Millennium director
Chapter 24: Flowers outside the wall and fragrance inside!
The box office performance of "The Night the Comet Came" on its first day of release can be said to be mediocre.
Because of the low-cost production itself, and in the film era, a copy cost tens of thousands of yuan.
So "The Night the Comet Came" was said to be a national premiere, but in fact it was only screened in more than 20 major cities. The first batch of copies was only 30 copies, and there were only 200 screenings on that day!
Therefore, the box office on the day of the premiere was only 300,000, which was not even a fraction of the box office of "A Sigh" on that day.
This box office report card was naturally placed on Director Han's desk, but he was not dissatisfied with this result at all, and was even very satisfied!
Not to mention that the film's copyright has been sold for more than 2 million US dollars outside. Just the first-day box office of 300,000 can be sure that the mainland box office will not lose money. It is just a matter of making more or less!
Wu Yuan is not Feng Xiaogang. He has no reputation in the mainland film industry. The most famous actor he hired is Zhou Xun, who has acted in "Ci of Daming Palace", and he is not the heroine!
Just relying on the promotion of posters and some local newspapers, the premiere can have a box office of 300,000, which is enough to celebrate with champagne!
Moreover, there were not many shows arranged on the day of the premiere, and not many copies were prepared, but it created a box office of 300,000, which shows that this movie still has a lot of profit margins to explore!
So, Director Han immediately issued the order!
"Increase the number of screenings! Copy more movie disks!"
The next day, 300 more performances were added to "The Night the Comet Came", and 50 newly recorded copies were distributed across the country.
At the same time, the audience who watched the premiere on the first day quickly spread the word-of-mouth about the movie in their circle of friends after returning.
All good reviews!
It's so pitiful that mainland directors have never made a movie with a theme like "The Night the Comet Came" before!
Suspense, fantasy, and science fiction are all mixed in, but they are blended together very well.
It smells like a Hollywood movie!
To be honest, today's young people have a wider horizon and have seen many Hollywood movies through various means.
Precisely because they have seen Hollywood movies, they really look down on mainland movies.
Hollywood is already focusing on Terminator vs. Predator, but domestic movies are still focusing on rural areas, or they are just vulgar comedies. Can they interest them?
Although "The Night the Comet Came" is not a science fiction blockbuster like The Terminator, at least the setting of this movie does follow the Hollywood trend and plays with parallel worlds!
What else is there to say?
It must be blown up!
The first to react were students and teachers from major universities in China, especially the three major film schools. They were the first to come into contact with Hollywood movies, and they were also the most enthusiastic about "The Night the Comet Came". interested.
On the second day after the movie was released, the movie's daily box office surged from 300,000 to 600,000, which doubled!
By the third day of its release, new copies were being shipped to major cities along the coast. The number of screenings of "The Night the Comet Came" increased again, and the daily box office reached a new high, successfully breaking one million!
On the fourth day of the release, Director Han once again ordered more copies. Every city with a movie theater must be allocated at least 5 copies. In first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen, at least 20 copies in each city!
At a time when there are less than 2,000 screens nationwide, the scale of such a screening is really not small!
It was on this day that the news that "The Night the Comet Came" won the Best Screenplay Award in Sitges came back from Europe thousands of miles away.
There were no Chinese journalists participating in this Sitges Fantasy Film Festival, but with Chen Yuan here, of course he was the first to spread the news of the award back to China!
Director Han, who has worked at Beijing Film Studio for half his life, certainly understands the importance of publicity!
Although the Sitges Fantastic Film Festival is almost unknown in China, it is a foreign film festival, so it will be more prestigious if it is known!
The domestic film market is currently in a sluggish state and is in the cold winter season. Now that a mainland director has won an award abroad, it must be vigorously promoted!
The next day, which was the fifth day after the release of "The Night the Comet Came", relevant news was published in some local newspapers across the country!
[my country’s 18-year-old young director Wu Yuan won the Best Screenplay Award at the Sitges International Fantasy Film Festival in Spain! 】
【Nominated for three international film festival awards! The 18-year-old new director is creating miracles! 】
[Won the International Film Festival Grand Prize! Chinese young director becomes famous overseas! 】
[Genius or miracle? Beijing Film Academy directing students spread their wings overseas! 】
"..."
Many domestic newspapers, under the arrangement of China Film, immediately wrote about the news that "The Night the Comet Came" won awards at foreign film festivals.
This news is indeed very exciting news in this era. The Chinese people now need this kind of news to enhance their national sense of honor and pride and reshape their national pride in the new century.
We are no worse than foreigners in any field!
Even when making movies, our directors can still win foreign awards!
As for not knowing what the Sitges International Fantastic Film Festival is?
It doesn't matter, the attentive newspaper editors fully explained this film festival to readers.
There is no need to explain too much, I just need to introduce that the last Chinese film to win an award at this film festival was "A Chinese Ghost Story 3" released in Hong Kong in 1992. The winner was Wang Zuxian, who was the best actress!
Wang Zuxian has won awards from this film festival!
All of a sudden, the Sitges International Fantastic Film Festival's reputation has been highlighted in China.
Yes, Wang Zuxian now has the ability to improve the quality of a movie award.
Most Chinese people don't know Wu Yuan, but most of them know Wang Zuxian and love her Nie Xiaoqian deeply!
Nie Xiaoqian has already won the award, how can it be worse?
Today's audiences are still relatively simple. They don't know what the Pheasant Award is, and they don't know that some film festivals have unlimited awards.
Fortunately, as one of the three major fantasy film festivals in the world, Sitges cannot be said to be a pheasant award, and the major newspapers are still talking about it plausibly!
Good guy, this is going to be a big deal!
Suddenly, like a spring breeze coming overnight, thousands of households chant my name!
Wu Yuan, an unknown person, instantly ignited domestic public opinion.
Countless young and middle-aged people who have read the newspaper have a curiosity in their hearts.
"Who is Wu Yuan?"
"What kind of movie is "The Night the Comet Came"?"
Even on the still very immature Chinese Internet, Wu Yuan's name and "The Night the Comet Came" have become popular on major forums!
Countless people are interested in this mainland director who has won awards at foreign film festivals!
Reporters from all major and small media outlets also keenly sensed that this was big news!
Soon, a reporter with great miraculous skills followed the clues to the Beijing Film Academy and found out the details of Wu Yuan!
The leading actors of "The Night the Comet Came" were also surrounded by reporters. All news about Wu Yuan and the movie were constantly being dug up by reporters!
In less than half a day, Wu Yuan's detailed information appeared on the Internet, including the embarrassing things he had done in school, and even the matter of selling pirated discs was revealed!
Even more coincidental.
When Wu Yuan and "The Night the Comet Came" were popular and aroused public opinion, the movie "The Night the Comet Came" had just reached the level of reputation after four days of word-of-mouth fermentation. Explosion period!
Countless viewers, either because they saw in newspapers that this movie won an award, wanted to go to the cinema to see the content, or because they were highly recommended by other friends, went to major cinemas across the country!
Along with this wave of movie viewing, the movie "The Night the Comet Came" exploded at the box office!
China Film's copy department was extremely busy. As soon as countless copies were produced, they were quickly shipped to all parts of the country, and demand still exceeded supply! The theater below can make more than a dozen phone calls a day to urge for copies!
Daily box office 1.5 million!
Daily box office 2.2 million!
The daily box office is 3.6 million!
When Wu Yuan led Chen Kun and Zeng Li back to the capital from Spain, the national box office of "The Night the Comet Came" had exceeded 10 million!
Countless viewers watched it once and it was not enough. Even if they were frugal, they would watch the movie a second or third time. The more they watched it, the more addicted they became. The more they watched, the more confused they became about the plot of the movie, and they couldn't stop watching it!
In the field of pirated discs, "The Night the Comet Came" became the hottest sales champion of the month!
The video store is full of customers who want to buy the disc of "The Night the Comet Came"!
Regardless of whether they are piracy manually or using machines to record, they are all too busy!
In the sluggish and cold mainland film market, whether it is distributors, theaters, or gray industry chains, all have experienced a big boom because of this movie!
Countless theater managers, film factory managers, and pirated disc vendors all chanted Wu Yuan's name in their hearts!
This director can handle it!
Money is really for everyone to make together!
Unlike those directors who make art films, they only care about art and sell their films to Europe, without caring about the survival of the domestic market!
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