Losing Money to Be a Tycoon

　　 November 29th, Thursday.

　　 Cai Jiadong went to the water bar for a cup of coffee, and then sat down at his desk to check the sales changes of "Real Estate Agent Simulator".

There is a WeChat public account [Book Friends Base Camp], you can receive red envelopes and coins, first come first served!

　　 Before leaving get off work yesterday, he took a look. Although the sales volume of the day rose slightly, there was not much change.

　　 There is still a long way to go from the number they expected.

　　 So after arriving home, Cai Jiadong did not continue to pay attention to this matter, but took a rest early.

　　 In fact, Cai Jiadong knew in his heart that even Chi Xing Studio did not arrange follow-up publicity work and did not apply for additional publicity funds. How could things suddenly turn around?

　　 Although I have been hoping that Meng Chang can do something, it is difficult for a clever woman to cook without rice. The initial publicity was not very smooth. Now that the game has been released, I want to turn things around. This is not an ordinary difficulty.

　　 Cai Jiadong didn’t expect much at first, but after opening the background to check it, he found that the sales of "Real Estate Agent Simulator" seemed to have risen significantly!

　　 The sales data is accurate to every hour, so that this change can be seen more clearly.

　　 Cai Jiadong found that this trend of rising sales began last night and lasted until this morning. Compared with yesterday's data, the increase was significant!

　　 Moreover, the sales data is obviously still increasing, and there is no sign that it will fall back!

　　 Although this situation is still difficult to assert that the game is profitable, it is a fundamental improvement compared to the previous state.

　　 "What's going on? Players finally got the hang of it? Realized where is this game fun?"

　　 "No, there must be some opportunity, which aroused widespread concern and discussion among players, which led to the increase in sales!"

　　 Cai Jiadong hurriedly clicked into the major forums to check the discussion on "Real Estate Agent Simulator", and quickly located the source of all this: the new issue of Tian Gongzi's video!

　　 I watched the video from beginning to end, and watched the barrage and comments of the audience. Cai Jiadong understood it completely.

　　 Gongzi Tian’s video connects all the heat and successfully leads to the "Real Estate Agency Simulator" and the Sloth Apartment!

　　 If we only look at the results, it seems to be "introducing the emperor into the urn".

First, Chi Xing Studio carried out a series of publicity including promotional videos in order to promote the "Real Estate Agency Simulator", and then the Home Group saw the change in popularity, just to warm up its new housekeeping business, so it also joined Come in, put a lot of publicity resources.

　　 One after another, the topic of intermediary is highly concerned on the Internet.

However, most of the household group did not expect that the heat they worked so hard to create was not used by the business of "caring butler". Instead, it was used by Tian Gongzi's video, which broke the foundation of this business directly from the root, and the heat returned. On to the "Real Estate Agency Simulator"!

　　 All this seems too coincidental.

　　 Cai Jiadong couldn't help but think: "This Young Master Tian, ​​is it Meng Chang's trumpet, right?"

　　The midgame is so delicate that any problems in any link will lead to the failure of the plan.

　　 Others, fortunately, the key is how to ensure that Tian Gongzi's video will be released at the most appropriate time?

　　 The time point is so perfect, this is mostly Meng Chang intentionally.

　　 In other words, it is very likely that this video was posted by Tian Gongzi under the instruction of Meng Chang, and Tian Gongzi is even Meng Chang's trumpet.

　　 This is also in full compliance with the personality that Meng Chang learned from Mr. Pei and the law of publicity and marketing.

　　 Thinking of this, Cai Jiadong decided to call Meng Chang to express his gratitude.

　　 Judging from the results, the publicity effect this time was perfect. Although the publicity funds were spent a lot, every penny was spent on the blade.

　　 has been so successful, thank you very much.

　　 Soon, the call was connected.

　　 Cai Jiadong said with joy: "Brother Meng! I watched that video of yours, and it did a great job! I didn't expect you to think of such a backhand when you were shooting the promo. I admire and admire it!"

　　 However, Meng Chang on the other end of the phone was silent for a moment, and said, "What video? Why can't I understand what you are talking about?"

　　 Cai Jiadong was stunned.

What does it mean?

　　 Could Meng Chang mean that he didn't even know Tian Gongzi?

impossible.

　　 Suddenly, Cai Jiadong's mind flashed, and he understood.

　　 Even if Meng Chang is Tian Gongzi, this matter must not be publicized!

　　Because some things changed their identities to do, the taste changed.

Tian Gongzi sent the video analysis from an objective, neutral, and outsider perspective, so the audience was willing to listen; but if everyone knew Tian Gongzi was Meng Chang, then the position and motivation of this video would have changed. Every word spoken comes from the bottom of my heart, and the audience may not be able to hear it anymore.

　　 Therefore, Meng Chang would never admit his identity as Young Master Tian, ​​and even tried every means to hide it.

　　Because exposing one's identity at this time is tantamount to suicide, tantamount to abandoning all previous efforts.

　　 Thinking of this, Cai Jiadong hurriedly changed his words: "Oh, yes, yes, I mean that Gongzi Tian's video is really a coincidence! I really appreciate him for publishing such a video!"

Meng Chang coughed slightly: "Thank him, thank him, give him video likes and coin charging, there is no need to notify me specifically, I don't know him, and I just simply finished the layout of President Pei. It’s just work."

　　 "Okay, I'll hang up if there is nothing wrong, and I have to report to President Pei when I turn around."

　　 Cai Jiadong nodded: "Okay! I'm going to charge the video, see you later."

　　 After hung up the phone, Cai Jiadong was more determined. Tian Gongzi was Meng Chang.

　　 But he didn't intend to mention it to anyone, and even helped Meng Chang hide this matter.

　　 After all, this is good for Chixing Studio's future business.

　　 In case the identity of Young Master Tian is exposed, and Meng Chang’s method can no longer be used, who can help promote the next game to achieve such a good effect? Doesn't that mean breaking one's arm?

　　 Cai Jiadong would not do such stupid things.

　　 Seeing the game's discussion and sales are rising rapidly, Cai Jiadong feels full of motivation.

start working!

　　 Although "Real Estate Agency Simulator" has achieved initial success, it still has a long way to go.

　　 Cai Jiadong began to carefully plan the follow-up version development plan.

　　 In fact, after the game development is completed, Cai Jiadong has already made a preliminary new version development plan, which mainly includes some minor function optimizations, and richer dialogue content.

　　 is the first edition modification after all, mainly focused on the optimization of the existing content of the game, and did not plan too much for new features.

At this moment, Lin Wan sent a message: "The plan for the new version is temporarily shelved. When there is a meeting tomorrow, there are more important things to discuss, which may cause the plan for the new version to be overturned and redone. Don't do useless work first. Up."

　　 Cai Jiadong was taken aback.

　　 The meeting tomorrow may cause the new version of the plan to be overturned and redone?

　　 Cai Jiadong’s first reaction was to make a big change to the game, but the key is that the game did not hit the street. After the promotion, the sales increased significantly, and the situation is very good!

　　 That is to say, the so-called overthrow and redo is not overthrowing the content of the game, but overthrowing the original new version plan?

　　 I didn’t plan too much new features before, but now I decided to develop more new features temporarily?

　　What's new?

　　 Cai Jiadong had some guesses, but he didn't ask much, just replied: "Understood!"

　　……

　　……

　　 November 30, Friday morning.

　　 Meng Chang took a confident step and came to the front of Mr. Pei's office.

　　 Yesterday, he paid attention to the U.S. stock market and found that the shares of the Home Group have fallen sharply.

　　 Obviously, it was because public opinion worked!

Tian Gongzi’s video is an introduction and a fuse, while the overwhelming marketing and publicity of Chixing Studio and the Home Group to the intermediary is the fuel. The final detonation is the long-term accumulation of all domestic tenants on the deformed rental market. anger.

　　 Zhujia Group originally thought that the launch of this "caring housekeeping business" would go smoothly, and it was highly praised, but unexpectedly, he was scolded and even met with general boycotts!

　　 The tenants simply don’t pay for this caring butler business, and they are not willing to pay more!

Because after Tian Gongzi’s analysis, everyone has reached a consensus: The so-called caring butler business is on the surface to provide tenants with better services, but in fact it is nothing more than a clever set up to charge an extra money, and in the end The contradiction is still passed on to the tenant and the intermediary.

　　 In short, let your words be fair, and never try to lie to me!

　　 Not only is the anger of the players, many competitors of the Home Group also took the opportunity to buy the navy. UU read www.uukanshu. Com fell into trouble.

　　 Although their **** is not clean, and even worse than the Jiajia Group, this does not prevent them from taking this opportunity to promote themselves.

　　 Suddenly, Zhujia Group became the target of public criticism!

　　 What’s worse is that the Home Group can’t argue with each other, and now it just made a statement that it’s not painful or itchy.

　　 Because this caring butler business is really just like what Mr. Tian said, it's just a business, it's not a service upgrade at all.

　　 Even if there is a so-called service upgrade, it is just a superficial article.

It is impossible for Zhujia Group to change all this fundamentally, because they are making money by pointing to this. If it really changes the service method of the intermediary, rectifies the internal, and launches a real "safe house" or "intimate butler" business, then it is also It is by no means something that can be accomplished overnight, and it will necessarily mean a substantial reduction in profits and a sharper decline in stock prices.

　　 But if you don't make substantial changes, no matter how you explain it, it will be pale and feeble.

　　 This plight of the Home Group gave Meng Chang an unprecedented sense of refreshment.

　　 He had never imagined before that a listed company with such a huge scale would be so vulnerable and vulnerable.

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