Luxury Goods: From Handicraft Workshops To Domination Of The World

9 o'clock.

The glass door opens, and Jianjia's small shop opens to welcome customers.

10 members and 10 non-member customers are guided into the store at the same time to appreciate the products and shop.

"These customers."

"Will you really buy the Himalayan series with a unit price of 1 million?"

Liu Wanru hesitated at first.

But this idea was quickly dispelled. Member customers, after a simple appreciation, went straight to the crocodile leather version of the Birkin bag, and were deeply attracted.

A piece of crocodile skin platinum bag worth millions was bought by member customers.

at the same time.

Those non-member customers looked at the Himalaya series and the Amber series, and envy flashed in their eyes.

Especially the albino crocodile skin, the combination of angel and crocodile, makes people want to stop.

Then silently shed tears of poverty.

They can afford a Birkin bag worth 50,000 pieces. In society, their financial resources and status are in the middle and upper reaches, but compared with Jianjia members, it is no exaggeration to say that they are beggars.

If we say that the consumer group determines the positioning of a brand.

Then Jianjia, the brand positioning is too high!

And to be able to shop with the top ten richest people in the Dragon Kingdom, the old Duke of Yinglan, members of wealthy families from the East and the West, I actually have the illusion that I am also a rich family.

A consumption trip, suddenly a little more, a sense of spiritual satisfaction.

...

some moment.

Xu Maoshan and Cao Tianfu, talking and laughing, entered the store at the same time.

"Hiss~"

As soon as Cao Tianfu came up, he came to an albino crocodile skin platinum bag. He looked serious, looked left and right, and kept sighing.

"What's wrong, Brother Cao?" Xu Maoshan felt a little strange.

"Brother Maoshan, it's incredible."

Cao Tianfu's face was full of disbelief, and he explained: "According to my observation, this albino crocodile skin is exactly the same as the albino crocodile I have seen with my own eyes, or it is better maintained."

suddenly.

Cao Tianfu even suspected that this crocodile skin platinum bag was made of real albino crocodiles in Latin America.

However, once you consider that an albino crocodile is worth 97 million US dollars, and a platinum bag requires at least 3 albino crocodile skins, the cost will be 300 million US dollars less. This is unlikely.

But there is one thing to say.

Jian Jia's albino crocodile skin tanning process has definitely reached the point where the real one can be confused with the real one.

"Is it so powerful?"

Xu Maoshan looked at Cao Tianfu's serious look, and his eyes became serious.

He has no research on luxury goods, but with Cao Tianfu's approval, it means that this crocodile leather platinum bag is indeed worth the price of 1 million.

Xu Maoshan just wanted to pack and buy.

Cao Tianfu, however, took out a magnifying glass from his pocket, and checked the material of the crocodile leather and every stitch of the leather bag.

As expected of someone who works in precision machinery, Xu Maoshan was shocked by his seriousness!

"There is not a single blemish in the crocodile skin."

"Every stitch is perfect, stitched by a top tailor."

"The embroidery technique of the cloud and thunder pattern and the logo have reached the height of a work of art."

"Accurately, this is a work of art in itself."

Cao Tianfu made professional comments.

There was a faint hint of surprise in his tone. In this era, such carefully thought-out products are really rare.

And these words.

Being heard by the surrounding customers, while being shocked, they also feel that this is the greatest affirmation of the Jianjia Birkin bag by the top ten richest people in the Dragon Kingdom.

Cao Tianfu and his wife, and Xu Maoshan and his wife, did not hesitate any longer, each took a crocodile skin platinum bag, and chose to pay the bill.

In fact.

The wives and wives of the two want to buy another Amber Birkin bag, a basic Birkin bag.

But supplies are currently tight.

Even members can only purchase one bag at a time.

This idea can only be given up.

...

Inside the small shop.

Passengers come and go.

But busy but not chaotic, orderly.

Director Zhang was holding a thermos, with the scent of wolfberry wafting. He stood behind the counter, watching the amount of bills that were constantly being paid, and the corners of his mouth couldn't help but twitch.

Good guy.

This is too much money.

It hasn't been long since it opened, and more than 40 pieces of the crocodile skin platinum bag with a price of 1 million yuan have been sold, and the turnover has reached more than 40 million yuan.

The basic model, Amber color, sells more.

Considering the profit margin of luxury goods, Director Zhang suspects that Jian Jia may make money faster than money printing machines.

But looking at the shelves, there are fewer and fewer products.

Director Zhang couldn't help frowning.

The old duke hasn't shopped yet. Wouldn't it be embarrassing if the items were sold out?

"Xiao Liu."

Director Zhang took a sip of wolfberry tea, stopped Liu Wanru, and said, "Can you keep one of your crocodile-skin platinum bags for the old duke? Respecting the old and loving the young is our traditional virtue!"

As far as he knows.

The Duke and Duchess of Hampton traveled half the world to Kingswood just to buy a crocodile skin Birkin bag.

An old duke with countless fortunes has become so humble, and there is no one else.

"This, no, Mr. Gu said."

Liu Wanru also became stiff.

She also loves the old Duke very much, she just loves it, but Gu Bai's words are the imperial decree to her.

"Mr. Gu? I'm really going to meet him that day."

Director Zhang sighed.

He finally understood that the Jianjia Group, from top to bottom, was stubborn and there was no room for flexibility.

But it is just like this that the brand of Jianjia seems to be more pure, which makes customers like it.

As a person who has worked in foreign affairs for many years.

Director Zhang, at the beginning, I appreciate this "small handicraft workshop" a little bit.

...

The door of the small shop.

There is a particularly anxious figure, he is the old Duke of Hampton!

At the age of more than seventy years old, he flew halfway across the world by plane.

Queued for two hours outside the door.

The old prince didn't panic.

In his words, it is this running and waiting that makes this shopping trip full of aftertaste and ritual, and it is also a respect for a perfect work of art.

Just like devout believers, on the pilgrimage, they will not take a car or run, but go step by step.

But at this moment.

Looking at the fewer and fewer crocodile skin Birkin bags in the window, the old Duke of Hampton finally panicked, and the elegant gentleman was a little bit unable to hold on.

Every time a platinum bag was bought, the heart of the old Duke seemed to be bleeding.

"God willing, if I am guilty, punish me with the laws of England."

"Instead of letting me miss the Birkin bag."

The old prince thought so.

for a while.

Finally it was the old Duke's turn to go shopping. The old British couple, supporting each other, trembling, walked into the crystal glass-style Jianjia shop.

Although the store is small, the decoration is eye-catching and unique.

But at the moment, the shelves of crocodile skin platinum bags are all sold out. This huge blow made the old Duke's eyes go dark, and he almost couldn't stand it.

"Sorry, Duke of Hampton, all the crocodile skin platinum bags that are normally sold are currently sold out!"

"However, there is another sample, do you see?"

Liu Wanru looked apologetic.

She couldn't bear it, and took out a sample.

The so-called samples.

It is a product that is placed on the shelf for customers to view and try on. There is no problem with the quality, but it has been touched and played with by many customers, so it is inevitable that there will be fingerprints or something.

For high luxury, it's deadly.

"sample?"

The Duke of Hampton began to have a slight dislike. As an authentic British gentleman and nobleman, his elegant taste is engraved in his bones.

How is it possible to endure your own purse with someone else's fingerprints?

It's like, a normal person can never tolerate his partner smelling like someone else.

However, when looking at the excellent workmanship of the platinum bag, the embroidered pattern logo like a work of art is like the albino crocodile skin of the fusion of angels and demons.

The old duke hesitated a little, his expression kept changing, as if he was experiencing a battle between heaven and man.

Refined taste, he couldn't stand the samples.

The old Duke couldn't resist the charm of the platinum bag.

"Beautiful Ms. Liu."

"I guess a little fingerprint is nothing, please wrap it up for me, thank you."

The Duke of Hampton finally said with a firm head.

after a little while.

When the old duke and his wife walked out of the Jianjia shop carrying the last crocodile skin platinum bag, they had completely forgotten about the fingerprints, and they were as happy as two children in their seventies.

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