Monster Factory
Chapter 838: : Product listing countdown
The giant beast industry always does not play cards according to common sense.
Everyone's new mobile phone release every year will be placed at a fixed time, and media promotion will be warmed up several months in advance.
The giant beast industry was free to go through the yellow calendar, and only gave the entire Chinese, and even the European market six days of preparation time.
What is enough for six days?
Received news, the country's major distributors and the Magic Crystal mobile phone flagship store almost mad. What kind of jokes, how do you get the time to complete the distribution, promotion, and event customization?
Even now, they don’t know what the second generation of the crystal mobile phone looks like.
But time is this time, in the giant beast industry, it seems that six days is enough.
As a last resort, distributors and flagship stores across the country can only bite their teeth while rushing to the second-generation Magic Crystal mobile phone promotion program.
On the first floor of the Giant Beast Industrial Building, the opposite commercial street location is the official flagship store of Giant Beast Industry. It is the flagship store with the largest scale and the highest technology content among the flagship stores in China. Time is tight, the major dealers simply put their ideas here, and prepare what kind of publicity activities the official flagship store launches, they will follow the same kind of learning.
In any case, the behemoth industry does not like to engage in promotional activities, and the dealer price standards they give are also unified nationwide. All local dealers do activities according to their own market conditions.
The order quantity is one hundred, and the rebate of 6% or less is less than one thousand.
More than 1,000, less than 5,000, 7% rebate.
Five thousand to ten thousand, 10,000 to 20,000 is a threshold, and the last stop will stop at 50,000. However, the giant beast industry does not learn Apple mobile phones. After the new products are launched, the old models have been hard to support the original price.
The first generation of Magic Crystal mobile phone official phone price cuts a thousand, but after the price cut, the sales of the first generation of Magic Crystal mobile phone in the official website and Taobao Jingdong flagship store, but fell off the cliff.
this means……
Consumers, the expectations of the second generation of Magic Crystal mobile phones are very strong. They don't mind waiting a week to wait until the new phone goes on the market, and then measure whether to buy a second or second generation.
The next day.
The huge electronic billboards on the official flagship store of Giant Beast Industry have changed.
This size is comparable to the giant billboard's electronic billboard, which is a seamless mosaic of eight dream displays. In the core business district of Zhongyun, there is such an electronic billboard, and for other companies, the advertising fee for contracting out one year can earn tens of millions.
But the behemoth industry can only broadcast its own products, and the weather forecast of Zhongyun City.
There is now a streamlined ad with only five seconds in the product ad.
A mobile phone with only outlines and no details of the rest, there is also a mechanical-style text slogan that is especially loved by the giant beast industry.
The second generation of magic crystal gives you a technological eye.
Then the next day, dealers all over the country had the same sample, and all the same big billboards were played. For a time, the netizens who are interested in the crystal mobile phone on the Internet have angered and complained about the mystery of the behemoth industry, playing word games, playing...
Play with consumers.
What is the meaning of this slogan?
"Big brother, please give a positive photo of your mobile phone. Just like a black-painted outline map, how do you guess?"
"Don't panic, I am going to work at Behemian Industrial Company. He told me that the meaning of this sentence is actually that the second-generation Magic Crystal mobile phone will use black technology that no one can guess, and brighten our eyes. ”
"I am convinced, this time, the crystal crystal mobile phone even the release of the conference has not been open, it announced the time to market. Online news about the second generation of the magic crystal mobile phone technology, even all those small editors guess."
"Price, even the price is not announced. Is it according to the first price, or learn Apple's flagship type, jump directly to 8388 yuan?"
"I am dizzy ~ upstairs, Apple's flagship type to 8388 yuan?"
"In the trembling, ask for the behemoth industry, don't raise the price of the second-generation crystal mobile phone."
"Price is not important to me. I just want to know what this advertising word means? I don't want to buy a mobile phone similar to the first generation of Magic Crystal after five days. After all, this money is my hard work from the woman. The friend is coming."
Netizens are guessing that the major technology media are also guessing, mobile phone providers, and mobile phone manufacturers are also guessing that they are more interested than the netizens to know the secrets of the second generation of Magic Crystal mobile phones.
......
In the distant United States, at the headquarters of Cupertino Apple.
Madison, Apple's president in China, Tim, the top engineer and several top engineers involved in the development of Apple's flagship model, sat in a small, impenetrable conference room. The meeting has been open for half an hour, but there is no intention to end it. Instead, they are hung on their faces, which is quite inconsistent with their identity.
The theme of the conference was the Magic Crystal mobile phone. When the Beast Industry suddenly announced that it would release a new generation of Magic Crystal mobile phones six days later, they were like a turkey that was suddenly pulled out of feathers and was at a loss.
Because according to the information they have, the giant beast industry will have at least half a year to launch a new model.
In the past six months, Apple has been able to rely on the current 8 series and the flagship version. In the previous step, it took out the money from the consumer's pocket. By the time the giant beast industry's next-generation mobile phone is on the market, the market share of high-end mobile phones can be left to them, which will be 40% lower than now.
"This is my mistake in China's work. I have previously evaluated the second-generation Magic Crystal mobile phone after half a year. It is based on the sales of the old models of the giant beast industry and the supply of mobile phone parts." Madison had a second Cohiba 6 cigar in his hand and sighed: "Not only failed to judge their true intentions, but now they can't even know the new technology they applied to the second generation."
"This is also my mistake." Tim, the head of the person sucked in, the air in the conference room, in front of a good ventilation system, still as fresh as the grassland after the rain, but his heart is covered with a cloud.
“Any mobile phone technology company will only launch a new generation when the market potential of the previous generation of mobile phones is completely squeezed out.”
"This is an eternal interest, and no one would have thought that the behemoth industry would break this interest rule."
"You know, this month's Magic Crystal mobile phone sales ranked second in China, only three percent lower than our new products. Before our new products came out, the first has been it."
"Boss, I think the new technology of the second generation of Magic Crystal mobile phone may be on the camera." A silent electronic engineer spent most of the time suddenly speaking.
Tim, the head of the door, said, "Talk about your opinion."
"I have been watching the information that Mr. Madison handed over." The engineer held one of the pages: "We all know that the world's best camera technology company is Sony. The first generation of crystal mobile phone camera, Also all are Sony's supply."
"However, the data shows that between the previous month and the first three months. The supply orders for the giant beast industry and Sony's camera have been decreasing."
"It fell from the peak of five million cameras per month to 1.2 million today, which coincides with the figures on the sales data of another Magic Crystal mobile phone."
"Is this not an explanation..."
"Explain the behemoth industry, the second generation of mobile phones simply use the Sony camera." Director Tim surprised.
This logic is very easy to understand. Before the new mobile phone is launched, it will inevitably produce large-scale stocking.
According to the unparalleled performance of the first generation of Magic Crystal mobile phones, the second generation will prepare at least five million stocks before the listing. Five million figures means that Behemoth Industries will add at least 8 million sets of parts in stock from the spare parts supplier.
It is impossible for a mobile phone to have no camera, and the giant beast industry is highly consistent with Apple in terms of spare parts procurement standards.
It is the best in the market.
From the camera, to the infinite signal module, to the Bluetooth module, memory modules and more.
They used Sony's 13-megapixel mobile phone camera. Now they are only four days away from the second-generation Magic Crystal mobile phone. They have no large-scale supply orders with Sony.
I am afraid this is also their reason, judging that the behemoth industry will not release new mobile phones in the short term.
Thinking of this, the head of the person Tim reminds everyone to be quiet.
Five minutes later, Tim, the head of the phone, nodded seriously.
"I have confirmed with Sony that the behemoth industry is not only gradually reducing camera orders, but even after the supply agreement expires two months later, it will terminate the agreement, and will no longer purchase Sony's mobile phone camera."
Then the headman Tim interrupted the expression that Madison wanted to speak, and continued: "Samsung, Howe, and TSMC have not signed a camera supply agreement with Behemoth Industries."
"I think that Behemoth Industry is the technology that masters the production of cameras."
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