Millennium director

After one meeting, Wang Xiaoshuai and Wu Yuan, the two brothers, reached a tacit understanding.

No matter what the final result of this Berlin Film Festival is, it will not affect the relationship between the two.

As for Zhang Yimou?

He is the director who established the influence of Chinese films in Europe. No Chinese director can have any conflicts with him in Europe.

And his personality itself does not like socializing and negotiations outside of these movies.

Yes, the meeting between Wu Yuan and Wang Xiaoshuai was also a negotiation.

Although the two did not have any in-depth chat during the meal, they had already known each other's bottom line through a few words of probing.

The bottom line of "Forever" is the best actor, and the bottom line of "Cai Wenji" is the best actress.

It is precisely because the goals of both parties are not in conflict that Wu Yuan and Wang Xiaoshuai smiled at each other.

In the next few days, until the end of the film festival, they will work hard for these two awards.

This is not public relations, and the three major European filmmakers have never accepted public relations.

It's just that both sides need to use their public opinion offensive in the right place, where it's worth it, instead of fighting each other because of poor communication.

If there is no meeting today, and we don't know each other's goals, there may be a more embarrassing situation, that is, both sides are spending money to find the media and film critics of the film festival to publish some film reviews or press releases that support them to win the Best Actor/Best Actress.

Then the people in the same group will tear each other apart first, which is really funny.

(Issuing press releases and film reviews to guide public opinion does not mean that you can influence the decision of the jury, but doing so can use public opinion to influence the views of global filmmakers who attend the Berlin International Film Festival. It is a kind of propaganda method to sell copyrights.)

The Light and Shadow Era is rich and doesn't care about this little publicity fee, but Wang Xiaoshuai is not a rich man who can spend a lot of money on press releases to win awards for himself.

After he won the Best Actor and Best Actress at the Berlin Film Festival in the original time and space, he didn't spend much money on press releases in China, so you can see how urgent his financial situation is.

Who doesn't want the news of his award to be known to everyone in the country?

Is it Wang Xiaoshuai who doesn't want it?

No money!

After all, in this era, compared with paying attention to the film festival far away in Berlin, various media are more willing to pay attention to what the young domestic entertainment stars had for lunch.

Yes, the current domestic entertainment industry is so chaotic, and traffic is supreme.

Any top young star who posts a Weibo about eating lunch will trigger hundreds of thousands of reposts and comments, rush to Weibo hot searches, and various self-media will scramble to repost and take advantage of the popularity.

But when an art director wins an award overseas, no one cares. He has to spend money to find self-media to publish press releases and publicity, and it costs a lot of money.

This is an era where traffic is everything. If there is traffic, even a dog shit will be reported and reposted. If there is no traffic, no one will pay attention even if he wins the top three in Europe.

If the winner is replaced by Wu Yuan, Zhang Yimou, a director with high status and popularity in the business field, he will definitely be praised by various domestic media and self-media.

It's a pity that Wang Xiaoshuai didn't get this treatment.

Wu Yuan had thought about it. When the awards of the Berlin International Film Festival were announced, if both "Cai Wenji" and "So Long, My Son" won awards, then the publicity of Light and Shadow Times in China would definitely include Wang Xiaoshuai.

Anyway, there would be a lot of press releases and interviews, so it would be convenient to include "So Long, My Son". It would just be a matter of adding a few lines, photos and videos to the report. It was also his support for his senior brother!

I just hope the final result will be so perfect.

Wu Yuan was also unsure about the Berlin International Film Festival. Whether it was on-site publicity or film review press releases, it was just a side battlefield, just a side battle. The real battlefield was still in the final selection of the jury.

He was not familiar with the jury members of this Berlin Film Festival!

The next day, time finally came to February 7, 2019.

According to Dieter Kosslick, president of the 69th Berlin International Film Festival, this year, nearly 400 films from many countries and regions around the world will compete.

Among the 23 films shortlisted for the main competition unit, 17 will compete for the most important awards of the Berlin Film Festival - the "Golden Bear Award" and the "Silver Bear Award".

Three Chinese-language films will join the competition in the main competition unit, and 9 will be shortlisted for the Panorama, New Generation, Short Film, Forum and other units.

Originally, under normal circumstances, because the Berlin premieres of "So Long, My Son" and "Cai Wenji" were both placed in the second half of the film week, they actually didn't need to come to the opening ceremony early, after all, the film week lasted for 10 days.

But under the instigation of Wu Yuan's little butterfly, on the evening of February 7, the crews of "So Long, My Son" and "Cai Wenji" who arrived in Berlin in advance and the crew of Wang Quanan's "Dinosaur Egg" attended the red carpet of the opening ceremony together.

It has been many years since so many Chinese films were shortlisted for the main competition unit of Berlin.

The last time was the 64th Berlin International Film Festival five years ago. There were also three Chinese films shortlisted for the main competition unit that year. In the end, "Black Coal, Thin Ice" won the highest honor, the Golden Bear Award and the Best Actor.

Yes, that was the year when Liao Fan won the Best Actor Award.

But the problem is still the same. After 2010, basically domestic media will not pay special attention to European awards. Everyone is busy paying attention to the booming local entertainment industry. The situation in the past when domestic big directors won awards abroad and all mainstream and non-mainstream media and newspapers rushed to report is gone forever.

If the film and television companies behind the winning crews and the brokerage companies behind the actors have strength and funds, they can also spend money on a wave of overwhelming award publicity.

Unfortunately, Liao Fan does not have any large brokerage companies to back him up. The producer of "Black Coal, Thin Ice" is just a small company under the provincial radio and television, and it can't afford to do any national publicity, so their awards are indeed not paid much attention.

But this year is different.

If Zhang Yimou is nominated, the domestic media will be very interested.

The fate between Lao Mouzi and the Berlin Film Festival has a long history.

As early as 31 years ago, his first film "Red Sorghum" won the Golden Bear Award for Best Film at the 38th Berlin International Film Festival.

19 years ago, his film My Father and Mother won the Silver Bear Award at the 50th Berlin International Film Festival.

Starting with the Golden Bear Award, Zhang Yimou started his journey to win gold and silver medals at the "three major European film festivals", but he was nominated a lot but won few awards.

His last award was in 2003 when he won the Special Innovation Award at the Berlin Film Festival for Hero.

This is Zhang Yimou's return to period art films after Coming Home in 2014.

The nomination of Cai Wenji this time is not only his fifth time to fight at the Berlin Film Festival after a lapse of 9 years, but also his first time to fight at the three major European film festivals after a lapse of 16 years. The topic is simply too high!

The domestic media, which had not paid much attention to the three major European film festivals, all came to the scene this time. Under the leadership of CCTV, they became a prominent media army on the red carpet!

When the crew of Cai Wenji walked on the red carpet, the atmosphere on the scene even reached the climax of the Berlin red carpet tonight!

After many years, the Berlin Film Festival has once again received great attention from the Chinese media!

In the backstage, after learning about the lively news in the front stage, the festival chairman Dieter Kosslick was silent for a long time, turned his head and whispered a few words to his assistant.

Today's Chinese films are no longer ordinary, and must be given the highest respect and attention. (End of this chapter)