My 1999
Chapter 482 Development
At this stage, keeping Chen Qingshui is indeed the best choice for Jianlibao, which is integrating Yinlu.
"Then stay." Xu Liang continued, "What are your thoughts on business integration?"
"Keep the advantageous brands and get rid of the ordinary brands. Yinlu peanut milk and Yinlu eight-treasure porridge currently occupy more than 60% of the national market. In the future, Yinlu will work hard on these two brands, designing different specifications and different flavors, with health as the priority. Theme's new products.
As for Yinlu purified water and Yinlu canned water, their share in the country is not high, so I plan to cut them off from Yinlu.
The equipment and personnel of Yinlu Pure Water were merged into Tianshan Ice Spring.
As for Yinlu canned food, I will acquire another canned food brand and integrate it to form a new sub-brand of Jianlibao. "
Xu Liang doesn't have a deep understanding of the canned market, but it is Jianlibao's corporate strategy to separate it separately and focus on subdivided areas. Of course he agrees.
"By the way, "Super Girl" has good ratings. How is Huiyuan Juice's revenue?"
Under Xu Liang's instruction, Huiyuan was the title sponsor of "Super Girl".
Qiao Yuhui's tone instantly became excited.
"The effect is very good. From last month to now, our sales have nearly doubled year-on-year, adding nearly 1 billion Huaxia coins in less than two months."
"Haha, this is the power of excellent entertainment programs. If you have this opportunity again in the future, remember to seize it."
"I know it without you having to tell me. At present, I have sent people to Xiangnan Station to negotiate. When their contract with Bird Mobile ends, we will strive to make Tianshan Ice Spring the title sponsor of "Happy Camp"."
Xu Liang often watched "Happy Camp" on Toilet Station in his last life. It has remained standing for more than ten years, and its ratings have always been among the top ten domestic variety shows. It is indeed of great investment value.
"It's done well. Next year I will ask Hongmeng Entertainment to produce a new variety show. By then Yinlu will have integrated it and new products will be produced. You can ask Yinlu to name it."
"New show? Do you have a plan?"
Qiao Yuhui asked curiously.
"Not yet, but I already have an idea. I will go to the company tomorrow to talk with the people below. When "Super Girl" is over, the plan will be almost ready."
Qiao Yuhui would never doubt Xu Liang's ability.
I agreed quickly.
"Are things going well in Southeast Asia?"
"Very smooth." Qiao Yuhui said happily.
Now, the total number of Hongmeng directly-operated and named Internet cafes in Southeast Asia has exceeded 5,000, and together with the Internet cafes in South Asia, the number has exceeded 6,000.
These 6,000 Internet cafes are equivalent to more than 6,000 direct operation points.
Moreover, the Internet cafes directly operated by Hongmeng have exclusive marketing, and only Jianlibao products are sold among similar products.
Coupled with Jianlibao's own marketing system in Southeast Asia and other places, its products have successfully entered the Southeast Asian market.
"Although it has only been two months, it has already generated revenue of 480 million Huaxia coins, and it is still growing. By the end of the year, sales from Southeast Asia will definitely exceed 2 billion Huaxia coins, becoming an indispensable and important market for us."
Xu Liang nodded. The mainstream crowd in Internet cafes is young people, and young people are the mainstream consumers of drinks, juices and other products. No supermarket can compare with this.
So the potential is huge.
"In the Internet cafe market, apart from beverages and juices, instant noodles sell the most. Currently, the largest instant noodle brand in China is Master Kong, so I plan to acquire it." Xu Liangdao.
Qiao Yuhui almost failed to follow his train of thought.
"Acquiring Master Kong?"
"You don't want to?"
"Of course not. But we have just acquired Yinlu and haven't had time to integrate it yet. Would it be too fast to acquire Master Kong again?"
"Don't worry, we don't start now. There is a high probability that it will start at the end of November. There will be four months for you to integrate Yinlu. Although it is shorter, at least you have started and have a complete strategy. The rest Just take time to integrate it slowly.
Moreover, Master Kong's business is very successful, so the pressure for integration is not that great. "Xu Liang said.
Qiao Yuhui nodded in agreement.
"Why do you suddenly want to acquire Master Kong?"
"When I was in Xiangjiang last time, I had this idea after I asked you to enter Southeast Asia through the Internet cafe market."
Xu Liang is also someone who has been in an Internet cafe.
Here, the most indispensable and best-selling items are drinks, instant noodles, and the instant noodle companion ‘ham sausage’.
"At that time, I asked Lu Hui to check the ownership structure of Master Kong. Currently, the major shareholders Ting Hsin Holdings account for 33.27%, Dongying Sanyo Co., Ltd. accounts for 33.18%, the largest individual shareholder Wei Yingzhou, the founder, accounts for 0.4%, and the rest are held by investment institutions and individuals.
Although the equity is not diversified, there are still great opportunities.
So later I made a special trip to Japan and talked with the Fujita family, the major shareholder of Sanyo Co., Ltd., and exchanged the shares of Qinglong No. 1 Fund for their shares in Master Kong.
With this 33.18%, relying on our strong capital strength, it will be much easier to acquire more than half of Master Kong's shares before the Wei family. "
After listening to Xu Liang's words, Qiao Yuhui's mood became surging.
Master Kong is not Yinlu or Huiyuan. It is the top giant in the country with annual sales of 100 million packs of instant noodles and dominance in the two fields of instant noodles and tea-flavored beverages.
According to their interim report released in 2003, this year's revenue exceeded 6 billion Huaxia coins.
One Master Kong is equivalent to three Yinlu, two and a half Huiyuan, and two former Jianlibao.
Once Master Kong is swallowed up, Jianlibao’s revenue this year will be close to 30 billion Chinese yuan, making it undoubtedly the number one food and beverage giant in China.
Completely throw away Wahaha and Uni-President, and have the qualifications to compete with international giants.
Thinking of this grand occasion, even with Qiao Yuhui's calmness, he couldn't help but become nervous.
"Are you confident?"
"I wouldn't tell you if I wasn't sure."
"Honey, that's great."
The corners of Xu Liang's lips curled up, "It's rare to hear you yell like that. By the way, although the company has a lot of things to do, we still remember to rest."
"Do not worry."
The two chatted for a while before hanging up the phone.
the next day.
After breakfast, Xu Liang drove towards Wangjing Huajiadi.
He was not driving very fast and it took him nearly an hour to get there.
Looking at the familiar Northeast Gate of CAFA, Xu Liang put on the white mesh hat he had specially prepared.
"You just wait here, you don't have to follow me in."
After giving orders to his bodyguards and secretary, Xu Liang got out of the car and strode towards the campus.
At this time, school was already on summer vacation.
However, there are still students staying in the school, but not many.
Looking at the slightly empty campus, Xu Liang felt a little complicated.
Technically speaking, he will be a junior after the summer vacation.
Unfortunately, he was basically away from home during the entire sophomore semester and never attended a single day of class.
After today, I say goodbye to my college career completely.
We arrived at the administration building with ease.
Downstairs, a young man wearing a gray T-shirt saw him coming. After confirming it repeatedly, he stepped forward and tentatively asked, "Mr. Xu Liang?"
"Hello."
Xu Liang smiled.
"Hello, hello, I'm Xu Zhongxing, Dean Pan's secretary."
"Where's Dean Pan?"
"The dean is waiting for you in the office, please come with me."
Xu Liang nodded and followed him into the administrative building at the back.
After arriving on the second floor, I quickly saw Pan Gongkai standing at the door wearing a white T-shirt and black-rimmed glasses.
Xu Liang hurriedly greeted him.
"Dean."
Holding the right hand that he extended out, Pan Gongkai looked at the young man in front of him who was only a few years older than his grandson, and his heart was filled with emotion.
The last time they met, although Xu Liang had a successful career and was one of the top richest men in the country, he never expected that in just two years, his partner would soar and become a world-famous technological elite and financial genius.
At the age of 22, he is on par with giants such as Li Jiacheng, George Soros, and Bill Gates.
This kind of growth rate and influence is shocking.
It was also difficult for him to combine that amazing achievement with the young man in front of him who still had a childish look on his face.
But after all, he is the president of a top university and has rich life experience.
After taking a slight breath, he calmed down.
"Mr. Xu, it's been a long time."
"You're welcome, madam. I'm your student. Just call me Xu Liang."
"Then I'm welcome." Pan Gongkai smiled and led Xu Liang into the office.
After sitting down in the reception area.
Xu Zhongxing quickly made tea for the two of them and brought it over.
After a few sips.
"Principal Pan, as I have more and more things on my hands, it is difficult to take care of my studies at the same time, so this time I came here to take a leave of absence."
Pan Gongkai sighed, "Xu Liang, your talent in oil painting is very outstanding. From the homework you handed in, we can see that you have never given up on oil painting, so I think you don't need to apply for a suspension of study."
Oil painting is Xu Liang's hobby.
When he has nothing to do, he likes to paint a few strokes, then save some and send them back directly on a private jet for teachers at the Academy of Fine Arts to comment.
So, although he hasn't come back in the past year.
But my painting skills are always improving.
"If I never go to school to study, I'm afraid it will make other students feel unbalanced and affect the school's teaching environment." Xu Liangdao.
Pan Gongkai smiled and waved his hand, "We are an art school, not a liberal arts school. We focus on cultivating students' creative abilities rather than cultivating painting skills.
There is no requirement to follow the rules every day.
Moreover, many senior students have to sketch outside frequently. Just treat every business trip as a sketch. Just hand over the painting when you come back. "
He was reluctant to let Xu Liang leave.
As long as he is around, every time the media reports on Xu Liang's deeds, CAMC will appear.
This has greatly enhanced the school's international exposure.
Moreover, it is rare to have an alumnus with huge international influence in the fields of economics and finance, and Xu Liang’s presence has also greatly improved Central America’s influence.
Apart from anything else, it will be easier for me to ask for help or alms in the future.
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