Luxury Goods: From Handicraft Workshops To Domination Of The World
Chapter 26 Jian Jia, Redefine Orange!
Nobody thought of that.
The designer of the famous platinum bag is so young. It looks like he just graduated.
The appearance is also super good, which belongs to the kind that can directly act in idol dramas.
Sure enough, he is a man who combines beauty and talent.
"The Jianjia brand has always been committed to spreading and promoting oriental culture, and integrating ancient oriental aesthetics into daily life."
"Instead, we will focus on selling logos and vanity."
Gu Bai emphasized a sentence.
The meaning is obvious, it is aimed at Hermes.
There is a consensus in the fashion industry. Among the many bags of Hermès, the reason why the Kangkang bag is popular all over the world is actually very simple. The Kangkang bag has the largest "H" logo in the entire Hermès family.
The bigger the logo, the better the sales. This is the first law of sales.
In one sentence, Tia Reiss, director of Hermes, changed her face slightly, but she couldn't find a way to refute.
Really angry!
A faint smell of gunpowder permeated the air.
"This time."
"The first charity item that Jian Jia brought was a platinum bag."
Gu Bai paused.
There was a burst of discussion in the audience, Birkin bags, they are not new, and 50,000 yuan Birkin bags are not too expensive for the celebrities present.
"However, this Birkin bag uses the 'Amber orange cowhide', which is our exclusive craftsmanship, and named it the Amber series."
"This is the world's first Amber series platinum bag, and the starting price is 100,000 yuan."
Accompanied by sound.
Gu Bai uncovered a section of satin, and an orange platinum bag appeared.
Orange has always been the signature color of Hermes, and even because of this, a color called "Hermes Orange" was born, which is also known as the most noble orange.
Many male and female guests at the scene were carrying the signature orange Hermes leather bag in their hands.
But at this moment.
When the Amber series Birkin bags were unveiled, all the Hermes oranges present were suppressed by Amber oranges as if they were suppressed by blood.
In front of the Amber orange, the Hermes orange, the light is gone, and the light is dim.
"OMG!"
"Stunning orange!"
"It seems to be the perfect fusion of Amber from ten thousand years ago and high-quality cowhide. It's amazing!"
"The platinum bag itself has an unparalleled design, and with the blessing of Amber orange, it is perfect like a work of art!"
"Never seen such superb orange leather."
"What kind of fairy tanning process is this!"
"Hermes orange is just a simple color, Amber orange has light and shadow."
"Perhaps, the era when Hermès ruled the orange has passed, and the future is the orange era of Jianjia."
"Let's congratulate Jian Jia for redefining orange!"
There was a lot of discussion on the spot.
Star vision may be average.
But there are many fashion celebrities and descendants of wealthy families present. They have received a good aesthetic education since they were young, and they have played with countless luxury goods. They have a very high appreciation of what is good and what is beautiful.
At first glance, they were amazed by the Amber version of the Birkin bag.
130,000, 150,000, 180,000, 200,000, 280,000... The bidding price went up all the way, and finally reached 370,000 yuan.
More than three times the starting price.
Although it is not as good as the crocodile version of Kang Kangbao, considering that this is a bag made of ordinary cowhide, it can be said that it is already a sky-high price.
The atmosphere at the scene was a little warm.
Previously, Tia Reiss' arrogance had already caused many people's displeasure, but this time, Birkin earned back her face, her breathing was smooth, and her mood was high.
"Oh, that's impossible!"
"Jian Jia, when did you master this tanning technique?"
Tia Reiss stood up.
Pupils widen!
Shocked eyes!
Looking at the figure of Gu Bai on the stage, I have deep fear. Orange is the brand color of Hermès. Once the Amber platinum bag is sold, it will seriously impact the brand image of Hermès.
can not imagine.
When people mention orange, Jian Jia’s Birkin bag is the first thing that comes to mind. How embarrassing is Hermes brand?
But it's okay.
This time, Hermes took out the crocodile skin kangkang bag. The preciousness of the leather is naturally not comparable to any cowhide.
Tia Reiss breathed a sigh of relief.
...
"just now."
"Youshang's crocodile leather bag is impressive."
"Crocodile skin is the gold in leather. Its beauty, its unique pattern, and its representative human feelings of conquering beasts have always been talked about by people."
"How to tan an exquisite crocodile skin has always been Jian Jia's dream."
Gu Bai continued to talk freely.
And the audience.
While nodding one after another, they were also a little puzzled, why Gu Bai pulled the crocodile skin.
Alligator skin?
That is not an area where domestic brands can get involved. For a long time, only the top tanning factories in Western Europe can produce in small quantities, and the price is almost sky-high.
Only VIP customers of Hermes, LVMH, Gucci and other top brands can afford crocodile skin.
Gu Bai chatted about crocodile skin.
Isn't this destroying one's prestige and boosting the ambition of others? Could it be that Jian Jia can really tan crocodile skin? This is simply impossible.
Sure enough, it said crocodile skin.
Tia Reiss regained her spirits, tightened her collar, and regained her superior expression.
However, what Gu Bai said next almost made him spit out a mouthful of old blood——
"Currently."
"Our Jianjia tanning factory has finally successfully tanned the first domestically produced crocodile skin!"
Gu Bai announced among them.
hiss~
There was a commotion at the scene, whispering and talking.
Some people don't believe it, some people question it.
"impossible!"
Tia Reiss got up abruptly, with a stern voice, and reprimanded: "Mr. Gu Bai, I respect your talent as a designer, but the crocodile leather tanning process is the pearl of the tanning industry, which only exists in Western Europe where the luxury industry is developed."
"Long Kingdom, as a desert of luxury goods, how could crocodile skin tanning process be born, so this is impossible!"
Right now.
The live camera gave Gu Bai and Tia Reiss a close-up of their faces.
on screen.
The two, one on the left and the other on the right, looked at each other, as if representing the confrontation between the two brands "Jianjia" and "Hermes" behind them.
There is a faint thunder in the air.
The smell of gunpowder is getting stronger and stronger, and the war seems to be imminent.
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