Luxury goods: I never cheat the poor
Chapter 010
“Making your own branded website isn’t just about selling more.”
“I also want netizens to understand from here what kind of brand we are.”
“Yunxi has just been established, and it is still a small brand without a reputation, so we must introduce our situation more, such as platinum bags are made by hand.”
“Therefore, the introduction there can be written our characteristics, for example, in this era of universal machines and universal automation, Yunxi uses traditional craftsmanship to make, because Yunxi is full of freedom and romance for creation, and the inheritance of art needs to be passed on by hand. Each bag is full of the feelings and enthusiasm of the master maker, demanding on its own products, determined to create luxurious, durable and practical products. This is also Yunxi’s brand concept. ”
“The text introduction is relatively pale, so we need some pictures to enrich the content, highlight our love for the brand, responsibility and responsibility, and aspire to develop and grow.”
“After these explanations, customers can roughly understand Yunxi’s company, and then attach some photos of the platinum bag production process to increase credibility and let customers recognize and trust us.”
“There are also some points to note…”
After listening to Chen An’s analysis of the details, Lin Wan’er was shocked in her heart.
Ordinary handmade craftsmanship, in Chen An’s words, suddenly became noble.
Workers choose this profession because they want to make money to support their families.
But through Chen An’s writing, the artisan worker became a master with ingenuity.
That’s awesome.
Mr. Chen is really talented.
Lin Wan’er listened and remembered, for fear of missing every word of Chen An.
The fingers even type an afterimage on the keyboard.
After more than four hours, Lin Wan’er finally showed the details of Chen An’s mouth on the website.
“President Chen, take a look.”
After more than four hours of devastation, Lin Wan’er was already tired and about to collapse.
“Well, not bad.”
Chen An looked at the website page that had been formed and nodded with satisfaction.
Just when Lin Wan’er felt that everything was over, Chen An made a new request.
“Work harder, strike while the iron is hot, and hang our platinum bag on the website.”
“Huh?”
Lin Wan’er rubbed her sour wrist and couldn’t help but wail.
“Are you going to hang on the website now?”
“After all, the website has just been built, no one knows that we are in the clouds, can we really sell it?”
“Whether it is the Luden Group in the beautiful country or the Carrefour Group in the Gallic country, these giant companies choose to cooperate with shopping platforms and sell their products on the platform.”
“Let’s put it on our own website, can we sell it?”
Lin Wan’er didn’t understand Chen An’s decision very much.
At Hanxing, no one does that.
So Lin Wan’er didn’t understand Chen An’s decision very much.
Chen An did not explain much about this.
“Do as I say.”
It was still such a domineering order, Lin Wan’er felt strange in her heart.
“Okay, you’re the boss, listen to you.”
After that, he took out a memory card from his bag.
“The product pictures are all inside, I’ll listen to you and hang the bag link on the website.”
Listening to Lin Wan’er’s mocking reply, a little smile leaked from Chen An’s face.
“Next, I will instruct you how to make the homepage.”
“Enlarge this picture, set it in the most conspicuous position, set a jump link on the picture, and customers must jump to the details link when they click to the photo.”
“The product should be written with the source of inspiration for the platinum bag, and what is the difference of this bag and what value it can bring to customers.”
“The details can be written like this, this bag is to break the convention, from the selection of materials, production and style are unique.”
“If you can have it, it will make you more elegant and shine.”
“Okay, just write like that!”
Lin Wan’er obediently followed Chen An’s instructions and perfected the product link step by step.
“Mr. Chen, how much is the price of our platinum bag?”
Chen An looked at Lin Wan’er and said jokingly: “How much do you think is appropriate?” ”
“The price of the bag of Tiancheng Group is one thousand yuan, although the production cost may be lower than ours, but they did not spend less money on publicity, and they also paid a lot of money for celebrity endorsements, and many people should have already booked.”
“Although our publicity cannot compare with them, whether it is product design, production technology, product packaging, it is much stronger than them.”
“So I think that the pricing is lower than that of the Sky City Group, which should be more appropriate.”
“President Chen, what do you think of eight hundred?”
Lin Wan’er analyzed it very comprehensively, and then gave her opinion.
“That’s great, but it’s not true.”
Chen An once denied Lin Wan’er’s decision.
“Ah, what’s wrong?” A hint of frustration flashed across Lin Wan’er’s face.
Today, I was hit a little hard by Mr. Chen.
“The price is not right, the price you said is too low, very low!”
Lin Wan’er’s answer was expected by Chen An, but Chen An had never thought of setting such a low price.
“I plan to set the price of the platinum bag at 15,000 yuan!”
“What, Mr. Chen, are you crazy?”
ps: Ask for some flowers, the number of flowers is too miserable.
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