Losing Money to Be a Tycoon

周一 Monday, February 28.

OTTO Technology.

"This is the final product of the mobile phone. It is already in mass production, and it is not easy to change it if you want to change it." Changyou handed a mobile phone to Lin Wan.

Zhe Lin reached out to take over at night, and found that the prototype was still as heavy as the previous prototype, but there was a very obvious difference in appearance.

The previous prototype of Lin Wan's impression is simply summed up as silly and thick. The dark plastic shell has no decoration on it. It feels heavy and very pressing when held in the hand, whether it is front, back or side. Basically, it has achieved a full 360-degree dead angle.

But now, after putting on a custom glass case, it feels different instantly!

The feel of the glass shell is good, and the matte finish will not turn into a fingerprint collector. Compared with the prototype, it seems to be thinner and feels a lot more rounded.

The back is very concise, there is only a solid-colored logo, which is the one that appeared in the movie "Better Tomorrow".

Also, it will glow and you can turn on the breathing light effect.

Of course, if you are afraid of power consumption, you can also turn it off.

However, for a mobile phone with a large 5800mAh battery, even if this light is always on, the mobile phone is properly enough to last a full day.

The frontal design is relatively modest, with forehead and chin, but it has been as narrow as possible.

At present, the full-screen solutions on the market are still very immature. At the same time, considering the high configuration of this phone, it is not an exaggeration to say that it is a gaming phone. Therefore, when playing games in horizontal screen, you must hold your hands local.

So no matter how you think about it, the front can only be made into this form.

The side is also different from other mobile phones on the market. The charging port of the power cord is on the side, so that you can ensure that the charging cable will not touch your hand while playing games while charging.

In short, this appearance is highly similar to the appearance of the mobile phone in the movie, the overall style is relatively simple, and at the same time it has a certain sense of technology and future.

It's not the same because the mobile phone in the movie has been designed into a full-scale screen form for a better futuristic sense, which cannot be achieved in reality.

But if it is viewed from the back, side, or front screen is off, it is almost the same as the phone in the movie.

Zhe Lin couldn't help but choked with his hands at night.

Huh, still Shen.

Although the formal glass case is changed, it looks a little smaller than the prototype and looks like a normal large phone, but the weight has not changed and is still a bit heavy.

But the high refresh rate screen and top SOC are all power-hungry. Without a 5800mAh large battery, battery life seems to be a problem, and if you want a large battery, you will inevitably sacrifice weight.

Fingerprint unlocking, there are very few native applications on the desktop, and there are no bundled applications at all. The only thing worth mentioning is that various UI animations are done very smoothly.

Chang Changyou coughed twice and explained, "General Pei asked."

"Don't let us do those bundled functions and maintain the original ecology of the Aizhuo system as much as possible, so there are no bundled software, and those software that users may need are all put on the mobile application market and placed on the recommendation bar."

当然 "Of course we haven't been idle. We have optimized UI animation and other aspects."

"Can't say it's completely useless, at least it seems to be a lot smoother ..."

Chang Changyou said that he was a little stubborn.

Optimize UI animation. For example, when various software switches and zooms, it will be more handy. It is really comfortable under the high refresh rate screen, but it is actually just a change of feeling, and it will not actually improve the performance of the mobile phone.

Zhe Lin was very surprised at night.

She repeatedly opens an app, deletes the process, reopens, and deletes the process.

After that, she took out her latest Shenhua flagship mobile phone to compare it, and it was obvious that the experience in this area alone was better than this phone from OTTO Technology.

"I think it's good, this is in line with President Pei's consistent design philosophy, which is to make the simple things to the extreme." Lin Wan praised this.

I looked at the phone from beginning to end, and Lin Wan concluded.

"It seems there are no other big disadvantages except heavy and expensive."

Chang Changyou nodded: "That's true, but these two shortcomings are not easy to make up ..."

"Of course, we only produced a thousand mobile phones in the early stages, each priced at 8199. Because the output is small, the current approach is not impossible, anyway, it is not a model for the masses. If we do not pursue 10 million sales, we will A few thousand or tens of thousands of units can be sold out. "

"Even if heavier and more expensive, as long as it is sold to people who are not sensitive to weight and price."

关键 "The key is whether this phone can attract them and make them willing to sacrifice some weight and wallet for this."

Zhe Lin nodded late: "I came for this today."

She pushed a form to Changyou, explaining: "This is all the benefits I can get for this phone at present, let's see."

Chang You reached out and found that all of the forms on this form were previously mentioned. The exclusive benefits customized for OTTO mobile phone users are roughly divided into several categories.

【Games】

手 "Blood War Song" mobile game version can open the high frame rate mode, specifically optimized.

GOG mobile game version (not yet developed) can open high frame rate mode, specifically optimized.

Bind Tenda game account and get a new game every year.

Tengda Games will regularly launch exclusive appearance, skin, guns and other benefits for mobile phone users, and buy them at low prices.

【Entertainment】

The ultimate Chinese website ultimate VIP: The initial recommended ticket and monthly ticket are the highest in the whole station, 30% discount on subscription, and various test functions are given priority trial.

The connoisseurs of Fei Fei Huang Studio: All online dramas are free to watch, and two new movie tickets are included in the new movie release.

(Hidden benefits) TPDb website high weight users.

【Lifestyle】

Touch fish Internet cafe game expert: 30% discount on consumption, get one free drink every day.

Touch fish takeaway premium member: regular red envelopes, free delivery fees.

Mingyun Private Chef VIP: a single consumption reaches 3000 with a dish (what to send depends on the specific consumption quota).

Backwind logistics VIP customers: Priority sending and receiving express delivery.

【other】

Trade-in for new: an additional 500 discount based on the valuation of the old phone.

Only change without repair: the mobile phone is non-human fault, the new machine is delivered to the door and the data is transferred, the old phone is recycled; the damage is caused by human reasons, and it is repaired for free three times a year.

Included with accessories: Apply for this type of mobile phone film and phone case free of charge up to five times a year.

九 5% off all categories of consumption: Can be used in Tenda related industries (items existing on the TPDb website). Any consumption based on the original discount will enjoy another 5% off.

Lifetime benefits update: When Tengda launches a new business, it will open an exclusive benefit content for OTTO mobile phone users.

Uh ...

Wu Changyou looked at this form from beginning to end, and couldn't help feeling.

Now it's worth the price of 8199!

Fortunately not disgraceful!

Mr. Pei had previously asked the phone to go directly to the 8,000 gear. Changyou also thought it was difficult and almost impossible.

But now, it seems that Mr. Pei knew for a long time that there are many industries in the Tengda Group “backing up” behind it. This mobile phone can indeed sell for 8,000 yuan.

The coverage of the offers is very wide, some standards are clear, and some standards are more vague, which is suspect.

For example, this "lifetime welfare update" just promises that in the future, Tenda will open up exclusive benefits for mobile phone users in any new industry, but there is no commitment on the specific amount of benefits.

This is mainly because I'm afraid that the words are too full to be fulfilled in the future, which is embarrassing.

These discounts basically involve the various departments of Tenda, and the discount margin is not small, especially if you live in Jingzhou, 薅 wool can be a good deal.

Of course, users use Tenda's wool. Tenda, in turn, uses these benefits to attract new users, and no one suffers.

These benefits are not simply that various industries are transfused and profitable to OTTO technology. These benefits are all in the premium of mobile phones.

手机 The selling price of this mobile phone is 8199, which is two or three thousand more expensive than the current flagship phones of Pineapple and Shenhua. After the hardware configuration offsets the brand premium, it is expensive for these additional services.

After the mobile phone is sold, Changyou will naturally return a portion of the profits to these departments.

Initially only sold a thousand units, this rebate is definitely better than nothing, but if the sales of mobile phones can really reach 100,000 or hundreds of thousands in the future, this part of the profits will be very considerable.

As for the specific way to achieve it, there is NFC in the mobile phone. As long as the identity and account are bound, go to the Internet cafe and offline store and swipe the mobile phone directly. You can get a Tenda account online.

Chang Changyou took a closer look at the details of these benefits and had some questions.

"What game is this GOG? Is it difficult to do it with high frame rate mode and exclusive optimization?"

Zhe Linwan replied: "This is the game that Tengda Games is currently developing, or GOG for short."

"The high frame rate mode and exclusive optimization are not difficult, but currently it is not intended to be opened to other models of mobile phones, because the high frame rate mode requires a screen refresh rate, and the power consumption will also increase significantly."

"The mobile version of GOG has not been fully developed yet, and may be released to the mobile phone application store after the mobile phone is officially released."

"Blood War Song" has already been arranged. The high frame rate mode of this game may be more gimmick than the actual effect, but it doesn't matter. There are many players in this game. A little publicity can sell a lot of mobile phones. "

Chang Changyou hesitated a bit: "I'm a little worried that I owe too much to other departments, and it won't be easy in the future."

Zhe Lin smiled late: "You don't need to worry about this."

"Tengda's internal departments are not indistinguishable. As long as OTTO technology can develop and grow, mobile phones like Shenhua will sell millions and tens of millions of phones in the future, and that is to use mobile phones to promote other businesses."

"You don't need to be embarrassed. As long as UU Kanshu www.uukanshu.com does a good job in mobile phone business, it is the best return."

"Yes, how many product lines are currently planned?"

Wu Changyou was silent for a moment: "There is no plan to plan a product line for the time being."

"Because in Pei's plan, we only make high-end machines. An 8000 mobile phone also needs to ensure that the comprehensive net profit rate is not high, and it must be stacked."

"And product line planning, focusing on business, photography, or appearance, etc., is targeted at different groups of people, and it is bound to be castrated on content that is less important to some target groups. For example, camera phones for girls often have high value , But not equipped with such a good flagship chip. "

"All the accessories of our mobile phone are basically full. In summary, they are buckets and straight men. The product form has basically been determined."

所以 "So ... I haven't figured out any other product lines yet. Is there any need for planning?"

"I'll find another opportunity to ask President Pei again. Recently, he may be busy with other work and has been unable to contact him."

Lin Wan thought for a while: "Well, that's right, I think it's wrong. Before you even learn to walk, consider taking off first. Let's focus on this mobile phone and sell the thousand units first. "

"So, it's called OTTO1? It seems a little strange."

He Lin often said, "It's called OTTOE1."

"E stands for the prefix extra in English, such as extraordinary, extravagant, extreme, which means that our mobile phone is extreme, luxurious and full of added value."