My 1979

"To put it bluntly, it means small companies, big groups, small businesses, and big strategies. In the past two years, prices have increased rapidly and the situation has changed rapidly. You should be able to feel it. Generally speaking, it is still a seller's market, and even a lot of There has been a rush of buying in various places. No matter what kind of goods are sold, there is no need to worry about running out of business. You should be the most experienced?"

Beginning in 1988, a sudden nationwide panic buying trend, coupled with the emergence of the tiger of inflation, plunged the entire social economic order into chaos.

Taking the Third Plenary Session of the 13th Central Committee of the Communist Party of China as a symbol, we began to rectify the market and conduct price controls, but so far the effects have not been highlighted.

As long as you have goods, people will come to your door and give you money, and you can collect the money while staying at home. Isn't that how everyone gets rich?

"One billion people, 900 million have fallen, and 100 million are still looking for it."

At this time, we have entered the era of "business for all". There are many companies, but most of them are "leather companies." There are like locusts of "managers" running around with their wallets under their arms, moving supplies back and forth from home to home to earn the price difference.

Progress in a state of disorder.

The endless pursuit of happiness, wealth, and career, the respect and compliance with the law of survival of the fittest, the survival of the fittest in nature, the survival of change, and the advancement of progress.

This is also the original driving force for the continuous transformation and sublimation of this country.

Fu Xia smiled and said, "That's the reason. People from Pujiang come to me to buy goods, which shows that the market supply is insufficient."

Furniture is still available by ticket in big cities, let alone in small places. The furniture produced by his furniture factory is naturally in short supply.

Of course, on the other hand, it is more difficult for her to find raw materials. Upstream products such as plates, sheet metal, and leather are also rising. The price increase is not included, and there is no place to buy them. She has no choice but to establish several stores. Affiliated factory.

Su Ming took out his cigarette, spread it around, then lit it, minding his own business, and then said, "This is really not a boast. Just ask Lao Yu, as soon as Hong Kong products enter the customs and have not been unloaded, they will It can be robbed by others. But if you want to talk about changes, there are changes. Like the electronic watches we used to make, no one really cares about them now. In Shenzhen Electronics Building and SEG Electronics Accessories Market, many of them are making this kind of thing. They are all produced by small workshops, such as radio factories, tape recorder factories, TV factories, and magnetic head factories everywhere. Although the quality is not good, the price is cheap."

Fu Biao said, "Brother, the land we bought next to the Electronics Building last year is next to Lao Yu's land. Many people want to cooperate with us in development. Some want to build shopping malls, and some want to build hotels. I think it’s all pretty good.”

Li He said angrily, "Do you two have the nerve to say that internal friction is fun?"

It's okay that Er Biao didn't mention this issue, but when he mentioned it, Li He was still angry, and it was all his money!

Yu Dehua glared at Er Biao, inexplicably burning him up, and had to explain hurriedly, "There were dozens of companies bidding at that time. When it came to a fierce moment, there were still three companies left. Er Biao was the last one. I folded my cards in the second round, even if there was a second Biao or not, I would still have to spend all this money.”

Er Biao also said, "Brother, we are just angry and we dare not make fun of business."

"I'll settle the score with you when I have time." As for the truth or falsehood of what these two people said, Li He had no way of judging now, so he could only continue, "Of course that land will be used for an electronic market. Once it is built, it will only be rented and not sold. It will be done. Just do your best. When you have time, go to Hong Kong with Lao Yu and learn how others do it."

The early companies that came to Huaqiangbei basically started from processing raw materials, putting on watch chains, assembling radio cassette players...

I will do anything as long as I can make money. After having a financial foundation, we began to establish joint ventures with foreign companies. At the same time, various investments are coming in one after another, and companies are springing up like mushrooms after a rain. The most common ones are electronics companies.

Therefore, Li He was right to follow the trend and build an electronic market.

Moreover, he still prefers to collect rent. He is not interested in selling off-the-plan properties for the time being. With house prices currently so low, only how much money can he make. He still focuses on hoarding land and developing large wholesale markets, such as electronics markets, fruit markets, clothing markets, and small commodity markets.

Facts have proved that collecting rent is the kingly way at present.

Yu Dehua and Fu Biao nodded together, "Okay."

Li He took a sip of tea and continued, "It used to be a seller's market, and maybe it will become a buyer's market in the future. No matter what, there won't always be a seller's market, and there won't be an eternal buyer's market. So how will it change in the future? That's it. When Hong Kong becomes like this, you will know if you go to Hong Kong and see that everyone, whether buying or selling, has a normal supply and demand relationship. This is an effective market and a normal market. What will we fight for in the future? Fight for What we are fighting for is product quality, what we are fighting for is service, what we are fighting for is funds, and what we are fighting for is channels. So everyone, look back and see, what do we have now? It seems that we have everything. We need money, money, and land. Land, there is a factory, but there seems to be nothing. He is just a second-rate dealer, and he is still a small workshop. Is this okay? Whether it can last is a question that everyone needs to consider."

Xiang Xiang smiled and said, "That's the truth. I think specialization and diversification should go together. I'm a professional in printing. I'm currently focused on getting a thorough understanding of the printing industry. However, when it develops to a certain bottleneck, it reaches a certain stage. , you can go down other paths, maybe make paper or make a winery, this is also a diversified path. Premier Zhou Enlai has said before that you have to walk on two legs."

"You're right. This is what I mean by the specialization of small companies. How can we become professional? It means technical specialization. We must be at the top of the industry. Only after we are at the top can we diversify in a targeted manner and take the road of groupization. . Our current problem is that we don’t have a core industry, and we need to highlight a core." Li He was quite pleased with Fang Fang's words. Among all the people here, only Fang Fang and Fu Xia were the ones who consciously moved closer to R\u0026D. No one else had considered technical majors. To solve this problem, "We can't just do whatever makes money. Blindly being big and all-inclusive will not lead to good results. Products must have original features and focus, and we cannot blindly pursue large-scale and all-inclusive. Otherwise, mediocrity and dead ends cannot be avoided! Every It is much more appropriate to do everything well than to be all-inclusive."

Li He has passed the stage of capital accumulation, but how to make a U-turn and how to highlight his comparative advantages are issues he must consider.

Su Ming blew out a smoke ring heavily and seemed to have gained something. He said, "I will go back and cut off the other businesses as soon as possible and sell them. I still want to concentrate on making tapes."

Li He waved his hand, "The turning point is not here and now, so there is no need to be so radical. To make money, you still have to make money. What I mean is that everyone must have an accurate positioning and highlight the core advantages. Our biggest advantage now is the financial advantage, but There seems to be no advantages in other aspects. Do you need product advantages, do you need talent advantages, do you need R\u0026D advantages, do you need channel advantages, do you need market advantages? They are all needed. You sell printers, and currently you are the only one with goods in the market. Customers There is no choice, no comparison. Your price is too high, your service attitude is not good, and your product quality is poor. Customers hold their noses and admit it. But if there is a second or third company’s products in the future, customers will still Will they choose your product? Let’s take the simplest example, state-owned hotels. How many of them dare to show off like before? So, everything is changing, everything is changing, and we must change with it."

After saying this, everyone was thoughtful.

Yu Dehua smiled and said, "You must have something in mind. Just say it and we will do it."

"Still what I said just now, think about what your core business is? Either you don't do real estate, or you have to be the number one in China. You either don't do tapes, or you have to be number one. If you do furniture, you have to do it. This is true for shoes and OEM foreign trade. If we can't do it first, we must at least be second, right?"

Li He is currently most confident in real estate. God knows how much land and real estate he has hoarded!

It's okay if Yu Dehua doesn't listen to real estate. When he hears about real estate, his scalp goes numb. God knows how much the Pudong land will cost!

But Shen Daoru is confident, "Our properties in Hong Kong are all increasing in value. We will try our best to be among the top three in Hong Kong."

"The first thing we have to do this year is to standardize financial management and corporate systems. Why standardize? Because our rapid development has concealed the reality of high investment, high cost, and low efficiency. I will give you some time. I will not integrate it first. But when to integrate depends on everyone's development status. I won't integrate, but if you want to integrate, you must do it in a standardized way. If you don't know it yourself, just hire someone. This is what I said before. Another point, if If you really can’t find your core advantage, can you just throw money at it? Just don’t give up on the magic weapon of rapid expansion, mergers and acquisitions. We all are not short of money. If you are short of technology, you are short of people, you can go for mergers and acquisitions, or you can go for joint ventures. , I support all these forms of cooperation. It is the minimum requirement for you to spend money to become a shareholder, but the ultimate goal is to establish an incubation-type entrepreneurial platform and investment platform."

There are too many great entrepreneurs in this era, and there are too many great entrepreneurs who are short of money. Looking for the best investment targets, Li He can also make a lot of money. If you don’t know how to do it yourself, paying others to do it is still a way to make money.

Shen Daoru said, "We still hope that you can come out and take charge of the overall situation."

He originally thought that Li He would come out to be the leader.

"Now is not the time." Li He suddenly overturned all his thoughts yesterday. The more he talked with these people, the more problems he discovered. He needs to slowly channel these things before he can find a way to integrate them.

You can't eat a fat man in one breath, and doing it too hastily will be unsightly.

Integrating these resources cannot be done with just a few words. Li He needs to set up a capable strategic investment department, led by senior M\u0026A managers, and with experts from investment, consulting, finance, Staff support with legal or business background.

But there is no such person around him, and even Li He doesn't even have a reliable financial person, so the integration of resources is empty talk.

Moreover, Li He still couldn't figure out what kind of corporate structure to reorganize into.

When reorganizing the organizational structure, you must choose a structure that suits you based on your actual situation. Whether it is to control risks or to respond quickly, you must think clearly about it, and it is best to combine it with the actual situation.