Made in Hollywood

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Want Tongue Blossoms to pull Pixar Studios into the murky waters of Sony Entertainment?

After seeing Michael Ovitz's intentions, Steve Jobs didn't like him at all. "No one will believe your guarantee, Michael."

"Steve, Sony Entertainment is very sincere." Michael Ovitz didn't seem to see Jobs' face, and continued cheekily, "And I will also join this collaboration, with an artist management company..."

"Working with you and your company?" Jobs interrupted Ovitz again, "Duke's people are also talking about cooperation with me? Why should I choose you, because the "Godzilla" you were in charge of was rejected by "Godzilla" The Matrix was a crushing defeat? Because Pearl Harbor was horribly impacted by The Fellowship of the Ring? Or was it because you were smart enough to give up talent like Duke Rosenberg on your own initiative?"

Steve Jobs shook his head, "If you package a movie that can get $126.67 million in the first weekend in North America, and $237.55 million overseas, then use your participation as an attraction for Pixar to cooperate. condition!"

He gave Michael Ovitz a cold look, and said unceremoniously, "Now you are not qualified to join this game!"

For a person like Jobs, these words do not need to be lowered at all. Many people around turned their heads and looked over. This super genius who has been ups and downs completely ignored the gazes around him, and even more ignored Michael Ovitz in front of him.

As he said, in the face of the $370.83 million worldwide box office of "The Return of the King" in its opening weekend, Michael Ovitz's so-called involvement with Pixar is a joke.

Michael Ovitz stood there, stared at by countless people, no matter how thick-skinned he was. The old face also blushed slowly, and he wanted to say something, but he didn't know how to say it.

Every word Steve Jobs said was like a knife in his heart. The more successful Duke Rosenberg was, the more Hollywood joke he and Martin Bob became.

Jobs is arrogant. Not caring what Michael Ovitz was thinking at all, he asked for a glass of water from the waiter, took a sip, asked the secretary to greet someone from Sony Entertainment, and left the banquet hall directly.

Pixar Studios does need publishers and partners, but Sony Entertainment and Michael Ovitz aren't enough!

Now that he has seen clearly the purpose of Sony Entertainment's invitation to him, Steve Jobs certainly won't stop there. As for what Sony Entertainment thinks, does he need to care?

North America is already a mature film market, and maturity also means that the market has basically been divided up. After Sony Entertainment acquired Columbia Pictures, it has gone through years of hard work. Still can't change the embarrassing position at the bottom of the Big Six, if not for the Big Six who have been suppressing DreamWorks, it would even be surpassed by the latter.

Unlike Sony Columbia, Warner Bros. already has a mature enough operating mechanism in North America. Now that "The Return of the King" is very popular in North America, Duke's attention has inevitably shifted to overseas. Starting from Monday, with important members of the crew, we embarked on an intensive overseas promotion tour.

They arrived in Mexico City on Monday. It almost ignited the most crowded city in the world. The crew was surrounded by more than 100,000 fanatical fans in the theater of Zocalo Square. Although the Mexican police were dispatched for the first time, the crew was surrounded for a whole afternoon. , did not get out of trouble and returned to the hotel until the evening.

This is both due to the warm personality of Latin Americans and a real response to the frenzy that the film sparked.

"Do it again, it will really break people down."

Back at the hotel, Duke immediately collapsed on the sofa. Although his body might not be too tired, his spirit was exhausted too much. He was surrounded by so many people in the theater. Don't you worry about that?

"It means they like your movies so much," Tina Fey brought a glass of water over, "that's why they're so crazy."

After Duke took a sip from the water glass, she added, "The overseas box office is out."

"How much?" Duke asked immediately.

"The Return of the King" is his first film to be released simultaneously worldwide.

"$237.55 million!" Tina Fey said, "$370.83 million for the first weekend worldwide!"

Duke nodded, "Not bad."

"Not bad?" Tina Fei glanced at her mouth slightly. This was an achievement that made countless people envious. Ninety-nine percent of Hollywood movies did not even get such a figure at the global box office.

For Duke, this kind of achievement is only expected, and in his memory, there were some globally synchronized movies that often made $400 million or even $500 million in the first weekend.

However, he is also very content. The overseas film market in this era cannot be compared with the future at all.

For example, a huge Hollywood ticket market in the future can be completely ignored in the current few years.

During the rest of the week, Duke was leading half of the Fellowship of the Ring expedition in Latin America, especially Brazil and Argentina, the two largest ticket warehouse markets in Latin America. As time goes by, more and more countries and regions overseas have joined the ranks of screening "The Return of the King". By Friday, excluding North America, there are already theaters in 84 countries and regions around the world. The figure of "The Return of the King" appeared.

However, North America is still the largest ticket market for "The Return of the King".

The decline of the box office on weekdays is an inevitable rule of the world film market. The box office of "The Return of the King" in North America fell by 48% on Monday, from $42.11 million on Sunday to $21.89 million. In the next three days, basically Showing a steady downward trend, they received US$21.15 million, US$20.47 million and US$19.88 million respectively, with a total of US$83.39 million in four working days.

Overseas, due to the addition of more than ten new markets, although the overseas box office is also declining, the trend has basically maintained a stable momentum, and it has won 142.47 million US dollars in four days.

One week after its release, "The Return of the King" has accumulated a total of 221.67 million US dollars at the North American box office and 601.69 million US dollars at the global box office!

The speed of the film's box office development is unprecedented in film history.

Of course, Duke is very clear that this is not only inseparable from the audience and word-of-mouth foundation laid by the first two films, but also inseparable from the development of the global cinema market in the past two years.

Again, without enough theaters and screening screens, no matter how good the quality and reputation are, a film cannot get a high box office.

At the beginning of a new weekend, "Return of the King" did not meet any qualified opponents in overseas markets, and in the North American market, the only large-scale filming film this weekend was "Memory Rift" from Paramount Pictures. , the film is directed by John Wu, continuing his usual style.

However, the audience and theaters had a bad reputation when the film was previewed. One style was repeated one after another, which brought unavoidable aesthetic fatigue. Paramount Pictures obviously did not invest enough publicity resources in the film, and even Before its release, many viewers hadn't heard of the film.

Likewise, no one would think that John Wu's work could challenge Duke's "The Return of the King."

Warner Bros. has not paid much attention to the newly released film at all. In the eyes of the distributor, there is only one opponent of "The Return of the King", and that is himself!

Although the film has become a hit, the propaganda offensive has not slowed down in the slightest. From the Internet to traditional media, various commentary reports are emerging one after another. It is bound to entice every audience to enter the theater as much as possible, and even make people buy tickets to watch it repeatedly.

Not only the media reports and the enthusiasm of the audience, many people in the industry are also analyzing the success of the Lord of the Rings trilogy. After all, there are some factors in the success that can be used for reference.

A similar article appeared in the new issue of "Premier" film magazine.

"How Duke Rosenberg and the Lord of the Rings Trilogy Changed the Film Industry!"

This is the title placed on the cover of the magazine, and the matching cover characters are Duke and the poster of "The Return of the King".

"Everyone who has seen the Lord of the Rings trilogy knows how impressive the series is, Duke Rosenberg's masterpiece, and will have a lasting impact on Hollywood, save for the unforgettable character Gandalf , Legolas, we watch these three classic fantasy masterpieces, but also enjoy the evolution of the film!"

"Number one, paved the way for the growth of the magic screen blockbuster. The huge success of Duke and his Lord of the Rings series marked the return of the huge magic epic to the big screen, and the magic blockbuster's return to popularity in a grand way. All of a sudden, you can see orcs in Vogue fashion magazines, wizards in the three major newspapers, as if all the magical characters from all over the world have come out in recent years.”

"Second, make motion capture a mainstream production technology in the film industry. The role of Gollum has revolutionized motion capture and even revolutionized the entire modern digital special effects. Over the past two years, motion capture has evolved To become performance capture, capturing an actor’s performance is no longer just wearing a onesie with a ping pong ball, it needs to capture the actor’s entire performance in a real way.”

"Thirdly, Duke showed the fact that all special effects are special. It's a tough debate, is CG better than the real thing, can it beat the real thing? Duke Rosen Berg's "Lord of the Rings" series proved that all kinds of film special effects work in the film and television industry. He used the advanced digital special effects, models, prosthetics and traditional optical illusions of Weta Studios in New Zealand to create the An equal chance VFX event."

"Fourth, Duke made Hollywood realize that anything can be done. For years, Hollywood producers have been terrified of adapting Tolkien's classic fantasy because they all thought it would be difficult to shoot, but Duke and His team proved everyone wrong, that this film can still be made, and their success proved to the world that Hollywood can make films of any subject." (To be continued~^~)