Metropolis: My Rising Life

"This part of the sinking market has unlimited potential, which is the so-called'low-end subversion logic'!"

Chen Yi was energetic and high-spirited, holding a pointer in his hand and banging hard on the projection on the blackboard, his tone was impassioned.

"Papa...Papa...Papa..."

The many managements sitting in the lower head, their faces flushed and clapped their hands vigorously, without any contempt for Chen Yi on their faces.

Although there are still some doubts, they at least know that even if Chen Yi is a liar, he is also a learned liar.

What is the ‘upper-right migration theory’, and what is the ‘low-end subversion logic’. Although some of these principles are understood, the specific theories have never been heard before.

As soon as this theory came out, it sounded very tall.

At this time, someone raised his hand, like a good student in school. Chen Yi touched his hand and said, "...Ask any questions."

The man in his thirties stood up. For these social elites, they didn't have the feeling of being shy when speaking in front of a group of people, and asked calmly:

"... Mr. Chen, what do you mean is that we want to seize the low-end sinking market and fill the gap left by Taob and Jingd because of the excess of sex 25?"

Chen Yi nodded and said, "...The general idea is this, but how to do it is not that simple."

"...I want to ask another question. Do you know how many people in the country have an average monthly income of less than 1,000? I'm talking about per capita income, that is, the average income of a family of three or four."

Many people all shook their heads. It is not easy to investigate this data.

Chen Yi stretched out a hand at this time and said: "...600 million, it is a population of 600 million! Don't think you don't believe it, the number is so exaggerated, this number is the data of the state survey by the veteran of the Senate, it is true and credible! "

"...Knowing that there are 600 million people in our country whose income is less than 1,000, then you should understand who our user group is, that is, the most common people."

"Everyone present is the social elite. Although this is not the imperial capital, if you are in the imperial capital, you must be people living in the sixth ring."

"...Your way of thinking is different from that of people outside the Sixth Ring Road. What you buy may be based on the quality of the brand. You would rather buy the expensive one than the cheap one."

"But people outside the Sixth Ring Road care about whether the things they buy are practical and cheap. Today's consumption upgrades have caused these users in the sinking market to be abandoned."

"...And what we have to do is to bring the technological dividends to these abandoned people again, to these ordinary people. Our strategy is complex and complex, simple and simple, that is, the countryside encircles the city!"(Read more @ mtlarchive.com)

Many people nodded solemnly again, and even began to think about the question Chen Yi said.

These people are all elites. They are people who use their brains and eat with their brains. They all have their own subjective initiative.

The previous questioner asked again: "...Chen, I understand your general idea and I agree with you very much."

"...It's just that if the product is downgraded, this will inevitably lead to the initial situation of Taob, that is, the proliferation of fake products. How can this be solved?"

Chen Yi nodded appreciatively. He likes employees who have their own ideas and ask questions, rather than those who don't use their brains and only know how to do it.

"Why should it be solved? I have said that for the general public, they care about the price, not the brand. Cheaper prices will only bring huge users and traffic."

"...These users may not be very rich. They may only consume ten or twenty yuan, but traffic is one of the most important resources of this era. If you have traffic, you can realize it."

Chen Yi said unhurriedly.

The employee who asked the question frowned and asked again: "...but if there are too many fake brands, you will definitely receive complaints and hinder the company's development."

"Yes, but that is what we need to consider later. At the very beginning, what we need is to attract traffic and attract customers. When there are enough customers and enough complaints, then we will eliminate all the fakes."

Chen Yi chuckled lightly, his words seemingly calm, but with the extreme coldness of a capitalist.

Others suddenly realized that Mr. Chen was planning to use the cheapness of fakes to attract customers.

When the customer attracts enough, and when the Pinduoduo brand is sufficiently famous and large enough, we will kill all the heroes.

Although cruel, although this is the most typical way to kill a donkey, it is also the fastest and most convenient way to make yourself successful.

Mr. Chen Niu x, when this brand has just started, he has already begun to think about how to get rid of the meritorious officials and how to make the best use of fakes.

I always have the style of Song Taizu!

At this time, another management asked: "...Mr. Chen, but in this way, don't we go the old way of scouring b?"

"This involves my second-stage strategy. Please allow me to not tell you about the second-stage strategy for the time being. What we have to do now is to do a good job in the first stage and put out the brand of Pinduoduo."

"... Regardless of whether his fame is good or bad, as long as he has fame is enough. On this point, it is the same as in the entertainment industry. You are not afraid of being scolded by others, but you are afraid that you will not be exposed."

"Of course, doing business is about integrity, which will also smash our own brand, but then we have many ways and means to change people's minds."

"...I can mention a little bit. What we have to do with Pinduoduo is to achieve the ultimate cost-effectiveness, and achieve the ultimate low price. I will not let the company go into product upgrades and follow the old path of offset in the upper right corner. !"

At this moment, Chen Yi picked up a pen and drew a gentle but slowly rising curve of 780 liters on the upwardly shifted data graph.

"This curve is the way that Pinduoduo should take. Part of the product upgrade is necessary, but this part of the upgrade is only to attract users in first- and second-tier cities."

"...And the pursuit of the ultimate price-performance ratio is to attract users from all over the country!"

Chen Yi put the cap on the pen and threw it on the table. He looked around for the last time and said with a smile: "...Although I am young, some people still don't have enough trust in me."

"...But it doesn't matter, anyone can say it, but what really shows a person's ability is the person's level of work."

"In the coming days, I will let you see my abilities and let you have enough trust in me. At the same time, I hope you can let me see your abilities and let me trust you!"

"...I am here to tell you very clearly, follow me and work hard. After one year, up to two years, everyone present can become multimillionaires, and even billionaires!"

"Last mention, I'm talking about U.S. dollars!"

"Wow——————"

Everyone in the conference room stood up, the clinking of chairs rang, and everyone clapped vigorously, looking excited and excited.

Let’s not mention the others, but when you talk about money, Mr. Chen, we are already motivated.

What kind of boss do employees like best? That is the boss who talks about dreams and gives real money!

Chen Yi listened to the applause and smiled with satisfaction. .

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