Losing Money to Be a Tycoon

虽然 Although everyone in the DGE Club thought about it in the beginning to reorganize according to this script, it could not be too obvious.

Because the other party is not stupid, if they find that the DGE club intentionally does not kill people, then they will be left with blood and export unbridled. In that case, DGE will not be able to complete this whole task.

The other party's blood is coming up. If you don't kill, the other party will kill you. If you kill, the life will not be completed.

Therefore, in order to complete this task, we must first act well, let the other party think that DGE is playing seriously, and let those who are blood-thinking think they are lucky to escape.

Because the acting is so good, it not only deceived the opponent, but also the vast majority of the audience. Until the truth was revealed at the last minute, the wind direction of the barrage reversed several times. Someone brushed the "DGE Best Vegetable Club" and some time brushed " "DGE reverse invincible", at the end was beaten together, the program effect was full!

完 After the game, Huang Wang celebrated with high-five.

Perfect! Hundreds of thousands of bonuses are on hand!

This fast money is really comfortable.

Zhang Yuanyuan watched silently and was also pleased by the team members.

In fact, occasionally playing this kind of entertainment games, on the one hand, you can relax your body and mind, and on the other hand you can adjust your mindset.

Moreover, the enthusiasm of Huang Wang and the DGE club is also rapidly increasing!

Jiang Huan's team is also warming up, while silently choosing the whole plan.

You must not lose to the second team, otherwise you have to practice!

Uh ...

Uh ...

周一 Monday, August 15.

Pei Qian came to his office as usual.

这两 For the past two days on the weekend, Pei Qian has been watching the ZZ live broadcast competition and the performance of the DGE club.

The situation is not optimistic!

After watching the game, Pei Qian realized that the true strength of the two teams had reached such a level? ? ?

The two teams from the DGE club went out to play before. After returning, the mood was low. Pei Qian thought he had lost too badly.

Now it seems that either he will be wrong, or the strength of these two teams has improved by leaps and bounds during this period.

If you think about it, it seems that the former is more likely.

But Pei Qian was wondering, why are these two teams so strong?

Aren't I all giving you fitness training?

Judging from the muscles of these people, their fitness training should be completed with quality and quantity.

It stands to reason that they have less training time and distracted energy in the game, and their results should be the bottom?

But Ke turned out to hang those old clubs.

You can win the whole job, and you can see how much the difference in strength between the two sides!

Therefore, Pei Qian more and more feels that the situation on the DGE side is not right, and he must take the time to think about countermeasures!

Continue to fight like this, Huang Wang's heat is estimated to take off, and double row with his team ...

It's a fire if it's not good.

It doesn't matter if these people sign a live broadcast contract, but from another perspective, if the DGE club has five or six hot anchors, then the DGE's fame must not take off on the spot?

When there are some really rich sponsors coming to your door, what can I do?

Pei Qian grew more and more worried.

I was thinking, someone was knocking on the door outside the office.

I looked up, it was Hu Xianbin.

"Mr. Pei, the development of" Struggle "has basically come to an end. Can we start to formulate a publicity plan?"

"Could you give me an approximate direction?"

或者 "Or let's say we don't advertise, wait for players to find out for themselves?"

For the promotion of the game, Hu Xianbin was not sure about it. He had to ask President Pei to confirm it.

After all, Pei is promoting the game, and is a well-deserved marketing master.

"Promotion plan ..."

Pei Qian fell into thought.

一些 For some independent game producers, not propagating is basically tackling the streets.

But for Pei Qian, Tenda Games has no such good thing.

With the development of more and more successful games, Tenda's game has a good reputation. As long as a new game is released, it will definitely be the attention of players and the media rushing to report. Everyone yells, "I'm buying it!"

I still hope that "no one will pay attention without publicity", which is already an ostrich mentality.

But if it is propaganda ... isn't that more hot and more profitable?

It's stiff.

However, Pei Qian is different now.

Because he has a theoretical reserve!

Teacher He He once said an important theory: all aspects of the game must match.

Especially the publicity work must be consistent with the characteristics of the game itself, and there must be no misalignment between publicity and actual products.

And the success of Pei Qian's previous game promotion was mainly due to luck, which happened to happen.

Strictly speaking, for stand-alone games that win by quality, false propaganda is an absolute minefield. If you encounter it, you will die or die!

At that time, Pei Qian was already thinking. If "Struggle" can use the knowledge I have learned before, can it not successfully complete the loss?

So this time, Pei Qian decided to give up the fantasy and start the struggle.

Do n’t think that it ’s good to not publicize. It ’s not enough to not publicize. You must reverse the publicity to dispel the players!

But how to reverse the promotion and cause dislocation of the product is a difficult problem.

Because the system does not allow fraud.

Pei Qian can't deliberately release fake news in the process of propaganda to deceive players, this is not allowed.

However, this is not difficult to Pei Qian.

确实 I can't tell lies, but I can only tell part of the truth!

Although it is true, as long as some information is hidden, it can also cause misleading effects to players!

Pei Qian is very clear that the reason why "propaganda and product misalignment" has great lethality to the product itself is ultimately due to the misalignment of the player group.

比如 For example, your game is obviously a casual game. After the promotion, few casual players are interested. Instead, a group of liver emperor players came over and it was very embarrassing.

的 People who like this game didn't come to play, people who didn't like this game ran away after playing the game, and left you a bad review. Isn't it GG?

Therefore, Pei Qian felt that she should also create such a dislocation.

Pei thought silently.

"Now start to conduct comprehensive analysis based on Teacher He's theory."

"Who should be the target group of Struggle?"

"Well, it should be more coincident with the game producers of" Game Producer ". They are the kind of players who don't need too much operation, but focus on mining and analyzing the content of the game.

所以 "So, I should do the opposite when advertising."

"Let this group of people not be interested after seeing the slogan and don't want to come to play; while another group of players who like to operate and like big scenes come in and scold them away."

"As long as this 'misplacement' is completed, then everything is good to say!"

Thinking of this, Pei Qian was in the heart, and said to Hu Xianbin: "Some points of propaganda, please remember."

"In the promotion, we should not use the name" Struggle ", but the English name of the game:" STRUGGLE. "

透露 "To the players, this game has the following characteristics:"

"Various choices and rich strategies;"

"The picture is exquisite, all actions are captured by live action;"

"The plot is complex and exciting;"

而且 "Also, the dual protagonist mode is used innovatively."

Pei Qian said, while Hu Xianbin recorded quickly.

After the recording was finished, Hu Xianbin looked up at President Pei, and then looked down at the book in his hands, his face full of confusion.

Is this our game?

I read carefully, every point in it seems to be right.

But these contents are combined, how can we not think of the game "Struggle"!

显 Hu Xianbin supplemented his brain. If he saw these propagandas, the first thing he would think of in his mind must be a moving, stand-alone action game.

Look at these characteristics!

All actions are collected using live action, most of them are action games;

Various choices and rich strategies, indicating that the combat system is complex and highly playable;

The plot is exciting, which obviously also emphasizes the plot packaging of the action game;

Dual protagonist mode, reminiscent of action game plot, two protagonists with different fighting styles switch between each other.

显 Hu Xianbin hesitated a little: "Mr. Pei, isn't this ... accurate enough? Should we indicate that this is not an action game?"

Pei Qian smiled slightly: "Don't ask more, just follow this to promote it."

I do n’t have any lies!

奋 The English name of "Struggle" is ~ www.wuxiaspot.com ~ But the word struggle has multiple meanings such as "struggle, struggle, struggle, scuffle, snatch, struggle and get away".

I want to say "struggle", then most people will think of realistic topics.

But to say "struggle", combined with the game features introduced later, most of them will be associated with action theme!

As for the next few points, I am not wrong.

奋 "Struggle" is indeed a variety of choices, rich in strategy, but no matter how you choose, there is only one ending, no matter how hard you can not change your fate.

It is indeed exquisite and all use motion capture, but I did not say that the collected motion is a fighting motion?

The double-protagonist mode is even more trouble-free, and it is still very innovative.

The dual protagonists in other games are based on the dual protagonists in the same story frame. The fighting styles are different, but there will be intersections, which are mainly used to adjust the player's game mood.

我 My dual protagonists are very good. A poor protagonist and a rich protagonist all play the same way. They are not in the same story frame or even in the same game, because the poor and rich versions are sold separately.

I do n’t have any false words, there is no false propaganda, you have to understand this game as an action game, then I ca n’t help it!

I watched Hu Xianbin leave blankly, Pei Qian felt that this time it should be.

Waibai asked Teacher He to give a lecture!

Although Teacher He often whips me, there are still a lot of dry goods in the course. Isn't this used?

I solved the issue of "Struggle", and Pei Qian couldn't help feeling cloudy and sunny.