Mission Flow

[Project: Commercialization of the basketball community. 】

[Estimated rate of return: 125. 】

[Project risk: 53. 】

[Risk 1: The copyright cost of the basketball game is too high. Risk 2: The NBA will die. Risk 3: Major advertisers Nike and Adidas will die. Risk 4: Backdoor listing fails. 】

[Investment return period: more than 5 years. 】

[The optimal execution plan of the project: (1) Find a new business realization model to increase income (2) Seek overseas listing. 】

…

…

Cao Su sat comfortably in the book chair, repeatedly checking the information given by [Project Detector].

I have some ideas in my heart.

It seems that being a basketball community is not a good business. In the long run, there are factors such as difficulty in realizing traffic and uncertainties for advertisers. To solve the problem, it is necessary to go public to tell a story in the capital market, or find a way to realize it.

And the props of the system are nothing more than a clear monetization model. I'm afraid this is a great problem.

So what are you proud of Mr. Cheng?

Niche communities have the advantages of niche communities, verticalization, and high user stickiness, but their limitations are also very obvious. If you can't break the circle, it will be difficult to realize it.

One point needs to be paid attention to: what kind of customers are easy to make money?

Answer: women and children!

On the contrary, men's money is hard to earn.

If you invite me to invest again, I won't be able to go! With such a low rate of return, there are various risks.

It is now the end of 2013, and the capital is extremely hot. A round of thousand-group battles has just passed, and now the taxi-hailing war is crazily burning money: Didi, Kuaidi, and Bumblebee dominate the market.

And once the tide of capital ebbs, who is swimming naked?

Thinking of this, Cao Su couldn't help laughing, thinking about his own business again.

"Setting project: game live broadcast. The initial investment is 1 billion. The operation time: 5 years. Hire a professional management team. The business model is: advertising, gift sharing. Check out the details of this project."

With a thought, Cao Su saw the relevant information.

[Project: Game live broadcast. 】

[Estimated rate of return: more than twenty times. 】

[Project risk: 23. 】

[Risk 1: Falling behind in the competition of similar companies and being annexed. Risk 2: Listing failure. Risk 3: Game copyright issues, and no popular games for a long time. Risk 4: Facing short video competition. Risk 5: Chinese concept stocks are under pressure. 】

[Investment return period: more than 5 years. 】

[The optimal implementation plan of the project: (1) Financing as much as possible to ensure sufficient funds. (2) Seize the time window for listing (3) Cash out at the high point of market value. 】

Looking at this detailed report, Cao Su couldn't help but fell into deep thought. Obviously, the live broadcast of the "entrepreneurship idea" game he saw is feasible. Project risk is low. But in the long run, it seems to face competition from new business models.

But in order to maximize the project's income, the solution given by the system is not to improve his business model, but to suggest that he cash out at a high point and leave.

This shows that the "game live broadcast" model may have the same fate as all Internet projects: booming and in a trance!

Product cycles are short.

Valuation rises fast and falls fast.

It is completely incomparable with the lifespan of traditional industries.

Moreover, the system mentioned its alternative product: short video.

It seems that he still needs to find a business in the Internet industry that can really allow users to pay for a long time and is sustainable. Otherwise, it is a very dangerous business practice to change places with one shot and change tracks constantly.

It only needs to look at what the main business of the Internet giants is.

Tencent: Social (WeChat, QQ), games.

Ali: e-commerce, payment (Alipay)

Baidu search.

JD.com: E-commerce.

Sina: meager (social).

NetEase: games, e-commerce.

LeEco: Video, TV.

You can see: social networking, e-commerce, payment, games, these are the core Internet products. It is an indispensable product for users and must pay for it.

On the contrary, LeTV, which is booming today, has a somewhat surprising business model.

LeTV went public in 2010, and it is truly the first domestic video stock. Moreover, LeTV has a large number of copyrights. At present, the box office share of LeTV Pictures has soared wildly in the past two years, and has risen to the third place among private enterprises.

LeTV is now a copyright + large-screen TV, providing users with video content products.

Currently popular Internet products on the market include: group buying (comments), lifestyle websites (58.com), food delivery, video websites, travel websites (hotels, air tickets, bus ticket reservations), Internet finance (p2p), boutique e-commerce (Vancl, etc.) ).

Cao Su just "exchanged" 50 million virtual funds, 10 million was checked once, and he has checked twice so far. The system gives a lot of information. For example, remind him that short videos will be the next alternative product after the live broadcast.

He would also like to see if there are still opportunities in these core Internet product areas?

"Setting project: Internet social networking. The initial investment is 1 billion. Operation time: 5 years. Hire a professional management team. Business model: advertising. Check out the details of this project."

[Project: Internet social products. 】

[Estimated rate of return: 0. 】

[Project risk: 99. 】

[Risk 1: Since the social track has already been occupied, a large number of social products emerge in the market every year, but all of them fail. Social models cannot innovate.

Risk 2: The capital chain is broken.

Risk 3: Being plagiarized by Tencent and failing in the competition.

Risk 4: Public opinion demands rectification and legal risks. 】

[Investment return period: 0 days. 】

[The optimal execution plan of the project: (1) Provide users with a new social model: provide internal social tools for small and medium-sized enterprises that are unwilling to use Tencent products. Note: Large enterprises have the strength to develop their own internal communication tools.

(2) Socialize with strangers. (3) Ensure sufficient funds. 】

Damn it!

Sure enough, it is an entrepreneurial direction with a high mortality rate! The probability of failure is directly 99. If it weren't for the system prompts, most people would die if they start a business in this direction. And the reminder of risk 3 is very coquettish, very essence, very awesome!

Social, this track is really occupied by the giant Tencent.

The system provides two directions. One is to provide tools for small and medium-sized enterprises, which means that the market is not big!

See you later.

Cao Su continued.

"Set the project: social interaction with strangers. (To avoid hydrology, the setting conditions are the same as above). Check the details of the project."

[Project: Social interaction with strangers. 】

[Estimated rate of return: more than three times. 】

[Project risk: 70. 】

[Risk 1: Since the social track has already been occupied, the product has a high probability of not being recognized by users and will fail.

Risk 2: The capital chain is broken.

Risk 3: Rectification is required for playing around the corner, legal risk. 】

[Investment return period: more than two years. 】

[The optimal implementation plan for the project: (1) The project should be involved in live broadcast, e-commerce, and short videos to increase revenue. (2) Try to avoid legal risks. (3) Ensure sufficient funds. 】

Cao Su pondered for a while. In fact, socializing with strangers, in layman's terms, is dating. This is the most straightforward label. Momo is currently the largest company in the market.

Obviously, according to the prompts of the system, it is not enough to simply make appointments and socialize. You have to operate other Internet projects to monetize the traffic.

And this valuation can only be around $500 million. Then he estimated it more generously, and doubled it, that would be 1 billion US dollars.

It is impossible to become the cornerstone of an Internet giant.

Cao Su lit a cigarette, thought seriously in the study, turned on the computer, and searched on the Internet.

At 12 o'clock in the middle of the night, the late autumn in the capital is quiet.

He felt that he was approaching a certain right path. After all, the system does not give 0 directly, but keeps prompting the optimal execution plan.

You know, there is no Internet product that lasts forever. QQ was awesome when it came out. Isn't it replaced by WeChat now? After the baptism of time, the development of technology, and the addition of new users to the Internet, there will definitely be new business models.

The cigarette stimulated Cao Su's brain.

"Set the project: live social. Others are the same as above. Check the project details."

[Project: Live Social. 】

[Estimated rate of return: 0. 】

[Project risk: 90. 】

[Risk 1: Since the social track has already been occupied, the product has a high probability of not being recognized by users and will fail.

Risk 2: The capital chain is broken. 】

[Investment return period: 0. 】

[The optimal implementation plan of the project: (1) The live broadcast industry is in the ascendant, and its social attributes have no clear commercialization path. It is recommended to give up. 】

come again.

"Setting project: e-commerce social networking. Others are the same as above. Check the project details."

[Project: E-commerce social networking. 】

[Estimated rate of return: 0. 】

[Project risk: 90. 】

[Risk 1: Since the social track has already been occupied, the product has a high probability of not being recognized by users and will fail.

Risk 2: The capital chain is broken. 】

[Investment return period: 0. 】

[The optimal execution plan of the project: (1) The relationship between e-commerce and social networking should be reversed. Use social traffic to guide e-commerce. Instead of using e-commerce shopping to try to build social relationships. 】

Fuck!

Something happened to the system.