Losing Money to Be a Tycoon

Pei Qian thought for a moment and looked at Zhang Yuan: "At present, how are the revenue and expenditure of these Internet cafes?"

Zhang Zhangyuan immediately replied proudly: "More optimistic!"

"At the flagship store, the monthly turnover is about 700,000. After deducting expenses, the net income fluctuates between 2 and 300,000."

"The other stores are slightly worse, but in general they can break even."

"Mingyun Village Hotel originally had a relatively large loss, but the recent turnover has also come up, and it is estimated that it will soon be able to turn losses into profits."

I heard these words, Pei Qian felt his heart was bleeding.

However, this also gave preliminary verification of his idea.

Pei Qian also asked: "Should the main income of Internet cafes still come from drinks?"

Zhang Yuan nodded: "Yes. The current income of Internet cafes is mainly drinks, coffee, rewarding singers, etc. The Internet fee is also a very important part of the income, but the current attendance rate of our Internet cafes is compared with the previous one. There has been a significant improvement, but it is still not very high. "

Pei Qian is at the bottom of his heart.

"To expand."

"Open a new store and go to the place where the store rent is the most expensive!"

Ma Yang's phrase "Continue to expand" just woke up Pei Qian.

Pei Qian instinctively didn't want to throw money on the failed project of touch fish net cafe.

Now touch the flagship store of fish and Internet cafes, and the store of Mingyun Villa is also on fire. In the national comment, touch fish and Internet cafes have also received a good score. This reputation has been beaten in Jingzhou.

一旦 Once the sense of this high-end brand is established in the minds of consumers, and then open a new store, most people will also join the crowd.

Therefore, opening a new store is a negative return for Pei in general.

I ca n’t lose money, what do you want?

But Pei Qian turned her thoughts and found new problems.

Single on spending money, headwind logistics is definitely better.

However, Ma Yang is also the CEO of Moyu Internet Cafe. Now Moyu Internet Cafe is making a splash, turning a profit and gaining a reputation, isn't it?

怎么 How did Pei Qian explain to Ma Yang?

Of course, Pei can always explain to no one. He can leave the fish-net-coffee aside arbitrarily. Anyway, he earns hundreds of thousands a month. This is a small burden, and Pei can still afford it.

But will others be skeptical?

After all, something is wrong.

So, Pei Qian thought of a better way.

It doesn't matter if you make a little money now, there is still more than a month to settle. Spend the money out, and spend it on the new Fengfeng Logistics and Moyu Internet Cafe.

Several fish-cooking Internet cafes are making money now, just don't make money in the new store?

These touch fish Internet cafes are indeed about to turn a profit, but this is based on two prerequisites:

First of all, a large part of the income comes from drinks and rewards for singers. At present, most consumers prefer to use Moyu Internet Cafe as a cafe or bar, rather than a place to play games online.

For this, Pei Qian is also speechless.

His original intention is to make a hodgepodge to make the positioning of the entire Internet cafe very ambiguous, and to reduce the chance of Internet cafes becoming hot as much as possible.

But it never occurred to us that except for the Internet business, all other coffee and bar businesses were on fire.

I can only say that people are not as good as heaven.

Second, at present, the location of these several Moyu Internet Cafes is very biased, so the rents are very cheap.

The site selection was deliberately chosen by Pei Qian, in order to be as low-key as possible to make the traffic as small as possible, so that the brand of fish and Internet cafes could not be found, and the high-end crowd was insufficient, and naturally it could not support the expenses required for daily operations.

But now things are different.

Since the brand of Touch Fish Internet Cafe has already been launched, it may not be easy to hide it again. It is better to rent some particularly popular shops and spend more!

Pei Qian wondered, as long as these two problems are solved, do you still have to lose money?

So people just have to learn to think backwards.

Isn't the vocalist helping me make money? Get rid of it!

Aren't current rents cheap? Find expensive places!

Pei Qian considered it for a moment, and immediately thought of a solution that was the best of both worlds.

既然 "That being the case, the layout of Moyu Internet Cafe is almost ready to enter the second stage."

Xi Mayang and Zhang Yuan were instantly energized, listening carefully.

Second stage!

It seems that our work in finding fish and Internet cafes has been very effective and has been approved by Pei!

Pei Qian continued: "After entering the second stage, we will further build the brand of Moyu Internet Cafe, and at the same time, return the business to the essence of Internet Cafe as much as possible."

Yan Mayang knew a little.

Zhang Yuan listened with a grim expression.

What does it mean to "return business to the nature of Internet cafes"?

Diversified operation, isn't it the biggest advantage of Moyu Internet Cafe?

The current coffee and beverage business is a big profit!

With confusion, Zhang Yuan continued to listen.

Pei Qian pulled out her mobile phone and opened the map to glance at a few, locked several big shopping malls in Jingzhou.

"In the second stage, we will open a new branch to try water. The location is selected ... in these big malls."

"The venue is definitely not as affluent as it is now, so the drinks and coffee business is no longer considered, and all places are used to place computers."

Pei Qian's idea is very clear.

At present, many branches are still in the stage of balance of payments. Even the most profitable Moyu Internet Cafe flagship store is only making 200,000 to 300,000 a month.

What if the monthly rent is increased by an additional three or four hundred thousand?

Isn't that suddenly changed from profit to loss?

Moreover, the main income of Moyu Internet Cafe now comes from the bar business, including drinks, coffee, and rewards for singers.

The new store directly killed the singer, which means that you don't have a reward, and I don't plan to finish it.

Of course, there is no need to change the five old stores that have already opened. What should I do?

I just opened this new Internet cafe in the mall, and it became a pure Internet cafe model.

Zhang Zhangyuan looked at the map and was a little confused: "Mr. Pei, are you really here?"

I opened it in a big shopping mall, and the traffic was large enough, but the problem was that the rent was too expensive!

The rent of most of the Internet cafes is around three or four dollars, and the rent is 3,000 square meters, which is 300,000 a month.

However, the rent of such a big mall is not so cheap!

Almost all have to run for seven or eight dollars, or even more.

The price doubled.

的 The shops in these big shopping malls are basically some international big-name clothes, jewellery, bags, cosmetics, etc. Otherwise, ordinary shops cannot afford such high rents.

Momoyu Internet Cafe hasn't made much money yet. If you pay such a large amount of rent at once, isn't it bound to lose money?

Furthermore, this time the Moyu Internet Cafe branch is not the same as before.

In the past, it was diversified. Internet cafes also have cafes and bars.

If the new store is still in this mode, if you open at the mall and sell at least some more drinks and beverages, then you will still make money.

But now Pei always wants to let Moyu Internet Cafe "enter the second stage" and "make the business return to the essence of Internet cafe as much as possible", which means that this new store only engages in Internet business.

Isn't this even more unreliable?

Who would go all the way to the most upscale malls in Jingzhou, and end up playing online games in Internet cafes?

Isn't that burning more money?

Of course, Zhang Yuan also knows that some men may be impatient when shopping, and there is such a demand for playing games.

But at present, this demand should not be the norm.

How long can a girlfriend play if she really shows compassion and asks you to play a game while she goes shopping?

玩 I played for an hour in the morning, had lunch at noon, and watched the movie for another hour in the afternoon, and it was almost time to go home for dinner.

男士 This man has been online for more than two hours, and he is still on the premise that his girlfriend is showing mercy.

这种 For such people, their gaming experience should be very poor, and Internet cafes basically can't make too much money from them.

Considering this, the possibility of Internet cafes recovering costs is very small.

Unless the price goes up!

Zhang Yuan hurriedly asked, "Mr. Pei, shouldn't the charging standard of this new store be increased accordingly? For example, 20 yuan per hour?"

Pei Qian immediately shook his head: "No, the official guide price of Moyu Internet Cafe is 10 yuan, and you must not increase the price without authorization."

Zhang Zhangyuan: "..."

Luo Mayang has not spoken at this time, and at this time he gave a thumbs up: "Good! Brother Qian has a good idea."

"Now it's the critical moment to hit the fishnet cafe, you can't hold it in this remote little place anymore. To make a brand, you have to go to this big mall!"

"By then, we will be with those internationally renowned cosmetics, clothing, jewelry brands, this brand effect, leverage!"

Pei Qian and Ma Yang gave a high-five tacit understanding: "Heart has spirit!"

Zhang Zhangyuan: "..."

I seem to see Zhang Yuan's doubts ~ www.wuxiaspot.com ~ Ma Yang smiled: "The temporary loss is not important at all!"

"Word of mouth is the long-term goal we are pursuing."

"When you first saw the flagship store of Moyu Internet Cafe, you didn't even know that you were a loser? Later, you haven't turned a profit step by step. Now you are flourishing?"

"Look at everyone's comments on Moyu Internet Café. What is it called? What's the name? The reason I planted before is the result now. It is precisely because we have been adhering to word of mouth that we can succeed now!"

"do you understand?"

Pei Qian: "..."

This old horse, told me all my lines!

I ca n’t help but think about it, I said this at least four or five times in front of the old horse. Even if the old horse does n’t have a long memory, it should be remembered.

Although he was robbed of his lines and his scars were revealed, Pei Qian did not feel uncomfortable, but was a little relieved.

Old horse really understands me more and more!

If all my employees have the same understanding ability as the old horse, will my boss be so exhausted and sleepless?

After Xu also ordered a few words, Pei Qian gave the matter of the new store to Ma Yang with confidence.

After thinking of new ideas for spending money, Pei Qian was not as sad as before.

Although the Mingyun private chef had an accident, if you think about it carefully, it seems that you can still control it. As long as the newly opened Moyu Internet Cafe can benefit a little, and finally open dozens of headwind stations, then it will still be impossible to make some losses questionable.