Military Technology

Chapter 1489 Take the initiative to launch an offensive

The Southeast Asian market has always been an important part of their overseas market, and even acts as a bridgehead, so it is very important.

Although there is still a big gap compared with the European market, it is also one of the fastest growing markets. So for a long time, Wu Hao and the others have attached great importance to the operation of this area, and even set up a Southeast Asian branch to be responsible for the market operation there.

However, as the products of other companies entered the market one after another, they began to quickly erode the market originally opened up by Wu Hao and the others. And relying on the threat of the big stick behind it, it quickly achieved very good results in Europe, North America, Oceania and other regions, and even finally gained a market advantage.

As for Wu Hao and the others, under this series of attacks and attacks, they gradually changed from an advantage to a disadvantage. Of course, this is also related to Wu Hao's appropriate shrinkage and strategic retreat.

Under the current circumstances, the enemy is strong and we are weak, with obvious disadvantages. Instead of rushing up to tit for tat, he was beaten to death. It's better to temporarily avoid the edge, take the initiative to retreat, shrink and accumulate strength, wait for the opportunity, and launch a counterattack.

Of course, it's not that they do nothing and just sit and wait, this is not their style. In fact, they have been organizing corresponding means of resistance. And their market situation in Europe is not that bad. So far, they still occupy one-third of the European market, which can be said to be very good.

As for Oceania and North America, these two regions are relatively special, so they are basically in the process of giving up their strategies, but there are also markets in these two regions. In fact, in North America, except for the beautiful country, their products still have a good market in the other two countries. Even if the target is obviously hit, it has been very stable.

This is not only due to the huge local Chinese community, but also due to their long-standing brand management, which has won a large number of diehard fans.

It is precisely because so many people have come here that they can face the joint attack of several giants overseas, and they are still not weak, at least they have not been beaten.

Compared with these three places, Wu Hao and the others have absolute advantages in West Asia, Central Asia, Northern Europe, Africa, South America, and Southeast Asia. On the one hand, it is because they entered the market first and opened up the market first, so they have a huge user base.

Secondly, relying on excellent product performance and value-for-money prices, their products are very competitive. In addition, Wu Hao and the others have always paid great attention to brand image building and word-of-mouth management, so that their products can expand rapidly with the word-of-mouth publicity of the user group, thus occupying most of the market.

Even after these companies came in, although they encroached and eroded part of their market share, it did not affect their dominant position in the market.

Naturally, these giants were not reconciled, so they thought of many ways in a series, including pressure, big sticks, bribes, threats and so on. This series of measures made Wu Hao and the others, especially the branches in various overseas regions, feel tremendous pressure.

Compared with other markets, the Southeast Asian market has always been a piece of fat that these giants are staring at, and it is also their goal and object that they are eager to hit Wu Hao.

So in this area, they used many means, including some despicable acts. This has also significantly increased the market share of this huge giant in the Southeast Asian market, and has already eroded their markets in several regions.

Wu Hao and the others naturally attach great importance to this. On the one hand, they are actively responding, and on the other hand, they are also counterattacking by seeking help from the business department, including diplomacy.

This is no longer simply a competition and confrontation between enterprises, but has risen to a competition and confrontation between countries.

In these competitions and confrontations, both sides win and lose each other. Whether Wu Hao and the others are willing or not, with the support of Europe and the United States, this huge giant has already entered and gained a firm foothold.

It is definitely unrealistic to completely drive these giants out now. One thing to do now is to resist the opponent's subsequent series of actions. In addition, they also have to take the initiative to trap the other party in the existing markets and surround them in all directions.

Wu Hao personally took charge of this work, and Tong Juan was mainly in charge. During this time, she has been busy with this matter.

This is not the summit forum in Shenzhen City, so Tong Juan rushed there with her people. Judging from the results of the current feedback, it is actually not very optimistic.

These countries are all masters of the wall-riding faction with their feet on two boats, and they are best at pleasing both sides and taking chestnuts out of the fire. Now that the two sides are confronting each other, these countries are naturally given a chance. They hope to use this to gain more benefits.

For example, those who need investment, those who need to build factories, those who need technology, and so on.

How to change it? In the past, Wu Hao and the others would ignore these unreasonable and greedy demands. But it's different now, it's at a critical stage, and we must not create extra problems. So what should be given still has to be given, not only to give, but also to give generously to fill the other party up.

As long as you can achieve your goals, spending more money is nothing. Anyway, the wool comes from the sheep, and the money spent now will be earned back ten times and a hundred times in the future.

So thinking of this, Wu Hao finally made a decision, so he looked at Tong Juan on the screen and said, "I think it's time to launch an offensive."

you mean? Tong Juan said thoughtfully.

Fatty, let our legal team prepare and get ready to go. Wu Hao instructed Zhang Jun in the video.

You mean to file a patent infringement lawsuit against them. Zhang Jun asked in the video.

Wu Hao nodded: "That's right, this time the momentum will be bigger, not only in Southeast Asia, but also in Europe, Northern Europe, and even North America, as long as there are countries with sound laws, patent infringement lawsuits will be initiated. "

Isn't this a bit too big? Relying on the ability of our lawyer team, I'm afraid we can't handle so many cases. And with so many things to deal with at the same time, I am worried that our strength will be dispersed, and it is unlikely to achieve any good results. Tong Juan raised her concerns.

Of course, Wu Hao nodded: "This is for the outside world to let everyone know that the other party has infringed our related patents. On the one hand, we want the public to see the ugly faces of these giants. We must create a good role as our victim, so as to win the sympathy of the public and provide us with assistance in market competition.

What we really want to focus on is mainly in Europe, North America, and Southeast Asia. North America is the opponent's home court, and the opponent will definitely do everything possible to delay it, so it is enough to actively deal with it.

The same is true in Europe, but it is relatively better, so we will send a professional lawyer and legal team there to prepare to respond to the lawsuit. It's going to be a tough tug of war, so we have to be prepared for a long game.

Next is Southeast Asia..."