Millennium director
Chapter 449 The warm-up promotion begins!
On June 25, Wu Yuan flew to Los Angeles, USA, ending his and Liu Yifei's trip to South America.
They did not go back to China directly, but transferred from South America to North America.
There is no way, the pre-publicity and distribution work of "Interstellar" is about to begin.
No matter how interesting traveling is, it is not as important as work, not to mention that "Interstellar" is a work that Wu Yuan has high hopes for.
After Wu Yuan arrived in Los Angeles, he went directly to the Light Times headquarters without even returning home, where he immediately learned about the "Interstellar" promotion plan and the company's current situation.
"Daniel, you finally have the heart to care about the company."
In John's office, John looked at Wu Yuan, the hands-off shopkeeper sitting opposite him, and sighed heavily.
"Did you enjoy your vacation?"
"Of course." Wu Yuan, who had long been used to John's complaints, nodded with a smile.
"Then do you know that the company's "The Twilight Saga: Eclipse" will be released in three days?" John then asked.
Wu Yuan's expression stiffened for a moment, and he smiled awkwardly: "Of course, how could I not be clear about such an important matter?"
Not to mention, Wu Yuan, who was having fun in South America, really put this matter behind him.
John told Wu Yuan about the release date of "The Twilight Saga: Eclipse" in March this year. Wu Yuan still remembered it vividly at that time.
"This is good news, isn't it?" He said with a smile: "The second part has earned 711 million U.S. dollars at the global box office. This is a crazy result that puts countless Hollywood blockbusters to shame, but I believe that this third The box office performance of the department will be better."
"The company is not as optimistic as you." John shook his head: "According to research by the company's data department, fans of the "Twilight" novel basically contributed to the box office of the second part."
"You know, 'Twilight' is a very extreme movie series, and only young girls like it, and 99 percent of them are fans of the original series."
"People who have never read the original novel of "Twilight" or don't like this novel will hate this series very much."
The "Twilight" series of novels and movies have extremely polarizing reputations in North America.
Well, it's probably a bit like Guo Xiaosi's "Tiny Times" series.
Teenage girls who like this novel simply love the vampires and werewolves in the story, and are obsessed with this romantic fantasy love story.
Apart from them, most groups in society have a negative opinion of this series of novels and movies.
Including their boyfriends or dates.
With such polarized reputation, the "Twilight" movies are entirely supported by the fan economy, and there is no hope of any passerby market.
When John confirmed that the box office of "The Twilight Saga 2" was the highest level of enthusiasm that fans could contribute, he became less optimistic about the box office expectations of the third film.
It's not that it will be bad, but it is impossible to have a higher box office like the "Pirates of the Caribbean" series.
After reaching a peak period, it will always decline, and it will never be as brilliant as "Harry Potter".
The most optimistic scenario is that it will achieve a global box office of US$700 million like the second film.
In a less optimistic scenario, the global box office may be only US$600 million.
But this is already very profitable for the Light Age. After all, the production cost of "The Twilight Saga 3" was only US$70 million. Although it has doubled compared to the first film, the profit margin left for the Light Age is still Very high.
Regarding John's pessimistic attitude, Wu Yuan raised his eyebrows, somewhat surprised.
This bad old man's vision is pretty accurate most of the time.
What he just said about believing that the box office results of the third film will be better this time are really just casual remarks, and the meaning of encouragement is greater than the actual meaning.
Wu Yuan is very clear that "The Twilight Saga 3" will not perform as well as "The Twilight Saga 2" at the box office.
This series of movies itself is overdrafting word-of-mouth in exchange for box office. It can both make money and attract criticism.
The second installment, "New Moon," is widely considered to be the dullest installment in the "Twilight" series, with a slow pace, but in terms of box office performance, it is the best, excluding the first and second installments of the fourth installment, "Breaking Dawn." The best box office among the three.
Of course, this has nothing to do with the quality of the movie itself, it's all about fan support.
It’s no wonder that the higher the box office of this movie is, the more criticism it gets.
The emergence of the "Twilight" series has completely broken the box office that Hollywood used to rely on to obtain box office by relying on hard power such as film quality and standard. The film box office was entirely supported by the fan economy.
Its bad influence is similar to that of "Tiny Times", "Happy Camp Movie" and "Running Man Movie" that appeared successively in the years when mainland movies were popular.
So, the global film industry is actually the same. When it expands to a large enough level, all kinds of "bad movies" will also appear. The Chinese film industry is not the only one that has experienced this era of bad movies.
Many knowledgeable people in the Hollywood industry were absolutely furious when they saw "Twilight" selling so well at the box office.
I'm not angry that the money was taken away by the Light Era, but I'm angry at such a bad fan-oriented movie, which is very likely to become rat shit and ruin the porridge of Hollywood.
Of course, the big six in Hollywood, which have capital in hand, don't complain so much about this. Instead, they are eager to try and replicate the success of "The Twilight Saga". In recent years, they have bought many best-selling teen idol novels in North America. , planning to try to adapt it into a movie.
What about the bad money that might be as satisfying as the light era?
"Okay, let's not talk about "Twilight" for now." Wu Yuan spread his hands and brought the topic back to business.
"John, how is the promotion plan for "Interstellar" going? Is it about to start?"
"Well, the posters and the first promotional video have been prepared." John nodded and solemnly said: "Universal will be responsible for the global distribution of "Interstellar" this time."
"They have full confidence in you, or in other words, they have full confidence in IMAX 3D, a new movie-watching experience. They plan to invest US$200 million in promotion this time!"
"Of course, this 200 million is not just in the United States, but is a global publicity fee."
"From the British, German and Italian countries in Europe, to the countries in the Middle East sitting on the gold mines, to the six countries in East Asia, as well as Mexico and Brazil in North and South America, they will all be the main propaganda positions."
"Universal is full of confidence in creating a science fiction blockbuster that is not inferior to "Avatar"!"
"After all, they really invested money in this movie."
"The profits Twentieth Century Fox made from Avatar have made Universal and Paramount jealous."
"This is a good time for Interstellar." (End of chapter)
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