My 1999

Xu Liang nodded slightly, "Your idea is good, but if you just pay the copyright fee, it will be difficult to make them give up."

Sun Yan certainly knew that the Hollywood giants would not let go so easily, and the only thing that could satisfy them was Youku's equity.

But this kind of thing is not suitable for him.

"Tomorrow you send an invitation letter to the five giants and ask them to come to Silicon Valley for negotiations, and say that I am willing to give up Youku's equity."

Sun Yan breathed a sigh of relief.

"Mr. Xu, how much equity should we take?"

"Let's talk about it first."

"I understand."

After looking at Xu Liang's expression, Sun Yan smiled and said, "Mr. Xu, the last ice bucket challenge project was very effective. In the name of charity, it attracted tens of millions of people to participate.

It directly led to the growth of Youku's users by nearly 20 million.

Hey, do you have any better projects?"

"Old Sun, I didn't realize you were so shameless before. You don't think of a way yourself, but you always think of me?"

"Mr. Xu, of course we have used a lot of methods, but none of them are as effective as your accidental results. So, even if you scold me, I still come here with a thick skin.

Youku is Hongmeng's 100% owned son, you can't just ignore us." Sun Yan said hurriedly.

What's a few scolds?

As long as Youku's user base increases and its valuation grows, he will get more benefits when the company goes public in the future.

It may be difficult to become a billionaire in one step, but billionaires are definitely not a problem.

Compared to these, face is nothing.

"I didn't realize that you, Old Sun, had this trick before.

But I really don't have any solution, so don't even think about it.

Besides, Youku is not what it used to be.

With nearly 100 million users, it is basically impossible to change the situation with one or two events, and there is no need.

With the current size, as long as you follow the strategy I originally formulated and proceed steadily, Youku can become the world's number one video website."

Looking at Sun Yan's disappointed look, Xu Liang changed the subject.

"Of course, it doesn't mean there is no chance at all."

Sun Yan's eyes lit up instantly.

"You are really a dog, you change your face as soon as you say it." After laughing and scolding, he stood up and took out a document from the safe and handed it over.

"Take a look."

Sun Yan quickly picked it up and opened the title page, and a line of words came into view.

"UP host support plan?"

"I said before that with Youku's current size, there is no need to rely on one or two activities to increase customers. As long as we take the right path and consolidate our foundation, no one can surpass us.

What is the right path?

More and more attractive videos are the right path.

The effect of an excellent video is ten times or even a hundred times that of an ordinary video.

Therefore, we must give real money to those excellent UP hosts, not only to let them make money to support their lives, but also to make them rich.

Only in this way can we attract more and more talented people to join.

With more high-quality videos, Youku's appeal will naturally become stronger, and there will be more and more customers, and more and more commercial organizations will place advertisements.

Complete a positive business cycle." Xu Liang said.

Sun Yan flipped through the documents in his hand and said seriously after a moment.

"Mr. Xu, if this UP host support plan is implemented, the company's financial expenditure will increase by at least 10%, and it will increase more and more."

As the executive president who pulled Youku up, Sun Yan quickly discovered the difficulty of this plan.

Youku now has nearly 100 million registered users, and each user downloads videos at an average speed of 200 kbit/s. According to the payment contract reached between Hongmeng and major broadband service providers, Youku's broadband fee now costs nearly $240,000 a day.

$7.2 million a month.

And this fee is still increasing with the growth of the number of registered users.

Then there are the expenses for hardware, storage, software, electricity, etc.

Now 15 hours of video are uploaded to Youku by users every minute, which is equivalent to the length of 86,000 full movies per week.

The average size of videos uploaded to Youku is 30M to 40M, and Youku has stored 2.3PB of videos.

The storage cost per GB is $2.

Youku spends $4.5 million to store these videos, equivalent to $10,200 a day.

Finally, there are daily expenses.

That is, sales, marketing and administrative expenses.

Youku's daily expenses in August were $900,000, and it is expected to reach about $8 million for the whole year.

If a settlement agreement is reached with Hollywood giants.

Youku will pay for content purchases.

Although the exact amount is not yet certain, according to existing industry standards, this is the second largest expense after broadband fees.

That is to say, excluding copyright expenses, Youku's expenses this year will exceed 80 million US dollars.

In comparison, the income is a bit disappointing.

The largest income comes from revenue sharing.

If you provide videos to Youku and join the revenue sharing program.

When an ad is displayed on your video page, you can get a share.

As of now, Youku has taken away $5.7 million in revenue, and it is expected to reach about $9 million for the whole year.

Add to that the advertising revenue from the homepage and classified pages.

It is expected that Youku's revenue this year will exceed $15 million.

By next year, including copyright expenses, Youku's expenses will exceed $150 million.

Revenue will obviously not grow so fast.

If you add the expenses of this UP main support plan.

Youku is expected to lose more than $100 million annually.

More importantly, according to their estimates, if the number of Youku registrations exceeds 200 million, losses will increase by 1 to 1.5 times.

The greater the number of people, the greater the losses.

Revenue balance is nowhere in sight.

"Old Sun, if Youku wants to have a brighter future, the best way to do it is to produce more high-quality copyrighted videos. If you want to make these videos, you will need excellent creators.

This is the foundation. You cannot stop eating just because you spend money. "

"Yes. Mr. Xu, I think too narrowly.

Don’t worry, I will push forward this UP housing support plan when I get back. "

Xu Liang nodded, "The plan is very important, and the negotiations with the Hollywood giants are also very important."

"clear."

After giving some instructions, Sun Yan was allowed to leave.

Watch him go away.

"I hope those guys in Hollywood will be greedy and get more shares."

No one knows better than him how much money video websites owe.

Even though it is less than US$100 million now, within two or three years, annual losses will exceed US$300 million or even US$400 million.

Moreover, the amount of losses increases as the number of registered users of Youku continues to increase.

After Google acquired YouTube, it took ten years before it became profitable.

It will then depend on whether the Hollywood giants can endure a decade-long loss period of US$340 million per year, which even exceeded US$500 million during the economic crisis.

——

"Dad, ride a big horse."

Xu Wenbai, who is almost one year old, has become much more stable when walking.

His chubby little hands hugged Xu Liang's calf, and his cute little face was so cute that it was hard to refuse.

"Okay, ride the big horse."

Xu Liang reached out to pick him up and put him on his shoulders.

The little guy grabbed his hair and bumped his little butt, his expression full of excitement.

"Drive, drive, dad, let's go."

"Okay, let's go."

Xu Liang grabbed his two short legs and left the room. When he came to the living room, he happened to see Helen after get off work.

"Mom, mom!"

The little guy's eyes lit up instantly.

"Mama's little baby."

Helen quickly stepped forward and reached out to pick up her son.

"Winston, do you miss your mother?"

"think."

"real?"

"Um."

After the mother and son were intimate, Helen stepped forward and kissed her man.

He took the child over with a smile and said, "Go and change quickly. We'll have dinner later."

"Um."

Helen went upstairs and changed into casual clothes for home.

Come to the restaurant.

Everyone sit down.

Looking around, Helen said in surprise: "Where is Elgin?"

"I guess we're playing games in the room." Xu Liang said.

The Montes family came to visit a few days ago, stayed for two days and then left. Only Elgin Montes, who was in college and on summer vacation, remained.

Helen took out her cell phone and made a call.

"Elgin, come down to supper."

"Don't eat, I'm not hungry."

Helen hung up the phone directly.

Too lazy to persuade.

When you're hungry, you know how to eat.

Xu Liang admired her educational method very much.

After dinner, we went to the study room to chat about Facebook as usual.

Basically, when Xu Liang was here, Helen would talk about the important things that happened in the company every day and listen to his opinions.

It's the same today.

However, Facebook has not had any major events recently except for financing, and the financing is still in a stalemate. JP Morgan has been kicked out because of the Dragon Slaying Plan.

Who will be shortlisted in the end still needs to be considered.

And the valuation will have to be renegotiated.

There was no result for a while.

After chatting for more than half an hour, Helen left.

She is busy every day and only has time to spend with her children at night.

So cherish it very much.

At night, one man and four women, Xu Liang detailed the tenderness.

But the bad news the next day gave him a blow.