My Age of Investment

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Zhang Yong looked at Xia Jingxing and softly uttered a few words: "Tudou.com is planning to go public."

Xia Jingxing's eyes narrowed, "Who said that? Wang Wei?"

Zhang Yong nodded slightly, "Tudou.com has been developing for four years. With the financial support of Vision Capital and the traffic tilt of overseas holdings, it has firmly occupied the top spot among domestic video websites.

Wang Wei was testing the shareholders' intentions in the past two days. If the shareholders support it, he wants to grab the title of "the world's number one video stock".

After raising enough funds, he also wants to annex Youku and completely consolidate his position in the industry. "

Xia Jingxing thought silently in his heart. He had long regarded Tudou.com as the meat on his plate.

Wang Wei's sudden move didn't surprise him. After all, founders also have to make ends meet, and going public is undoubtedly the best way to make wealth.

What he originally wanted was to find a suitable opportunity to completely acquire Tudou.com, but now that Wang Wei has proposed to go public independently, some changes have occurred.

Zhang Yong knew how to watch people's emotions. When he saw Xia Jingxing deep in thought, he didn't disturb him and waited quietly.

After a while, Xia Jingxing said, "What do you think Wang Wei is thinking?"

Zhang Yong said without hesitation: "Chinese Internet people regard ringing the bell to go public in the United States as their life ideal, just like the roll call outside Donghua Gate in ancient times, which is a jump in social class.

In addition to fame, there is of course profit. Going public is a wealth-making exercise, and founders can become billionaires overnight. "

Zhang Yong's analysis is very simple, but it is also close enough to reality. No matter what ideal life you pursue, you cannot escape the word fame and fortune.

"How about merging Tudou before it goes public?"

As soon as Xia Jingxing finished speaking, Zhang Yong continued: "I think it is feasible. In fact, we really need a video website. This is an indispensable cornerstone for building a pan-entertainment empire.

One end of the video website links to IPs such as animation and games, and the other end links to film and television companies, which can be said to be a link between the past and the following.

There are also certain synergies with social networks, Weibo and other businesses.

If the video website is not completely in our hands, it will inevitably be controlled by others in the future. "

Xia Jingxing smiled and said, "Do you think he will agree to sell the company?"

Zhang Yong hesitated for a moment and replied: "Wang Wei is a bit of a literary and idealistic person, I'm afraid it will be a bit difficult."

Xia Jingxing sighed, "Yes, you said he still wants to acquire Youku, which actually shows that he has high hopes for Tudou.

If we suddenly propose a merger and acquisition request, he may encounter resistance. "

Speaking of this, Xia Jingxing smiled and said, "So far, we have not annexed even one company that has received investment from Vision Capital.

If this news spreads, I am afraid that the rumors from previous years will be confirmed. "

Zhang Yong pursed his lips and said nothing. He knew what the so-called rumors were.

When Xia Jingxing returned to China a few years ago, he was very aggressive and seemed to want to buy the Chinese Internet.

It doesn’t matter that they invest in a large number of Internet companies. What really arouses criticism is that Envision Capital’s shareholding ratio is too high, with its shareholding in many companies reaching 30 to 40%.

The explanation given by Xia Jingxing at the time was that since no one invested in these companies, Vision Capital could only invest in a few additional rounds. Although the shareholding ratio was high, it would not care about control of the companies.

If Tudou is annexed now, I am afraid it will cause some misunderstandings.

Xia Jingxing smiled bitterly and said: "Haihai Holdings has incorporated Tudou.com, and Yang Haoyong, Zhou Hongyi, and Li Xiang may all be in danger.

To be honest, I only like Tudou.com and have no interest in other companies. "

Zhang Yong thought for a while and said, "Everything is special. Other founders should be able to understand it, right?"

Xia Jingxing shook his head slightly. In his previous life, Ahri's investment department had a bad reputation because it often acquired the companies it invested in.

This has led to a rumor in the industry: Which company Ali invests in is the company it likes.

For people who just want to start a small business and make a little money, there is nothing wrong with selling yourself to Ahri.

But for founders who want to make big companies, most people are wary of Ahri's investment, and many will decline it, or turn around and choose the Penguin Industry Mutual Fund with a "better reputation" .

Xia Jingxing didn't want to ruin the reputation of Vision Capital, so he was a little hesitant about acquiring Tudou.

"If it doesn't work, we will build our own video website. Anyway, we have the traffic and have accumulated so much copyright."

When it comes to online film and television copyrights, Zhang Yong added: "Mr. Xia, the price of copyrights has risen very fast in the past two years.

"Wulin Gaiden" in 2006, 1,300 yuan/episode;

"Latent" in 2008, 10,000 yuan/episode;

For some popular dramas released this year, the price of a single episode has risen to 20,000 yuan or 30,000 yuan.

I estimate that as long as the online video pie continues to grow and more capital enters the market, prices will continue to rise. "

Xia Jingxing frowned. As the person who holds the largest number of online film and television copyrights in China, it stands to reason that he should be happy to see the skyrocketing price of online film and television copyrights.

But he knew that this thing was a Pandora's box. Once it was opened, even the mine at home would not be able to withstand that kind of burning.

Copyright prices took off completely around 2010, with the price of a single episode of TV series rising from 50,000 yuan or 100,000 yuan to 10 million yuan or 20 million yuan.

It is not uncommon to spend 1.8 billion to buy the online broadcast rights of a drama.

Internet capital came rushing in, waving checks, with money written all over their faces.

According to incomplete statistics, the three major video platforms burned more than 100 billion yuan in total during the ten years of the Three Kingdoms Killings.

It ruined the business model and fattened up a group of celebrities who are not worth that much money at all.

Hollywood is so prosperous and stars receive such high salaries because they can harvest global box office, and TV series also have the sales channel of pay TV networks.

The prosperity of China's film and television industry was once closely catching up with Hollywood's, and the business model was unworkable. The three giants who were extremely shrewd joined forces to become a plate of leeks.

After realizing that the entertainment industry is sucking their own blood, the three giants can only increase revenue and reduce expenditure.

To open up resources is to increase membership fees, and to reduce expenditures is to join forces to lower content procurement costs.

Xia Jingxing didn't want to repeat the mistakes of the Big Three. It was obviously his strategic mistake, but he dressed himself up as a victim and then took the opportunity to increase membership fees.

This part of the cost should be paid to the celebrities. They will get less salary, and ordinary people can save some membership fees.

In the long run, this is a benign development model, not fishing in the marsh, nor raising membership prices under the guise of respecting copyright.

In Xia Jingxing's plan, he holds Weibo in his left hand, the video platform in his right hand, and a bunch of film and television entertainment companies under his feet. If this can't curb the evil trends in the entertainment industry, then it cannot be called "Renewal" Defining the Entertainment Industry".

Before implementing the plan, you must first have a video platform.

Xia Jingxing found it troublesome to let Haihai Holdings re-develop a video website, because it needs to compete with a bunch of video platforms such as Tudou, Youku, 56, etc. Not only is it not efficient, but it can also easily cause new conflicts.

Xia Jingxing thought about it for a long time before he said, "Let's not think about developing a video website by ourselves. Our main focus is still on Tudou.com.

The soaring copyright prices deserve our vigilance.

If video websites become bigger and stronger one by one, for example, if a few are listed on the market, or if Baidu, Penguin, and Ali enter the market, it may cause vicious competition, and we must try our best to avoid this situation. "

Zhang Yong frowned and said: "How to avoid this? We can't influence their thinking.

Nowadays, everyone says that video websites are a good way to start a business, and people are rushing to enter the market, fearing that they will be late and miss a hot bite. "

Xia Jingxing sighed, the three giants were the biggest variables he had set to dominate the entertainment industry.

Video websites actually have no barriers to competition, except money.

If you have money, you can do whatever you want, purchase copyrights at exorbitant prices to seduce users, or put up a sign offering free viewing.

If you go to persuade Jack Ma and Robin Lee not to do this, you will dig holes for yourself in the future.

They will definitely not believe this rhetoric and will think that they have ulterior motives.

As for Bonima, she is now at odds with him and will not listen to any of his suggestions.

Xia Jingxing thought hard, how to restrain this group of people from throwing away money?

At this stage, they haven't deployed online videos yet, so they can dominate the track first?

It’s impossible to occupy it!

Once they decide to start charging, they offer free artifacts, and users are immediately attracted to it.

Relatively speaking, Penguin's approach of arranging the upstream and downstream of the film and television industry chain is advisable. The losses it has suffered are far less than those of the other two companies. If the stalemate continues, the other two companies may be wiped out.

But this went back to the old path of his previous life, which was somewhat contrary to Xia Jingxing's original intention.

"Forget it, let's not consider such long-term issues for the time being. The top priority is to resolve the Tudou issue first."

Zhang Yong nodded, "Then let me come down and contact Wang Wei and find out his background?"

Xia Jingxing smiled and said, "Okay, you take the front line first, but I feel like you might not be able to handle him."

Zhang Yong felt that he had been underestimated and said with a smile: "You have to give it a try to find out."

Xia Jingxing smiled and said nothing. He felt that Zhang Yong was about to hit a wall.

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