Losing Money to Be a Tycoon

Monday, December 10.

The office door of the president of Tenda Group had not opened yet, and Meng Chang and Huang Sibo were waiting in the lounge next to them.

"Hey, why is President Pei late today? Didn't they always come as soon as they went to work on Mondays?"

"I don't know, maybe there are other tasks to deal with?"

"Well, how is your publicity plan prepared?"

"It's okay, it's generally pretty good. Is there a specific website set for "The Successor"?"

"Not yet. Several websites are competing, and the prices they offer are different, so I'll ask Mr. Pei to make an idea."

The two waited a little boring, so they started chatting.

After inspection, Meng Chang has decided to choose "The Successor" for publicity, which also means that he will use most of the publicity resources at hand to the "Successor" project.

After considering this period of time, the propaganda plan also has a general idea, but whether it is feasible or not, we have to ask Mr. Pei to check.

As for Huang Sibo, he has also contacted several domestic video platforms.

Let alone, several video platforms, including the Ali Island website, have shown a strong interest in "The Successor", and the bids are not low.

Of course, Huang Sibo himself knows very well that this is probably not out of optimism about the content of "The Successor", but only out of respect for the previous achievements of Feihuang Studio.

Since the establishment of Feihuang Studio, he has done short plays, documentaries, and large-scale movies, all of which have been very successful.

Even documentaries that don't make much money have aroused enthusiastic responses online. They didn't make any money, but their word-of-mouth profits were overwhelming.

This time, Feihuang Studio is a slanting front. I invested so much money in the U.S. to shoot a web series for domestic broadcast. Although this behavior itself seems a bit unreliable, considering the miracles that Feihuang Studio has repeatedly created. , These video sites are still willing to spend money to buy this episode.

Of course, the specifics of whether to buy a single broadcast, how high the price is, and how much platform resources can be given to promote after buying the episode, the details of these cooperation still need to be carefully considered.

The conditions given by different platforms are different, and Huang Sibo is also a bit undecided here, so I still come to ask Mr. Pei.

But President Pei, who should have appeared in the office on time this morning, did not come, and the two had to wait and talk.

In the final analysis, these two people are in charge of the "Successor" project. They need to work closely together, so it is necessary to share a lot of news.

Meng Chang asked Huang Sibo about the conditions offered by various live broadcast platforms, and then fell into contemplation.

"I think Mr. Pei will still choose Alice Island as a partner for the most part."

Huang Sibo was taken aback for a moment: "Oh? Really, but compared with the bids of other video sites, Alice Island’s bid has no obvious advantage."

"Does it mean that we value the number of users and activity level of Ali Island more?"

Meng Chang shook his head: "This is just one aspect. I think Pei always cares more about the environment and atmosphere of Aili Island."

"This is a more metaphysical thing, but the tastes and habits of the audience of each video site are different, and different user groups will have different evaluations of the same drama."

"And this kind of evaluation will affect the impression of latecomers on this drama."

""The Successor" is more suitable for the style of Erie Island, and it is more in line with my publicity plan."

"As for bidding... this is not a problem. Mr. Pei will definitely not accept a buyout at a buyout price, but will probably adopt a sharing model linked to data such as play volume and ratings."

Huang Sibo looked worried: "Although that is the case, I am a little worried."

"Now the buyout prices offered by various video websites are high enough to cover our shooting costs. It is indeed a safer choice."

"But if you use the split mode, in case of a small overturn, wouldn't it be a loss?"

"If "Successor" is a serious commercial film, the key is it is a very special niche film. The probability of this kind of commercial rollover is not low."

Meng Chang said: "If you are afraid of losing money, it's not President Pei. When I watched the sample last week, wasn't President Pei very satisfied? It's enough to show that he is very satisfied with the show."

Huang Sibo nodded: "It makes sense. By the way, how do you plan to do your publicity plan?"

Meng Chang came up with a plan: "This time the plan will have some small differences from the past, but the kernel still has the same goal by different means, nothing more than..."

Before he finished speaking, he saw President Pei walking past the door of the lounge and going to the office.

Meng Chang and Huang Sibo hurriedly collected their plans and prepared to report to President Pei.

Huang Sibo was a little puzzled: "How do you feel that Mr. Pei's face is not good today? Is something wrong with which industry?"

Meng Chang thought for a while: "It's not necessarily. Maybe it's thinking about a longer-term plan, predicting some of the worst situations in advance, so it shows it in his facial expressions."

"Uh... you invite first?"

Huang Sibo shook his head: "You go first."

Meng Chang: "We still decide which website to let "Successor" go on first, so that I can roughly guess Mr. Pei's propaganda intentions, and then I can make some minor adjustments to the propaganda plan."

Huang Sibo thought for a while, but he was right, so he didn't refuse any more: "Okay, then I'll be as soon as possible."

...

At the same time, Pei Qian was sulking in the office.

You talk about the finger company and Longyu Group, why are they so disappointed!

Last weekend, Pei Qian continued to watch the game at home.

As a result, I saw myself irritated.

The quarter-finals have been played for more than a week, and the semi-finals have been played. Why is there still no movement at the finger company? Didn't do anything!

In the past, GOG cooperated with Rabbit Tail Live to launch the PC and mobile client viewing functions, which is simply well received, so that the discussion and analysis of GOG competitions on major forums and video websites have skyrocketed, giving the ioi world the popularity of the game. Squeezed too hard to see.

Originally there were a lot of players on GOG, and the attention was also high. In addition, this watching function exploded a lot of microbiologists from the audience, all of them holding a magnifying glass to watch the game, which triggered a full-scale explosion of discussion. .

If this feature is launched for several months, then everyone's popularity may go down, but now it's just not long before the players are still in the mood and have a great time playing.

Even foreign countries are about to fall, let alone domestic ones.

As a result, facing such a lot of pressure, ioi just didn't do anything, it was outrageous!

Of course, it is not too objective to say that nothing has been done. They still smashed some propaganda funds, but it didn’t produce much effect.

The only thing worthy of commendation is the marketing around the FV club, which successfully put on a posture of "other clubs in the world encircling the FV big devil" and barely kept some popularity.

But the problem is that the confrontation on GOG is not bad either!

Last week was the quarter-finals and last week was the quarter-finals. GOG has five foreign teams in the quarter-finals, while the quarter-finals are left with two foreign teams.

Although in the end two domestic teams from GPL came to the fore and reached the finals, in the quarter-finals and semi-finals, the shots of foreign teams were also full.

Especially in the semi-finals, these two foreign teams also worked hard and used some show tactics. One team won a small game, while the other team won two games and almost won the game.

This is because with the popularity of GOG abroad, various clubs pay more attention to GOG divisions, and the establishment of the league system has allowed these foreign teams to gradually catch up, and GPL teams no longer have such a big first-mover advantage.

For foreign audiences, these teams have also contributed a very exciting game, and it can be said that it is a glorious defeat.

The discussion of the quarter-finals and the semi-finals is also directly full.

On the ioi side, the FV team reached the semi-finals without any risk, and then reached the finals. The process was a little stumbled and no longer crushed like last year. But on the whole, it can be seen that even if the FV team is The finger company has been weakened, and its hard power is still very strong.

Although it is a very good suspense whether the FV team can win consecutive championships, this topic is the same as the topic on GOG, and there is no qualitative change.

Coupled with the influence of the spectator mode, this makes ioi's popularity quite worrying.

After Pei Qian stayed up late to watch the ioi game, he checked the forum, and became more and more angry.

Because no one is discussing the ioi side at all, even the discussion is about whether the FV team can win consecutive championships.

Do you think this can make people angry!

Many ioi audiences are still looking forward to it, hoping that the heat of the final will be higher. After all, ioi is an outstation, and GOG is a civil war.

But here comes the question. Your popularity in the quarter-finals and semi-finals has been crushed, and you are expecting a sudden overtake in the finals. Is this possible?

Pei Qian thought more and more angry, but failed to get up this morning and came one hour late.

I was sulking, and there was a knock on the door outside.

Pei Qian looked up and saw that it was Huang Sibo.

"Mr. Pei, I have talked with several video platforms, and they are all very interested in "The Successor". This is a preliminary negotiated offer with them. Please have a look."

Seeing the quotations from the various platforms on the plan, Pei Qian subconsciously frowned.

What does "very interested" mean?

You guys are also very interested in just such a drama? And also spend a high price to buy a solo broadcast?

Don't you have your own aesthetic pursuit? Is there no basic judgment on the quality of the show?

It's outrageous!

Don't just see the Feihuang Studio brand and buy it without thinking!

If you want to do this, then I can't help you, don't blame me for losing money!

There are some websites here that Pei Qian has rarely visited in the past two years, such as Fanshu.com. Since the rise of the Alidao website, Fanshu.com has been following the original route without removing the ads at the beginning of the video, so Pei Qian has rarely visited.

Although opening members can be used to advertise, Pei Qian would rather spend money to buy members of the Alidao website than to buy members of Fanshu.com.

Because one is voluntary and the other is forced, there is a fundamental difference in nature!

I can give you money, but I don't want to give it, you can't grab it.

Originally, Pei Qian thought that Fanshu.com was cold, but only when he saw this offer did he know that they are not cold and they are still alive. It can be seen that advertising fees are indeed very profitable.

Pei Qian flipped through it casually, and then said: "Let's cooperate with the Alidao website."

"But...this specific cooperation model needs to be changed. Don't buy out. We have to calculate the money based on the data of the episode's play volume, barrage volume, and rating."

Since the bids on video sites are almost the same, and you are scolded everywhere, then choose Erie Island.

But it must not be bought out, UU reading www.uukanshu. Com is paying back because it buys out, so how can it be done?

Anyway, as soon as this drama is released, it is estimated that it will be scolded badly. It is hard to say that there are too many barrage. After all, scolding also increases the barrage, but the number of views and ratings are definitely not good.

The audience in the first three episodes was so disgusting that they would definitely not continue to look back.

As for the sudden counterattack of ratings, the probability is also very small. The ratings of most episodes will only gradually decrease, and there are too few cases of counterattack from low scores to high scores.

If you count money by this, you can lose money!

After all, the readers of "The Successor" are only a very small part of the original readers, and most of the others are people who don't know the plot at all.

For first-timers, the plot of "The Successor" is definitely worthy of scolding, and there are a lot of spurts.

Huang Sibo was a little surprised.

Hey, Meng Chang guessed everything right?

No wonder it feels that President Pei has become more and more important to Meng Chang recently. Meng Chang does have something!