At 8 o'clock in the evening of February 22,
In a cinema in a shopping mall on the Bund in Shanghai, cheerful laughter could be heard from time to time.
Today, this cinema had five screening rooms showing "Nobody" at the same time.
Almost every show had an attendance rate of more than 90%, and everyone who came out after watching the movie was very excited.
At the same time, in the backstage of the No. 8 screening room, Qi Jia, Ren Suxi, Zhang Yu, Director Rao and other main creative staff,
wearing white T-shirts with the name of "Nobody" printed on them, were making final preparations.
As soon as the movie was over, they would go on stage to interact with the audience, which is what we often call a roadshow.
Qi Jia was naturally a little excited for his first roadshow.
From time to time, he would peek through the crack of the door at the audience watching the movie, and nervously clenched his palms when he saw the dark crowd of heads.
After learning that the movie box office took off the night before yesterday, he flew back to Shanghai overnight to prepare for the crew's roadshow.
Although the incident happened suddenly, fortunately, the roadshow plan was prepared long before the movie was released, so it didn't seem rushed. The crew selected ten cities for the roadshow, and the first city was Shanghai. "Why, you are so nervous, sitting stiffly." Ren Suxi saw Qi Jia's mood, patted his shoulder hard, and joked, "Haha, Qi Jia, relax, there will be a bigger stage waiting for you in the future." Director Rao was also in a good mood. The box office turned around and successfully maintained his reputation. He no longer had to worry about the investors scolding him for being a swindler. "The movie is over." Zhang Yu said when he heard the ending song. In the screening room, Han Yang also accompanied his family to watch this movie that suddenly became popular on the Internet tonight. From the beginning of the movie, he was deeply immersed in it, and until the end of the movie, he was a little reluctant to leave. The lights came on, and the audience stood up and prepared to leave.
Suddenly, several staff members came out of the small room next to the screen and quickly set up a simple guardrail at the front desk.
Han Yang, who had just stood up and was about to leave, sat back down immediately, and other audience members followed suit.
At this time, a female host with a microphone in hand came to the stage,
"Okay, everyone, the applause can start. Welcome everyone to the meeting of the movie "The Unknown."
"Next, let's use the warmest applause to invite the director of our movie, Director Rao."
"Pa pa pa~"
"Wuhu~get bigger and stronger!"
"Applause continues to welcome our Hu Guangsheng Zhang Yu, Pan Datou Qi Jia, Ma Jiaqi Ren Suxi, welcome everyone."
Amid the cheers, the four people took the stage one by one, and then introduced themselves.
What's funny is that when Zhang Yu introduced himself, everyone asked him whether he liked AK or Lai Fu more?
Although Zhang Yu doesn't talk much, he has a high EQ. His answer is that he likes Ma Jiaqi more.
As soon as the answer came out, the fans cheered instantly.
Then it was Qi Jia's turn. Everyone asked him again, what is love?
Qi Jia knew what everyone wanted to hear, so he pointed at Zhang Yu and Ren Suxi and said in the tone of the movie.
"This is love~"
Zhang Yu replied: "I love you Mahuaqing!"
It instantly caused everyone to laugh.
At the same time, when Qi Jia introduced himself, Han Yang had just finished replying to the WeChat message.
When he raised his head and saw Qi Jia on the stage, he was surprised and widened his eyes. Then he immediately took out his mobile phone and found the Douyin video he had seen before. After opening it and comparing it carefully, he was so excited that he trembled all over after confirming that it was really the same person.
The look he gave Qi Jia was like discovering a peerless beauty.
Soon, after the self-introduction,
it was time for the interactive questioning and gift-giving session.
Han Yang raised his hand as high as he could, jumping and hopping, trying to get a chance to ask questions.
His excited look stunned his wife, who wondered when her husband became a fan.
After he finally got the microphone, he couldn't wait to ask.
"Hello Qi Jia, I want to ask about the popular airport rights protection video on Douyin before. Are you the protagonist in it?"
Everyone was stunned for a moment when they heard this question, and then they quickly realized which video he was talking about.
Many people immediately took out their phones to compare and found that it seemed to be Qi Jia.
Although everyone was a little curious, they didn't understand what this question had to do with today's movie.
Qi Jia was also a little confused, but he still smiled and answered,
"If you are talking about the incident in January this year when I helped everyone defend their rights at the Beijing Airport, it should be me."
Having received Qi Jia's personal recognition, Han Yang was hanging in the air.'s heart was finally relieved.
He suppressed his excitement, slowed down his tone, and said,
"Can you tell me which company you are currently signed to?"
Not only Qi Jia, but even the host and Director Rao felt a little strange.
This person asked these questions. Isn't he trying to stir up trouble?
Qi Jia thought so in his heart, but he thought that he had not done anything wrong, and this information could be found by searching on the Internet, so he answered generously.
"I am currently an artist of Jiaxing Media."
"Okay, thank you, I have finished my questions."
After getting the answer he wanted, Han Yang returned the microphone with satisfaction,
Then after sitting down, he immediately took out his mobile phone and sent a message to his assistant,
asking him to go to Jiaxing Media to find an artist named Qi Jia immediately.
After more than ten minutes, after taking a lot of photos with everyone on the scene,
Amid the reluctant voices of the fans, this road show ended smoothly.
Qi Jia and the other crew members had no time to rest, and immediately rushed to the airport and boarded a plane to the next city.
On the other hand,
At the same time, at Jiaxing Media, since learning that Nobody had turned the tide and Qi Jia had become popular,
the entire company, from top to bottom, fell into a state of crazy overtime.
Two days ago, seeing Qi Jia's number of fans skyrocketing, many people were unbelievable.
Everyone thought that Chen Yuwen couldn't stand losing and asked someone to increase Qi Jia's fans.
So they privately prepared to find someone to find evidence of Chen Yuwen's increase in fans, and then report it to Mr. Zhao.
As a result, before they could take action, someone else broke the news that Nobody's single-day box office exceeded 100 million, and it was still rising.
Now everyone was not calm. You can say that Chen Yuwen increased fans, but she can't increase the box office, right?
With this money, why work!
Therefore, this matter soon alarmed Mr. Zhao. After finding professionals to analyze it, it was 100% certain that Qi Jia was popular and there was no possibility of cheating. Moreover, the professionals also assured that if the popularity continued and the company's publicity efforts were combined, the box office of Nobody was expected to exceed 500 million, and the number of fans of his company's artist Qi Jia on the entire network might exceed 5 million! Although it was 5 million on the entire network, Mr. Zhao was so happy that he wanted to dance in the office after hearing this data. Five million fans, this is equivalent to the top actor in the second-tier echelon. Even shamelessly speaking, this data can make Qi Jia barely reach the tail end of the first-tier. In just one year, the branch company spent only one million to train a Hengdian extra into a top second-tier actor. With such an achievement, he could confidently stand up and shout at the group's year-end report, who else! If nothing unexpected happens, the branch will take advantage of Qi Jia's popularity.
This year, whether it is business cooperation or the introduction of outstanding mid-level artists, it will be able to exceed the group's goals.
After the excitement, he immediately called Chen Yuwen, who was writing a PPT summarizing the reasons for the failure, and asked her to delete the broken PPT and report to his office immediately.
…
At the same time that Qi Jia got on the plane and headed to the next roadshow city,
Chen Yuwen was giving a report to President Zhao, and several managers from the Finance Department and the Publicity Department were standing in the office.
"As of today, the total box office of Nobody is 398 million, Qi Jia has 1.82 million followers on Weibo, and 2.1 million followers on Douyin. It is still growing, but compared to the day before yesterday, the speed has obviously slowed down." Chen Yuwen finished the report in high spirits. Since she knew that Qi Jia had become popular, she swept away her previous disappointment, felt that her chest did not hurt, her appetite improved, and her whole body was full of fighting spirit, and she walked with the wind. After listening to Chen Yuwen's report, President Zhao made a prompt decision without thinking,
"The publicity cannot stop! Manager Zhang, you should immediately allocate 5 million to increase the publicity of Qi Jia.
All the people in the publicity department should cancel their vacation and return to work in advance. Tomorrow at the latest, I want to see positive reports about Qi Jia on the entire network.
Buy all the hot searches on Douyin and Weibo! If you don't have enough money, come to me immediately.
Other departments should also be ready to cooperate at any time. This time it concerns the future of the entire branch, and no one is allowed to drag their feet."
"Okay, President Zhao!"
All managers understood that the company was determined to make Qi Jia the leader, so no one dared to object anymore, and they all patted their chests to express that they would complete the task.
"By the way, there is one more thing!"
Just when everyone had received their tasks and were about to go back to arrange their work, President Zhao suddenly started"I know there have been a lot of rumors about Chen and Qi Jia in the company recently, and I didn't pursue them before. But from today on, if anyone dares to say something slanderous about my colleagues, I will ban them. If you don't let me have a good life, I will smash your job!"
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