was taken aback.

According to the popularity data of each platform?

That's all fake data! Change it at will!

If any company lowered the data, wouldn't it be possible to spend less?

President Bae can't even think of this?

That can't ~www.wuxiaspot.com~ I must have thought of it.

But why do you want to point it out specially? It must be changed like this?

Zhao Xuming was a little confused, but he didn't ask much.

Because I asked, it seemed that I couldn't understand it.

I still agreed first, and went back to study it carefully. I really couldn't ask Eric or Min Jingchao.

Even if you still don't understand until the end, it doesn't matter. After all, this decision is made by President Pei, and he doesn't need to back the pot.

Thinking of this, Zhao Xuming nodded: "Okay, President Pei, then I will go back and draw up a plan, and do what you said!"

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