Losing Money to Be a Tycoon

Zhao Xuming was a little at a loss and also a little puzzled.

Tenda released an e-sports promotional video?

Then...what does it have to do with what we are discussing?

Tenda’s promotional video must be promoting GPL, but hasn’t all the GPL broadcast rights been sold? Continue to heat the GPL, will it not affect our ICL?

But looking at Zhu Yan's meaning, why does it seem that this promotional film has a great influence on ICL?

Zhao Xuming was puzzled and couldn't figure out the reason for Zhu Yan's attitude. He always felt that there seemed to be something wrong with it.

Zhu Yan didn't explain much, just took out his mobile phone and found Tengda's newly released promotional film "The Butterfly Breaks through the Cocoon" and handed it to Zhao Xuming.

Zhao Xuming reached out and took it and clicked to check.

After watching the first half, Zhao Xuming's doubts became more serious.

Isn't this normal?

The content of the first half of the film is very regular, nothing more than a story about an internet addict who overcomes obstacles and embarks on a career in e-sports. I have to say that the previous scenes are very moving, such as the kneeling of my father, which highlights the sadness of being a parent.

Similar stories are not uncommon in the e-sports circle. Many famous e-sports players have had similar experiences when they were young. But after they became famous and got good grades, they all understood each other with their families.

This is the basic routine of general e-sports videos: first describe how miserable and incomprehensible the life of professional players is, and then describe how to gain fame, results, live a better life, and even after embarking on a career path. Let the poor parents live a prosperous life.

Zhao Xuming looked up at Zhu Yan, with doubts on his face.

That means, isn’t this just an ordinary promotional video? It doesn't seem to cost much? Compared with our ICL promo, it was dumped thousands of miles away.

Zhu Yan just said, "Mr. Zhao, continue to look back."

Zhao Xuming had to continue watching the second half of the promo.

However, when he watched, his eyes widened, his mouth opened slightly, and the puzzled expression on his face was completely replaced by shock.

"What is this!" Zhao Xuming almost blurted out.

In the second half of the promo, the storyline took a turn for the worse. Although the protagonist got his wish and became a professional player, he did not get the chance to play. After a few years of youth, he had no choice but to go home and moved to the construction site to move bricks!

In the last scene, the protagonist looks at the back of his father's departure, recalling the days he used to be at school, tears are streaming down his face in regret, and even those who hear it are sad and those who see it cry.

Zhao Xuming was completely speechless.

He could not wait to throw the phone to the ground, and then shouted: crazy!

This is a Hammer's e-sports promotional video, which is obviously used for black e-sports!

E-sports promotional videos are for audiences and even the outside world. Shouldn't they promote the typical? There are so many successful and life-changing professional players. You don't want to publicize, but you have to publicize those unknown bottom cannon fodder?

There are some key things, even if this is the case, you can't tell them!

And Tengda not only said it, but also made a publicity video with great fanfare!

What is this?

If Tenda has no e-sports-related business, it is plausible to engage in such an AOE to fight against competitors; the problem is Tenda also has a GPL league, and there are a lot of professional players under its hands. This promotional video is not even black with itself. ?

wrong.

Zhao Xuming suddenly realized that President Pei was definitely not a person who would make such low-level mistakes. Since President Pei sent out this promotional video, he must have fully calculated the next actions!

He hurriedly clicked on the comment section of the video to check.

As a result, when I look at it, my heart is cold!

"This movie really made me sad. I remembered the past when I was ganked by my parents when I was in an Internet bar when I was young. Hey, at that time I was ignorant when I was young, and I regret it in retrospect. I really should study hard."

"In the past, the protagonists of the promotional film were shot for professional players who won the world championship. This is the first time someone shot from the perspective of a passerby? I have to say that the feeling is still very shocking."

"The world champion is indeed successful, but the world champion is just a small group of people on the top of the pyramid. Excessive publicity of this small group of people is indeed easy to mislead people. It makes people feel that playing a career is fame and fortune, which makes many indulge in games. The internet addicted teenagers use'professionalism' as an excuse to avoid studying, but instead let them waste their youth and narrow the road in the future."

"This promotional video is tantamount to smashing the fantasies of these people and telling them that without this talent, you might as well study hard and find a job."

"Before Feihuang Studio filmed a documentary "Butterfly Breaking Cocoon", and now I have filmed a new documentary called "Butterfly Breaking Cocoon", which echoes good reviews!"

"Yeah, President Pei is equivalent to admonishing those internet addicted teenagers with all their heart, so that they should not be deceived by falsehoods."

"So President Pei is still the most responsible. Although Tenda also has an e-sports industry and has a high market share, President Pei did not blindly advocate the future of the e-sports industry and deceive those internet addicted teenagers. Blindly committed to the e-sports industry, but very sincerely exposed the current situation of the e-sports industry, and made those Internet addicted teenagers think twice. I think this kind of behavior is worthless!"

"This promo is in sharp contrast with that of ICL."

"Yes, although ICL's promotional film is very perfect, very cool, and excellent in all aspects, its shooting idea still stays on the old calendar, which is to try to package the concept of e-sports very tall, but In this way, it is a bit ungrounded, and it seems very unreal."

"On the other hand, the documentary "Breaking a Cocoon before a Butterfly" is a triumph in the depth of thought! Although it seems that the funding is low and there is no particularly fancy shooting method, it can trigger resonance and discussion. I can only say that the state of the two There is a gap!"

Zhao Xuming flipped through the comments at the bottom of the video, his nose almost crooked.

There is a gap in the realm of God!

This opponent doesn't play cards according to the routine at all!

ICL's promotional film is perfect and impeccable from a commercial point of view. With huge investment, all the details have been exploded in "Break the Cocoon and the Butterfly"

But who would have thought that President Pei changed his mind!

Don't play tricks, play psychology!

"Breaking the Cocoon before the Butterfly" is equivalent to analyzing the internal ailments of the entire e-sports industry, revealing the less-known but objective aspect of the industry without mercy.

The audience insisted on comparing the ICL promo, and they would definitely think that the ICL promo was a bit fake!

Of course, this kind of comparison itself is unreasonable. ICL's promo is a commercial promo shot by Zhenger Bajing, and there is nothing wrong with it. Who provoked someone to be compared like this?

But there is no way. The audience has to compare, and Zhao Xuming can't control it.

He looked at the release time of the video and found that "Breaking the Cocoon before the Butterfly" was only more than half an hour later than the ICL promo, which can almost be said to be front and back.

Being so close, the audience must subconsciously bring these two videos together for discussion!

Zhao Xuming was so angry that his teeth were itchy.

This is Porcelain! Touch the porcelain naked!

Mr. Pei must have done this promo video a long time ago, and waited for the promo video from ICL to take it out!

This move is simply murderous.

Zhao Xuming is full of letters, and feels that this ICL promotional video will not hesitate to lose money. As a result, President Pei has skipped the stage of burning money to improve the quality of the promotional film, and directly played with his mind!

With little investment and unpretentious methods, the core of the ICL promotional film was directly eliminated from the spiritual level, and the attention and enthusiasm were all taken away!

The popularity of ICL publicity was greatly reduced, which was a big blow to Zhao Xuming.

After all, he came to talk to these live broadcast platforms about the quotation of broadcast rights. The higher the popularity of ICL, the more chips he has.

But fortunately, if only this is the case, it won't hurt the bones.

Zhao Xuming considered it for a while and felt that with his three-inch tongue, there should be room for recovery.

However, he continued to scroll down the comment area and saw several new high praise and hot comments.

"This film shows a lot of industry ills. I don't know if you have noticed the details in the film. The food and lodging conditions of these professional players are actually very poor. The work and rest time is reversed, and the consumption of food for a long time is increasing. They are in good health."

"Indeed, it makes people feel sad. Although I know that the e-sports industry is a youth meal, those who did not eat this meal are miserable, but those who have eaten this meal are not treated much better. !"

"Hey? No, right? Didn't it mean that the GPL treatment is very good? The DGE players are all strong and full of energy. They are definitely not the body that can be turned upside down day and night and can be eaten by eating out?"

"GPL is of course no problem! President Pei has already determined the industry standards when he entered the stadium strongly. All clubs are managed in a unified manner. There are standard contracts to guarantee the rights and interests of players. There are unified meals for fish and takeout, and hosting is arranged. The daily exercise in the gym, as well as the special person responsible for the nutritional diet and the health of the team members..."

"But in areas other than the GPL, e-sports players still have the same bitter life as before, nothing has changed!"

"Indeed, other game companies all look after each other, and clubs are unlikely to take the initiative to bear such huge expenses. How many forward-looking and responsible bosses like President Pei can have?"

"Weakly ask, what's the situation with ICL?"

"What can be the case? It's the same as other projects. Anyway, I haven't heard of any action by Finger Company and Longyu Group to guarantee the rights of ICL players. If so, they should have been talking about it long ago?"

"Hey, it seems that ICL is just a superficial article. Although the promotional film is very good, the details are far from the GPL! In this way, GPL is a more professional, mature, and healthier league. ICL is still No way."

"What I think is very interesting is that all GOG game screens are used in this promotional video, but GPL is the best done in all e-sports! This forms a very strange contrast: it is clearly AOE skills, UU reading www.uukanshu.com, but the GPL side is perfectly immune to all damage, on the contrary, other e-sports matters have been screened!"

"Hahaha, after all, Tenda only has the copyright of GOG, and can't put the game screens of other projects, but it is actually implying what you understand."

After reading these few high praise and hot comments, Zhao Xuming is stupid.

He realized that something went wrong!

If the discussion among netizens is limited to the shooting techniques and intentions of the two documentaries, then it is nothing more than the early popularity of ICL that has been affected and will not shake the foundation of the entire league.

However, the discussion of netizens has penetrated into the most basic structure of the two leagues, GPL and ICL, and this problem is big!

Everyone is right. ICL does not have similar measures at all. It does not regulate player contracts, and does not provide a unified schedule of work and rest, as well as room and board standards.

Like other e-sports events, the health and rights of ICL League players are also not protected much.

But Zhao Xuming feels wronged, we are the organizer of the game, this is not something we need to be responsible for!

This is all about the club, what does it have to do with us!

But the audience doesn't care about this. They see the gap between the GPL and ICL leagues in the underlying structure, so don't make excuses. You mean that the company and Longyu Group are not good enough, that is, ICL is not healthy enough and the development prospects are not good!

Zhao Xuming finally understood why Zhu Yan had that attitude.

Because Zhu Yan saw this hot event and knew that ICL was about to be drawn into the whirlpool of public opinion, its value would be severely hit.

That being the case, why should you be taken advantage of in such a hurry?

Of course, continue to wait and see, bargain fiercely, and strive to get the broadcasting rights of ICL at the lowest price!