My Age of Investment
Seven hundred and forty-five, political dark horse
“Because the time to monetize ads is relatively short, our ad delivery platform technology is not so mature compared with other major competitors and needs to be further optimized.
These problems are reflected in the ROI input-output ratio, that is, our data is weaker than that of several major mature advertising platforms. "
Luo Li spread her hands, "So for some B-end users, Facebook's advertisements are not attractive. When they make advertising budgets, they will be more inclined to give more budgets to other platforms. We are only as an auxiliary or supplement. .
However, any new traffic platform that starts advertising monetization means the release of the bonus period, which is enough to attract some corporate customers to try it out.
What we have to do is to keep these people and let them invest more advertising budget.
In addition, the current advertising market is mainly limited to the United States. Although it has opened up certain markets in various countries, it is not refined enough and has great potential for further exploration..."
Looking at the young and eloquent Xue Li, Xia Jingxing nodded secretly in his heart. It was obvious that the other party had done his homework and came prepared. He had analyzed many of the current problems in Facebook clearly enough.
The foreign girl looked at Shirley with a smile on her face, and felt that with this joining, many problems faced would be solved easily.
"In addition, I also suggest using Facebook's increasingly abundant funds to find suitable targets in the advertising market and initiate acquisitions. In addition to supplementing the shortcomings of technology, it can also quickly harvest a number of regular customers."
Yang Niu was stunned when she heard the word "acquisition". Until now, Facebook has not initiated an acquisition, and has only invested in a few social network companies.
"Acquisitions often cost hundreds of millions of dollars or billions of dollars. With Facebook's current unprofitable situation, can it bear it?"
The foreign girl's words made Shirley laugh out loud, "Christina, don't you realize the power of Facebook?
You are already a "Silicon Valley big shot" with a valuation of 25 billion US dollars and a large capital of 1 billion US dollars.
I see that Goldman Sachs and Morgan Stanley are also issuing a $500 million corporate bond for you in the bond market, which is planned to be used for server purchases and daily operations.
After Facebook spun off YouTube, based on the current revenue, it can be roughly speculated that the revenue balance will be in the last one or two years.
So, with so much cash in the account, why not use it?
The money spent becomes the assets, revenue, and Internet advertising market share on Facebook's report, and the final return will be reflected in the IPO.
If you don't want to use too much cash, it is also feasible to take equity mergers and acquisitions. "
Yang Niu nodded and said, "I understand what you mean. If there is a very suitable target, I don't reject mergers and acquisitions."
Xue Li smiled and looked at Xia Jingxing.
"I have no opinion."
Xia Jingxing spread his hands, looking extremely free and easy.
Yang Niu smiled and said, "Then I will entrust this matter to you, Shirley. You will form a team to investigate the advertising market and search for acquisition targets for the company."
"my pleasure!"
Shirley showed two rows of white teeth and made a standard smile.
Why did she join Facebook, isn't it for these things?
Xia Jingxing and Yang Niu also delegated power, wanting to see what achievements this Xueli can make.
…………
…………
the next day.
Inside the cloakroom of the bedroom in the Palo Alto villa.
The foreign girl is trying on clothes one by one in front of the mirror.
"Daren, do you think I look better in this dress or that one?"
"Is it too professional, and it is easy to give people a stiff impression?"
"Well, this one is too casual."
...
Xia Jingxing sat aside and read a magazine, and glanced at the foreign girl, "Just pick one at random, and it's not such an important occasion."
The foreign girl turned her head and stared at Xia Jingxing, "Didn't you just tell me to wear something more grand?"
Xia Jingxing was stunned, did I say that?
After a while, the foreign girl finally chose a sleeveless black mid-length skirt,
He picked up a white Kun bag, walked downstairs with Xia Jing on his arm, and got into the car parked in the garage.
The car drove all the way to San Francisco and stopped in front of a mid-range steak shop.
The two walked into the store and, led by the waiter, walked to a table by the window.
Sitting by the window was a middle-aged couple in their forties.
The man has brown skin, has a cropped head, wears a suit and tie, and looks like a professional elite.
The woman sitting next to him had wavy curly hair and was wearing a sleeveless red dress, revealing her dark skin.
Seeing Xia Jingxing and the two approaching, the man stood up with a smile, and greeted him with his hands: "Daren, Christina, nice to meet you."
Looking at the tall black mixed-race man in front of him, Xia Jingxing smiled and shook hands with him, "Mr. ***, I kept you waiting."
"It's okay, I just arrived too." *** smiled heartily.
Xia Jingxing and Yang Niu shook hands with ***'s wife, Michelle, and exchanged a few pleasantries.
After the four of them sat down one by one, they ordered a steak respectively, and handed the menu back to the waiter.
*** looked at Xia Jingxing with a smile. He was introduced to Xia Jingxing some time ago, and the two chatted very speculatively on the Internet.
This time he happened to be in San Francisco on business, so he simply invited someone out to meet him and get to know him better.
A world-renowned billionaire, even though he is a federal senator, would like to have a good relationship with him.
***While looking at Xia Jingxing, the latter was also looking at him calmly.
For ***, Xia Jingxing defined him as a partner.
Of course, it is not he who cooperates, but Facebook.
He is a Chinese, it is better not to meddle in the internal affairs of the United States.
*** took the initiative to say: "Daren, I heard that Facebook's valuation has reached 25 billion US dollars after completing a new round of financing, you are really young and promising!
To tell you the truth, when I was your age, I just graduated from Columbia University, and my life was still at a loss. "
Xia Jingxing smiled, "Success in life should not be measured by money. Mr. ***, as a minority, has gone from being a lawyer to a university teacher to a member of parliament. I am deeply impressed by your experience."
The bridal sedan chairs were carried by everyone, and Xia Jingxing's praise was unavoidable, and he was quite happy in his heart.
On the other side, Michelle didn't sit still, she was chatting about social activities with the foreign girl with a high EQ.
After chatting for a while, Xia Jingxing and *** gradually became acquainted, and the topic began to expand.
"Daren, I've paid more attention to issues such as climate change in recent years. I heard that you have invested in an electric car company. Can you tell me about it?"
Xia Jingxing nodded, "That's right, Tesla was built on the background of reducing energy pollution."
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